Snapshot: Home Appliance

UNDERSTAND TODAY. SHAPE TOMORROW. 1
A collection of products that reﬂect emerging market and
consumer trends for the home.
LHBS // SNAPSHOT: HOME APPLIANCE
SNAPSHOT:
HOME
APPLIANCE

UNDERSTAND TODAY. SHAPE TOMORROW.
INTRO-
DUCTION
When it comes to designing the next generation of home
appliances, companies should be looking at technological
possibilities as well as considering changes in everything from
food science, demographic projections, healthcare, environmental
concerns, the economy and commerce. Trends point toward a
society of the future that is more urbanised, environmentally-
friendly and connected. These have major implications for how
people might live and interact with products, information and
each other.
In this report, we highlight four emerging trends in home
appliances: space efﬁcient, environmentally friendly, connected
home, and age friendly.
Caroline Smith
Consultant at LHBS
lhbs.com | cs@lhbs.com
INTRODUCTION
2

ENVIRONMENTALLY
FRIENDLY
CONNECTED
HOME
SPACE
EFFICIENT
OVERVIEW
3
CONTENT
AGE
FRIENDLY

ENVIRONMENTALLY
FRIENDLY
CONNECTED
HOME
SPACE
EFFICIENT
OVERVIEW
4
AGE
FRIENDLY

Changing lifestyle trends and attitudes are impacting the size and
nature of households. Single-person households are increasing as
people delay marriage and starting families. Urbanization,
population growth and efﬁciency have caused small space living to
rise in popularity. Micro dwellings have the potential to make
urban dwelling more compatible with the way people live now and
help cities absorb more people. Additionally, tiny homes are often
more affordable and offer freedom from high energy bills. The
implications for goods and services are tangible and happening at
a rapid pace.
SPACE EFFICIENT
SPACE EFFICIENT

40 %
60 %
UNDERSTAND TODAY. SHAPE TOMORROW. 6Source:
70 %
30 %
30%
Percentage
increase of one-
person households
in the last decade
Source: CBS News
SPACE EFFICIENTLHBS // SNAPSHOT: HOME APPLIANCE

40 %
60 %
34 %
66 %
66%
Percentage of the
world’s population
expected to live in
cities by 2050
Source: United Nations

The typical “tiny house”
is under 46 m2
Source: Tiny House Town

CHAPTER
TITLE
GE’s Micro Kitchen
The compact kitchen is designed for super tiny apartments.
The Micro Kitchen is a kitchen-in-a-box, comprised of a 24-inch-wide
countertop with an induction stove and a sink with a sliding cutting
board. Underneath the countertop sits a microwave, convection oven,
refrigerator and freezer, and dishwasher. Users can access each of the
appliances by pulling them out of their respective drawers.
The kitchen is modular. Depending on the space, a user could break apart
or combine stacks to place in odd corners or skinny spaces, as needed.
Explore Sign

CHAPTER
TITLE
Ecooking, the Vertical Kitchen
The single module kitchen is a hub for sustainable cooking.
Italian design firm Massimo Facchineti created a vertical kitchen called
Ecooking. The 2' x 2' tower manages to fit a cooktop (four burners plus
air vent), refrigerator and freezer, dishwasher, coffee maker, and herb
garden. It also includes storage space and 15 square feet of countertops,
once unfolded. The electrical elements of the kitchen are powered by the
energy produced by solar panels and the water coming from the sink is
filtered and reused in the dishwasher before undergoing a second
filtering process to water the plants in the vertical greenhouse.
Explore Sign

CHAPTER
TITLE
A-La-Carte System, the Mobile
Kitchen
The mobile kitchen with a permanent feel.
Stadtnomaden’s A-La-Carte System breaks down the conventional
kitchen structure into four individual task modules that can be arranged
accordingly. It adapts to any room setting and can be used along a wall, as
an island, or a space divider. The modules are held together by strong
magnets. Accessories like cutting boards and container units are made to
ﬁt between modules, therefore making use of otherwise lost space.
Explore Sign

CHAPTER
TITLE
iWavecube, the Personal
Desktop Microwave
The world's ﬁrst and only portable microwave.
The iWavecube microwave oven weighs just around 12 pounds and can
be taken anywhere thanks to its carrying handle. It’s only 600 watts, but
that’s more than enough to heat or cook a meal and pop popcorn.
Explore Sign

