Why Buy when you can Subscribe Monthly with NewLease?

1. Transformation of
IT Expenses
( Pay-As-You-Go )
ONG, Kok Leong
Country Manager
NewLease Malaysia Sdn. Bhd.
KL@NewLease.net
+60.17.455.1313
Twitter @NewLease

2. Connectivity

8. Why Buy When you can Subscribe Monthly?
Access to Latest Versions
Flexible and Scalable
Rapid Time to Market
Shift from CAPEX to OPEX
Predictable & Pay per Use
Focus on Market Differentiation
“Survey of 318 customers on satisfaction with
Cloud noted “top 3 pros were i) no in-house
maintenance (57%), ii) shorter rollout (49%),
iii) usable anywhere via internet (46%).”
Burton Group, “Gartner and Burton Group SaaS Surveys: Same
High-Level Findings, Different Conclusions.” Craig Roth July, 2009.
“By 2012, 20% of businesses will own
no IT assets.”
Gartner, Gartner Highlights Key Predictions for IT Organizations and
Users In 2010 and Beyond, January, 2010

9. Who is NewLease?
About
• Founded: 2003, Melbourne, Australia
• Core Competency: 100% Service Provider
• Value Proposition: NewLease is completely
focused on helping Service Providers grow their
businesses
• Current Geographies: Australia, New Zealand,
& South East Asia
• Current Vendors:
Why
• A leader in Service Provider Software
distribution
• NewLease has built the best subscription
licensing Operations Centre in Asia Pacific
• NewLease doesn’t just administer programs, it
enables partners
– Joint Planning for Service Provider Growth
– Automation
– Business Transformation
– License Optimization

10. The Cloud Trending
50% To provide on-demand computing resources
43% To gain access to more robust disaster recovery & backup
services
Source: Hosting.com 2011 cloud trends report and best practices
Why did you
choose to
move to a
cloud
computing
environment?
38% To replace existing infrastructure
32% To extend and utilize current infrastructure

11. Common Usage
Work Streams and Market Maturity Across Asia Pacific
• Websites as a Service • Infrastructure-as-a-
Service
• Online Gaming Providers
• SQL Database Hosted
• Database-as-a-Service
• BI
• High Availability
• Unified Communication • Business Apps
• SharePoint
• Exchange
• Zimbra / Mezeo
• Hosted Desktop and
apps
• Disaster Avoidance
• Management-as-a-
Services
• Security-as-a-Service
• Compliance
NewLease Proprietary and Confidential

16. Hybrid Cloud Drives Market Growth
38%
45%
40% On-premises
“Nearly of
large enterprises will likely
have hybrid cloud
deployments by the end of
2017.”1
Q:
62%
SaaS
PaaS
Hosted Infrastructure Services (IaaS)
Outsourcing Services
Colocation
In datacenters or sites your
organization operates
15%
9%
18%
13%
6%
38%
1 Gartner, Inc. 2013. Press Release: http://www.gartner.com/newsroom/id/2599315
2 2020: Transform Your IT Infrastructure And Operations Practice, Forrester Research, Inc., October,
2012
3 Sources: IDC, 2014, Successful Cloud Partners 2.0: What IT Solution Providers Need To Know To Build
Profitable Cloud Practices
4 Source: 451 Research, 2014. Hosting and Cloud Study 2014 Hosting and Cloud Go Mainstream
50%

17. Software Defined Datacenter
Standardize, Automate & Increase Resiliency & Scale
• SDDC is an emerging data center architecture
and set of technologies spanning compute,
network, storage and security
• Decouples Hardware from the Infrastructure
• Enables resources to be:
• Defined in software
• Provisioned based on policy/service level
• Deployed on any hardware
• Benefits
• Efficiency
• Agility
• Control
Increase IT agility and operational and resource
efficiency while speeding delivery of services to
application owners

18. Transform the datacenter
Extend
to the cloud
on demand
Build a
software-defined
foundation
Automate and
secure your
infrastructure

19. The software-defined datacenter
Highly customized

20. Reimagine compute
Scale to your
largest workloads
Drive up your
consolidation ratio
Increase scale per
cluster
Industry-leading scale and performance
Zero-downtime migrations
Open-source integration
Infrastructure for hardware-based security

