1. The document proposes an integrated employee experience platform that combines employee engagement software, internal communications tools, and branded physical environments. 2. The platform aims to increase employee engagement, improve team communication and retention, and provide management insights through tracking employee activities and attitudes. 3. It incorporates desktop and mobile apps, digital signage, rewards and recognition programs, and customized physical office spaces to foster a culture of community and collaboration across the employee experience.

1. The Integrated Employee Experience

2. Community Powers Collaboration

3. Beacon Street Partners
You Have Ideas. We Have a Strategy.
BSP provides creative and technical answers to
your employee engagement goals.
We fill in any gaps and bring in the right partners to get everyone working better together.
Aligning the correct mix of services is a prerequisite to measuring and developing your own formula for
unleashing your teams, unburdening staff, and enriching the human spirit while optimizing productivity.
Partnerships are the smartest way to keep current, integrate the best, and get the lowest deals.
We discover end-to-endless opportunities through an efficient, integrated package across your employee
ecosystem - physical space, digital signage, desktops, and a custom mobile app that fosters community.
This Presentation…
1. We start with an overview of the employee market.
2. The Cooleaf platform will facilitate individual employee growth and team success with ongoing
recognition, rewards, and retention services.
3. X2O Media is a leader in enterprise data management and visualization. Their software is at the
center of your “Internal Communication Workflow” across all screens - desktop, TV, Mobile, etc.
4. Superior provides the foundation with integrated rewards, promotional items, print collateral, and
branded environments

4. 1. Our Promise
2. Opportunity for Employee Engagement
3. Culture of Community
4. Data Management and Visualization
5. Branded Environments
6. Why Now
Contents

5. 1
Our Promise

6. You Can't Manage
What You Don't
Measure
(Now in a friendly version)

7. 1. Give you the new methods and tech platforms for
management and communication that the most successful
companies are using to build teams that are aligned …
efficient, agile, open, aware, measured, engaged, psyched!
2. Connect and leverage activity data around relationships,
recognition, and results that will come from employee
participation motivated by “Champion” leaders.
3. Bottom-up employee control will build your culture of
community … pride … purpose … results.
Our Promise

8. Stand-alone Solutions or
Integrated Across your
Employee Management “Stack”
EatMedia.com

10. • How are you measuring employee engagement?
• Which metrics are attached to their most important actions?
• What is the accountable result of a more committed employee
on customer satisfaction and sales?
Question: What is The Value of Your Culture?

11. 2
Opportunity
For Employee
Engagement

12. The Workforce
is Changing
Employee engagement and
culture is the #1 challenge
faced by CEO’s today.
- Deloitte’s 2015 Global Human Capital Trends
75%
of workforce
will be
Millennials
by 2020

13. Definition of an
Engaged Employee
Emotionally invested in
their work and committed
to helping their
organization improve

14. Unengaged Employees Cost the U.S. $500 Billion Every Year
Full Report on 80,000 workers: http://www.gallup.com/services/176708/state-american-workplace.aspx

15. • Only 43% of organizations believe they have a
culture of trust that supports employee
engagement
• Only 36% of employees use their internal
collaboration platform
• Only 25% of employees use their enterprise
social network
Big Opportunity For Better Engagement

16. Employee Relationship Cycle

17. Employee-Consumer Value Chain

18. Importance of Community
Employee satisfaction jumps by almost 50% when
people have close friendships at work…
Yet, only 18% of people work for companies that
provide enough opportunities to develop friendships
on the job

19. 3
Engage. Reward. Retain.

21. Measure the effectiveness of any
existing projects
Manage new activities that encourage
employee connections
Maintain the culture of a
sharing community

22. Objectives
– Reward & recognize
employee contributions
and achievements
– Increase employee
engagement
– Improve team
communication
– Retain top talent

23. Programs and
communications
in one place
Company-branded
web platform and
mobile app
(iPhone & Android)

24. - Company updates
- Internal meetups/events
- Group collaboration
- Recognition highlights
Reach your team
anywhere

25. Engagement
Metrics
#Tagging architecture
is designed to capture
data and insights for
improving employee
morale and retention

26. Rewards &
Recognition
Employees can earn points
and be recognized for
contributions that may be
redeemed in a custom
catalog.

