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#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
A one day
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Welcome to the School for Health and Care
Radicals – a global community of change agents
• More than 5,000 change agents in health and care
have taken part in The School for Health and Care
Radicals
• From more than 60 countries, including:
Australia, Belgium, Canada, Czech Republic, Denmark,
England, France, Germany, Ireland, Netherlands, New
Zealand, Norway, Northern Ireland, Philippines, Saudi
Arabia, Scotland, Spain, Sweden, Ukraine, United Arab
Emirates, USA, Wales
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Joining in today and beyond
• Please tweet using hashtags #SHCR and #Quality2015
and the handle @School4Radicals
• Alumni from the School for Health and Care Radicals will
also be joining in
• We will produce summaries of the content and
discussions today using Storify and Pinterest
• Join our Facebook group School for Health and Care
Radicals
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
The Fundamental Law of Conventional
Conferences
The sum of the
expertise of the
people in the
audience is greater
than the sum of
expertise of the
people on stage
Dave Winer
“
“
Source of image: www.citynet.com
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Everyone has gifts and strengths
What superpower do you have?
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
The genesis of the
School
2002
2014
2013
2010 2012
2003
NHS Change Day
2013
“A school for
healthcare
radicals”
Applying
social movement
thinking to
healthcare
improvement
“The School for
Health and Care
Radicals”
“A one day school
for organisational
radicals”
Applying
community organising
principles to
healthcare
improvement
2015
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Source: @NHSChangeDay
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
People who are highly connected
have twice as much power to
influence change as people with
hierarchical power
Leandro Herrero
http://t.co/Du6zCbrDBC
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
“New truths begin as heresies”
(Huxley, defending Darwin’s theory of natural selection)
Source of image:
installation by the
artist Adam Katz
www.thisiscolossal.com
Via @NeilPerkin
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Starts on the fringe
(at the edge)
Starts with the activists
Gary Hamel
always
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
So why do we keep reinventing the past
and calling it the future?
Image used under Creative Commons licence: Kicki
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Tomorrow belongs to those who
can hear it coming
David Bowie
“ “
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
SEISMIC SHIFTS
Change from the edge
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Leading change in a new era
Dominant approach Emerging direction
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Leading change in a new era
Dominant approach Emerging direction
Most healthcare
transformation
efforts are driven
from this side
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Source: Gary Hamel
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Source:@Alfacarlo
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
John Kotter, the most influential thought leader
globally, recognises new approaches are needed
FROM
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
John Kotter: “Accelerate!”
• We won’t create big change
through hierarchy on its own
• We need hierarchy AND network
• Many change agents, not just a
few, with many acts of leadership
• At least 50% buy-in required
• Changing our mindset
• From “have to” to “want to”
TO
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
From “have to” to “want to”
Source of image s:www.slideshare.net/mexicanwave/champions-trolls-10-years-
of-the-cipd-online-community
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Managers know how to command
obedience and diligence, but most are
clueless when it comes to galvanizing the
sort of volunteerism that animates life on
the social web. Initiative, imagination and
passion can’t be commanded—they’re gifts.
Gary Hamel
http://www.mixmashup.org/blog/reinventing-
management-mashup-architecture-ideology
‘
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
The Network Secrets of Great Change Agents
Julie Battilana &Tiziana Casciaro
1. As a change agent, my centrality in the informal
network is more important than my position in
the formal hierarchy
2. If you want to create small scale change, work
through a cohesive network
If you want to create big change, create
bridge networks between disconnected groups
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Discussion
What are the implications of the
“emerging direction” for the way
we work as change agents?
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
is the new normal!
“By questioning existing ideas, by
opening new fields for action, change
agents actually help organisations
survive and adapt to the 21st Century.”
Céline Schillinger
Image by neilperkin.typepad.com
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
We need rebels!
•The principal champion of a change initiative, cause
or action
•Rebels don’t wait for permission to lead, innovate,
strategise
•They are responsible; they do what is right
•They name things that others don’t
see yet
•They point to new horizons
•Without rebels, the storyline never
changes
Source : @PeterVan http://t.co/6CQtA4wUv1
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
What happens to
heretics/radicals/rebels/mavericks
in organisations?
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#IQTGOLD#SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonSource: Lois Kelly http://www.slideshare.net/Foghound/rocking-the-boat-without-falling-out
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton@HelenBevan
Ostracism is experienced in the brain as
deeply as physical pain
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
We need to be boatrockers!
• Walk the fine line between
difference and fit, inside and
outside, rock the boat but
manage to stay in it
• Able to challenge the status
quo when we see that there
could be a better way
• Conform AND rebel
• Capable of working with others
to create success NOT a
destructive troublemaker Source: Debra Meyerson
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
What are the risks for a boat rocker?
1. Our experiences of “being different” can be
fundamentally disempowering. This can lead us to
conform because we see no other choice
 we surrender a part of ourselves, and silence
our commitment, in order to survive
2. leave the organisation
 we cannot find a way to be true to our values
and commitments and still survive
3. stridently challenge the status quo in a manner
which is increasingly radical and self-defeating
 this just confirms what we already know – that
we don’t belong Source: adapted from Debra E Meyerson
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#NHSChangeDay #SHCRchat
Source : Lois Kelly www.foghound.com
There’s a big difference between a rebel
and a troublemaker
Rebel
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Reflection
• What are your insights around “rebels” and
“troublemakers”?
• What moves people from being “rebel” to
“troublemaker”?
• How do we protect against this?
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Peter Fuda’s Transformational Change Agent
framework
Skills and methods for creating
change
Ability to make sense of, and reshape
perceptions of ‘reality’
Personal characteristics and
qualities
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Peter Fuda’s Transformational Change Agent
framework: my perspective
“Doing”
• Where most change agents
in health and care put most
of their effort and emphasis
• What others typically judge
us on
• What we often perceive we
need to do to add value
• What most change and
improvement courses focus
on
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Peter Fuda’s Transformational Change Agent
framework: my perspective
“Seeing ” and “Being”
• We can only do effective
“doing” if we build on strong
foundations of “seeing and
being”
• Change begins with me
• Hopeful futures, creative
opportunities and potential
• Multiple lenses for change
• See myself in the context of
my higher purpose
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Change starts with me
Source of image: jasonkeath.com
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
"There’s only one
corner of the
universe you can
be certain of
improving, and
that’s your own
self."
Aldous Huxley
Source of image: timcoffeyart.wordpress.com
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
‘I do not think you can really deal with
change without a person asking real
questions about who they are and how they
belong in the world’
David Whyte, The Heart Aroused 1994
Source of image: fistfuloftalent.com
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
1. able to join forces with others to create action
2. able to achieve small wins which create a sense
of hope, possibility and confidence
3. More likely to view obstacles as challenges to
overcome
4. strong sense of “self-efficacy”
 belief that I am personally able to create the change
Four things we know about successful
boat rockers
Source: adapted from Debra E Meyerson
CHANGE
me
BEGINS WITH
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Self-efficacy
There is a positive, significant
relationship between the
self-efficacy beliefs of a
change agent and her/his
ability to facilitate change
and get good outcomes
Source of image:www.h3daily.com
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
What’s the difference between
self efficacy
and
self esteem,
self belief,
self-confidence?
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Source: @NHSChangeDay
What is the issue here?
“permission” ?
(externally generated)
or
Self efficacy ?
(internally generated)
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Building self-efficacy: some tactics
1. Create change one small step at a time
2. Reframe your thinking:
• failed attempts are learning opportunities
• uncertainty becomes curiousity
3. Make change routine rather than an exceptional
activity
4. Get social support
5. Learn from the best
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Being a great change agent is about knowing, doing,
living and being improvement
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Avedis Donabedian
“Ultimately, the secret of
quality is love.
…… If you have love, you
can then work backward
to monitor and improve
the system”.
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Key tactic :
Out-love everyone else
Source of image: Bradley Burgess
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Kinds of people at work
Adapted from The Emotional Economy http://emotionaleconomy.com.au/papers-articles/why-the-
winners-in-business-are-taking-the-time-to-build-a-positive-kind-social-culture/
The
Contributors
The
Compliant
The
Contras
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Kinds of people at work
Adapted from The Emotional Economy http://emotionaleconomy.com.au/papers-articles/why-the-
winners-in-business-are-taking-the-time-to-build-a-positive-kind-social-culture/
The
Contributors
The
Compliant
The
Contras
Gallup global research:
• Only 13% of the workforce are
engaged (Contributors)
• Contributors create six times the
value to an organisation
compared to the Compliant
http://www.gallup.com/poll/165269/wor
ldwide-employees-engaged-work.aspx
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Questions for reflection
1. What are the opportunities for me to build my
perspectives and skills as an agent of change?