21. Microsoft Azure
Service Provider
Network virtualization
Network A Network B
Virtualization
Physical network
Reimagine networking
Server virtualization
Virtual machine A Virtual machine B
Virtualization
Physical server

22. Reimagine storage
Lower cost than traditional storage infrastructure

23. Build and operate

24. Unified management

25. Provisioning
Standardize and automate to increase agility
Deploy infrastructure Deploy applications
Templates and defined processes

26. Management and monitoring
Application performance and availability
Private datacenter Microsoft Azure Service Provider
Microsoft System Center

27. Service delivery
Service

28. Transform the datacenter
Extend
to the cloud
on demand
Build a
software-defined
foundation
Automate and
secure your
infrastructure

29. Transform the datacenter
Storage Network Compute
Microsoft System Center
On-premises Microsoft Azure Service Provider
datacenter

30. Cloud OS in your Datacenter
Bringing our learning to your datacenter
High performance
storage on industry-standard
hardware
Multi-tenant
environments
with isolation
Policy-based
automation
Application
elasticity
Software-defined
networking
Windows Server
Microsoft Azure
Hardware infrastructure
Workloads
Tenant facing services
Service Provider Admin services
Cloud Service Management
Hypervisor management +
Fabric management
OS + Hypervisor

31. Geo Affinity
Data Sovereignty  Local Datacenters
Value added services
Customer centric solutions  Azure enabled
scenarios
Reach & Relationship
Customer Intimacy  Custom SLAs  Billing

32. Cloud is integral to everything you do
What is the value that it provides?

33. Veeam at-a-glance
• Founded in 2006
• 1,500+ Employees worldwide
• 101,000+ customers
• Veeam Cloud Provider Program
 2 Years old
 250% growth
 VCP represents 10% of global revenue
 Built for Hyper V and vSphere
“Why are you interested, in or already
using, the cloud for DR” :Forrester
• Faster recovery 55%
• Overall cost savings 45%
• Easier disaster recovery testing 33%
• More likely to recover successfully /
meet objectives 27%

35. VMware / Hyper-V
NEW!
NEW!
NEW!
Veeam Cloud Connect:
What it is

36. What is Desktop as a Service?
• Complete hosted workspace
• Any device, anywhere
• Application and Data integrated within a
Virtual Desktop
• Different delivery models
© 2014 Citrix. Confidential.

37. DaaS: More Than Just a Desktop
Microsoft Office & Email
© 2014 Citrix. Confidential.
Anti-Virus
Hosted Desktop
Hosted Desktops
Multi-App SSO (Receiver)
Delivery to Any Device
Session Portability
Business Continuity
Data Security, Sovereignty
High-Def User Experience
Added-Value for
Hosted Apps/Desktops
LoB & Vertical Apps
Hosted a la carte Apps
Data Storage
(ShareFile)
Device
Management
(XenMobile)
Additional
Hosted Services
More Services = More Value

38. CSP Reference Architecture
End-Points and Offices
Laptop
Phone
Tablet
PDA
Desktop
Kiosk
Remote
Office
Enterprise
© 2014 Citrix. Confidential.
Home
Office
Government
IaaS
Data Collector Desktop Delivery Controller
XML Service XML Service
Application Physical Provisioning
Provisioning
Active
Directory DHCP
DNS
NetScaler StoreFront
CERT
Virtual Provisioning
Dashboards and Management
Citrix App
Orchestration
Citrix CloudPortal
Services Manager
Citrix CloudPortal
Business Manager
Citrix EdgeSight
Citrix CloudStack
Microsoft
System Center
Operations Manager
Microsoft
System Center
Configuration
Manager
Microsoft
System Center
Virtual Machine
Manager
Multi-tenant Citrix Farms
AppCenter
Desktop Director
Console
Data store
Farm Control Module
Tenant 1 Partition
Worker Group 1
Dedicated Desktop Hosts 1
Active Directory
OU or Domain
Tenant 2 Partition
Worker Group 2
Dedicated Desktop Hosts 2
Active Directory
OU or Domain

