SlideShare ist ein Scribd-Unternehmen logo
1 von 2
Executives

57 % of the buying process is complete

BUSINESS
INITIATIVE

BUSINESS
IMPACT

before the buyer engages with vendors … (CEB)

PROJECT
GENERATION

Directors

Buying Process
Sales Process

BUSINESS
PRIORITIES

EXPLORATION

NEGOCIATION

DETECTION

PROPOSAL

DECISION
MAKING

NEGOCIATION

IMPLEMENTATION

CLOSING

Old School
New School
www.executive-selling.com
Question

Who the hell has this rocket user’s guide

?
Answer
www.executive-selling.com
(French only so far, sorry)

contact@executive-selling.com

Weitere ähnliche Inhalte

Was ist angesagt?

Modernize 2018: Advanced Experimentation Workshop - Web Marketing ROI & Optim...
Modernize 2018: Advanced Experimentation Workshop - Web Marketing ROI & Optim...Modernize 2018: Advanced Experimentation Workshop - Web Marketing ROI & Optim...
Modernize 2018: Advanced Experimentation Workshop - Web Marketing ROI & Optim...Web Marketing ROI
 
UX Analytics and Experimentation for eCommerce Growth
UX Analytics and Experimentation for eCommerce GrowthUX Analytics and Experimentation for eCommerce Growth
UX Analytics and Experimentation for eCommerce GrowthVWO
 
Roadmap Summary
Roadmap SummaryRoadmap Summary
Roadmap SummaryRoadmap
 
Under the Hood: Experiment-Driven Product Design
Under the Hood: Experiment-Driven Product DesignUnder the Hood: Experiment-Driven Product Design
Under the Hood: Experiment-Driven Product DesignOptimizely
 
Testing Big vs. Testing Small - How To Evolve a Product Rapidly Without Sacri...
Testing Big vs. Testing Small - How To Evolve a Product Rapidly Without Sacri...Testing Big vs. Testing Small - How To Evolve a Product Rapidly Without Sacri...
Testing Big vs. Testing Small - How To Evolve a Product Rapidly Without Sacri...VWO
 
5 Lessons Learned in Product Management by Twitch Senior PM
5 Lessons Learned in Product Management by Twitch Senior PM5 Lessons Learned in Product Management by Twitch Senior PM
5 Lessons Learned in Product Management by Twitch Senior PMProduct School
 
Generating Quality Hypotheses For Higher Uplifts | Masters of Conversion by VWO
Generating Quality Hypotheses For Higher Uplifts | Masters of Conversion by VWOGenerating Quality Hypotheses For Higher Uplifts | Masters of Conversion by VWO
Generating Quality Hypotheses For Higher Uplifts | Masters of Conversion by VWOVWO
 
The Wall Street Journal - Optimizing Membership
The Wall Street Journal - Optimizing MembershipThe Wall Street Journal - Optimizing Membership
The Wall Street Journal - Optimizing MembershipOptimizely
 
An Experimentation Framework: How to Position for Triple Digit Growth
An Experimentation Framework: How to Position for Triple Digit GrowthAn Experimentation Framework: How to Position for Triple Digit Growth
An Experimentation Framework: How to Position for Triple Digit GrowthOptimizely
 
How Experimentation Plays a Role in PM by Expedia Sr. PM
How Experimentation Plays a Role in PM by Expedia Sr. PMHow Experimentation Plays a Role in PM by Expedia Sr. PM
How Experimentation Plays a Role in PM by Expedia Sr. PMProduct School
 
Secrets from the trenches
Secrets from the trenchesSecrets from the trenches
Secrets from the trenchesVWO
 
How to Reduce Churn with Better Product Adoption
How to Reduce Churn with Better Product AdoptionHow to Reduce Churn with Better Product Adoption
How to Reduce Churn with Better Product AdoptionAmity
 
Speed Matters - Strategies to Improve Your Site Performance
Speed Matters - Strategies to Improve Your Site PerformanceSpeed Matters - Strategies to Improve Your Site Performance
Speed Matters - Strategies to Improve Your Site PerformanceOptimizely
 
Lean pilots by Mariya Breyter from Dun & Bradstreet
Lean pilots by Mariya Breyter from Dun & BradstreetLean pilots by Mariya Breyter from Dun & Bradstreet
Lean pilots by Mariya Breyter from Dun & BradstreetInstitut Lean France
 
Optimism Webinar 1: Improving your digital experiences - what's next in 2019?
Optimism Webinar 1:  Improving your digital experiences - what's next in 2019?Optimism Webinar 1:  Improving your digital experiences - what's next in 2019?
Optimism Webinar 1: Improving your digital experiences - what's next in 2019?Optimizely
 
Quantify the ROI of Your Experimentation Program
Quantify the ROI of Your Experimentation ProgramQuantify the ROI of Your Experimentation Program
Quantify the ROI of Your Experimentation ProgramOptimizely
 
