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INBOUND15
Taking it Personal!
Use the Hidden Power of
Story to Transform Life &
Business
@TamaraMcCleary
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• Question 1: What Do I Want? What Does My Customer Want? Engage
To Attract
What We’ve Learned So Far
INBOUND15
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• Question 1: What Do I Want? What Does My Customer Want? Engage
To Attract
• Question 2: What Story Am I In? What Story Is My Customer In?
Convert and Close Through Context Before Content
What We’ve Learned So Far
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• Question 1: What Do I Want? What Does My Customer Want? Engage
To Attract
• Question 2: What Story Am I In? What Story Is My Customer In?
Convert and Close Through Context Before Content
• Question 3: How Can I ReWrite My Story To Delight Myself and My
Customer?
What We’ve Learned So Far
INBOUND15
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