this slide features the history of MERCEDES BENZ automobile company from its beginning as two startups to its future concepts and current innovations.

1. Group 1
Amjad Haider
Benzylal O
Sridhar Bhabu
Vaisakh T S
Naseeb Nasarudeen

4.  The Daimler-Benz AG, which is the parent company
of Mercedes Benz, was formed on the 28th of June,
1926.
 This was a merger between Benz & Cie. (founded by
Karl Benz in 1883) and Daimler Motoren Gesellschaft
(founded by Gottlieb Daimler and Wilhelm Maybach
in 1890).
 Until the merger, both the companies operated
individually producing automobiles under their own
company names.

5.  25-Nov-1844
 In 1871 Joined August Ritter
 Conc. On reliable petrol two stroke
engine
 Two stroke engine on 31 dec 1878
 Accumulated several Patent.
 Gasmotoren fabric mannheim in 1882
 Benz & Cie and the Benz Patent
Motorwagen
 The Motorwagen patented on 29 Jan
1886
 Bertha Benz long distance drive
 25 motorwagens between 1886 and
1893.
 Benz & Cie expansion
 Founded Pvt Company Benz Sohne
in 1906 & left it for sons in 1912
 Remained as the director of Benz &
Cie

6.  Gottlieb Daimler, march 17th,
1834.
 Met Wilhelm Maybach in
1865
 Technical director at Deutz
Gas Engine Factory from
1872 to 1882.
 Daimler and Maybach made
strides in engine
development.
 Creates their first prototype
in 1883 with 700+ rpm.
Daimler’s path to Mercedes

7.  In August of 1885, the first
patented Motorcycle was made.
 The Daimler Motoren
Gesellschaft was founded in 1890
at Cannstatt.
 Belt driven cars in 1892.
 Introduced front mounted engine
in 1897.
 The first Mercedes was built as
per request of Emil Jellinek.
 In 1901, Maybach built a superior
version of the car.
 Emil Jellinek ordered 36 of such
cars.
 Thus, Mercedes was born.
Daimler’s path to Mercedes (cont.)

8.  Economic crisis & Inflation affected both the Companies
 Agreement of mutual interest in 1924
 Merger took place in 28 jun1926, thus forming the
Daimler-Benz Company.

9. LOGO (HISTORY)

11. Type Brand
Industry Automotive industry
Predecessor Benz & Cie. (1883-1926)
Daimler-Motoren-Gesellschaft (1890-1926)
Founded 28 June 1926; 90 years ago
Founder Karl Benz and Gottlieb Daimler
Headquarters Stuttgart, Germany
Area served Worldwide
Key people Dieter Zetsche, Head of Mercedes-Benz Cars
Products Automobiles
Trucks
Buses
Internal combustion engines
Luxury vehicles
Services Financial services
automobile repair
Owner Daimler AG
Divisions Mercedes-AMG
Mercedes-Maybach
Website www.mercedes-benz.com/en/

13. Daimler Truck Financial
Mercedes Benz Bank
Mercedes Benz financial Services

16. ITS ALL BEGINS AT 1967.
A-VISIONARY AUFRECHT WHO DROVE THE
COMPANYFORWARD.
M-TECHNICAL GENIUS WHO FOUND SOLUTIONS FOR
MOST COMPLEX CHALLENGES.
G-GROBASBACH, BIRTH PLACE OF AUFRECHT.
Mercedes –AMG Gmbh, commonly known as
AMG, is the high performance division MB.

17.  IN THE LATE 1960s & EARLY
1970s AMG entered MB 300
SEL 6.3 V8
 AMG HAS RELATIONSHIP WITH
PAGANI & ASTON MARTIN
 Tobias Moers Chairman of the
board of Mercedes –AMG
GmbH

18.  ONE MAN ONE ENGINE CROSSED NEARLY
100,00 UNITS TILL 2016
 AMG Biturbo 4.0 litre stands out with low emission
& low fuel consumption in the sector world wide
 At the top of power table we have 12 cylinders

24. AMG 2.0 LITRE INLINE 4 TURBO
ENGINE (M133)
AMG 4.0 LITRE V8 BITURBO (M177)
AMG 4.0 LITRE V8 BITURBO (M178)
AMG 5.5 LITRE V8 BITURBO (M157)
AMG 6.0 LITRE V12 BITURBO (M279)
3.0 LITRE V6 BITURBO (M276)
AMG ENGINES

25. Transmissions AMG SPEED SHIFT –although 1980s it has
Manual transmissions, Almost recent models have 5G-TRONIC &
Later 7G-TRONIC with speed shift ,Recently Semi Automatic ,
7 Speed AMG Speed shift MCT.

