Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Upcoming SlideShare
Don't Regret Your Website Redesign - Make Sure You Include UX
Next
Download to read offline and view in fullscreen.

21

Share

Download to read offline

Doing a Website Redesign for Marketing Results

Download to read offline

The Internet has made apparent that a business' website is an increasingly important asset, and many companies are now embarking on website redesign projects to "improve" their websites. However, in order to really get the most out of a website redesign, companies need to construct their website in the context of a greater Internet marketing strategy. View this presentation to learn how to do a successful website redesign.

Doing a Website Redesign for Marketing Results

  1. 1. Website Redesign for Marketing Results Mike Volpe g VP Marketing HubSpot
  2. 2. Agenda • Importance of Yo r Website Your • Right and Wrong Reasons • Seven Website Redesign Tips
  3. 3. Marketers Doing Marketing
  4. 4. People Blocking Marketing Can Spam Act Signed into Law
  5. 5. People Don’t Need Marketing
  6. 6. Rethinking Marketing Outbound Marketing Inbound Marketing • Telemarketing • SEO / SEM • Trade shows • Blogging • Direct mail • Social Media • Email blasts • RSS • Print ads • Free tools/trials • TV/radio ads • Viral videos Interruption Permission
  • Jconyers1982

    Dec. 19, 2020
  • AnitaForteScott

    Dec. 29, 2017
  • AlexThorne8

    May. 1, 2017
  • dbydxpr

    Mar. 19, 2012
  • robson_ribeiro

    Dec. 26, 2011
  • mrcow

    May. 5, 2011
  • vanegri

    May. 8, 2010
  • cameronvp

    Apr. 5, 2010
  • dolnici

    Sep. 21, 2009
  • backstra

    Jun. 11, 2009
  • sorrentoinfo

    Apr. 14, 2009
  • davidnewman9

    Mar. 29, 2009
  • AmberBombBeep

    Feb. 20, 2009
  • jeffw

    Feb. 13, 2009
  • BradfordCoffey

    Dec. 29, 2008
  • thegritsdotcom

    Dec. 17, 2008
  • k6etoile

    Nov. 12, 2008
  • sagliata

    Nov. 6, 2008
  • OCTAV

    Sep. 24, 2008
  • inova.rodrigo

    Aug. 6, 2008

The Internet has made apparent that a business' website is an increasingly important asset, and many companies are now embarking on website redesign projects to "improve" their websites. However, in order to really get the most out of a website redesign, companies need to construct their website in the context of a greater Internet marketing strategy. View this presentation to learn how to do a successful website redesign.

Views

Total views

5,272

On Slideshare

0

From embeds

0

Number of embeds

63

Actions

Downloads

429

Shares

0

Comments

0

Likes

21

×