REPORT TITLE // IMPLICATIONS.
IMPLICATIONS
Appliances will squeeze in as many
functions and features as possible, in the
least amount of space possible
Appliances will have multiple functions
Appliances will be built as separate
components that can be independently
used or used in different systems, adapting
to the needs of the user
Given that people choose small living
because it is more affordable, small living
appliances should be the least expensive
appliances in your product lineup
Appliances designed for small living spaces
should be designed for one person
13

ENVIRONMENTALLY
FRIENDLY
CONNECTED
HOME
SPACE
EFFICIENT
OVERVIEW
14
AGE
FRIENDLY

Consumers are rethinking consumption and reimagining the
future of a more sustainable economy. More and more,
consumers believe that companies should be responsible for
creating positive change by meeting higher standards for health,
safety, fairness and social impact. As such, a new cadre of
enterprising brands are seizing the moment to innovate smarter,
safer, cleaner and greener solutions. The number of tools and
products that enable consumers to live more sustainable
lifestyles and make ethical buying decisions has seen huge
growth.
ENVIRONMENTALLY FRIENDLY
ENVIRONMENTALLY
FRIENDLY

34 %
66 %
Percentage of consumers
who see the need to consume
less to preserve the
environment for future
generations
66%
35 %
65 %
65%
Percentage of consumers
who feel a sense of
responsibility to purchase
products that are good for
the environment and society
ENVIRONMENTALLY FRIENDLY
Source: The Regeneration Roadmap

CHAPTER
TITLE
Xeros Waterless Washing
Machine
Xeros uses polymer bead technology to reduce the use of water,
energy and chemicals to wash clothes
Xeros works by using the special beads with a little bit of detergent and
water to saturate the dirt and stains from clothes. The beads are
discoloured as a result and eventually need to be changed after between
500 and 1,000 washes.
The domestic machine will have a reduced number of cycles because of
the way the technology operates. The company hopes to develop a
super-absorbent bead and eliminate the need to even sort clothes.
Currently, hotels and laundries have been the principal customers.
Explore Sign
ENVIRONMENTALLY FRIENDLYLHBS // SNAPSHOT: HOME APPLIANCE

CHAPTER
TITLE
Detergent Keeps Sweaty
Clothes Smelling Fresh
DeFUNKit uses enzymes to keep sweaty clothes from smelling for a
week, even after repeated use
DeFUNKit is a company started by material scientists and chemists from
the University of Oregon and was developed to reduce the
environmental impact of the eco-unfriendly clothing industry.
The scientists wanted to develop a way for people to do less laundry,
saving water and increasing clothing’s lifespan.
DeFUNKit works due to enzymes that allow it to break down odor-
causing bacteria. It bonds special deodorizing molecules directly to the
surface of the fabric that keep the bacteria from coming back.
After using the detergent, the clothes are good to wear for a full week.
The deodorizing molecules will last through 20 washes.
Explore Sign

CHAPTER
TITLE
AQUS Greywater System
AQUS recycles your used sink water to flush your toilet
Toilets consume on average 40% of a household’s water use.
The AQUS Greywater System can potentially save a household up to
5,000 gallons of potable water each year. It works by using a small pump
activated by a water level sensor in the toilet tank to transfer grey water
to the toilet. It fills the reservoir alongside the toilet’s water supply, off-
setting 65% of the potable water needed per flush.
The compact system is small enough to fit comfortably inside a cabinet
and requires maintenance only once a year, reducing the complexity.
Explore Sign

CHAPTER
TITLE
NEST Learning Thermostat
NEST Thermostat helps you save energy
The Nest Thermostat automatically adapts as your life and the seasons
change. The device uses built-in sensors and your phone’s location to
know when you’re away and automatically turns itself to off to save
energy. Additionally, it tracks how much energy you use in a day and
month and learns how to help you save energy.
Studies showed that Nest saved people an average of 10-12% on heating
bills and 15% on cooling bills, essentially paying for itself in two years.
Explore Sign

IMPLICATIONS Appliances will use less natural resources,
such as water and electricity
Appliances will recycle and reuse natural
resources
Outside innovations in chemical and
material goods will supplement appliances
Companies should run campaigns to raise
awareness and encourage consumers to
choose and use products more efﬁciently
and sustainably
21