28.  AMG Collaboration with MB on 1990s
 C 63 AMG was the first vehicle on the market to
result from collaboration of Daimler AG.
 SLS AMG was the first vehicle to be developed
entirely by Mercedes –AMG.

35.  Worlds first motorsport event-
Paris to Rouen in 1894;1st four
were under DMG license.
 1902-Mercedes Simplex; First
purpose built racecar.
 1911- ‘Bird Beak’ Blitzen Benz
by Benz & Cie. Sets land speed
record of 228 kmph.
 1914-DMG Mercedes 35hp won
the French Grand Prix.
Mercedes Benz in Motorsports

36.  1923-Teardrop shaped
Tropfenwagen by Benz
& Cie. in Grand Prix.
 1934 to 1937- Silver
Arrows;
 Mercedes BenzW25 at
Nurburgring.
 Mercedes BenzW125-
speed record of
435kmph;not broken till
1980s.
 Utter domination of
Grand Prix.
Mercedes Benz in Motorsports

37.  1954 to 1955- Mercedes
BenzW196 debut at
French Grand Prix 1954;
Championship won by
Juan Manuel Fangio.
 1955 Le Mans Disaster-
Mercedes Benz 300SLR
involved in fatal crash of
driver Pierre Levegh and
80+ spectators.
Mercedes Benz in Formula 1

38.  1994 return to F1 as engine supplier to
Sauber.
 1995-Association withMclaren; use of
Naturally aspirated Mercedes Benz
Ilmor F1 v10 engines.
 1997-Mclaren’s first victory; first win
for Mercedes Benz since 1955.
 2000 to 2007- Mclaren consecutive
four year wins and numerous podium
finishes.
 2009-Mercedes Benz leaves
Mclaren;forms Mercedes GP.
 2010-Mercedes GP debut at Bahrain
Grand Prix with Nico Rosberg and
Michael Schumacher.
 Remains as one of the most successful
teams to date.
Mercedes Benz in Formula 1

39.  1985 Onwards-Engine supplier
to Sauber.
 1989-Sauber won 24 hrs of Le
Mans.
 1990-Domination of Sports car
championship by rebranded
Mercedes benz.
 1991- withdrawal from SCC.
 1997-Return to SCC with CLK
GTR in FIA GT championship
and season victory.
Mercedes Benz in SportsCar Championship

40.  Entered DTM in 1988 with W201 by AMG
 2013-enteredV8 SCC with Erebus
Motorsport.
 Formula 3’s most dominant engine
supplier.
 Early engines from C class & E class
engines.
 Debut in 2002 German F3.
 2003 to 2012-Mercedes Benz engines
won 7 of 9 drivers titles in Euro series.
 F3 414 engine used since 2014.
 Debut to Indy car racing in 1995 using
rebranded Ilmor engines.
 1997- won manufacturers championship
with 8 wins.
 2000- abandoned due to lack of
competition; 18 wins.
DTM, Formula 3 and Indianapolis 500

41.  Mercedes Benz taught other manufacturers
how to manufacture technology advance
vehicles.
 Moreover we can say that MB company has
introduced the first 7 speed A/T
Innovations and Achievements

43. PUNE HQ

44. Type Subsidiary
Industry Automotive
Founded 1994
Headquarter Pune,Maharashtra,India
CEO Roland Folger
Products Luxury Vehicles
Commercial Vehicles
Parent Daimler AG
Website www.mercedes-
benz.co.in
Mr. Roland Folger
MD & CEO at Mercedes-Benz India Pvt. Ltd

