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Horticulture: A World of 
Opportunity 
The outlook for careers in horticulture is 
bright, The USDA is projecting farm sales of 
horticultural crops to reach $74 billion by 
2023, a 1.2% annual increase from $66 
billion in 2013.
Why Horticulture? 
Plants impact our lives every day in 
multiple ways. 
They beautify our surroundings and 
provide materials for our basic 
needs of oxygen, water, food, and 
shelter. 
Why 
Horticulture?
Why Horticulture? 
Why 
Horticulture? 
Horticulture is the art and science of 
growing plants: edible and ornamental. 
In addition to growing plants, horticulturists 
create beautiful landscapes and manage 
recreational areas like golf courses and 
sports fields.
Why 
Horticulture? 
Why Horticulture? 
The word horticulture comes from the Latin “hortus,” 
meaning “garden,” and “cultura,” meaning “cultivation.” 
Plant Yourself in the Perfect Career 
Horticulture involves many areas of study,[which can be grouped into two broad 
sections, ornamentals and edibles. 
Arboriculture is the study, selection, planting, care, and removal of individual trees, 
shrubs, vines, and other perennial woody plants. 
Turf management includes all aspects of the production and maintnenance of turf 
grass for sports, leisure, or amenity use. 
Floriculture includes the production and marketing of floral crops. 
Landscape Horticulture includes the production, marketing and maintenance of 
landscape plants. 
Olericulture includes the production and marketing of vegetables. 
Pomology includes the production and marketing of pome fruits.
Why 
Horticulture? 
Viticulture includes the production and marketing 
of grapes. 
Oenology includes all aspects of wine and winemaking. 
Postharvest physiology involves maintaining the quality of and preventing 
the spoilage of plants and animals. 
Integrated Pest Management is a broad-based approach that integrates 
practices for economic control of pests. 
Plant Pathology is the scientific study of plant diseases caused by 
pathogens (infectious organisms) and environmental conditions. 
Plant Propagation is the process of creating new plants from a variety of 
sources: seeds, cuttings, bulbs, and other plant
Why 
Horticulture? 
Why Horticulture? 
Protecting the Environment & 
Feeding the World 
Today our world presents new and 
complex problems related to the 
environment and the need for secure and 
reliable food supplies. 
Horticulturists will play an important role in 
addressing these issues.
Horticulture students helped design and install a green roof.
Why Horticulture? 
Opportunities are growing 
Jobs in horticulture continue to increase. 
And, the number of available jobs continue to 
exceed the number of graduates.
Fruit and Vegetable 
Production 
Students in fruit and vegetable production 
help feed the world. 
Why 
Horticulture?
Why 
Horticulture?
“I want to have a job where I work 
outside with my hands and don’t 
have to sit at a desk all day. Plus I 
can eat my work which is 
pretty awesome.” 
Why 
Horticulture? 
What students are saying…
Landscape Design, 
Installation and Management 
If you can imagine it, we can design 
it, build it, and maintain it. We create 
your perfect outdoor living space. 
Why 
Horticulture?
Building a paver patio
Students 
working on 
landscape 
installation 
projects. 
Why 
Horticulture?
What students are saying… 
Why 
Horticulture? 
“I chose Horticulture because it allows me to 
work outside with the environment. Not only to 
enjoy my surroundings, but to do my part in 
creating beautiful spaces, like back yards and 
green roofs, that will result in a better tomorrow.”
Nursery and Greenhouse 
Production & Management 
Students in the nursery and greenhouse 
option grow the plants that beautify the 
world inside and out. 
Why 
Horticulture?
Landscape management students learning about new equipment.
Arboriculture students using the rope and saddle technique.
Public Gardens 
Management & Education 
Have you ever enjoyed the beauty of a public 
garden or listened to a garden guide talk about 
the plants you’re looking at? Odds are your guide 
studied public garden management and 
education. 
Why 
Horticulture?
Turfgrass Management: 
Golf Course 
Golf course superintendents manage and direct 
the day-to-day activities of golf courses. They help 
create the perfect golf shot. 
Why 
Horticulture?
Golf course student preparing the fairway for play.
What students are saying… 
Why 
Horticulture? 
“I chose Horticulture because I wanted 
to work in the golf course industry and 
grow my knowledge in turfgrass 
science.”
Turfgrass Management: 
Sports Turf 
Sports turf managers care for athletic fields. They 
create the perfect playing surface. 
Why 
Horticulture?
Sports turf students painting the field at a stadium.
A student intern at a 
practice facility
Why Horticulture? 
Career Opportunities 
Horticulture offers many career possibilities 
including: 
¡ Nursery & Greenhouse Production 
¡ Landscape Management & Lawn Care 
¡ Landscape Design & Installation 
¡ Golf Course & Sports Turf Management 
¡ Garden Center Management 
¡ Fruit and Vegetable Production 
¡ Public Gardens Management and Education 
Why 
Horticulture?
Why Horticulture? 
Is Horticulture Right for You? 
