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CONFLUENCE
How Clarity and Culture Lead to
Community
John Jantsch
@ducttape
1
CONFLUENCE

#inbound13
@ducttape

“The single greatest objective of
any business is the building of a
vibrant community.”
2
CONFLUENCE

Introducing
Confluence
Ø 
Ø 
Ø 

Turbulence
Eddies
Bedload

3

#inbound13
@ducttape
CONFLUENCE

Clarity
Ø 
Ø 
Ø 

One true thing
Tony/Mary Miller
Dreams

4

#inbound13
@ducttape
Tony	
  and	
  Mary	
  Miller	
  
Jancoa	
  
Cincinna0,	
  OH	
  

5
6
CONFLUENCE

Culture
Ø 
Ø 
Ø 

Clarity amplified
Bill Witherspoon
Ownership

7

#inbound13
@ducttape
8
CONFLUENCE

Community
Ø 
Ø 
Ø 

Natalie George
Café Gratitude
Kansas City, Mo

9

#inbound13
@ducttape
10
CHANNEL CONFLUENCE

Community
Ø 
Ø 
Ø 

Jake Nickell
Threadless
Chicago, Il

11

@ducttape
12
CONFLUENCE

Community
The single greatest
objective of any
business is the
building of a vibrant
community.
13

#inbound13
@ducttape
14

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