Video & Inbound Marketing, Three HubSpot Case Studies

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This presentation was originally given at the Brightcove Breakfast on March 23, 2010 by Rebecca Corliss. It covers three HubSpot case studies: a viral music video, social media webinar, and HubSpot TV live video podcast.

Business

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What’s HubSpot ? ,[object Object],[object Object],[object Object]

What Is Inbound Marketing? Leads Website Visitors Customers

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Case Study 1: “Viral” Video ,[object Object],[object Object]

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Tools II ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Lead Results ,[object Object],[object Object],[object Object],[object Object],[object Object]

Case Study 3: HubSpot TV Live every Friday at 4:00pm at www.hubspot.tv

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Thanks! Questions? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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digital marketing , introduction of digital marketing

Video & Inbound Marketing, Three HubSpot Case Studies

4. Traditional Marketing = Outbound

5. Inbound Marketing

6. What Is Inbound Marketing? Leads Website Visitors Customers

7. Video  Budget vs. Brains

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11. View Video Launch Video

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16.

17. Webinar Process

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20. Lead Generation

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22. Case Study 3: HubSpot TV Live every Friday at 4:00pm at www.hubspot.tv

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26. Final Thoughts: I Love Video

27.

Hinweis der Redaktion

Video is one of those cool media where what makes it incredible or horrible is based on money…
Video is one of those cool media where what makes it incredible or horrible is based on money…