Millennials are redefining the travel industry! But don't think pleasing them is a piece of cake. These guys want something extraordinary - not the usual. As a hotel brand, you need to understand the preferences of the Generation Y crowd and adapt accordingly. Traits of this generation: ○ They're spontaneous ○ They love adventure ○ They like local stuff ○ Huge fans of pop culture ○ They want out-of-this-world experiences ○ They live in a digital/virtual world ○ They're very expressive (Make sure they review your hotel with a "thumbs up") This was a quick insight into what the world of millennials is like. So how can you amaze them? Don't go anywhere! Check out our presentation - filled with heaps of visual marketing ideas - that'll surely work. In fact, some hotels have just begun using them. Stay ahead of the competition. Improve your ROI. Attract people from this fraternity. Make the most out of this millennial era!

1. 16 Techniques
VisualMarketing

2. Millennials are empowering
the global travel industry!

3. Are you catering your
services to them?

4. For business or leisure
travel, people stay in hotels.

5. But millennials want an out-
of-the-ordinary travel
experience.

6. Let the Gen-Y crowd know
that you’re their best option.

7. How?

8. USE VISUAL MARKETING
TECHNIQUES TO ATTRACT
AND ENGAGE GEN Y.

9. Humanize Your Brand
With Instagram1

10. Share images with
people in it

12. Evoke positive
emotions in viewers

13. Localize Your Business
Using YouTube2

14. Post videos of local
places, food and people

16. Compile user-generated
content to relive moments

17. Just like Hilton Hotels
& Resorts did.
#HiltonStory

18. Use Snapchat To
Attract Millennials3

19. Collaborate with influencers
to curate content

20. Run unique and exciting
social media campaigns

21. Marriott will use this trick
to tell visual stories
Who are the storytellers?

22. Louis Cole

23. Present Your X
Factor On Pinterest4

24. Share facts via infographics
or presentations
GET YOUR VISUALS

25. Show your millennial-
centric side with images

26. Say Your Story With
Facebook5

27. Use Facebook Canvas for
immersive mobile ads

28. Put images and videos for
maximum reach

29. Build Your Portfolio
On Google Plus6

30. Make collections with
specific content

31. Avail benefits of large
image posting

33. Customize Your
Website User-Interface7

34. Optimize design for
mobile version

35. Modernize your
website design
GET A WEB DESIGN

37. Offer virtual tours
of your hotel

38. Go In A Visual Mode
With Twitter8

39. Create a visual viral buzz
(use cinemagraphs and gifs)

40. Ask customers to share
experiences with hashtags

42. Personalize Your
Marketing With Vine9

43. Share real-time
experiences

44. Record quick guest
testimonials

45. Record quick guest
testimonials
LET’S STEER AWAY
FROM THE INTERNET.

46. visual marketing
tricks to amaze
millennials.
Check out

48. Get Innovative And
Creative With Emojis10

49. Aloft Hotels introduces
TiGi (Text it. Get it.)

51. Guests type emojis on their
phones for room service.

52. Give Live/Streaming
Entertainment11

53. Equip rooms with Chromecast
connection, Netflix, Hulu

55. Moxy Hotels is doing it,
are you?

56. Use Virtual Reality
12

57. Let guests experience a 360
degrees virtual view
360

58. Marriott offers: 4D
experience via Oculus Rift
a Teleporter station
4D

60. Modify the Design of
Your Hotel13

61. Adjust to millennial lifestyle

62. Digital Inspired Upholstery
Pod Sharing
Cell Phone Room Key
Cozy Sitting Areas

63. Enable adaptability and
customization

64. Be unique. Feature
Graffiti art.

66. Hang Creative ‘Do
Not Disturb’ Signs14

67. Use cheeky words to
infuse fun
Hard Rock Hotel San Diego:
“Not Now. My Ego Needs a
Rest.”

68. Add personal messages
on door hangers
Library Hotel in New York:
“Shhh .. Please let me
read.”

70. Embrace Eco-Friendly
Designs15

71. Use recycled material for
decoration sculptures

73. Promote brand image
using shades of green

74. Use icon design in hotel
to endorse recycling

75. Last but not
the least.

76. Redesign Your Brand
Identity16

77. Design a flat, modern
and minimal logo
GET A LOGO

78. Alter brand stationery
with millennial in mind

79. Good Luck!