2. How can I build self efficacy as a change agent?
3. How do I move beyond skills and knowledge of
change to live and be change?
4. Who can help and support me as a change
agent?
5. What are the implications for the way I work?
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
We want a welcoming Sweden. FIKA for everyone!
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
What is a
RCT?
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Randomized Coffee
Trial!
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Outcomes of randomised coffee trials
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonSource of image: outskirtsbattledome.wikispaces.com
The easiest way to thrive as an
outlier
...is to avoid being one
Seth Goodin
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Leading change in a new era
Dominant approach Emerging direction
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonFor more information/explanation visit: http://linkis.com/www.oscarberg.net/20/QwGqW
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Power in community
“Power used to come largely through and from big
institutions.
Today power can and does come from connected individuals
in community.
When community invests in an idea, it co-owns its success.
Source of image: orton.org
Instead of trying to
achieve scale all by
ourselves, we have a new
way to have scale. Scale
can be in, with and
through community.”
Nilofer Merchant
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
“When we talk of social change, we talk of
movements, a word that suggest vast
groups of people walking together, leaving
behind one way and travelling towards
another”
Rebecca Solnit
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Learning from social movement leaders
http://www.slideshare.net/NHSIQ/the-power-of-one-the-power-of-
many?qid=97bb3464-07c2-4883-9531-c3d436a66aa1&v=qf1&b=&from_search=2
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Six characteristics of people or groups within
effective social movements
1. They share a sense of PURPOSE: There is purposefulness about
collaborations, discussions, actions, decisions and a sense of forward momentum
2. They are UNITED: They have learned to manage their differences well enough
that they can unite to accomplish their purpose. Differences are openly debated,
discussed, and resolved.
3. They share UNDERSTANDING: There is a widely shared understanding of
what's going on, what the challenges are and why what is being done has to be
done
4. People PARTICIPATE: Lots of people and organisations in the system are
active - not just in discussions and meetings, but getting the work done.
5. They take INITIATIVE: Rather than reacting to whatever happens in their
environment, they are proactive, and act upon their environment.
6. They ACT: People do the work they must do to
make the things happen that need to happen
Source: adapted from Wellstone Action
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Calls to Action
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Leadership is….
…the art of mobilising others
to want to struggle for shared
aspirations
Jim Kouzes
Source of image: environmentvictoria.org.au
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Framing
… is the process by which leaders construct,
articulate and put across their message in a powerful
and compelling way in order to win people to their
cause and call them to action.
Snow D A and Benford R D (1992)
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
What’s the
financial incentive?
Who is
performance
managing?
What’s the
project plan?
Source: @RobertVarnam
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
The reality
“What the leader cares about (and typically bases at
least 80% of his or her message to others on) does
not tap into roughly 80% of the workforce’s primary
motivators for putting extra energy into the change
programme”
Scott Keller and Carolyn Aiken (2009)
The Inconvenient Truth about Change Management
Source of image: swedenbourg-openlearning.org.uk
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#IQTGOLD#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
“I have some Key
Performance
Indicators
for you”
or
“I have a
dream”
Source: @RobertVarnam
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
If we want people to take action, we have to
connect with their emotions through values
action
values
emotion
Source: Marshall Ganz
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#IQTGOLD#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
But not all emotions are equal.........
inertiaurgency
anger apathy
solidarity isolation
you can make a
difference
Self-doubt
hope fear
Overcomes
Action motivators Action inhibitors
Source: Marshall Ganz
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
‘‘Leaders must wake people out of
inertia. They must get people excited
about something they’ve never seen
before, something that does not yet
exist”
Rosa Beth Moss Kanter
Source of image: www.linkedin.com/company/activate-brand-agency
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Effective framing:
what do we need to do?
1. Tell a story
2. Make it personal
3. Be authentic
4. Create a sense of “us” (and be clear who the “us”
is)
5. Build in a call for urgent action
Source of image: woccdoc.org
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
http://www.slideshare.net/amitkaps/fifth-elephant-2014-talk-
crafting-visual-stories-with-data?sf3881865=1
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#IQTGOLD#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Vivid details
Source: Marshall Ganz
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Talk to the person next to you
• Tell your story about why the change you are
involved in now is so important to you
• Relate it to a personal experience
You have:
• 2 minutes to prepare your story
• 3 minutes each to tell your story
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Harvard researchers put a gorilla image on this
lung scan
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Harvard researchers put a gorilla image on this
lung scan
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
What proportion of the radiologists who
reviewed this scan actually saw the gorilla?
90%
25% 17%
80%
9%
60%
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
How do we create a sense of
“us” to build momentum for
change?
Source of image: www.tannerfriedman.com
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Moving beyond us and them
to us and us
Source of image: www.delta7.com
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
The Network Secrets of Great Change Agents
Julie Battilana &Tiziana Casciaro
1. As a change agent, my centrality in the informal
network is more important than my position in
the formal hierarchy
2. If you want to create small scale change, work
through a cohesive network
If you want to create big change, create
bridge networks between disconnected groups
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
strong ties (cohesive)
v.
weak ties (disconnected)
Source of image: http://www.forbes.com/fdc/welcome_mjx.shtml
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
When we spread change through strong ties:
• we interact with “people like us”, with
the same life experiences, beliefs and
values
• Change is “peer to peer”; GP to GP,
social worker to social worker, nurse to
nurse, community leader to
community leader
• Influence is spread through people
who are strongly connected to each
other, like and trust each other
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
When we spread change through strong ties:
• we interact with “people like us”, with
the same life experiences, beliefs and
values
• Change is “peer to peer”; GP to GP,
social worker to social worker, nurse to
nurse, community leader to
community leader
• Influence is spread through people
who are strongly connected to each
other, like and trust each other
IT WORKS BECAUSE: people are far
more likely to be influenced to
adopt new behaviours or ways of
working from those with whom they
are most strongly tied
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
The pros and cons of strong ties
Pros Cons
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
When we seek to spread change through weak
ties
• we build bridges between groups and
individuals who were previously different and
separate
• we create relationships based not on pre-
existing similarities but on common purpose
and commitments that people make to each
other to take action
• We can mobilise all the resources in our
organisation, system or community to help
achieve our goals
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Why we need to build weak ties AS WELL AS
strong ties
• Weak ties are more likely to lead to change at scale
because they enable us to access more people with
fewer barriers
• In situations of uncertainty, we have a tendency to
revert to our strong tie relationships
 yet the evidence tells us that weak ties are
much more important than strong ties when it
comes to searching out resources in times of
scarcity
• The most breakthrough innovations and most
radical change will come when we tap into our weak
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Sources of weak ties
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Three components of a great narrative
• Diagnostic – what is the problem that
we are addressing? What is the extent
of the problem? What is the specific
source or sources?
• Prognostic – what could the future look
like? What is our “plan of attack” and
our strategy for carrying out the plan?
• Motivational – why is this urgent?
What is our call for action that
connects with the motivational and
emotional drivers of our audience?
Source: Benford and Snow
Source of image: www.ecommercedefense.com
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Four keys to collaboration
• Lean into your discomfort
• Listen as an ally
• State your intent
• Share your “street corner”
Source: Judith Katz and Fred Miller
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
101
http://weneedsocial.com/blog/2013/8/25/disr
upted-disruptors-unite
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Source of image: http://switchandshift.com/transactional-or-
transformational-which-leadership-style-is-best
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#IQTGOLD#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
“You don’t need an engine when you have
wind in your sails”
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Questions for reflection
1. What learning and inspiration can you take
from social movement leaders to help you in
your role as an agent of change in health and
care?
2. How will you attract the attention of the people
you want to call to action?
3. Who are the people who are currently
disconnected that you want to unite in order to
achieve your goal for change? How can you
build a sense of “us” with them?
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Employee resistance is the
most common reason
executives cite for the
failure of big
organizational-change
efforts
Scott Keller and Colin Price
(2011), Beyond Performance: How
Great Organizations Build Ultimate
Competitive Advantage
Source of image:
Businessconjunctions.com
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
“
Thousands of patients have died
needlessly because of a
damaging reluctance amongst
doctors and the public to accept
changes in the NHS, according to
the country’s top emergency
doctor
“
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Leaders ask their staff to be ready for change,
but do not engage enough in
sensemaking........
