Smartees Summer School: The Consumer Consulting Board

•

2 gefällt mir•764 views

This is the full slidedeck of the third session of our Smartees Summer School on the Consumer Consulting Board. In this session, Thomas Troch (Research Director, InSites Consulting) elaborate on why your key customers need a seat on your board and Online Research Communities will reshape your business.

@thomastroch
Insighting Developing
Optimizing Implementing
Business
Objectives

@thomastroch
CHOOSING YOUR
Pilot Project

@thomastroch
Conversations from external stakeholders
Conversationsfrominternalstakeholders Proud
company
Conversation
company
Boring
company
Adored
company
Communication is key!

It’s an EVOLUTION,
not a REVOLUTION!
@thomastroch

linkedin.com/in/thomastroch
@thomastroch
thomas@insites-consulting.com
www.insites-consulting.com
Research Director

Smartees Summer School: The Consumer Consulting Board

Empfohlen

The Consumer Consulting Board at MRS Online Research CongressInSites on Stage

Real-Time "Business Awesome" from Data-Informed Customer EngagementVivastream

The F-Word Why Failure May Be the Best Thing to Happen to YouKristus Ratliff

The Consumer Consulting Board: How Online Customer Communities will reshape y...InSites on Stage

Inside Sales Lead Generation - WebinarPiper powered by Icontrol

The Consumer Consulting Board - How Online Customer Communities will reshape ...Tom De Ruyck

The Consumer Consulting Board (Tom De Ruyck)InSites on Stage

Monitoring & Analysis of Social MediaGregory Birgfeld

Empfohlen

The Consumer Consulting Board at MRS Online Research CongressInSites on Stage

Real-Time "Business Awesome" from Data-Informed Customer EngagementVivastream

The F-Word Why Failure May Be the Best Thing to Happen to YouKristus Ratliff

The Consumer Consulting Board: How Online Customer Communities will reshape y...InSites on Stage

Inside Sales Lead Generation - WebinarPiper powered by Icontrol

The Consumer Consulting Board - How Online Customer Communities will reshape ...Tom De Ruyck

The Consumer Consulting Board (Tom De Ruyck)InSites on Stage

Monitoring & Analysis of Social MediaGregory Birgfeld

Using Social Media and Content to Build Your Personal Brand and Land Your Nex...Jeff Perkins

Optimize for Engagement: Future-Proof Your Local Search RankingsDana DiTomaso

Optimizing for Engagement (For SearchLove Boston)Dana DiTomaso

Social Media: People First, "Rules" Second (#MozCon 2016)Dana DiTomaso

Networking and Job Search with LinkedIn - WorkindenmarkMorten Vium

SearchLove London 2018 - Laura Hogan - Controlling branded SERPs and preventi...Distilled

Co Creative Innovation at ISPIM Innovation ConferenceInSites on Stage

Smartees Summer School: the Art of InsightingInSites on Stage

Smartees Summer School: How to market, research?InSites on Stage

The Game of Context at MRMW EuropeInSites on Stage

Brand Religion - MIE 2017InSites on Stage

Brand ReligionInSites on Stage

21st century market researchWael Zekri

An introduction to online qualitative researchCathy Whitehead McIntyre

Collaborating for Growth at Brand Manager SummitInSites on Stage

Smartees Summer School: Collaborating for growth InSites on Stage

Smartees Summer School: the Consumer-Activated CompanyInSites on Stage

Making Research NXTGen proofInSites on Stage

The Consumer Activated Organisation Smartees SeminarInSites on Stage

Gen Zurveys: Taking the research time machine to a GenZ dominated world beyon...InSites on Stage

What patients really want at In The Pocket mhealthInSites on Stage

Co-Creative Innovation Smartees Workshop InSites on Stage

Weitere ähnliche Inhalte

Was ist angesagt?

Using Social Media and Content to Build Your Personal Brand and Land Your Nex...Jeff Perkins

Optimize for Engagement: Future-Proof Your Local Search RankingsDana DiTomaso

Optimizing for Engagement (For SearchLove Boston)Dana DiTomaso

Social Media: People First, "Rules" Second (#MozCon 2016)Dana DiTomaso

Networking and Job Search with LinkedIn - WorkindenmarkMorten Vium

SearchLove London 2018 - Laura Hogan - Controlling branded SERPs and preventi...Distilled

Was ist angesagt? (6)

Using Social Media and Content to Build Your Personal Brand and Land Your Nex...