ENVIRONMENTALLY
FRIENDLY
CONNECTED
HOME
SPACE
EFFICIENT
OVERVIEW
22
AGE
FRIENDLY

 
In 2008, there were already more “things” connected to the
Internet than people. Sensors are a big part of the Internet of
Things. These can be attached to anything and can record and
send data back to the cloud, allowing businesses to collect speciﬁc
feedback on how products or equipment are used, when they
break, and even what users might want in the future. General
Electric estimates that convergence of machines, data and
analytics will become a $200 billion global industry in the next
two years. Connected homes will be a huge part of the Internet of
Things. By 2019, connected-home device sales are expected to
drive $490 billion in revenue.
CONNECTED HOME
CONNECTED HOME
Source: Forbes, Business Insider

87 %
13 %
Percentage of people
who owned an in-home
Internet of Things
device in 2015
13%
35 %
65 %
who plan to buy an in-
home device within the
next ﬁve years
65%
CONNECTED HOME
UNDERSTAND TODAY. SHAPE TOMORROW.Source: Vindicia 24

34 %
66 %
with a strong interest in
connected washing
machines
66%
38 %
62 %
connected ovens
62%
38 %
62 %
connected refrigerators
62%
UNDERSTAND TODAY. SHAPE TOMORROW. 25Source: GSMA
CONNECTED HOMELHBS // SNAPSHOT: HOME APPLIANCE

CHAPTER
TITLE
Samsung’s Smart Refrigerator
Samsung’s Family Hub Fridge allows customers to see inside their
fridge remotely, order groceries and keep families organized
A 21.5 inch display in the door is the centrepiece of the smart fridge.
Inside the fridge, a set of cameras keeps tabs on items so that you know
when you need to get more milk and eggs. They also help keep you from
eating something that's been in the fridge longer than it should have
been. Additionally, you can search for recipes and even order the
necessary ingredients right there on the door.
Finally, the software provides a snapshot of your day, complete with
meetings, weather and more. If you're going to be late for dinner, you can
easily let everyone know.
Explore Sign

CHAPTER
TITLE
Pantelligent, the Smart Frying
Pan
Pantelligent offers real-time temperature feedback with an app
Pantelligent aims to solve the problem of overcooking or undercooking
food. The pan has a built-in temperature gauge which provides real-time
feedback on the surface temperature of food. It works in tandem with an
app that talks users through each step of a recipe and advises when to
turn the heat up or down. It even has an Autopilot feature which does a
lot of work for you, provided you have a WeMo Switch and a countertop
electric burner.
Explore Sign

CHAPTER
TITLE
Mellow, the Smart Sous-Vide
Mellow prepares meals to order when you want them
The sous-vide machine uses an accompanying smart phone app to
control operations. The software is capable of learning from previous
experiences, so it will remember your preferences when it comes to
certain meals. It also provides real-time feedback, so that even when
you're out of the house, you can check to see how a meal is cooking.
Mellow is not only capable of heating the water but also of cooling it in
order to keep your food at refrigerator temperatures prior to cooking.
This means you can place the components of your meal into Mellow
hours or even days before you want them cooked. Mellow will begin the
cooking process at the appropriate moment so that the meal is ready for
the time you have speciﬁed.
Explore Sign

CHAPTER
TITLE
Samsung’s SmartThings Hub
SmartThings is a home monitoring kit that lets users easily monitor,
control and secure their home from anywhere
Users simply download a free app for their smartphone, connect the
SmartThings Hub to an Internet router and add as many smart devices as
they would like. The Hub communicates with all of the different devices
and offers one point of contact for the user, allowing any home to be a
smart home.
Samsung created a range of SmartThings devices, including sensors that
can tell when you’ve entered or left a room, enabling you to automate
lights to turn on and off. The system works with devices from other
manufacturers as well.
Explore Sign

IMPLICATIONS
30
Appliances will proactively tell us
useful information
Appliances will talk to each other
(and we will talk with them)
Appliances will learn our preferences
Appliances will be mobile-enabled,
allowing for remote access and
control

ENVIRONMENTALLY
FRIENDLY
CONNECTED
HOME
SPACE
EFFICIENT
OVERVIEW
31
AGE
FRIENDLY

The number of people 65 and older is projected to triple to 1.5
billion by 2050. Different estimates suggest that 80 or 90 percent
of older people want to live in their own homes. New construction
is making homes easier to navigate for people who might be
wheelchair-bound or have difﬁculty climbing stairs. Now, the
technology behind home appliances and ﬁxtures is catching up
and safety is taking a high priority, as well as ergonomic and
intuitive design.
AGE FRIENDLY
AGE FRIENDLY
Source: Pew Research, AgeUK

