Are you a start-up or a small business anticipating to create an identity for your brand? If yes, then this presentation is for you! Branding stationery is a crucial part of brand identity — one without which your brand cannot exist. In order to communicate with other businesses, shareholders, employees and customers, your brand needs media that reflects: your company’s approach, its principles and philosophy with standardized quality. Every element of your brand’s stationery, including visiting card and letterhead as the most basic ones, should clearly carry the identity of the brand. At a glance, the receiver should know what belongs to you and what doesn’t. Do you want to know how you can make your stationery extraordinary? Click and Open the slide to unravel all the secrets to make your brand stationery stand out from the rest!

1. A Branding Strategy for Startups
13Personalized
Stationery Designs
Tips for
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2. Do you know that stationery
design is crucial to your
startup branding strategy?
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3. Stationery design is your brand
touch point that shouts out your
brand’s existence
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4. Stationery
design
becomes a
walking talking
promotional
means to your
customers and
target
audience
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5. Personalized stationery designs include letterheads, pens,
business cards, envelops, book cover, CD covers, and note
pads etc.
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6. Your brand identity is
embedded and printed on
your brand touch points for
brand recognition
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7. Personalizing stationary is crucial
for your startup branding
because …
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8. 1. It is easily accessible
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9. 2. Instantly gets the
audience attention
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10. 3. Provide sense of belonging
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11. 4. Creates a humanistic
connection with your audience
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12. 5. Gives a sense of pride
for employee branding
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13. 6. Your target audience
becomes your brand
ambassadors
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14. 7. Helps in remembering and
reconnecting with brand
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15. 8. Stays in front of
your audience 24/7
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16. 9. A motivation for
employees and clients
to choose your brand
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17. 10. Communicates a
gesture of loyalty
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18. However, by
just getting a
brand identity
printed on your
stationary is not
enough for
branding
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19. It requires strategy, creativity,
and visual thinking to
actually make an effective
stationary design
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20. Small businesses and startups
should be very particular
about designing their
stationary
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21. Because a futile design can
also turn your clients and
customers off
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22. Here are 13 tips to help you
create exceptional stationary
designs for your brand:
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23. 1. Make sure your
brand identity
colors, fonts and
symbol remains the
same, even after
printing
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24. 2. Your stationary can have a
tagline to have deeper
impact on your target
audience
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25. 3. The brand identity
should be more obvious
than the stationary itself
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26. 4. Make your design
visually appealing
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27. @LogoDesignGuru
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5. It should draw an
emotional connection
with humanistic touch

28. 6. Make it more fun to use
and market by adding
some humorous content
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29. 7. Make it a memorable
design experience by adding
creativity
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30. 8. It should narrate
the story of your
brand for
customers to
remember your
services or
product
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31. 9. Use symbols and icons to make it culturally
relevant
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32. 10. Make sure it
provides details
for easy
networking
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33. Are you looking forward
to exceptional
personalized stationary
design for branding your
startup?
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34. @LogoDesignGuru
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