Optimize for Engagement: Future-Proof Your Local Search Rankings

Optimizing for Engagement (For SearchLove Boston)

Social Media: People First, "Rules" Second (#MozCon 2016)

Networking and Job Search with LinkedIn - Workindenmark

SearchLove London 2018 - Laura Hogan - Controlling branded SERPs and preventi...

Andere mochten auch

Co Creative Innovation at ISPIM Innovation ConferenceInSites on Stage

Smartees Summer School: the Art of InsightingInSites on Stage

Smartees Summer School: How to market, research?InSites on Stage

The Game of Context at MRMW EuropeInSites on Stage

Brand Religion - MIE 2017InSites on Stage

Brand ReligionInSites on Stage

21st century market researchWael Zekri

An introduction to online qualitative researchCathy Whitehead McIntyre

Collaborating for Growth at Brand Manager SummitInSites on Stage

Smartees Summer School: Collaborating for growth InSites on Stage

Smartees Summer School: the Consumer-Activated CompanyInSites on Stage

Making Research NXTGen proofInSites on Stage

The Consumer Activated Organisation Smartees SeminarInSites on Stage

Gen Zurveys: Taking the research time machine to a GenZ dominated world beyon...InSites on Stage

What patients really want at In The Pocket mhealthInSites on Stage

Co-Creative Innovation Smartees Workshop InSites on Stage

Rethinking Nightlife Experience for Heineken at ARF Re:Think 2015InSites on Stage

The Age of Distraction at VIACOM IdentifyInSites on Stage

The Power is in the Mix InSites on Stage

Memefication of Insights Smartees WebinarInSites on Stage

Andere mochten auch (20)

Co Creative Innovation at ISPIM Innovation Conference

Smartees Summer School: the Art of Insighting

Smartees Summer School: How to market, research?

The Game of Context at MRMW Europe

Brand Religion - MIE 2017

Brand Religion

21st century market research

An introduction to online qualitative research

Collaborating for Growth at Brand Manager Summit

Smartees Summer School: Collaborating for growth

Smartees Summer School: the Consumer-Activated Company

Making Research NXTGen proof

The Consumer Activated Organisation Smartees Seminar

Gen Zurveys: Taking the research time machine to a GenZ dominated world beyon...

What patients really want at In The Pocket mhealth

Co-Creative Innovation Smartees Workshop

Rethinking Nightlife Experience for Heineken at ARF Re:Think 2015

The Age of Distraction at VIACOM Identify

The Power is in the Mix

Memefication of Insights Smartees Webinar

Ähnlich wie Smartees Summer School: The Consumer Consulting Board

Reconnect with our customer (by Thomas Troch)InSites on Stage

Consumer Consulting Board Cases at IESEGInSites on Stage

Sheffield DM: Maximising the Value of Digital PRLaura Hampton

Reconnect with our consumer (by Thomas Troch)InSites on Stage

The Consumer Consulting BoardInSites on Stage

Real-Time "Business Awesome" from Data-Informed Customer EngagementVivastream

311323Vivastream

May 23: Rockstar Product ManagementStartup Product Academy, LLC

New business models - social change for @SPARKdotme Dragana Djermanovic

How to create content that generates leads -- not just traffic.pptxAramintaRobertson

Failing Your Way to Content Marketing Success | Digital Summit Detroit 2017Anna Hrach

3 Reasons CEOs Can't Ignore GlassdoorGlassdoor

#SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with T...Bert Verdonck

Tech Open Air 2016 Satellite Event: Superhero-MeetupJörn Hendrik Ast

Social Media in the Corporate EnvironmentHeather Schoegler Schoegler

How To Stand Out When Recruiting Tech Talent RecruitingDaily.com LLC

Come on... It's in the Requirements by Sloan Miller (@PMOwned) #DPM2015Sloan Miller

Two Founders Share How Startups Can Reach a Massive AudienceInternet Marketing Software - WordStream

2018 YTILI Berlin Gillian Muessig - Of Wizards and ExecutorsGillian Muessig

Operationalizinggrowth dominiccoryell-podimfinalversion-150515115445-lva1-app...gabrieladan71

Ähnlich wie Smartees Summer School: The Consumer Consulting Board (20)

Reconnect with our customer (by Thomas Troch)

Consumer Consulting Board Cases at IESEG

Sheffield DM: Maximising the Value of Digital PR

Reconnect with our consumer (by Thomas Troch)

The Consumer Consulting Board

Real-Time "Business Awesome" from Data-Informed Customer Engagement

311323

May 23: Rockstar Product Management

New business models - social change for @SPARKdotme

How to create content that generates leads -- not just traffic.pptx

Failing Your Way to Content Marketing Success | Digital Summit Detroit 2017

3 Reasons CEOs Can't Ignore Glassdoor

#SocialSelling: Latest Fad or Real Results? Really Connect Q&A session with T...

