3. The Product
Anti-Routine is a venue for the Egyptian
Citiziens to share their experiences and their
tips in the Governmental Redtapes.
4. Services
Verified & Categorized documents
stamped with our Logo.
Review System for the governmetal officies to
test their speed and their bureaucracy level
Governmental offices location on Maps.
Government Service Subscribtion
12. Marketing Strategy
Competition
3 NEW Experiences
More Ups
Submit them
Verify the top experiences
Win an IPAD
And the Result ??
13. The Maths
Booklets by 8 LE … printed by 4 LE
Revenue 2 LE after distribution
Just 100,000 Booklet makes 200,000 LE
-----------------------------
11,7 million Egyptians facebook users
About 50 % got involved in governmental
routines
Mashaweer ??
14. Busine$$ Model in a Nutshell
Key Activities
-Monitoring the content of the website.
-Continous support & adding of new Categories to the
website.
-Marketing campaigns.
Value Propositions
-Decrease the Pain of the Egyptian Citiziens with the
redtapes.
-Related Businesses will find real customers in need to
theri services.
15. Busine$$ Model in a Nutshell
Customer Relationships
-Frequent Competitions to push the users to
share their experiences.
-Badges, Trophies ..Ranking System
Customer Segments
Egyptian Internet users ..who get involved in
redtapes
16. Busine$$ Model in a Nutshell
Key Resources
Development & Marketing Skills
Involvement in the Egyptian Redtapes
Channels
Anti-Routine Website
Mobile Apps