McKinsey on Marketing & Sales

covid-19 mckinsey & company consumer behavior consumer sentiment consumer business behavior business consumer decision journey business sentiment mckinsey marketing ukraine sales customer experience usa social media british sentiment british business british germany german sentiment german business france digital america japan italy italian sentiment italian business french sentiment french business china united states india uk sentiment uk business uk retail digital marketing german consumer german american consumer sentiment europe sentiment europe japanese sentiment japanese business sales growth big data digital sales british consumer italian consumer french consumer french american consumer italia european sentiment indian sentiment customer decision journey advanced analytics europa spanish business spanish sentiment spanish spain chinese sentiment south korea customer uk consumer japanese consumer indonésia chinese business indian business south korean sentiment analytics growth mobile b2b european consumer spanish consumer indian consumer chinese consumer american business american sentiment european business us sentiment us business south korean business digital trends mexico mexican sentiment mexican consumer mexican indonesian sentiment indonesian consumer australia global business global asian sentiment asian business asia brazil customer journey multichannel sales europe business australian consumer australia sentiment global sentiment south korean consumer brazilian sentiment brazilian business consumer insights customer insights data marketing and advertising customer satisfaction cloud advertising shopping customer service united kingdom coronavirus saudi sentiment saudi consumer saudi arabia uae consumer emirates asian danish danish sentiment danish consumer denmark b2b marketing economy marketing technology above-market growth agility demographics sales organizations sales leadership infographic loyalty trends retail trends customer experience journey marketing organization data analysis telecommunications apparel marketing analysis innovation cloud technology technology emerging markets luxury crm ceo amazon e-commerce online shopping talent management economic growth cmo predictive modeling invasion eu5 filipino consumer philippines brazilian consumer asian consumer south africa consumer south african consumer south african sentiment south africa chilean chilean sentiment chilean consumer chile consumer chile el salvador honduras guatemala costa rica panamá central american central america central american consumer central american sentiment argentinian sentiment argentina consumer argentina peru consumer peruvian consumer peruvian sentiment perú peru sentiment peruvian dominican sentiment dominican republic dominican consumer colombian consumer colombian sentiment colombia canadian sentiment canadian consumer canadian business canada north america united states business united states sentiment nigerian consumer nigeria belgium belgian sentiment belgian consumer the netherlands holland dutch sentiment dutch consumer switzerland swiss sentiment swiss consumer swiss swedish sentiment swedish consumer sweden portuguese consumer portuguese sentiment portugal new zealand sentiment new zealand consumer new zealand kiwi sentiment kiwi consumer kiwi omnichannel b2b sales digital strategy digital media marketing digital qatari sentiment qatari consumer qatar apac and behaviors are changing throughout the crisis a spending incomes the economic effects are also beginning to be felt as governments and organizations continue to work polish sentiment polish consumer poland turkish turkey go to market virtual reality automation and impact on the future workforce key technologies internet of things artificial intelligence personalization sales operations sales analytics digital transformation marketing operations kpis marketing transformation metrics digital operations governance operations martech marketing & brand strategy branding brand strategy power brands economics user experience science consulting art margin revenue periscope pricing urban bric fashion granular growth sharing economy megatrends sales trends price roi marketing roi retail growth agencies advertising agency procurement agents and marketers employee satisfaction touchpoint customer churn talent credit card next-product-to-buy credit risk banking services pub newspaper internet television television digital video video media ott social media marketing retail trade customer journeys cio ge google cloud connect cityscope consumer packaged goods city content marketing segmentation salesforce risk communications reputation pr social enterprise micromarkets bigdata loyalty program productivity employee engagement leadership sales management ecommerce customer relationship management