Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Strategy?	
  
Secrets to a 	
  
Co-Marketing Manager	
  
Inbound Marketing Manager	
  
Strategy?	
  
Plan your webinar content, promotion,
follow-up & reuse 6 to 8 weeks ahead of
time. #webinarsecrets
#webinarsuccess
View	
  full	
  webinar	
  here:	
  
The average webinar requires 15 to 30
hours of work, minimum. #webinarsecrets
#webinarsuccess
Task	
   Timing	
  
Develop	
  project	
  plan	
   6	
  to	
  8	
  weeks	
  prior	
  
Finalize	
  topic,	
  =tle,	
  abstr...
A well targeted webinar
audience is an engaged webinar
audience. #webinarsecrets
	
  
#webinarsuccess
Strategy?	
  
#webinarsuccess
Create	
  
#webinarsuccess
Strategy?	
  
Webinar
Video
eBook
#webinarsuccess
Online Video
Youtube.
Vimeo.
Embeddable.
#webinarsuccess
Slideshare
Pro Account
Forms, Analytics & APIs.
Embeddable.
#webinarsuccess
Strategy?	
  
Downloadable
Ebooks & Guides.
Transcripts (SEO).
Whitepapers.
#webinarsuccess
Blog Content
Webinar Blog series.
Webinar Recording.
Speaker(s) post.
#webinarsuccess
Strategy?	
  
How many movies has
Nicolas Cage been in?
•  10.
•  100.
•  Too many.
•  Not enough.
•  National Treasure de...
Your audience, on average, is
willing to give you an hour.
Make it worth their time.
Keep it	
  
#webinarsuccess
your	
  
#webinarsuccess
Contacting webinar leads within
1 hour equates to 60x higher
conversion rates. #webinarsuccess
#webinarsuccess
#webinarsuccess
Recording	
  
Edit your recorded webinars. 60% of
online video views click away in the first
120 seconds. #webinarsuccess
...
#webinarsuccess
Strategy?	
  
#webinarsuccess
Strategy?	
  
#webinarsuccess
Strategy?	
  
#webinarsuccess
You’ve finished this document.
Download and read it offline.
Upcoming SlideShare
La estrategia de comunicación en twitter
Next
Upcoming SlideShare
La estrategia de comunicación en twitter
Next
Download to read offline and view in fullscreen.

Share

Task   Timing   Develop Secrets to a Successful Webinar | HubSpot and ReadyTalk

Download to read offline

Task
  Timing
 
Develop
 project
 plan
  6
 to
 8
 weeks
 prior
 
Finalize
 topic,
 =tle,
 abstract
 and
 speakers
  6
 weeks
 prior
 
Setup
 registra=on
 page
  4
 to
 6
 weeks
 prior
 
Begin
 ongoing
 promo=on
  4
 to
 6
 weeks
 prior
 
Send
 email
 invites
  15
 days
 prior.
 
DraH
 slides
  2
 weeks
 prior
 
Full
 rehearsal
 and
 event
 dry-­‐run
  1
 week
 prior
 
Final
 slides
  2
 to
 3
 days
 prior
 
Send
 reminders
  2
 days
 prior
 
Pre-­‐conference
 with
 speakers
  30
 minutes
 prior
 
Edit
 recording
  Within
 24
 hours
 aHer
 
Send
 follow-­‐up
 emails
 and
 begin
 sales
 outreach
  Within
 24
 hours
 aHer
 
Promote
 on-­‐demand
 recording
  Ongoing
 
No Need to Copy This.
This Webinar Project Plan will
be sent to all attendees.
Example
Webinar
Project
Plan
#webinarsuccess

Related Books

Free with a 30 day trial from Scribd

See all

Related Audiobooks

Free with a 30 day trial from Scribd

See all
  • menakaseshakumar

    Jan. 18, 2018
  • rushali

    Feb. 5, 2016
  • shaneparkins

    Jan. 24, 2015
  • trippbraden

    Dec. 28, 2014
  • TraceGains

    Sep. 29, 2014
  • scrappinmichele

    Jul. 9, 2014
  • cjmeyers

    Oct. 23, 2013
  • dleiva57

    Oct. 16, 2013
  • HappyLoki

    Oct. 2, 2013
  • dave47870

    Sep. 30, 2013
  • MaryLouu

    Sep. 29, 2013
  • PaulMorrisonCristi

    Sep. 28, 2013
  • sirichaisom

    Sep. 28, 2013
  • mlunell

    Sep. 28, 2013
  • marithelpandi

    Sep. 27, 2013

Task   Timing   Develop  project  plan   6  to  8  weeks  prior   Finalize  topic,  =tle,  abstract  and  speakers   6  weeks  prior   Setup  registra=on  page   4  to  6  weeks  prior   Begin  ongoing  promo=on   4  to  6  weeks  prior   Send  email  invites   15  days  prior.   DraH  slides   2  weeks  prior   Full  rehearsal  and  event  dry-­‐run   1  week  prior   Final  slides   2  to  3  days  prior   Send  reminders   2  days  prior   Pre-­‐conference  with  speakers   30  minutes  prior   Edit  recording   Within  24  hours  aHer   Send  follow-­‐up  emails  and  begin  sales  outreach   Within  24  hours  aHer   Promote  on-­‐demand  recording   Ongoing   No Need to Copy This. This Webinar Project Plan will be sent to all attendees. Example Webinar Project Plan #webinarsuccess

Views

Total views

8,394

On Slideshare

0

From embeds

0

Number of embeds

350

Actions

Downloads

158

Shares

0

Comments

0

Likes

15

×