27. Clients Get Results
• Cooleaf has helped Daugherty Business Solutions achieve
a 40% reduction in ‘unwanted turnover’ within one year and
realized nearly $1M in cost savings. They also recently
signed a 2 year contract extension.
• 92% of the Woodward Academy employees agree that
Cooleaf has helped to reinforce WA as a Top Workplace.
• 60% of employees have signed up for "WestRock
Connections" … 17 employee interest groups (social,
professional and community-based) have been formed …
160+ employee-led events have been held. They have also
recently expanded their contract and have doubled their
scope of Cooleaf-serviced employees.

28. Is…
1. An employee engagement strategy and leadership platform across;
desktops, a Mobile App, digital signage, and office environment
2. A bottom-up team-building method that empowers department
Champions to manage the right mix of professional and personal events
3. A "Tagging" system that logs activities, actions and attitudes
4. A more complete employee directory for cross-company communication,
knowledge sharing, and teammate match-making
5. A customizable recognition and rewards fulfilment service
6. A management dashboard for control, metrics, REAL insights, and a
tool-set to tweak your own evolving formula for optimization

29. 4
Interactive Data
Visualization and Management

31. Manage Screens Across Place & Media

32. The Four Pillars of Connectivity
Connected
Desktop
Connected
Workspace
Connected
Workplace
Connected
Workforce

33. Data Control and Flexibility

34. Internal Communication Workflow
Internal Data Sources
Current Projects
Add real-time
interactive content
Tablets
Smart Phones
Desktop
Digital
Displays
Publish to any device
External Data Sources
X2O Channel Creation Tools
Create broadcast-quality
enterprise channels
Employee Engagement
Activities and Data
Physical Environment

35. 5
Branded Environments

37. Top of Mind

38. Branded Office Environments

39. Anywhere

40. 6
Why Now
(mostly Mobile)

42. 5+ New Things for “Why Now?”
1. Preferred tools only - Employees require the right media at the right time
2. Smartphone Functions - Deliver convenience and relevance
3. New Mobile Controls - Content Management Systems for custom Apps
4. Employee Mindset - Millennials demand more (so everyone wants it)
5. Employer Realization - Engaged community = More success
6. Disconnected - Flex-time, telecommuters, office roaming freedom
7. Multiple Content Sources - DIY, custom info, outsourced “cloud” partners
8. Open or Closed - Build employee profiles or allow anonymous sharing
9. Integration – Choose any single solution or combine for exponential value
10. Good, fast, & Cheap - Yes, all 3

43. An Integrated Mobile App Makes Every Method Better
Intranet/Web Portals - Not regularly used
Emails - Flooded already
Internal Social Networks - Distractions
Video/Print - Time-consuming
Corporate Events - Expensive and infrequent
I.M. Chat - No management features or integration

44. “There are only three measurements that tell you nearly everything you need to know
about your organization’s overall performance: employee engagement, customer
satisfaction, and cash flow. It goes without saying that no company, small or large, can
win over the long run without energized employees who believe in the mission and
understand how to achieve it.” – Jack Welch, former CEO of GE
“When people are financially
invested, they want to return.
When people are emotionally
invested, they want to
contribute.” – Simon Sinek
“To win in the marketplace
you must first win in the
workplace.” – Doug Conant,
CEO of Campbell’s Soup
“Throw yourself into some work you believe in with all you heart, live for it, die for it, and
you will find happiness that you had thought could never be yours.” – Dale Carnegie
“If you wanna hire great people and have them stay
working for you, you have to be run by ideas, not
hierarchy. The best ideas have to win, otherwise
good people don't stay.” - Steve Jobs
“Always treat your
employees exactly as
you want them to treat
your best customers.”
– Stephen R. Covey
“Create caring and robust connections between every employee and their work,
customers, leaders, managers, and the organization to achieve results that matter to
everyone in this sentence.” – David Zinger

45. Play in our “Sandbox” Lab
With Video, Mobile, and Media
See demos at www.TheSuperiorExperience.net

46. David Cutler - Partner
Publisher - www.EatMedia.com
dcutler@eatmedia.com
617-331-7852
www.BeaconStreetPartners.co
Jim Morin - Partner
twitter.com/JamesAMorin
j.morin256@gmail.com
978-210-5632
The Integrated Employee Experience