Sensemaking is not done via marketing...or
slogans but by emotional connection with
employees
Ron Weil
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Resistant behaviour is a good
indicator of missing relevance
Harald Schirmer
http://de.slideshare.net/haraldschirmer/strategies-for-corporate-change-the-new-
role-of-hr-driving-social-adoption-and-change-in-the-enterprise
Source of image: driverlayer.com
‘‘
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Cultural change
is a million
subversive acts
of resistance
Brene Brown
Source of image: zazzle.com
‘‘
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonImage copyright: http://13c4.wordpress.com/2007/02/24/50-reasons-not-to-change/
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
C http://www.slideshare.net/AndreaWaltz/gfn-slidesharegfnhandling-rejectionpositively
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonSource: http://www.slideshare.net/AndreaWaltz/gfn-slidesharegfnhandling-rejectionpositively
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonSource: http://www.slideshare.net/AndreaWaltz/gfn-slidesharegfnhandling-rejectionpositively
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonSource: http://www.slideshare.net/AndreaWaltz/gfn-slidesharegfnhandling-rejectionpositively
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonSource: http://www.slideshare.net/AndreaWaltz/gfn-slidesharegfnhandling-rejectionpositively
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonSource: http://www.slideshare.net/AndreaWaltz/gfn-slidesharegfnhandling-rejectionpositively
Make it a personal
PERFORMANCE target.
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonSource: http://www.slideshare.net/AndreaWaltz/gfn-slidesharegfnhandling-rejectionpositively
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Research from the sales industry:
How many NOs should we be seeking to get?
• 2% of sales are made on the first contact
• 3% of sales are made on the second contact
• 5% of sales are made on the third contact
• 10% of sales are made on the fourth contact
• 80% of sales are made on the fifth to twelfth
contact
Source: http://www.slideshare.net/bryandaly/go-for-no
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
“Papers that are more likely to contend against
the status quo are more likely to find an
opponent in the review system—and thus be
rejected —but those papers are also more
likely to have an impact on people across the
system, earning them more citations when
finally published”
V. Calcagno et al., “Flows of research manuscripts among
scientific journals reveal hidden submission patterns,”
Science, doi:10.1126/science.1227833, 2012.
—
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
“Stages of change”
Transtheoretical model of behaviour change
Prochaska, DiClemente & Norcross (1992)
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
• smoking cessation
• exercise adoption
• alcohol and drug use
• weight control
• fruit and vegetable intake
• domestic violence
• HIV prevention
• use of sunscreens to prevent skin cancer
• medication compliance
• mammography screening
The model is mostly used around
health-related behaviours
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
• smoking cessation
• exercise adoption
• alcohol and drug use
• weight control
• fruit and vegetable intake
• domestic violence
• HIV prevention
• use of sunscreens to prevent skin cancer
• medication compliance
• mammography screening
It works for
organisational and
service change too!
The model is mostly used around
health-related behaviours
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
I am not aware my
smoking is a
problem – I have no
intention to quit
I know my smoking
is a problem – I
want to stop but no
plans yet
I am making plans
& changing things
I do in
preparation.
I have
stopped
smoking!
I am continuing to
not smoke.
I sometimes miss it
– but I am still not
smoking
“Stages of change”
Smoking
Prochaska, DiClemente & Norcross (1992)
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
I am not aware my
smoking is a
problem – I have no
intention to quit
I know my smoking
is a problem – I
want to stop but no
plans yet
I am making plans
& changing things
I do in
preparation.
I have
stopped
smoking!
I am continuing to
not smoke.
I sometimes miss it
– but I am still not
smoking
“Stages of change”
Smoking
Prochaska, DiClemente & Norcross (1992)
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Prochaska, DiClemente & Norcross (1992)
“Stages of change”
Transtheoretical model of behaviour change
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
• Which stage do most change activities in
health and care focus on?
• Which stage are most people actually at?
Some questions
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
The reality of our change situation
• Our tools are often not effective at the stage of change
that most people we work with are at
• It’s hard to engage people in change
• It’s hard to get people to make the changes we want
them to make
• People get irritated, defensive, irrational
• We feel powerless in our ability to lead or facilitate the
change
90% of the tools available for health and care change
agents are designed for the “action” stage
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
• Designed for Stage 4 –
ACTION!
• Mandated it through
targets
• Despite compelling
case for change –
people resisted it – no
values connection
• People did the task
and missed the point
Example – WHO Surgical Safety Checklist
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
IN A NUTSHELL
• Evidence from observational studies that the use of surgical safety
checklists results in striking improvements in outcomes
• Led to rapid adoption of such checklists worldwide
• Researchers studied effect of mandatory adoption of checklists in
Ontario, Canada
• Use of checklists not associated with significant reductions in
operative mortality or complications
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
• Lower our ambitions for improvement
• Focus our energies on those who are
already in the “action” stage
• Put negative labels on those who are
not yet at the action stage such as
“blocker” or “resister” or “laggard”
• Blame “the management” for not
enforcing change
So what do we TEND to do when people
resist?
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
The single biggest problem
in communication is the
illusion that it has taken
place
George Bernard Shaw
‘‘
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
• Listen and understand
• appreciate the starting point
• elaborate interests
• Roll with resistance (Singh)
• Don’t argue against it
• Encourage elaboration of resistance
•What makes it so hard?
•What would help?
• Build meaning and conviction in the change
So what SHOULD we do?
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
• The focus should be on
creating awareness for me of
the need to change
• Remember the goal is not to
make me (as a
precontemplator) change
immediately, but to help me
move to contemplation
• I am not thinking about
changing my behaviours,
actions or work processes
• The problem or issue is
outside my frame of
awareness or my perceived
need
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Focussing on Prochaska, DiClemente and
Norcross’s Stages of Change model:
• What stage of change are some of the key
people that you need to influence for your
change initiative at?
• What actions can you take to help them move
to the next stage?
Thinking about your own situation
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
If your horse dies,
get off it
Cherokee proverb
Source of image: fenwickgallery.co.uk
‘‘
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#IQTGOLD#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Source: Helen Bevan
Compliance
States a minimum performance
standard that everyone must
achieve
Uses hierarchy, systems and
standard procedures for co-
ordination and control
Threat of penalties/ sanctions/
shame creates momentum for
delivery
What is our approach to change?
Commitment
States a collective goal that
everyone can aspire to
Based on shared goals, values
and sense of purpose for co-
ordination and control
Commitment to a common
purpose creates energy for
delivery
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Leaders who
focus on meaning also
get compliance,
without focusing on it
@JeremyScrivens
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
We know that ...
• Shared purpose is a common thread in successful
change programmes*
• Organisations and change initiatives with strong
shared purpose consistently outperform those
without it.**
*What makes change successful in the NHS? Gifford et al 2012 (Roffey Park Institute)
**Management Agenda 2013 Boury et al (Roffey Park Institute)
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#NHSChangeDay #SHCRchat
A 3-word concept
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#IQTGOLD#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
[Shared] purpose goes way deeper than
vision and mission; it goes right into your gut
and taps some part of your primal self. I
believe that if you can bring people with
similar primal-purposes together and get
them all marching in the same direction,
amazing things can be achieved.
Seth Carguilo
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
The power of shared purpose:
Perhaps the single most important influence on program response by individual
units—either in promoting or resisting change—was the extent of consensus and
coalition among the senior medical and nursing staff on individual ICUs….
Transforming or boosting of efforts was most likely to occur when those locally
charged with implementation were sincere in their beliefs about the value of the
program, were able to create transdisciplinary alliances, had local credibility
among peers, were prepared to tolerate debate but exercise firmness, and used
multiple tactics including role modelling, persuasion, sanctioning, reminders, and
constant feedback….
