Mr. Eikelenboom spoke at the ANDE/ICCO meeting of May 30, 2011 in Amsterdam about the role of ICCO in supporting low income populations in developing countries and how to challenge the private sector in the United States, Europe and emerging markets to participate as shareholder in innovative business opportunities with a pro-poor approach. Hereby challenging companies and social investors to become co-creators in sustainable business initiatives.

1. Co-creation
Entrepreneurship
partners in a sustainable business initiative
Pedro Eikelenboom, Co-Creation, ICCO
ANDE/ICCO meeting
Amsterdam, May 30, 2011

3. The Co-Creation approach
a business strategy on poverty alleviation
Key Feature
An innovative model to support
SME's in developing countries:
ICCO partners up with an
entrepreneur, creating an
economic (entrepreneur), social
(ICCO) and sustainable (both)
successful business.

4. The Co-Creation approach
embrace a business strategy on poverty alleviation

5. Make a difference in poverty alleviation through a joint
mission and direct involvement in the project.
●
Desire to make a difference
●
Ambitious and willing to take risks
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Enable collaborative creative
engagement
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To have real “ownership” as a
stakeholder
●
Set the tone on innovation,
sustainability and impact
●
Model or project can be replicated
in other regions

6. The Co-Creation deliverables
ICCO challenges you
• Multi stakeholder approach
• ICCO guarantees social development
outcomes
• Entrepreneur enables sustainable
business
• Local counterpart commits to the
participation and strengthening of
the beneficiaries
• ICCO attracts and leverages the
necessary investments from other
parties.

7. The Co-Creation structure

8. The Co-Creation projects
An overview of the current portfolio

9. The Co-Creation structure
general principles
●
Identify background and landscape surrounding the business
challenge
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Examine the scope of the project
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Ensure alignment of the points of view participating stakeholders
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Commitments are always a combination of grant and loan (with
interest) and/or equity participation (shareholder)
●
Grant and loan participation is on project by project basis
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Equity participation starts with a minimum of 100.000 EUR
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Minimum of 50% equity participation/loan and 50% grant

10. The Co-Creation structure
focus on equity participation
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Determine your objectives for the investment
●
Incorporated in trust fund (portfolio), invested in current or new
development projects
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A social return on investment
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Retractable after a minimum of 3 (fiscal) years
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ICCO monitors procedures and administrates trust fund

11. The Co-Creation structure
return on investment

12. Your impact on poverty alleviation
How can you participate?
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Co-Investor = Co-Creator
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Shareholder (member to the board)
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Opportunity to visit project (site),
meet and discuss results with stake
holders and beneficiaries
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Portfolio updates (new opportunity)
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Updates through media outlets
●
Co-Creator Ambassador