You should consider a career in horticulture if 
you: 
¡ Are creative 
¡ Have an interest in the environment 
¡ Enjoy the outdoors 
¡ Want to help people 
¡ Like problem solving 
¡ Are tech savvy
Choosing a Career in 
Horticulture 
In higher education, horticulture is 
classified as a science and requires basic 
knowledge of math, chemistry, and 
sometimes other sciences. But within the 
sciences, horticulture is an applied 
science, and the knowledge is used to 
achieve a specific goal, such as 
increasing the yield of a particular crop. 
Why 
Horticulture?
What’s the difference 
between botany and 
horticulture? 
¡ Botany – basic science that deals with plant 
classification, biochemistry, anatomy, etc. 
without direct regard to how they affect a 
plant’s usefulness to humans 
¡ Horticulture –the art and science of plant 
production for both beauty and utility. We 
work with fruits, vegetables, ornamental 
plants, and turfgrass, in a variety of labs, 
fields, golf courses, botanic gardens, and 
garden centers. 
Why 
Horticulture?
Some Specific Horticulture Careers 
¡ Arboretum Director/Associate 
¡ Arborist 
¡ Berry Grower 
¡ Botanical Gardens Manager/Grounds Assoc. 
¡ Bulb Producer 
¡ Business Owner 
¡ Cannery Field Manager 
¡ Community Garden Planner/Educator 
¡ Enologist (Winemaker)/Vineyard Supervisor 
¡ Extension Educator 
¡ Field Supervisor 
¡ Floral Designer 
¡ Florist Plant Producer or Retail Florist 
¡ Flower Buyer 
¡ Foliage Plant Producer or Maintainer 
¡ Geneticist 
¡ Golf Course, Cemetery, or Park Superintendent 
¡ Grass Seed Producer 
¡ Greenhouse Manager 
¡ Greenhouse Vegetable Production 
¡ Garden Manager 
¡ Garden Center Operations, Sales, Maintenance 
¡ Golf Course Superintendent 
Why 
Horticulture? 
§ Grounds Maintenance Supervisor 
§ Herb Grower 
§ Horticultural Therapist 
§ Horticulture Marketing/Sales Mgr. 
§ Interior Plant Technician 
§ Irrigation Specialist 
§ Landscape Contractor 
§ Landscape Designer 
§ Lawn Maintenance Foreman/Technician 
§ Nursery Production Supervisor/Technician 
§ Orchard Supervisor 
§ Plant Biologist 
§ Plant Breeder 
§ Plant Propagator 
§ Produce Retail Team Member 
§ Research Scientist 
§ Seed Analyst 
§ Seed Producer 
§ Sports Field Manager 
§ Tissue Culture Lab Technician 
§ Tree Nursery Grower 
§ Urban Garden Manager 
§ Vegetable Grower/Farm Manager
I hope you enjoy this 
introductory course in 
horticulture. 
Why 
Horticulture?

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Hort careers intro

  • 1. Horticulture: A World of Opportunity The outlook for careers in horticulture is bright, The USDA is projecting farm sales of horticultural crops to reach $74 billion by 2023, a 1.2% annual increase from $66 billion in 2013.
  • 2. Why Horticulture? Plants impact our lives every day in multiple ways. They beautify our surroundings and provide materials for our basic needs of oxygen, water, food, and shelter. Why Horticulture?
  • 3. Why Horticulture? Why Horticulture? Horticulture is the art and science of growing plants: edible and ornamental. In addition to growing plants, horticulturists create beautiful landscapes and manage recreational areas like golf courses and sports fields.
  • 4. Why Horticulture? Why Horticulture? The word horticulture comes from the Latin “hortus,” meaning “garden,” and “cultura,” meaning “cultivation.” Plant Yourself in the Perfect Career Horticulture involves many areas of study,[which can be grouped into two broad sections, ornamentals and edibles. Arboriculture is the study, selection, planting, care, and removal of individual trees, shrubs, vines, and other perennial woody plants. Turf management includes all aspects of the production and maintnenance of turf grass for sports, leisure, or amenity use. Floriculture includes the production and marketing of floral crops. Landscape Horticulture includes the production, marketing and maintenance of landscape plants. Olericulture includes the production and marketing of vegetables. Pomology includes the production and marketing of pome fruits.
  • 5. Why Horticulture? Viticulture includes the production and marketing of grapes. Oenology includes all aspects of wine and winemaking. Postharvest physiology involves maintaining the quality of and preventing the spoilage of plants and animals. Integrated Pest Management is a broad-based approach that integrates practices for economic control of pests. Plant Pathology is the scientific study of plant diseases caused by pathogens (infectious organisms) and environmental conditions. Plant Propagation is the process of creating new plants from a variety of sources: seeds, cuttings, bulbs, and other plant
  • 6. Why Horticulture? Why Horticulture? Protecting the Environment & Feeding the World Today our world presents new and complex problems related to the environment and the need for secure and reliable food supplies. Horticulturists will play an important role in addressing these issues.
  • 7. Horticulture students helped design and install a green roof.