[Consultant says] ‘I think it’s been successful because it’s a unifying program, it’s
one of the few things that we’ve done that hasn’t been just a doctor thing, or just
a nurse thing, it’s involved the doctors and the nurses together.’
http://www.ncbi.nlm.nih.gov/pmc/articles/PMC3704826/
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
As leaders, we are “signal generators”
“As a leader, think of yourself as a “signal generator”
whose words and actions are constantly being
scrutinised and interpreted, especially by those
below you” [in the hierarchy]
“Signal generators reduce uncertainty and ambiguity
about what is important and how to act”
Charles O’Reilly,
Leaders in Difficult Times
Source of image:
vintage-radio.com
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Avoiding “de facto” purpose
• What leaders pay attention to matters to staff, and consequently
staff pay attention to that too
• Shared purpose can easily be displaced by a “de facto” purpose:
 hitting a target
 reducing costs
 reducing length of stay
 eliminating waste
 completing activities within a timescale
 complying with an inspection regime
• If purpose isn’t explicit and shared, then it is very easy for
something else to become a de facto purpose in the minds of the
workforce
Source: Delivering Public Services That Work: The Vanguard Method in the Public Sector
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton@SimonJGuilfoyle Police Inspector and systems thinker
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton@SimonJGuilfoyle Police Inspector and systems thinker
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Police
@SimonJGuilfoyle Police Inspector and systems thinker
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Education
@SimonJGuilfoyle Police Inspector and systems thinker
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Healthcare
@SimonJGuilfoyle Police Inspector and systems thinker
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
....the last era of management was about how
much performance we could extract from
people
.....the next is all about how much humanity we
can inspire
Dov Seidman
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
“Tomorrow’s
management systems
will need to value
diversity, dissent and
divergence as highly as
conformance, consensus
and cohesion.”
Gary Hamel
Source of image: www.fastcompany.com
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#IQTGOLD#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
The Fundamental Law of Conventional
Conferences
The sum of the
expertise of the
people in the
audience is greater
than the sum of
expertise of the
people on stage
Dave Winer
“
“
Source of image: www.citynet.com
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Traditional conference
The agenda is pre-set
One way learning style
with Questions & Answers
People sit in rows or round
tables as prescribed
Networking between
sessions
Hard to leave the session
once it starts
Absorbing information
Unconference
People set the agenda
Based on discussion
People sit where they
want
Networking the whole
time
Encouraged to find the
right session
Connecting to action
Source: adapted from @BCPSQC
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
The unconference:
4 principles and a law
Principles:
1. Whoever comes are the right people
2. Whatever happens is the only thing that could
have happened.
3. When it starts is the right time
4. When it's over it's over
The Law is known as the Law of Two Feet:
"If you find yourself in a situation where you are not
contributing or learning, move somewhere where
you can."
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Our process
• Think about a topic that you would like to
explore with other people based on what you
have heard today
• It should be a topic that you want to take
action on over the next twelve months
• Suggest your idea to the big group
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
The task
• Discuss your topic and identify key actions that
should be taken
• Summarise your discussion on one sheet of flip
chart
• On a separate sheet of A4 paper write one “big
idea”
• Identify one person from your group to explain
your discussion and conclusions in a “gallery”
session
Time available: 50 minutes
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
What’s our approach to change?
Deficit based
• what is wrong?
• solve problems
• identify what we
need to improve
• fill gaps and
deficiencies
Strength based
• what is strong?
• work with our
existing assets and
resources
• amplify what works
• “positive deviants”
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
“Dotocracy”
• One person from each group to stand by their
place in the “gallery”
• Each person has four dots
• We are voting for the idea that offers the best
potential for radical/transformational change
• You can give all your dots to one idea or one dot
each to four ideas
• Switch the “standing” person half way so they
can vote
• Time allowed 12 minutes
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
1. Follow on Twitter
@HelenBevan
@BoelGare
2. Subscribe to
3. Get materials from The School for Health and Care
Radicals: www.theedge.nhsiq.nhs.uk/school
4. Sign up to our MOOC (Massive Open Online Course)
on “Improvement Fundamentals”)
5. Come to the #Folkslab on Wednesday, Thursday or
Friday
TheEdge.nhsiq.nhs.uk
Five ways to connect!
@JackieLynton
@School4Radicals
@TheEdgeNHS
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
www.nhsiq.nhs.uk/ImprovementFundamentals
• Delivered entirely online to study atyour own time and pace
• Features live knowledge exchangeevents with experts and other
participants
• Gives you the tools to put improvement ideas into practice
• Connect with aglobal improvement community
• Free to ANYONE interested in improving health and care
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Come join us at #Folkslab2015
A new approach to learning and sharing. An informal guided
creative process to discuss, share and design solutions to
these common issues:
• Improvements in Primary Care
• The revolution in care for older people
• Spreading change
• Person-centred care
• Clinical Innovation
Learn more about
Human Centred Design
Wednesday or Thursday 11-12:30
or Friday 12-13:00
Or try a taster session
Wednesday or Thursday 13-13:30
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#IQTGOLD#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
References and links
Baron A (2014) Preparing for a changing world: the power of relationships
Battilano J, Casciaro T (2013) The network secrets of the great change agents
Harvard Business Review, July-August
Bevan H, Plsek P, Winstanley (2011) Leading Large Scale Change - Part 1, A
Practical Guide
Bevan H (2011) Leading Large Scale Change - Part 2, The Postscript
Bevan H, Fairman S (2014) The new era of thinking and practice in change and
transformation, NHS Improving Quality
Change Agents Worldwide (2013) Moving forward with social collaboration
SlideShare
Diaz-Uda A, Medina C, Schill E (2013) Diversity’s new frontier
Fuda P (2012) 15 qualities of a transformational change agent
Grant, M (2014) Humanize: How people centric organisations succeed in a social
world http://prezi.com/usju20i0nzhd/humanize-how-people-centric-
organizations-succeed-in-a-social-world/
Hamel G (2014)Why bureaucracy must die
Jarche, H (2013) Rebels on the edges
#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
Jarche H (2014) Moving to the edges
Kotter J (2014) Accelerate! Harvard Business Review Press
Merchant N (2013) eleven rules for creating value in the social era
Llopis G (2014) Every leader must be a change agent or face extinction
Meyerson D (2001) Tempered Radicals: how people use differences to inspire change
at work Harvard
Meyerson D (2008) Rocking the boat: how to effect change without making trouble
Harvard BP
Perkins N (2014) Bats and pizzas (agility and organisational change)
Schillinger C (2014) Top-Down is a Serious Disease. But It Can Be Treated
School for health and Care radicals (2014) www.changeday.nhs.uk/healthcareradicals
Shinners C (2014) New Mindsets for the Workplace Web
Stoddard J (2014)The future of leadership
Williams B (2014) Working Out Loud: When You Do That… I Do This
Weber Shandwick (2014) Employees rising: seizing the opportunity in employee
activism
Verjans S (2013) How social media changes the way we work together
References and links

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A one day school for health and care radicals: Minicourse M4 at International Forum on Safety and Quality in Healthcare

  • 1. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton A one day
  • 2. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Welcome to the School for Health and Care Radicals – a global community of change agents • More than 5,000 change agents in health and care have taken part in The School for Health and Care Radicals • From more than 60 countries, including: Australia, Belgium, Canada, Czech Republic, Denmark, England, France, Germany, Ireland, Netherlands, New Zealand, Norway, Northern Ireland, Philippines, Saudi Arabia, Scotland, Spain, Sweden, Ukraine, United Arab Emirates, USA, Wales
  • 3. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Joining in today and beyond • Please tweet using hashtags #SHCR and #Quality2015 and the handle @School4Radicals • Alumni from the School for Health and Care Radicals will also be joining in • We will produce summaries of the content and discussions today using Storify and Pinterest • Join our Facebook group School for Health and Care Radicals
  • 4. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
  • 5. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton The Fundamental Law of Conventional Conferences The sum of the expertise of the people in the audience is greater than the sum of expertise of the people on stage Dave Winer “ “ Source of image: www.citynet.com
  • 6. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
  • 7. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
  • 8. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Everyone has gifts and strengths What superpower do you have?