45.  Daimler entered the Indian market and established
Mercedes-Benz India Ltd in 1994.
 The company was renamed DaimlerChrysler India Pvt.
Ltd. after the merger of the parent company Daimler
with Chrysler
 In 2007, it changed its name to Daimler AG
 As a result, DaimlerChrysler India was renamed
Mercedes-Benz India
 Mercedes-Benz was recognized as India’s Most
Admired Company in a survey by Fortune India
magazine in 2013
 In 2015 the brand was adjudged Economic Times'
Brand Equity's, 'India's Most Exciting Brand'
 Ranked number one in the J.D. Power Customer Service
Index 2015 among the luxury brands

46.  100 acres at Chakan, Maharashtra, this plant
was set up in 2009 and is among the fastest
green-field operations ever to be created and
is rated as one of the top-most CKD plants of
Mercedes-Benz globally
 Whitefield Palms, Bangalore (Mercedes-Benz
Research and Development India Private
Limited)

47.  MercedesTrophy
It is an international three-tier structured
amateur golf series (Final held at
Stuttgart). In 2014, the 15th edition of
MercedesTrophy India, witnessed
participation from over 2,500 golfing
enthusiasts in 13 cities.
 Drive Events
AMG Driving Academy
allows you to develop high-performance
skills in a premier selection of AMGs -
including the all new Mercedes-AMG GT S -
in ways you never thought possible
Luxe Drive
The Mercedes-Benz Performance Drive brings
you a range of events that allow you to
experience your favourite Mercedes-Benz
cars and SUVs first-hand.

48.  MercedesTrophy
It is an international three-tier structured
amateur golf series (Final held at
Stuttgart). In 2014, the 15th edition of
MercedesTrophy India, witnessed
participation from over 2,500 golfing
enthusiasts in 13 cities.
 Drive Events
AMG Driving Academy
allows you to develop high-performance
skills in a premier selection of AMGs -
including the all new Mercedes-AMG GT S -
in ways you never thought possible
Luxe Drive
The Mercedes-Benz Performance Drive brings
you a range of events that allow you to
experience your favourite Mercedes-Benz
cars and SUVs first-hand.

49.  Skill Development,Quality Education &
Awarness.
-Advanced Diploma in Automotive
Mechatronics (ADAM)
is the unique PPP initiative of MB, in India
for development of vocational competence
offered via Government Polytechnics. MB
Trainers in India are globally qualified and
highly competent to certify other markets
-Vocational Training at Don Bosco Institute
This unique course will bridge the gap
between auto body repair technician
requirement of Industry and output from
Institute. The students are benefited by
gaining knowledge on latest automotive
body repair technology

50. Safe Roads
Safe Roads is an innovative CSR
project of Daimler AG aimed at
inculcating a sense of road safety
amongst the general public of
India
 Health and Sanitation
Health Check-up Camps
Swachh Bharat Abhiyan
 Rural Development & Welfare
Support to Landslide hit Malin
village
Maher Project

51.  Environment and
Conservation of Natural
Resources
Jal Yukta Shivar
Plantation of Native trees in
degraded forest areas
 Sports
Laureus Sports for Good
Foundation

53. The automobile landscape has changed a great deal
over the last few years. It has left big name
manufacturers like Mercedes-Benz looking over their
shoulders and reassessing plans for the future. So, what
do they have in mind for the future?

54.  New entrants like Google, Apple and of course Tesla
means that established brands like Mercedes-Benz have to
look for ways to become faster and more agile.
 Mercedes-Benz is therefore looking to a future-proof model
of production instead of being on the defensive.
 The company understands the need to retain all the strong
points it has become known for over the years while
introducing new bits that will allow it to compete with
current game changers in the industry. The next S-Class is
hotly anticipated as the first step to this new regime.
 Additionally, Mercedes’ long term emphasis on safety has
seen them give more attention to the development of
autonomous driving technologies. This is important
because the technology has gone a long way to reduce car
accident related deaths.

55.  Perhaps one of the best things the company has to its
advantage is the experience in finding the right level
compromise. The successful development of a car is
hugely reliant on the making of the best compromises. Big
name companies like Mercedes understand that
compromise is not a good word to use around customers.
However they also understand the need to deliver on
targets even when there is some level of conflict. This is
exactly where experience shines through.
 In summary, Mercedes-Benz is in prime position to excel in
the delivery of new innovations and qualitative consumer
experience in the automobile world even in the face of
newer and seemingly more technical threats.