2. DEFINITIONS OF MOTIVATION: Motivation is the process of arousing the action, sustaining the activity in process and regulating the pattern of activity. - YOUNG Motivation refers to the states within a person or animal that drives behavior toward some goals. - MORGAN AND KING

3. Contd…………… Motivation means the classes of operations used to produce and measure changes in performance and changes in energy output. - UNDERWOOD Motivation refers to all the internal conditions that stir up activity and sustain activity of an individual. - GUILFORD

4. Contd.......... MEANING OF MOTIVATION : Motivation is derived from the Latin word ‘movere’ which means ‘to move’ or ‘to energize’ or ‘to activate’.

6. Affected by motivating

7. Goal directed behavior

8. Related to satisfaction

9. Person is motivated in totality

10. Complex process

13. incentive theories

16. the goal directed behavior initiated by the driving state

17. the attainment of an appropriate goal

20. Contd……. maslowtheory of human motivation: According to him, needs at the lower levels of the hierarchy dominate an individual’s motiv-ation as they are unsatisfied. Once, these are adequately satisfied, however, the higher needs occupy the individual’s attention and efforts.

21. Contd…..

22. Contd…….. CREATING MOTIVATING CLIMATE: The manager should apply techniques, skills and knowledge of motivational theory to help nurses to achieve what they want out of work.

23. Contd………. The manager’s role is to influence each individual’s behavior and action towards achievement of some objectives. The manager’s role is to influence each individual’s behavior and action towards achievement of common organizational objectives.

25. A climate for inter-dependent work rather than dependency.

26. A competitive climate through recognition of good work.

28. A climate approach and problem-solving rather than avoidance, and

29. Motivate individually through guidance and counseling.

30. Contd…….. One of the most powerful motivators the nurse manager can use to create motivating climate, which is frequently overlooked is positive reinforcement. The following are the single approaches for an effective feedback system that uses positive reinforcement are………

32. The positive reinforcement must occur to the event as possible.

33. The reward feedback system must be achievable.

35. Be fair and consistent when dealing with all employees.

36. Be a firm decision maker using an appropriate decision making style.

38. Know the uniqueness of each employee. Let each know that you understand his or her uniqueness.

39. Remove traditional blocks between the employee and the work to be done.

40. Provide experience that challenge or stretch the employee, and allow opportunity for growth.

42. Be certain that employees understand the reason behind decision and actions.

43. Reward desirable behavior; be consistent in how we handle undesirable behavior.

44. Let employees exercise individual judgement as much as possible.

45. Create a trustful and helping relationship with employees.

46. Let employees exercise as much control as possible over their work environment.

48. Contd……. Encourage workers to stretch themselves in an effort to promote self-growth and self-actualization. Maintain a positive and enthusiastic image as a role model to subordinates in the clinical setting. Encourage monitoring, sponsorship and coaching with subordinates. Devote time and energy to create an environment that is supportive and encouraging to the discouraged individual. Develop a unit philosophy that recognizes the unique worth of each employee and promotes reward systems that make each employee feel like a winner.

50. Use positive feedback to reward the individual employee.

51. Develop unit goals that integrate organizational and subordinate needs.

52. Maintain a unit environment that eliminates or reduces job dissatisfies.

54. Clearly communicate expectations to subordinates.

55. Demonstrate and communicate sincere respect, concern, trust and a sense of belonging to subordinates.

56. Assign work duties commensurate with employee’s abilities and post performance to foster a sense of accomplishment in subordinates.

57. Identify achievement, affiliation or power needs of subordinates and develop appropriate motivational strategies to meet those needs.