  • 9. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton The genesis of the School 2002 2014 2013 2010 2012 2003 NHS Change Day 2013 “A school for healthcare radicals” Applying social movement thinking to healthcare improvement “The School for Health and Care Radicals” “A one day school for organisational radicals” Applying community organising principles to healthcare improvement 2015
  • 10. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Source: @NHSChangeDay
  • 11. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton People who are highly connected have twice as much power to influence change as people with hierarchical power Leandro Herrero http://t.co/Du6zCbrDBC
  • 12. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton “New truths begin as heresies” (Huxley, defending Darwin’s theory of natural selection) Source of image: installation by the artist Adam Katz www.thisiscolossal.com Via @NeilPerkin
  • 13. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Starts on the fringe (at the edge) Starts with the activists Gary Hamel always
  • 14. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton So why do we keep reinventing the past and calling it the future? Image used under Creative Commons licence: Kicki
  • 15. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Tomorrow belongs to those who can hear it coming David Bowie “ “
  • 16. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton SEISMIC SHIFTS Change from the edge
  • 17. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Leading change in a new era Dominant approach Emerging direction
  • 18. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Leading change in a new era Dominant approach Emerging direction Most healthcare transformation efforts are driven from this side
  • 19. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
  • 20. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Source: Gary Hamel
  • 21. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Source:@Alfacarlo
  • 22. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton John Kotter, the most influential thought leader globally, recognises new approaches are needed FROM
  • 23. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton John Kotter: “Accelerate!” • We won’t create big change through hierarchy on its own • We need hierarchy AND network • Many change agents, not just a few, with many acts of leadership • At least 50% buy-in required • Changing our mindset • From “have to” to “want to” TO
  • 24. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton From “have to” to “want to” Source of image s:www.slideshare.net/mexicanwave/champions-trolls-10-years- of-the-cipd-online-community
  • 25. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Managers know how to command obedience and diligence, but most are clueless when it comes to galvanizing the sort of volunteerism that animates life on the social web. Initiative, imagination and passion can’t be commanded—they’re gifts. Gary Hamel http://www.mixmashup.org/blog/reinventing- management-mashup-architecture-ideology ‘
  • 26. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton The Network Secrets of Great Change Agents Julie Battilana &Tiziana Casciaro 1. As a change agent, my centrality in the informal network is more important than my position in the formal hierarchy 2. If you want to create small scale change, work through a cohesive network If you want to create big change, create bridge networks between disconnected groups
  • 27. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Discussion What are the implications of the “emerging direction” for the way we work as change agents?
  • 28. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton is the new normal! “By questioning existing ideas, by opening new fields for action, change agents actually help organisations survive and adapt to the 21st Century.” Céline Schillinger Image by neilperkin.typepad.com
  • 29. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
  • 30. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton We need rebels! •The principal champion of a change initiative, cause or action •Rebels don’t wait for permission to lead, innovate, strategise •They are responsible; they do what is right •They name things that others don’t see yet •They point to new horizons •Without rebels, the storyline never changes Source : @PeterVan http://t.co/6CQtA4wUv1
  • 31. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton What happens to heretics/radicals/rebels/mavericks in organisations?
  • 32. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
  • 33. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#IQTGOLD#SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonSource: Lois Kelly http://www.slideshare.net/Foghound/rocking-the-boat-without-falling-out
  • 34. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton@HelenBevan Ostracism is experienced in the brain as deeply as physical pain
  • 35. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton We need to be boatrockers! • Walk the fine line between difference and fit, inside and outside, rock the boat but manage to stay in it • Able to challenge the status quo when we see that there could be a better way • Conform AND rebel • Capable of working with others to create success NOT a destructive troublemaker Source: Debra Meyerson
  • 36. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton What are the risks for a boat rocker? 1. Our experiences of “being different” can be fundamentally disempowering. This can lead us to conform because we see no other choice  we surrender a part of ourselves, and silence our commitment, in order to survive 2. leave the organisation  we cannot find a way to be true to our values and commitments and still survive 3. stridently challenge the status quo in a manner which is increasingly radical and self-defeating  this just confirms what we already know – that we don’t belong Source: adapted from Debra E Meyerson
  • 37. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
  • 38. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
  • 39. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#NHSChangeDay #SHCRchat Source : Lois Kelly www.foghound.com There’s a big difference between a rebel and a troublemaker Rebel
  • 40. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Reflection • What are your insights around “rebels” and “troublemakers”? • What moves people from being “rebel” to “troublemaker”? • How do we protect against this?
  • 41. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Peter Fuda’s Transformational Change Agent framework Skills and methods for creating change Ability to make sense of, and reshape perceptions of ‘reality’ Personal characteristics and qualities
  • 42. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Peter Fuda’s Transformational Change Agent framework: my perspective “Doing” • Where most change agents in health and care put most of their effort and emphasis • What others typically judge us on • What we often perceive we need to do to add value • What most change and improvement courses focus on
  • 43. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Peter Fuda’s Transformational Change Agent framework: my perspective “Seeing ” and “Being” • We can only do effective “doing” if we build on strong foundations of “seeing and being” • Change begins with me • Hopeful futures, creative opportunities and potential • Multiple lenses for change • See myself in the context of my higher purpose
  • 44. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Change starts with me Source of image: jasonkeath.com
  • 45. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton "There’s only one corner of the universe you can be certain of improving, and that’s your own self." Aldous Huxley Source of image: timcoffeyart.wordpress.com
  • 46. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton ‘I do not think you can really deal with change without a person asking real questions about who they are and how they belong in the world’ David Whyte, The Heart Aroused 1994 Source of image: fistfuloftalent.com
  • 47. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton 1. able to join forces with others to create action 2. able to achieve small wins which create a sense of hope, possibility and confidence 3. More likely to view obstacles as challenges to overcome 4. strong sense of “self-efficacy”  belief that I am personally able to create the change Four things we know about successful boat rockers Source: adapted from Debra E Meyerson CHANGE me BEGINS WITH
  • 48. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Self-efficacy There is a positive, significant relationship between the self-efficacy beliefs of a change agent and her/his ability to facilitate change and get good outcomes Source of image:www.h3daily.com
  • 49. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton What’s the difference between self efficacy and self esteem, self belief, self-confidence?
  • 50. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Source: @NHSChangeDay What is the issue here? “permission” ? (externally generated) or Self efficacy ? (internally generated)
  • 51. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Building self-efficacy: some tactics 1. Create change one small step at a time 2. Reframe your thinking: • failed attempts are learning opportunities • uncertainty becomes curiousity 3. Make change routine rather than an exceptional activity 4. Get social support 5. Learn from the best
  • 52. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Being a great change agent is about knowing, doing, living and being improvement
  • 53. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Avedis Donabedian “Ultimately, the secret of quality is love. …… If you have love, you can then work backward to monitor and improve the system”.
  • 54. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Key tactic : Out-love everyone else Source of image: Bradley Burgess
  • 55. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Kinds of people at work Adapted from The Emotional Economy http://emotionaleconomy.com.au/papers-articles/why-the- winners-in-business-are-taking-the-time-to-build-a-positive-kind-social-culture/ The Contributors The Compliant The Contras
  • 56. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Kinds of people at work Adapted from The Emotional Economy http://emotionaleconomy.com.au/papers-articles/why-the- winners-in-business-are-taking-the-time-to-build-a-positive-kind-social-culture/ The Contributors The Compliant The Contras Gallup global research: • Only 13% of the workforce are engaged (Contributors) • Contributors create six times the value to an organisation compared to the Compliant http://www.gallup.com/poll/165269/wor ldwide-employees-engaged-work.aspx
  • 57. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Questions for reflection 1. What are the opportunities for me to build my perspectives and skills as an agent of change? 2. How can I build self efficacy as a change agent? 3. How do I move beyond skills and knowledge of change to live and be change? 4. Who can help and support me as a change agent? 5. What are the implications for the way I work?
  • 58. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton We want a welcoming Sweden. FIKA for everyone!
  • 59. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
  • 60. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton What is a RCT?
  • 61. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Randomized Coffee Trial!