Tech Open Air 2016 Satellite Event: Superhero-Meetup

Social Media in the Corporate Environment

How To Stand Out When Recruiting Tech Talent

Come on... It's in the Requirements by Sloan Miller (@PMOwned) #DPM2015

Two Founders Share How Startups Can Reach a Massive Audience

2018 YTILI Berlin Gillian Muessig - Of Wizards and Executors

Operationalizinggrowth dominiccoryell-podimfinalversion-150515115445-lva1-app...

Mehr von InSites on Stage

IIeX Europe Panel: Thinking Fast and Thinking 4.0InSites on Stage

The end of average is over: how to bring back our EDGE?InSites on Stage

We have seen the future...InSites on Stage

Market Research Today, Tomorrow and the Day after TomorrowInSites on Stage

Time capsule to the future of researchInSites on Stage

Comeos e-commerce study 2017InSites on Stage

VR: The Ultimate Empathy MachineInSites on Stage

The patient is no longer patientInSites on Stage

Why people use and engage with digital content globallyInSites on Stage

Research as a Customer ServiceInSites on Stage

Minority report in research communitiesInSites on Stage

Turning Insights into Impact Smartees Workshop InSites on Stage

Shaping your business together with patients Smartees WebinarInSites on Stage

Transforming Consumer Experience Smartees WorkshopInSites on Stage

What's the price of privacy?InSites on Stage

The Danone Activation StudioInSites on Stage

Memefication of Insights Eat 'n Learn SmarteesInSites on Stage

Memefication of insights Eat 'n Learn Smartees InSites on Stage

Memefication of Insights Eat 'n Learn SmarteesInSites on Stage

Mehr von InSites on Stage (20)

IIeX Europe Panel: Thinking Fast and Thinking 4.0

The end of average is over: how to bring back our EDGE?

We have seen the future...

Market Research Today, Tomorrow and the Day after Tomorrow

Time capsule to the future of research

Comeos e-commerce study 2017

VR: The Ultimate Empathy Machine

The patient is no longer patient

Why people use and engage with digital content globally

Research as a Customer Service

Minority report in research communities

Turning Insights into Impact Smartees Workshop

Shaping your business together with patients Smartees Webinar

Transforming Consumer Experience Smartees Workshop

What's the price of privacy?

The Danone Activation Studio

Memefication of Insights Eat 'n Learn Smartees

Memefication of insights Eat 'n Learn Smartees

Memefication of Insights Eat 'n Learn Smartees

Smartees Summer School: The Consumer Consulting Board

10. @thomastroch

11. @thomastroch

12. @thomastroch

13. @thomastroch

14. @thomastroch

15. @thomastroch

16. @thomastroch

17. @thomastroch

18. @thomastroch

19. @thomastroch

20. @thomastroch Insighting Developing Optimizing Implementing Business Objectives

21. @thomastroch

22. @thomastroch

23. @thomastroch

24. @thomastroch

25. @thomastroch

26. @thomastroch

27. @thomastroch

28. @thomastroch

29. @thomastroch

30. @thomastroch

31. @thomastroch

32. @thomastroch

33. @thomastroch CHOOSING YOUR Pilot Project

34. @thomastroch

35. @thomastroch Conversations from external stakeholders Conversationsfrominternalstakeholders Proud company Conversation company Boring company Adored company Communication is key!

36. @thomastroch Internal

37. @thomastroch Internal

38. @thomastroch Internal

39. @thomastroch Internal

40. @thomastroch

41. @thomastroch External

42. @thomastroch

43. @thomastroch

44. @thomastroch

45. @thomastroch

46. @thomastroch

47. It’s an EVOLUTION, not a REVOLUTION! @thomastroch