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Authentic Photos Transform Digital Marketing

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Created by the team at twenty20.com

The most important place for marketers today to be focusing is on their brand's digital presence. Read the research and statistics that prove authentic photos to make a huge difference on the performance and consumer affinity of your brand.

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Authentic Photos Transform Digital Marketing

  1. 1. HOW AUTHENTIC PHOTOS T r a n s f o r m DIGITAL MARKETING
  2. 2. People want to relate to the photos they see brands use.
  3. 3. Content with relevant photos receives 94% more views than the same content without relevant images.
  4. 4. Consumers hate tacky photos that paint unrealistic images of their world.
  5. 5. Relevancy=Authenticity
  6. 6. Inauthentic images can hurt your brand.
  7. 7. T r a n s f o r m Authentic images will your brand’s marketing. Learn to improve your 1. Social media performance 2. Content engagement 3. User-generated content
  8. 8. Wait! Need authentic photos for marketing? Get5FreePhotos Get real-world stock photos from Twenty20 to tell your brand’s story.
  9. 9. Social media content performs better with authentic images. 1
  10. 10. Tweets with images receive 150% more retweets than those without.
  11. 11. Facebook posts with images receive 2.3x more engagement than those without.
  12. 12. 88% of consumers buy after pinning a product on Pinterest.
  13. 13. On Instagram, photos showing faces get 38% more Likes than photos not showing faces.
  14. 14. Adding an image every 75-100 words can double sharing of an article. 2X
  15. 15. Consumers engage more with authentic photos. 2
  16. 16. 65% more people remember info if it’s paired with an image.
  17. 17. Brands see 25% increase in conversions when user-generated photos vs. professionally staged product shots.
  18. 18. When authentic content is included in advertising, online stores see a 4x higher click-through rate.
  19. 19. User-generated content is king. 3
  20. 20. 86% of Millennials say that UGC is a good indicator of a brand quality.
  21. 21. And 50% trust brands more when they use user-generated content.
  22. 22. What are you waiting for?
  23. 23. Looking to license real, authentic photos? Get5FreePhotos Twenty20 crowdsources real photos from top Instagrammers worldwide. Start your free trial today, risk-free: Millions of stock photos, all with an easy, royalty-free license.
  24. 24. Authenticity matters. Get5FreePhotos Use real-world stock photos to tell your brand’s story. You’re in good company.

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