  • 62. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Outcomes of randomised coffee trials
  • 63. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonSource of image: outskirtsbattledome.wikispaces.com The easiest way to thrive as an outlier ...is to avoid being one Seth Goodin
  • 64. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Leading change in a new era Dominant approach Emerging direction
  • 65. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonFor more information/explanation visit: http://linkis.com/www.oscarberg.net/20/QwGqW
  • 66. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Power in community “Power used to come largely through and from big institutions. Today power can and does come from connected individuals in community. When community invests in an idea, it co-owns its success. Source of image: orton.org Instead of trying to achieve scale all by ourselves, we have a new way to have scale. Scale can be in, with and through community.” Nilofer Merchant
  • 67. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton “When we talk of social change, we talk of movements, a word that suggest vast groups of people walking together, leaving behind one way and travelling towards another” Rebecca Solnit
  • 68. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Learning from social movement leaders http://www.slideshare.net/NHSIQ/the-power-of-one-the-power-of- many?qid=97bb3464-07c2-4883-9531-c3d436a66aa1&v=qf1&b=&from_search=2
  • 69. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
  • 70. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Six characteristics of people or groups within effective social movements 1. They share a sense of PURPOSE: There is purposefulness about collaborations, discussions, actions, decisions and a sense of forward momentum 2. They are UNITED: They have learned to manage their differences well enough that they can unite to accomplish their purpose. Differences are openly debated, discussed, and resolved. 3. They share UNDERSTANDING: There is a widely shared understanding of what's going on, what the challenges are and why what is being done has to be done 4. People PARTICIPATE: Lots of people and organisations in the system are active - not just in discussions and meetings, but getting the work done. 5. They take INITIATIVE: Rather than reacting to whatever happens in their environment, they are proactive, and act upon their environment. 6. They ACT: People do the work they must do to make the things happen that need to happen Source: adapted from Wellstone Action
  • 71. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Calls to Action
  • 72. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Leadership is…. …the art of mobilising others to want to struggle for shared aspirations Jim Kouzes Source of image: environmentvictoria.org.au
  • 73. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Framing … is the process by which leaders construct, articulate and put across their message in a powerful and compelling way in order to win people to their cause and call them to action. Snow D A and Benford R D (1992)
  • 74. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton What’s the financial incentive? Who is performance managing? What’s the project plan? Source: @RobertVarnam
  • 75. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton The reality “What the leader cares about (and typically bases at least 80% of his or her message to others on) does not tap into roughly 80% of the workforce’s primary motivators for putting extra energy into the change programme” Scott Keller and Carolyn Aiken (2009) The Inconvenient Truth about Change Management Source of image: swedenbourg-openlearning.org.uk
  • 76. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#IQTGOLD#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton “I have some Key Performance Indicators for you” or “I have a dream” Source: @RobertVarnam
  • 77. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton If we want people to take action, we have to connect with their emotions through values action values emotion Source: Marshall Ganz
  • 78. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
  • 79. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#IQTGOLD#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton But not all emotions are equal......... inertiaurgency anger apathy solidarity isolation you can make a difference Self-doubt hope fear Overcomes Action motivators Action inhibitors Source: Marshall Ganz
  • 80. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton ‘‘Leaders must wake people out of inertia. They must get people excited about something they’ve never seen before, something that does not yet exist” Rosa Beth Moss Kanter Source of image: www.linkedin.com/company/activate-brand-agency
  • 81. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Effective framing: what do we need to do? 1. Tell a story 2. Make it personal 3. Be authentic 4. Create a sense of “us” (and be clear who the “us” is) 5. Build in a call for urgent action Source of image: woccdoc.org
  • 82. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton http://www.slideshare.net/amitkaps/fifth-elephant-2014-talk- crafting-visual-stories-with-data?sf3881865=1
  • 83. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#IQTGOLD#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Vivid details Source: Marshall Ganz
  • 84. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Talk to the person next to you • Tell your story about why the change you are involved in now is so important to you • Relate it to a personal experience You have: • 2 minutes to prepare your story • 3 minutes each to tell your story
  • 85. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Harvard researchers put a gorilla image on this lung scan
  • 86. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Harvard researchers put a gorilla image on this lung scan
  • 87. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton What proportion of the radiologists who reviewed this scan actually saw the gorilla? 90% 25% 17% 80% 9% 60%
  • 88. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton How do we create a sense of “us” to build momentum for change? Source of image: www.tannerfriedman.com
  • 89. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Moving beyond us and them to us and us Source of image: www.delta7.com
  • 90. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton The Network Secrets of Great Change Agents Julie Battilana &Tiziana Casciaro 1. As a change agent, my centrality in the informal network is more important than my position in the formal hierarchy 2. If you want to create small scale change, work through a cohesive network If you want to create big change, create bridge networks between disconnected groups
  • 91. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton strong ties (cohesive) v. weak ties (disconnected) Source of image: http://www.forbes.com/fdc/welcome_mjx.shtml
  • 92. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton When we spread change through strong ties: • we interact with “people like us”, with the same life experiences, beliefs and values • Change is “peer to peer”; GP to GP, social worker to social worker, nurse to nurse, community leader to community leader • Influence is spread through people who are strongly connected to each other, like and trust each other
  • 93. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton When we spread change through strong ties: • we interact with “people like us”, with the same life experiences, beliefs and values • Change is “peer to peer”; GP to GP, social worker to social worker, nurse to nurse, community leader to community leader • Influence is spread through people who are strongly connected to each other, like and trust each other IT WORKS BECAUSE: people are far more likely to be influenced to adopt new behaviours or ways of working from those with whom they are most strongly tied
  • 94. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton The pros and cons of strong ties Pros Cons
  • 95. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton When we seek to spread change through weak ties • we build bridges between groups and individuals who were previously different and separate • we create relationships based not on pre- existing similarities but on common purpose and commitments that people make to each other to take action • We can mobilise all the resources in our organisation, system or community to help achieve our goals
  • 96. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Why we need to build weak ties AS WELL AS strong ties • Weak ties are more likely to lead to change at scale because they enable us to access more people with fewer barriers • In situations of uncertainty, we have a tendency to revert to our strong tie relationships  yet the evidence tells us that weak ties are much more important than strong ties when it comes to searching out resources in times of scarcity • The most breakthrough innovations and most radical change will come when we tap into our weak
  • 97. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Sources of weak ties
  • 98. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Three components of a great narrative • Diagnostic – what is the problem that we are addressing? What is the extent of the problem? What is the specific source or sources? • Prognostic – what could the future look like? What is our “plan of attack” and our strategy for carrying out the plan? • Motivational – why is this urgent? What is our call for action that connects with the motivational and emotional drivers of our audience? Source: Benford and Snow Source of image: www.ecommercedefense.com
  • 99. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Four keys to collaboration • Lean into your discomfort • Listen as an ally • State your intent • Share your “street corner” Source: Judith Katz and Fred Miller
  • 100. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
  • 101. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton 101 http://weneedsocial.com/blog/2013/8/25/disr upted-disruptors-unite
  • 102. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Source of image: http://switchandshift.com/transactional-or- transformational-which-leadership-style-is-best
  • 103. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#IQTGOLD#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton “You don’t need an engine when you have wind in your sails”
  • 104. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Questions for reflection 1. What learning and inspiration can you take from social movement leaders to help you in your role as an agent of change in health and care? 2. How will you attract the attention of the people you want to call to action? 3. Who are the people who are currently disconnected that you want to unite in order to achieve your goal for change? How can you build a sense of “us” with them?
  • 105. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Employee resistance is the most common reason executives cite for the failure of big organizational-change efforts Scott Keller and Colin Price (2011), Beyond Performance: How Great Organizations Build Ultimate Competitive Advantage Source of image: Businessconjunctions.com
  • 106. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton “ Thousands of patients have died needlessly because of a damaging reluctance amongst doctors and the public to accept changes in the NHS, according to the country’s top emergency doctor “
  • 107. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Leaders ask their staff to be ready for change, but do not engage enough in sensemaking........ Sensemaking is not done via marketing...or slogans but by emotional connection with employees Ron Weil
  • 108. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Resistant behaviour is a good indicator of missing relevance Harald Schirmer http://de.slideshare.net/haraldschirmer/strategies-for-corporate-change-the-new- role-of-hr-driving-social-adoption-and-change-in-the-enterprise Source of image: driverlayer.com ‘‘
  • 109. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Cultural change is a million subversive acts of resistance Brene Brown Source of image: zazzle.com ‘‘
  • 110. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonImage copyright: http://13c4.wordpress.com/2007/02/24/50-reasons-not-to-change/
  • 111. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
  • 112. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton C http://www.slideshare.net/AndreaWaltz/gfn-slidesharegfnhandling-rejectionpositively
  • 113. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonSource: http://www.slideshare.net/AndreaWaltz/gfn-slidesharegfnhandling-rejectionpositively
  • 114. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonSource: http://www.slideshare.net/AndreaWaltz/gfn-slidesharegfnhandling-rejectionpositively
  • 115. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonSource: http://www.slideshare.net/AndreaWaltz/gfn-slidesharegfnhandling-rejectionpositively
  • 116. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonSource: http://www.slideshare.net/AndreaWaltz/gfn-slidesharegfnhandling-rejectionpositively
  • 117. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonSource: http://www.slideshare.net/AndreaWaltz/gfn-slidesharegfnhandling-rejectionpositively Make it a personal PERFORMANCE target.
