15. Market Leaders
PIMS -Market leaders
have proven…
• Charge more for the same goods
• Grow 2x as fast
• Pick up 6% market share/yr.
• Show 12% higher returns on sales
53. Expert
• 1392 Words - Posted in 2008
• University of North Carolina Business School
• University of Texas – Tyler
• Undergraduate Research Journal for the Human
Sciences V12. 2013
• Australasian Journal of Educational Technology
• The University of Newcastle
65. Content strategy is about
providing:
• the right content
• to the right people
• at the right time
• for the right reasons
• Expert
• Relationships
• Curation
• Transparency