  • 8. Why Horticulture? Opportunities are growing Jobs in horticulture continue to increase. And, the number of available jobs continue to exceed the number of graduates.
  • 9. Fruit and Vegetable Production Students in fruit and vegetable production help feed the world. Why Horticulture?
  • 11. “I want to have a job where I work outside with my hands and don’t have to sit at a desk all day. Plus I can eat my work which is pretty awesome.” Why Horticulture? What students are saying…
  • 12. Landscape Design, Installation and Management If you can imagine it, we can design it, build it, and maintain it. We create your perfect outdoor living space. Why Horticulture?
  • 14. Students working on landscape installation projects. Why Horticulture?
  • 15. What students are saying… Why Horticulture? “I chose Horticulture because it allows me to work outside with the environment. Not only to enjoy my surroundings, but to do my part in creating beautiful spaces, like back yards and green roofs, that will result in a better tomorrow.”
  • 16. Nursery and Greenhouse Production & Management Students in the nursery and greenhouse option grow the plants that beautify the world inside and out. Why Horticulture?
  • 17. Landscape management students learning about new equipment.
  • 18. Arboriculture students using the rope and saddle technique.
  • 19. Public Gardens Management & Education Have you ever enjoyed the beauty of a public garden or listened to a garden guide talk about the plants you’re looking at? Odds are your guide studied public garden management and education. Why Horticulture?
  • 20.
  • 21. Turfgrass Management: Golf Course Golf course superintendents manage and direct the day-to-day activities of golf courses. They help create the perfect golf shot. Why Horticulture?
  • 22. Golf course student preparing the fairway for play.
  • 23. What students are saying… Why Horticulture? “I chose Horticulture because I wanted to work in the golf course industry and grow my knowledge in turfgrass science.”
  • 24. Turfgrass Management: Sports Turf Sports turf managers care for athletic fields. They create the perfect playing surface. Why Horticulture?
  • 25. Sports turf students painting the field at a stadium.
  • 26. A student intern at a practice facility
  • 27. Why Horticulture? Career Opportunities Horticulture offers many career possibilities including: ¡ Nursery & Greenhouse Production ¡ Landscape Management & Lawn Care ¡ Landscape Design & Installation ¡ Golf Course & Sports Turf Management ¡ Garden Center Management ¡ Fruit and Vegetable Production ¡ Public Gardens Management and Education Why Horticulture?
  • 28. Why Horticulture? Is Horticulture Right for You? You should consider a career in horticulture if you: ¡ Are creative ¡ Have an interest in the environment ¡ Enjoy the outdoors ¡ Want to help people ¡ Like problem solving ¡ Are tech savvy
  • 29. Choosing a Career in Horticulture In higher education, horticulture is classified as a science and requires basic knowledge of math, chemistry, and sometimes other sciences. But within the sciences, horticulture is an applied science, and the knowledge is used to achieve a specific goal, such as increasing the yield of a particular crop. Why Horticulture?
  • 30. What’s the difference between botany and horticulture? ¡ Botany – basic science that deals with plant classification, biochemistry, anatomy, etc. without direct regard to how they affect a plant’s usefulness to humans ¡ Horticulture –the art and science of plant production for both beauty and utility. We work with fruits, vegetables, ornamental plants, and turfgrass, in a variety of labs, fields, golf courses, botanic gardens, and garden centers. Why Horticulture?
  • 31. Some Specific Horticulture Careers ¡ Arboretum Director/Associate ¡ Arborist ¡ Berry Grower ¡ Botanical Gardens Manager/Grounds Assoc. ¡ Bulb Producer ¡ Business Owner ¡ Cannery Field Manager ¡ Community Garden Planner/Educator ¡ Enologist (Winemaker)/Vineyard Supervisor ¡ Extension Educator ¡ Field Supervisor ¡ Floral Designer ¡ Florist Plant Producer or Retail Florist ¡ Flower Buyer ¡ Foliage Plant Producer or Maintainer ¡ Geneticist ¡ Golf Course, Cemetery, or Park Superintendent ¡ Grass Seed Producer ¡ Greenhouse Manager ¡ Greenhouse Vegetable Production ¡ Garden Manager ¡ Garden Center Operations, Sales, Maintenance ¡ Golf Course Superintendent Why Horticulture? § Grounds Maintenance Supervisor § Herb Grower § Horticultural Therapist § Horticulture Marketing/Sales Mgr. § Interior Plant Technician § Irrigation Specialist § Landscape Contractor § Landscape Designer § Lawn Maintenance Foreman/Technician § Nursery Production Supervisor/Technician § Orchard Supervisor § Plant Biologist § Plant Breeder § Plant Propagator § Produce Retail Team Member § Research Scientist § Seed Analyst § Seed Producer § Sports Field Manager § Tissue Culture Lab Technician § Tree Nursery Grower § Urban Garden Manager § Vegetable Grower/Farm Manager
  • 32. I hope you enjoy this introductory course in horticulture. Why Horticulture?