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CONFLUENCE
How Clarity and Culture Lead to
Community
John Jantsch
@ducttape
1
CONFLUENCE

#inbound13
@ducttape

“The single greatest objective of
any business is the building of a
vibrant community.”
...
CONFLUENCE

Introducing
Confluence
Ø 
Ø 
Ø 

Turbulence
Eddies
Bedload

3

#inbound13
@ducttape
CONFLUENCE

Clarity
Ø 
Ø 
Ø 

One true thing
Tony/Mary Miller
Dreams

4

#inbound13
@ducttape
Tony	
  and	
  Mary	
  Miller	
  
Jancoa	
  
Cincinna0,	
  OH	
  

5
6
CONFLUENCE

Culture
Ø 
Ø 
Ø 

Clarity amplified
Bill Witherspoon
Ownership

7

#inbound13
@ducttape
8
CONFLUENCE

Community
Ø 
Ø 
Ø 

Natalie George
Café Gratitude
Kansas City, Mo

9

#inbound13
@ducttape
10
CHANNEL CONFLUENCE

Community
Ø 
Ø 
Ø 

Jake Nickell
Threadless
Chicago, Il

11

@ducttape
12
CONFLUENCE

Community
The single greatest
objective of any
business is the
building of a vibrant
community.
13

#inbound13...
14
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"John Jantsch has been called the World’s Most Practical Small Business Expert for consistently delivering real-world, proven small business marketing ideas and strategies. He is a marketing consultant, speaker and bestselling author of Duct Tape Marketing, The Commitment Engine, and The Referral Engine.

John is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network that trains and licenses small business marketing consultants around the world.

John’s blog was chosen as a Forbes favorite for marketing and small business and his podcast, a top ten marketing show on iTunes, was called a “must listen” by Fast Company magazine. He is a popular presenter of workshop and seminars for organizations such as Microsoft, eBay, American Express, Verizon, and HP. His practical take on small business is often cited as a resource in publications such as the Wall St. Journal, New York Times, and CNNMoney."

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INBOUND Bold Talks: John Jantsch

  1. 1. CONFLUENCE How Clarity and Culture Lead to Community John Jantsch @ducttape 1
  2. 2. CONFLUENCE #inbound13 @ducttape “The single greatest objective of any business is the building of a vibrant community.” 2
  3. 3. CONFLUENCE Introducing Confluence Ø  Ø  Ø  Turbulence Eddies Bedload 3 #inbound13 @ducttape
  4. 4. CONFLUENCE Clarity Ø  Ø  Ø  One true thing Tony/Mary Miller Dreams 4 #inbound13 @ducttape
  5. 5. Tony  and  Mary  Miller   Jancoa   Cincinna0,  OH   5
  6. 6. 6
  7. 7. CONFLUENCE Culture Ø  Ø  Ø  Clarity amplified Bill Witherspoon Ownership 7 #inbound13 @ducttape
  8. 8. 8
  9. 9. CONFLUENCE Community Ø  Ø  Ø  Natalie George Café Gratitude Kansas City, Mo 9 #inbound13 @ducttape
  10. 10. 10
  11. 11. CHANNEL CONFLUENCE Community Ø  Ø  Ø  Jake Nickell Threadless Chicago, Il 11 @ducttape
  12. 12. 12
  13. 13. CONFLUENCE Community The single greatest objective of any business is the building of a vibrant community. 13 #inbound13 @ducttape
  14. 14. 14
  • womenwrule

    Aug. 28, 2014
  • didiblanco

    Dec. 13, 2013
  • nispell

    Dec. 5, 2013
  • stfu05

    Dec. 4, 2013
  • maxOz

    Dec. 3, 2013

"John Jantsch has been called the World’s Most Practical Small Business Expert for consistently delivering real-world, proven small business marketing ideas and strategies. He is a marketing consultant, speaker and bestselling author of Duct Tape Marketing, The Commitment Engine, and The Referral Engine. John is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network that trains and licenses small business marketing consultants around the world. John’s blog was chosen as a Forbes favorite for marketing and small business and his podcast, a top ten marketing show on iTunes, was called a “must listen” by Fast Company magazine. He is a popular presenter of workshop and seminars for organizations such as Microsoft, eBay, American Express, Verizon, and HP. His practical take on small business is often cited as a resource in publications such as the Wall St. Journal, New York Times, and CNNMoney."

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