Building a Culture of Experimentation at HP
Building a Culture of Experimentation at HPBuilding a Culture of Experimentation at HP
Building a Culture of Experimentation at HPOptimizely
 
Optimizely Under the Hood Series: Managing Experimentation at Scale
Optimizely Under the Hood  Series: Managing Experimentation at ScaleOptimizely Under the Hood  Series: Managing Experimentation at Scale
Optimizely Under the Hood Series: Managing Experimentation at ScaleOptimizely
 
Software Development Better, Faster, Stronger with Feature Prioritization
Software Development Better, Faster, Stronger with Feature PrioritizationSoftware Development Better, Faster, Stronger with Feature Prioritization
Software Development Better, Faster, Stronger with Feature PrioritizationMentorMate
 
Conducting the Experimentation Orchestra
Conducting the Experimentation OrchestraConducting the Experimentation Orchestra
Conducting the Experimentation OrchestraOptimizely
 

Was ist angesagt? (20)

Modernize 2018: Advanced Experimentation Workshop - Web Marketing ROI & Optim...
Modernize 2018: Advanced Experimentation Workshop - Web Marketing ROI & Optim...Modernize 2018: Advanced Experimentation Workshop - Web Marketing ROI & Optim...
Modernize 2018: Advanced Experimentation Workshop - Web Marketing ROI & Optim...
 
UX Analytics and Experimentation for eCommerce Growth
UX Analytics and Experimentation for eCommerce GrowthUX Analytics and Experimentation for eCommerce Growth
UX Analytics and Experimentation for eCommerce Growth
 
Roadmap Summary
Roadmap SummaryRoadmap Summary
Roadmap Summary
 
Under the Hood: Experiment-Driven Product Design
Under the Hood: Experiment-Driven Product DesignUnder the Hood: Experiment-Driven Product Design
Under the Hood: Experiment-Driven Product Design
 
Testing Big vs. Testing Small - How To Evolve a Product Rapidly Without Sacri...
Testing Big vs. Testing Small - How To Evolve a Product Rapidly Without Sacri...Testing Big vs. Testing Small - How To Evolve a Product Rapidly Without Sacri...
Testing Big vs. Testing Small - How To Evolve a Product Rapidly Without Sacri...
 
5 Lessons Learned in Product Management by Twitch Senior PM
5 Lessons Learned in Product Management by Twitch Senior PM5 Lessons Learned in Product Management by Twitch Senior PM
5 Lessons Learned in Product Management by Twitch Senior PM
 
Generating Quality Hypotheses For Higher Uplifts | Masters of Conversion by VWO
Generating Quality Hypotheses For Higher Uplifts | Masters of Conversion by VWOGenerating Quality Hypotheses For Higher Uplifts | Masters of Conversion by VWO
Generating Quality Hypotheses For Higher Uplifts | Masters of Conversion by VWO
 
The Wall Street Journal - Optimizing Membership
The Wall Street Journal - Optimizing MembershipThe Wall Street Journal - Optimizing Membership
The Wall Street Journal - Optimizing Membership
 
An Experimentation Framework: How to Position for Triple Digit Growth
An Experimentation Framework: How to Position for Triple Digit GrowthAn Experimentation Framework: How to Position for Triple Digit Growth
An Experimentation Framework: How to Position for Triple Digit Growth
 
How Experimentation Plays a Role in PM by Expedia Sr. PM
How Experimentation Plays a Role in PM by Expedia Sr. PMHow Experimentation Plays a Role in PM by Expedia Sr. PM
How Experimentation Plays a Role in PM by Expedia Sr. PM
 
Secrets from the trenches
Secrets from the trenchesSecrets from the trenches
Secrets from the trenches
 
How to Reduce Churn with Better Product Adoption
How to Reduce Churn with Better Product AdoptionHow to Reduce Churn with Better Product Adoption
How to Reduce Churn with Better Product Adoption
 
Speed Matters - Strategies to Improve Your Site Performance
Speed Matters - Strategies to Improve Your Site PerformanceSpeed Matters - Strategies to Improve Your Site Performance
Speed Matters - Strategies to Improve Your Site Performance
 
Lean pilots by Mariya Breyter from Dun & Bradstreet
Lean pilots by Mariya Breyter from Dun & BradstreetLean pilots by Mariya Breyter from Dun & Bradstreet
Lean pilots by Mariya Breyter from Dun & Bradstreet
 
Optimism Webinar 1: Improving your digital experiences - what's next in 2019?
Optimism Webinar 1:  Improving your digital experiences - what's next in 2019?Optimism Webinar 1:  Improving your digital experiences - what's next in 2019?
Optimism Webinar 1: Improving your digital experiences - what's next in 2019?
 