  • 118. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielyntonSource: http://www.slideshare.net/AndreaWaltz/gfn-slidesharegfnhandling-rejectionpositively
  • 119. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Research from the sales industry: How many NOs should we be seeking to get? • 2% of sales are made on the first contact • 3% of sales are made on the second contact • 5% of sales are made on the third contact • 10% of sales are made on the fourth contact • 80% of sales are made on the fifth to twelfth contact Source: http://www.slideshare.net/bryandaly/go-for-no
  • 120. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton “Papers that are more likely to contend against the status quo are more likely to find an opponent in the review system—and thus be rejected —but those papers are also more likely to have an impact on people across the system, earning them more citations when finally published” V. Calcagno et al., “Flows of research manuscripts among scientific journals reveal hidden submission patterns,” Science, doi:10.1126/science.1227833, 2012. —
  • 121. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
  • 122. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton “Stages of change” Transtheoretical model of behaviour change Prochaska, DiClemente & Norcross (1992)
  • 123. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton • smoking cessation • exercise adoption • alcohol and drug use • weight control • fruit and vegetable intake • domestic violence • HIV prevention • use of sunscreens to prevent skin cancer • medication compliance • mammography screening The model is mostly used around health-related behaviours
  • 124. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton • smoking cessation • exercise adoption • alcohol and drug use • weight control • fruit and vegetable intake • domestic violence • HIV prevention • use of sunscreens to prevent skin cancer • medication compliance • mammography screening It works for organisational and service change too! The model is mostly used around health-related behaviours
  • 125. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton I am not aware my smoking is a problem – I have no intention to quit I know my smoking is a problem – I want to stop but no plans yet I am making plans & changing things I do in preparation. I have stopped smoking! I am continuing to not smoke. I sometimes miss it – but I am still not smoking “Stages of change” Smoking Prochaska, DiClemente & Norcross (1992)
  • 126. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton I am not aware my smoking is a problem – I have no intention to quit I know my smoking is a problem – I want to stop but no plans yet I am making plans & changing things I do in preparation. I have stopped smoking! I am continuing to not smoke. I sometimes miss it – but I am still not smoking “Stages of change” Smoking Prochaska, DiClemente & Norcross (1992)
  • 127. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Prochaska, DiClemente & Norcross (1992) “Stages of change” Transtheoretical model of behaviour change
  • 128. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton • Which stage do most change activities in health and care focus on? • Which stage are most people actually at? Some questions
  • 129. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton The reality of our change situation • Our tools are often not effective at the stage of change that most people we work with are at • It’s hard to engage people in change • It’s hard to get people to make the changes we want them to make • People get irritated, defensive, irrational • We feel powerless in our ability to lead or facilitate the change 90% of the tools available for health and care change agents are designed for the “action” stage
  • 130. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton • Designed for Stage 4 – ACTION! • Mandated it through targets • Despite compelling case for change – people resisted it – no values connection • People did the task and missed the point Example – WHO Surgical Safety Checklist
  • 131. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton IN A NUTSHELL • Evidence from observational studies that the use of surgical safety checklists results in striking improvements in outcomes • Led to rapid adoption of such checklists worldwide • Researchers studied effect of mandatory adoption of checklists in Ontario, Canada • Use of checklists not associated with significant reductions in operative mortality or complications
  • 132. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton • Lower our ambitions for improvement • Focus our energies on those who are already in the “action” stage • Put negative labels on those who are not yet at the action stage such as “blocker” or “resister” or “laggard” • Blame “the management” for not enforcing change So what do we TEND to do when people resist?
  • 133. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton The single biggest problem in communication is the illusion that it has taken place George Bernard Shaw ‘‘
  • 134. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton • Listen and understand • appreciate the starting point • elaborate interests • Roll with resistance (Singh) • Don’t argue against it • Encourage elaboration of resistance •What makes it so hard? •What would help? • Build meaning and conviction in the change So what SHOULD we do?
  • 135. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton • The focus should be on creating awareness for me of the need to change • Remember the goal is not to make me (as a precontemplator) change immediately, but to help me move to contemplation • I am not thinking about changing my behaviours, actions or work processes • The problem or issue is outside my frame of awareness or my perceived need
  • 136. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Focussing on Prochaska, DiClemente and Norcross’s Stages of Change model: • What stage of change are some of the key people that you need to influence for your change initiative at? • What actions can you take to help them move to the next stage? Thinking about your own situation
  • 137. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton If your horse dies, get off it Cherokee proverb Source of image: fenwickgallery.co.uk ‘‘
  • 138. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#IQTGOLD#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
  • 139. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Source: Helen Bevan Compliance States a minimum performance standard that everyone must achieve Uses hierarchy, systems and standard procedures for co- ordination and control Threat of penalties/ sanctions/ shame creates momentum for delivery What is our approach to change? Commitment States a collective goal that everyone can aspire to Based on shared goals, values and sense of purpose for co- ordination and control Commitment to a common purpose creates energy for delivery
  • 140. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Leaders who focus on meaning also get compliance, without focusing on it @JeremyScrivens
  • 141. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton We know that ... • Shared purpose is a common thread in successful change programmes* • Organisations and change initiatives with strong shared purpose consistently outperform those without it.** *What makes change successful in the NHS? Gifford et al 2012 (Roffey Park Institute) **Management Agenda 2013 Boury et al (Roffey Park Institute)
  • 142. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#NHSChangeDay #SHCRchat A 3-word concept
  • 143. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#IQTGOLD#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton [Shared] purpose goes way deeper than vision and mission; it goes right into your gut and taps some part of your primal self. I believe that if you can bring people with similar primal-purposes together and get them all marching in the same direction, amazing things can be achieved. Seth Carguilo
  • 144. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton The power of shared purpose: Perhaps the single most important influence on program response by individual units—either in promoting or resisting change—was the extent of consensus and coalition among the senior medical and nursing staff on individual ICUs…. Transforming or boosting of efforts was most likely to occur when those locally charged with implementation were sincere in their beliefs about the value of the program, were able to create transdisciplinary alliances, had local credibility among peers, were prepared to tolerate debate but exercise firmness, and used multiple tactics including role modelling, persuasion, sanctioning, reminders, and constant feedback…. [Consultant says] ‘I think it’s been successful because it’s a unifying program, it’s one of the few things that we’ve done that hasn’t been just a doctor thing, or just a nurse thing, it’s involved the doctors and the nurses together.’ http://www.ncbi.nlm.nih.gov/pmc/articles/PMC3704826/
  • 145. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton As leaders, we are “signal generators” “As a leader, think of yourself as a “signal generator” whose words and actions are constantly being scrutinised and interpreted, especially by those below you” [in the hierarchy] “Signal generators reduce uncertainty and ambiguity about what is important and how to act” Charles O’Reilly, Leaders in Difficult Times Source of image: vintage-radio.com
  • 146. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Avoiding “de facto” purpose • What leaders pay attention to matters to staff, and consequently staff pay attention to that too • Shared purpose can easily be displaced by a “de facto” purpose:  hitting a target  reducing costs  reducing length of stay  eliminating waste  completing activities within a timescale  complying with an inspection regime • If purpose isn’t explicit and shared, then it is very easy for something else to become a de facto purpose in the minds of the workforce Source: Delivering Public Services That Work: The Vanguard Method in the Public Sector
  • 147. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton@SimonJGuilfoyle Police Inspector and systems thinker
  • 148. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton@SimonJGuilfoyle Police Inspector and systems thinker
  • 149. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Police @SimonJGuilfoyle Police Inspector and systems thinker
  • 150. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Education @SimonJGuilfoyle Police Inspector and systems thinker
  • 151. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Healthcare @SimonJGuilfoyle Police Inspector and systems thinker
  • 152. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton ....the last era of management was about how much performance we could extract from people .....the next is all about how much humanity we can inspire Dov Seidman
  • 153. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton “Tomorrow’s management systems will need to value diversity, dissent and divergence as highly as conformance, consensus and cohesion.” Gary Hamel Source of image: www.fastcompany.com
  • 154. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#IQTGOLD#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
  • 155. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton The Fundamental Law of Conventional Conferences The sum of the expertise of the people in the audience is greater than the sum of expertise of the people on stage Dave Winer “ “ Source of image: www.citynet.com
  • 156. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Traditional conference The agenda is pre-set One way learning style with Questions & Answers People sit in rows or round tables as prescribed Networking between sessions Hard to leave the session once it starts Absorbing information Unconference People set the agenda Based on discussion People sit where they want Networking the whole time Encouraged to find the right session Connecting to action Source: adapted from @BCPSQC
  • 157. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton The unconference: 4 principles and a law Principles: 1. Whoever comes are the right people 2. Whatever happens is the only thing that could have happened. 3. When it starts is the right time 4. When it's over it's over The Law is known as the Law of Two Feet: "If you find yourself in a situation where you are not contributing or learning, move somewhere where you can."