39. Recognized as a “Leader” by Gartner
Source: Gartner report, Magic Quadrant for Enterprise Mobility Management Suites, June 3, 2014, Terrence Cosgrove, Rob Smith, Chris Silva, Bryan Taylor, John Girard, Monica Basso
Source: Gartner report, Magic Quadrant for Enterprise File Synchronization and Sharing, July 2, 2014, Monica Basso, Jeffrey Mann, Charles Smulders
Source: Gartner report, Magic Quadrant for Application Delivery Controllers, October 30, 2013, Mark Fabbi, Neil Rickard, Bjarne Munch, Andrew Lerner
© 2014 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. or its affiliates. For more information, e-mail info@gartner.com or visit gartner.com. Used with permission. The Gartner document is available upon request from Citrix.
This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to
select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any
warranties of merchantability or fitness for a particular purpose.
© 2014 Citrix. Confidential.
2013 Magic Quadrant
Application Delivery Controllers
2014 Magic Quadrant
Enterprise File Synchronization and Sharing
2014 Magic Quadrant
Enterprise Mobility Management Suites

40. Complete Enterprise Mobility Management
Mobile Device
Management
© 2014 Citrix. Confidential.
Sandboxed
Mail and Web
Mobile App
Security
Any app, any device, anywhere
Secure
Mobile Data
Sharing
Mobile Network
Control
SSO and
Identity
Management
Desktop
and App
Virtualization
Collaboration
Mobile Value-on-Investment
XD SDK /
App DNA
App Dev
Tools
GoToMeeting
Podio
ShareFile NetScaler
XenMobile
XD/XA
Sandboxed
Email & Web
Mobile
Device
Management

41. Worx App Gallery - the industry’s largest
ecosystem of apps built for business
© 2014 Citrix. Confidential.

42. Who is NewLease?
About
• Founded: 2003, Melbourne, Australia
• Core Competency: 100% Service Provider
• Value Proposition: NewLease is completely
focused on helping Service Providers grow their
businesses
• Current Geographies: Australia, New Zealand,
& South East Asia
• Current Vendors:
Why
• A leader in Service Provider Software
distribution
• NewLease has built the best subscription
licensing Operations Centre in Asia Pacific
• NewLease doesn’t just administer programs, it
enables partners
– Joint Planning for Service Provider Growth
– Automation
– Business Transformation
– License Optimization

43. Introducing the Cloud Security Alliance
Copyright © 2013 Cloud Security Alliance www.cloudsecurityalliance.org

44. Global, not-for-profit organization, founded 2009
Geographically divided into Americas, EMEA and
APAC regions to meet strategic objectives
300 member driven organization with over 54,000
individual members in 64 chapters worldwide
Established with the aim of bringing trust to the
cloud
Develop a global trusted cloud ecosystem
Building best practices and standards for next-gen IT
Grounded in an agile philosophy, rapid development of
applied research that supports all activities
Copyright © 2013 Cloud Security Alliance www.cloudsecurityalliance.org

45. Copyright © 2013 Cloud Security Alliance www.cloudsecurityalliance.org

46. Copyright © 2013 Cloud Security Alliance www.cloudsecurityalliance.org
Control
Requirements
Provider
Assertions
Private,
Community &
Public Clouds

47. The industry’s first user certification
program for secure cloud computing
Based on CSA research framework,
specifically the Security Guidance for
Critical Area of Focus in Cloud Computing
Designed to ensure that a broad range of
professionals with responsibility related to
cloud computing have a demonstrated
awareness of the security threats and best
practices for securing the cloud
Copyright © 2013 Cloud Security Alliance www.cloudsecurityalliance.org

48. One day conferences in conjunction with
chapters
Engage with local thought leaders
Project CSA best practices globally
2014 APAC Calendar of Events
May Japan
June Thailand
August Singapore
September Taiwan
October Korea
October Singapore
November China
http://www.csathailand.org
Copyright © 2013 Cloud Security Alliance www.cloudsecurityalliance.org

49. Copyright © 20123 Cloud Security Alliance www..cclloouuddsseeccuurriittyyaalllliiaannccee..oorrgg

50. Q & A

51. Thank you !
Kok-Leong Ong
Country Manager
Malaysia and Brunei
KL@newlease.net
+60.17.455.1313
Twitter @NewLease
Marilyn Ng
Senior Licensing Specialist
South-East Asia
Marilyn.Ng@newlease.net
Partner Services Centre
psc@newlease.net
Nicole Soh
Business Development Manager
Malaysia
Nicole.Soh@newlease.net