You know the world's changing and digital is at the center of marketing, content and design. So how can you stay ahead of your competitors. Here are 2019 SEO trends that'll lend you hand in optimizing your business for next year.

1. - Sergey Brin, Co-founder Google
The new spring in artificial intelligence is the most
significant development in computing in my lifetime.
- Nate Woodbury, YouTuber and Owner at Be The Hero Studios
You’ll win some, you’ll lose some. But over time,
you’ll get better and better.
TOP SEO INFLUENCERS
- Trash keyword stuffing – focus on using long-tail and specific keywords
- Adopt buyer’s journey model and create high-quality, personalized content
Handy Tips
Quality Content Development4
COOL FACTS
Search engine optimization never stays the same – practices evolve;
and some in fact become obsolete or irrelevant. We’re seeing development in
search algorithms and user-experience, being empowered by data analytics and
artificial intelligence. The focus today is not your business, but your customers.
So here are ten paramount SEO trends all professionals should pay heed to, and
tips on how to use them successfully.
Voice Search Revolution1
• Google Assistant
• Apple Siri
• Amazon Alexa
• Microsoft Cortana
• Samsung Bixby
• Yandex Alice
COOL FACTS
- Prioritize mobile load time even for your responsive website design
- Verify structured data on your mobile site as well as on desktop version
Bonus* Prepare for AMP (Accelerated Mobile Pages) to enhance user-experience
Handy Tips
- Focus on optimizing for local voice search, and conversational keywords
- Train yourself to use artificial intelligence and machine learning algorithms
Bonus* Prioritize search intent via semantic search: the ‘why’ behind a keyword
Handy Tips
- Use video sitemap to inform search engines about video metadata
- Focus on Millennials and Gen Z cohorts, they’re the most active video viewers
Handy Tips
is Google’s voice
search capture ability
of all searches will be
voice-based by 2020
of US adults own
a smartphone in
the year 2018
COOL FACTS
more web traffic juice
for companies using
videos in their strategy
Video Keyword Research2
Types of videos
• Explainer tutorials
• Company culture reels
• Brand films
• Vlogs
• Brand films
Mobile First Indexing3
COOL FACTS
Secure Sockets Layer5
Mobile Buzz Words to Check Out!
• Micro-moments • SoLoMo
• Snackable content • 360° campaign
Video-sharing platforms
• YouTube • Vimeo
• Flickr • Vevo
• Dailymotion • Twitch
COOL FACTS
of netizen traffic will
be made up of online
videos by 2020
of mobile phone internet
users worldwide in 2019
- Dave Naylor, Head of Search Marketing and Speaker at Bronco
My rule of thumb is build a site for a user, not a spider.
of marketers say organic
SEO is their top inbound
marketing priority
of people expect brands
to create educational
and engaging content
of respondents said
they’ll leave a website
that isn’t secure
domains, in a survey,
were found to have
https links
- Convert your website link to https protocol for increased web security
- For secure connection, get SSL certificates: root, intermediate, server
Handy Tips
User-Experience Design6
COOL FACTS
of customers learn about
a company via their
website not their adverts
of users say they want a
seamless experience on
all devices
Aplication Name
Search
- Make a user-friendly website to reduce bounce rate and rank high on SERPs
- Optimize your website with heading tags, clear navigation menu, CTAs
Handy Tips
COOL FACTS
Blockchain for Technical SEO7
increase forecasted in
worldwide blockchain
technology market
from 2018 to 2019
- Use blockchain technology for web advertising sans fraud and search engine
profit cuts
- Add blockchain in search algorithms to verify products and list legitimate sellers
high on SERPs
Bonus* Gather user data: use blockchain methods of recording, storing and sharing
information
Handy Tips
Influencer Marketing8
COOL FACTS
of marketers say influencer
marketing helps to reach
target audience
influencers are spending
their time on Instagram
in 2018
COOL FACTS
Long-form Content9
- Convince influencers to give you backlinks and recommendations
- Take help from influencers for content creation and keyword targeting
Handy Tips
• Rand Fishkin • Neil Patel • Lisa Myers
• Danny Sullivan • Brian Dean • Angie Schottmuller
more leads are generate
with inbound tactics
than advertising
of marketers lack a
consistent or integrated
content strategy
- Don’t extend word length just for the heck of it – give value to audience
- Use visuals and hierarchy to make content engaging and to structure it
Handy Tips
Artificial Intelligence
So, any idea,
what’s the future of SEO?
10
COOL FACTS
consumers said A.I.
will improve customer
experience
of business leaders
termed A.I. a “business
advantage”
- Trash all black hat seo techniques as algorithms are becoming smarter
- Give context to content and work towards addressing searcher’s intent
Handy Tips
Sources
https://www.statista.com/statistics/284202/mobile-phone-internet-user-penetration-worldwide/
https://markets.businessinsider.com/news/stocks/global-block-
chain-technology-market-worth-12-48-billion-by-2025-cagr-53-2-global-market-estimates-1007204661
https://www.forbes.com/sites/forbesagencycouncil/2018/03/13/12-seo-trends-heating-up-2018/3/#3932e9b6624d
https://www.cisco.com/c/en/us/solutions/collateral/ser-
vice-provider/visual-networking-index-vni/complete-white-paper-c11-481360.html
https://moz.com/blog/mobile-first-indexing-seo
https://searchengineland.com/8-game-changing-seo-trends-that-will-dominate-2018-286023
https://www.smartinsights.com/social-media-marketing/social-media-strategy/new-global-social-media-research/
https://www.business2community.com/seo/https-matters-closer-look-site-security-seo-02028726
https://blog.hubspot.com/marketing/state-of-video-marketing-new-data
https://www.socialmediatoday.com/news/the-brand-value-of-influencer-marketing-in-2018-infographic/520810/
https://medium.com/visualmodo/the-usage-of-blockchain-in-seo-46a6ff4bd2
https://www.brownboxbranding.com/how-blockchain-technology-will-impact-websites-digital-marketing/
https://edwardsturm.com/articles/seo-2019-predictions/
/logodesignguru @logodesignguru +logodesigngurucorp /company/logodesignguru
CAGR predicted for
global blockchain
technology market till
2025