40 %
60 %
53 %
47 %
47%
Percentage of all
UK consumer
spending from
people over 50
Source: United Nations

CHAPTER
TITLE
Dacor’s Discovery IQ Wall Oven
The Discovery IQ oven melds smart tech and a classic cooking
experience
The Discovery wall oven features a display panel with adjustable font
sizes and color-contrast options to make words easier to read. Users can
also choose the volume and pitch of the oven's alarm.
Explore Sign
AGE FRIENDLYLHBS // SNAPSHOT: HOME APPLIANCE

CHAPTER
TITLE
Delta Pull-Out Kitchen Faucet
The Delta faucet is extremely ergonomic and can be easily operated
with one hand
The Delta faucet turns on and off when it is tapped anywhere on the
spout or handle, making it easier to operate. In case the water is left
running unintentionally, the water ﬂow is designed to shut off after four
minutes.
Explore Sign

CHAPTER
TITLE
Evermind, the Home Activity
Monitor
Evermind remotely monitors the usage of home appliances
The Evermind sensor works at the power source and is compatible with
any home appliance or powered medial equipment. The sensors connect
to the Evermind network using built-in wireless Internet—no home
Internet connection is required. The technology helps providers by
monitoring utilization of powered medical equipment (ex., respiratory
devices or wound care pumps). It also monitors the use of common
household appliances, such as coffee makers and televisions. With real-
time data, intervention can occur quickly.
Explore Sign

CHAPTER
TITLE
GravitySpace, the Smart Floor
GravitySpace is a new approach to tracking people indoors
GravitySpace is a pressure-sensing floor that senses objects in direct
contact with the ground, by first identifying objects based on their
texture. By applying inverse kinematics, GravitySpace can reconstruct
contents above the ground and can conclude what takes place in the
room above, such as users’ poses or collisions with virtual objects.
The intelligent floor has a wide range of applications, including improving
home security in the event of an intrusion and alerting first responders in
case of a medical emergency such as a fall.
Explore Sign

IMPLICATIONS
38
Appliances will be extremely user-
friendly and customizable,
addressing the physical needs of the
user
Appliances will be “accident proof,” to
prevent user error or forgetfulness
Appliances will have accessible user
interface design
Appliances will have preset product
settings speciﬁc to their user, rather
than offering a bunch of preset
settings they will never use

LHBS Put the Title of the Report here
HUB.
This Snapshot has been created with the help of the
LHBS Inspiration-Hub.
The Inspiration-Hub is a service that gives marketing teams
constant access to the latest insights and inspiration, so that
they can develop more relevant marketing ideas.
http://www.inspiration-hub.com
INSPIRATION-HUB
39
REQUEST
A DEMO
LHBS SNAPSHOT SERIES // SNAPCHAT

Discover
ABOUT
LHBS Define Develop Deliver
We are an unconventional strategy firm that helps clients to
better understand today and successfully shape tomorrow. LHBS
has extensive experience & expertise in business development,
brand building and customer experience. The firm works across all
major industries for clients from the FT Global 500, German
Mittelstand and fast growing startups.
http://www.lhbs.com
ABOUT
LHBS SNAPSHOT SERIES // SNAPCHAT

Die in dieser Präsentation dokumentierten Gedanken und Vorschläge sind geistiges Eigentum der  
LHBS Consulting Berlin GmbH und unterliegen den geltenden Urhebergesetzen. Die unauthorisierte Nutzung,  
die ganze oder teilweise Vervielfältigung sowie jede Weitergabe an Dritte ist nicht gestattet.
LHBS Consulting Berlin GmbH
Köpenicker Straße 154
10997 Berlin Germany
IMPRINT
www.lhbs.com
THANK YOU
41

Snapshot: Home Appliance

Empfohlen

Empfohlen

Weitere ähnliche Inhalte

Ähnlich wie Snapshot: Home Appliance

Ähnlich wie Snapshot: Home Appliance (20)

Mehr von LHBS

Mehr von LHBS (20)

Kürzlich hochgeladen

Kürzlich hochgeladen (20)

Snapshot: Home Appliance