What makes a great LinkedIn Profile for a recent graduate starting out in their career? And how can they use LinkedIn 1. become more searchable to employers looking for candidates, and 2. be "in the know" with the latest job opportunities most relevant to them?

1. Build your
personal brand on…
Lauren Gilbert
A LinkedIn’er
And scorea job!

2. Who is already a LinkedIn Member?
Who has profile picture on your LinkedIn profile?
Who has joined 2+ groups?
Who follows 5+ companies?

3. Connect the world’s professionals to
make them more
productive and successful
Our Mission

4. 414m+

5. Let’s get started on creating that killer
LinkedIn Profile

6. Tell people what
you’re excited
about now
And the cool
things you want to
do in the future
Searchable
Your
headline
1

7. Your
photo
2
Make it
professional
Smile!
7xmore views

8. Summary
& Experience
3
What motivates you,
what you’re skilled at,
what’s next and who
you are!
Use keywords
List all your jobs – even
part-time, and
accomplishments

9. Your
organisations
4
Are you a Club
Member at school
or outside?
Describe what you
did there

10. Education
& volunteering
5
Include your university and
courses
Include summer programs
e.g. language courses
Volunteer experience is just
as valuable as paid work!

11. Recommendations
& Skills
6
Ask professors,
managers or
classmates
5 core skills –
including your study
Endorse others and
encourage them to
return the favour!

12. Don’t be shy!
In school, out of
school, tell us your
role in the project
Awards
& Projects
7

14. Universities
& Companies
8
Follow Universities
and find Alumni
Follow Companies
and find colleagues &
jobs

15. Join
groups
9
Join groups of interest
Increase your visibility
Contribute to the
group with your
opinion
See jobs

16. Apply for
jobs
10
Jobs you might be
interested in
Search Jobs
Be searchable!

17. But… Why should you care…?
Your online professional profile
Grow your network
Be first to see relevant jobs
Potential employers can find you
Your competitive edge