  • 158. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Our process • Think about a topic that you would like to explore with other people based on what you have heard today • It should be a topic that you want to take action on over the next twelve months • Suggest your idea to the big group
  • 159. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton The task • Discuss your topic and identify key actions that should be taken • Summarise your discussion on one sheet of flip chart • On a separate sheet of A4 paper write one “big idea” • Identify one person from your group to explain your discussion and conclusions in a “gallery” session Time available: 50 minutes
  • 160. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton What’s our approach to change? Deficit based • what is wrong? • solve problems • identify what we need to improve • fill gaps and deficiencies Strength based • what is strong? • work with our existing assets and resources • amplify what works • “positive deviants”
  • 161. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton “Dotocracy” • One person from each group to stand by their place in the “gallery” • Each person has four dots • We are voting for the idea that offers the best potential for radical/transformational change • You can give all your dots to one idea or one dot each to four ideas • Switch the “standing” person half way so they can vote • Time allowed 12 minutes
  • 162. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton 1. Follow on Twitter @HelenBevan @BoelGare 2. Subscribe to 3. Get materials from The School for Health and Care Radicals: www.theedge.nhsiq.nhs.uk/school 4. Sign up to our MOOC (Massive Open Online Course) on “Improvement Fundamentals”) 5. Come to the #Folkslab on Wednesday, Thursday or Friday TheEdge.nhsiq.nhs.uk Five ways to connect! @JackieLynton @School4Radicals @TheEdgeNHS
  • 163. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
  • 164. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton www.nhsiq.nhs.uk/ImprovementFundamentals • Delivered entirely online to study atyour own time and pace • Features live knowledge exchangeevents with experts and other participants • Gives you the tools to put improvement ideas into practice • Connect with aglobal improvement community • Free to ANYONE interested in improving health and care
  • 165. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Come join us at #Folkslab2015 A new approach to learning and sharing. An informal guided creative process to discuss, share and design solutions to these common issues: • Improvements in Primary Care • The revolution in care for older people • Spreading change • Person-centred care • Clinical Innovation Learn more about Human Centred Design Wednesday or Thursday 11-12:30 or Friday 12-13:00 Or try a taster session Wednesday or Thursday 13-13:30
  • 166. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton#IQTGOLD#SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton
  • 167. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton References and links Baron A (2014) Preparing for a changing world: the power of relationships Battilano J, Casciaro T (2013) The network secrets of the great change agents Harvard Business Review, July-August Bevan H, Plsek P, Winstanley (2011) Leading Large Scale Change - Part 1, A Practical Guide Bevan H (2011) Leading Large Scale Change - Part 2, The Postscript Bevan H, Fairman S (2014) The new era of thinking and practice in change and transformation, NHS Improving Quality Change Agents Worldwide (2013) Moving forward with social collaboration SlideShare Diaz-Uda A, Medina C, Schill E (2013) Diversity’s new frontier Fuda P (2012) 15 qualities of a transformational change agent Grant, M (2014) Humanize: How people centric organisations succeed in a social world http://prezi.com/usju20i0nzhd/humanize-how-people-centric- organizations-succeed-in-a-social-world/ Hamel G (2014)Why bureaucracy must die Jarche, H (2013) Rebels on the edges
  • 168. #SCHR #Quality2015 @HelenBevan @BoelGare @jackielynton Jarche H (2014) Moving to the edges Kotter J (2014) Accelerate! Harvard Business Review Press Merchant N (2013) eleven rules for creating value in the social era Llopis G (2014) Every leader must be a change agent or face extinction Meyerson D (2001) Tempered Radicals: how people use differences to inspire change at work Harvard Meyerson D (2008) Rocking the boat: how to effect change without making trouble Harvard BP Perkins N (2014) Bats and pizzas (agility and organisational change) Schillinger C (2014) Top-Down is a Serious Disease. But It Can Be Treated School for health and Care radicals (2014) www.changeday.nhs.uk/healthcareradicals Shinners C (2014) New Mindsets for the Workplace Web Stoddard J (2014)The future of leadership Williams B (2014) Working Out Loud: When You Do That… I Do This Weber Shandwick (2014) Employees rising: seizing the opportunity in employee activism Verjans S (2013) How social media changes the way we work together References and links

Hinweis der Redaktion

  1. Examples form the NHS of social movements often called a call to action
  2. Large scale action - Not requiring large leadership team or compliance framework Definition used in “The Power of One, the Power of Many” = a voluntary collective of individuals committed to promoting or resisting change through co-ordinated activity.
  3. Link below http://www.bbc.co.uk/news/magazine-23790147 http://www.bbc.co.uk/learningzone/clips/martin-luther-king-i-have-a-dream-pt-1-2/1293.html With the brooding statue of Abraham Lincoln peering down at him, King began by telling protesters that their presence in the symbolic shadow of the "great emancipator" offered proof of the marvellous new militancy sweeping the country. For too long, he complained, black Americans had been exiles in their own land, "crippled by the manacles of segregation and the chains of discrimination". The whirlwinds of revolt would continue to shake the very foundations of the country: "And those who hope that the Negro needed to blow off steam and will now be content will have a rude awakening if the nation returns to business as normal," King said. It would be fatal for the nation "to overlook the urgency of the moment and to underestimate the determination of the Negro". “He's good - he's damned good” Kennedy on King Wearied by the suffocating heat, the crowd's initial response was muted. The speech was not going well. "Tell 'em about the dream, Martin," shouted Mahalia Jackson, referring to a rhetorical riff that King had used several times before, but which had not made it into his prepared speech because aides insisted he needed fresh material. But King decided to cast aside his prepared notes, and launched extemporaneously into the refrain for which he will forever be remembered. "I have a dream that one day this nation will rise up and live out the true meaning of its creed," he shouted, his out-stretched right arm reaching towards the sky. Soon he was hitting his rhythm, invigorated by the chants and cries of the crowd. "Dream on!" they shouted. "Dream on!" With his voice thundering down the Mall, King imagined a future in which his children could "live in a nation where they will not be judged by the colour of their skin but by the content of their character". Then he reached his impassioned finale. King asked the crowd to yell so it was heard the world over Watching at the White House, the president was riveted. Like so many Americans, it was the first time he had heard the 34-year-old preacher deliver a speech in its entirety - the first time he had taken its measure, listened to its cadence. "He's good," Kennedy told one of his advisors. "He's damned good." The aide was struck, however, that the president seemed impressed more by the quality of King's performance rather than the power of his message.
  4. So Emotions help us understand what we value in the world. Why did the story of Alice work ? So why was this story powerful? Why do we respond differently when we hear about Alice rather than when we see the policy data and financial balance sheet? So public narrative when used intentionally for a purpose to connect with others to move to action is a powerful skills set and leadership gift. When we hear stories that make us feel a certain way those stories remind us of our core values. We experience our values through emotions. Then we are prepared to take action on those values. Through our emotions we are more likely to take action Research by Martha Nussbaum a Moral philosopher, tells us that people who have a damaged (a-mig-da- la) Amygadla the part of the brain which controls emotions, when faced with decisions can come up with many options from which to choose but cannot make a decision because the decision rests upon judgements of value. If we cannot feel emotion we cannot experience values that orient us to the choices we must make Shortly we will be thinking about the lived experiences that have moved you to action…we’ll be drawing on those a few minutes as you start to craft your own stories.
  5. LIST some emotions
  6. Remember the power of “Killer Facts” Have one that really illustrates this for you. JG – I often use one from Kath Evans. If we had the health care system in England that matched the best in Europe 1500 children a year, would not die in our care.
  7. I thank you for being here and doing what you do. Have a wonderful three days in Birmingham.