A great sales strategy will double or triple the value of leads. How? By enabling the early discovery of great companies and so you can ride their coattails to growth.
Join the Customer Success and Sales teams from WePay and Mattermark to learn how you can use growth signals and triggers to:
- Cut through the noise and discover high-growth companies before your competitors
- Improve the accuracy and speed of lead qualification
- Optimizing early sales activity to increase velocity
(watch recording at https://mattermark.com/webinars/using-marketing-signals-identify-sell-high-growth-companies/)
Mattermark Startup Investor Benchmarking Analysis - November 2013
Using Marketing Signals to Identify and Sell to High-Growth Companies
1. Using Market Signals to Sell to
High-Growth Companies
Dawn Poulos
VP, Marketing, Mattermark
Kurt Bilafer
Global VP, Sales and Customer Success
@dawnpoulos @Bilafer
Click to watch the recording of this presentation
2. Topics We Will Cover
• Your SaaS Business Isn’t Unique
• Why It Pays to Target More Strategically
• Leverage the Power of Market Signals
• Why ICP + Market Signals = SaaS Growth
• How WePay Used Market Signals
(watch the recorded presentation for context)
20. AND USING TREND DATA TO REACH OUT AT THE RIGHT TIME
Months
14
16
18
20
22
Seed to A A to B B to C C to D D to Late
Average Number of Months Between Funding
Rounds for SaaS Companies