Business Blog Marketing

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Business Blog Marketing - How to use a blog as a core marketing strategy for your business. http://www.HubSpot.com

Business Technologie

Slides: SlideShare.net/HubSpot
Twitter: @mvolpe

Blogging for Business
Mike Volpe
VP Marketing
HubSpot

Agenda

1. Why
1 Wh is blogging important?

2. The 3 Keys to Success

3. Measuring Results

Outbound Marketing

800-555-1234
Annoying
Salesperson

Inbound Marketing

Blog
g SEO Social Media

Rethinking Marketing
Outbound Marketing Inbound Marketing
• Telemarketing • SEO / SEM
• Trade shows • Blogging
• Direct mail • Social Media
• Email blasts • RSS
• Print ads • Free tools/trials
• TV/radio ads • Public Relations

Interruption Permission

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

Business Blog Marketing

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