Quantify the ROI of Your Experimentation Program
Quantify the ROI of Your Experimentation ProgramQuantify the ROI of Your Experimentation Program
Quantify the ROI of Your Experimentation Program
 
Building a Culture of Experimentation at HP
Building a Culture of Experimentation at HPBuilding a Culture of Experimentation at HP
Building a Culture of Experimentation at HP
 
Optimizely Under the Hood Series: Managing Experimentation at Scale
Optimizely Under the Hood  Series: Managing Experimentation at ScaleOptimizely Under the Hood  Series: Managing Experimentation at Scale
Optimizely Under the Hood Series: Managing Experimentation at Scale
 
Software Development Better, Faster, Stronger with Feature Prioritization
Software Development Better, Faster, Stronger with Feature PrioritizationSoftware Development Better, Faster, Stronger with Feature Prioritization
Software Development Better, Faster, Stronger with Feature Prioritization
 
Conducting the Experimentation Orchestra
Conducting the Experimentation OrchestraConducting the Experimentation Orchestra
Conducting the Experimentation Orchestra
 

Andere mochten auch

Sales Webinar | The Difference Between Being A Good And A Great Sales Manager
Sales Webinar | The Difference Between Being A Good And A Great Sales ManagerSales Webinar | The Difference Between Being A Good And A Great Sales Manager
Sales Webinar | The Difference Between Being A Good And A Great Sales ManagerAltify
 
Sales Hacker Conference Boston - Matt Bellows - Top 10 Qualities of Great Sal...
Sales Hacker Conference Boston - Matt Bellows - Top 10 Qualities of Great Sal...Sales Hacker Conference Boston - Matt Bellows - Top 10 Qualities of Great Sal...
Sales Hacker Conference Boston - Matt Bellows - Top 10 Qualities of Great Sal...Sales Hacker
 
First 100 days as Sales Director 'sample'
First 100 days as Sales Director 'sample'First 100 days as Sales Director 'sample'
First 100 days as Sales Director 'sample'ianlockwood
 
12 Interview Questions to Ask Every Sales Manager Candidate?
12 Interview Questions to Ask Every Sales Manager Candidate?12 Interview Questions to Ask Every Sales Manager Candidate?
12 Interview Questions to Ask Every Sales Manager Candidate?HubSpot
 
Your First 90 Days in Sales Management
Your First 90 Days in Sales ManagementYour First 90 Days in Sales Management
Your First 90 Days in Sales Managementdaleu
 
My First 90 Days - Strategies for Success
My First 90 Days - Strategies for SuccessMy First 90 Days - Strategies for Success
My First 90 Days - Strategies for SuccessSuresh Kodoor
 
30 60 90 Day Sales Plan
30 60 90 Day Sales Plan30 60 90 Day Sales Plan
30 60 90 Day Sales Plannatevans65
 

Andere mochten auch (8)

Sales Webinar | The Difference Between Being A Good And A Great Sales Manager
Sales Webinar | The Difference Between Being A Good And A Great Sales ManagerSales Webinar | The Difference Between Being A Good And A Great Sales Manager
Sales Webinar | The Difference Between Being A Good And A Great Sales Manager
 
Selling at the Executive Level (SellXL) presentation
Selling at the Executive Level (SellXL) presentationSelling at the Executive Level (SellXL) presentation
Selling at the Executive Level (SellXL) presentation
 
Sales Hacker Conference Boston - Matt Bellows - Top 10 Qualities of Great Sal...
Sales Hacker Conference Boston - Matt Bellows - Top 10 Qualities of Great Sal...Sales Hacker Conference Boston - Matt Bellows - Top 10 Qualities of Great Sal...
Sales Hacker Conference Boston - Matt Bellows - Top 10 Qualities of Great Sal...
 
First 100 days as Sales Director 'sample'
First 100 days as Sales Director 'sample'First 100 days as Sales Director 'sample'
First 100 days as Sales Director 'sample'
 
12 Interview Questions to Ask Every Sales Manager Candidate?
12 Interview Questions to Ask Every Sales Manager Candidate?12 Interview Questions to Ask Every Sales Manager Candidate?
12 Interview Questions to Ask Every Sales Manager Candidate?
 
Your First 90 Days in Sales Management
Your First 90 Days in Sales ManagementYour First 90 Days in Sales Management
Your First 90 Days in Sales Management
 
My First 90 Days - Strategies for Success
My First 90 Days - Strategies for SuccessMy First 90 Days - Strategies for Success
My First 90 Days - Strategies for Success
 
30 60 90 Day Sales Plan
30 60 90 Day Sales Plan30 60 90 Day Sales Plan
30 60 90 Day Sales Plan
 

Kürzlich hochgeladen

Unveiling the Soundscape Music for Psychedelic Experiences
Unveiling the Soundscape Music for Psychedelic ExperiencesUnveiling the Soundscape Music for Psychedelic Experiences
Unveiling the Soundscape Music for Psychedelic ExperiencesDoe Paoro
 
The McKinsey 7S Framework: A Holistic Approach to Harmonizing All Parts of th...
The McKinsey 7S Framework: A Holistic Approach to Harmonizing All Parts of th...The McKinsey 7S Framework: A Holistic Approach to Harmonizing All Parts of th...
The McKinsey 7S Framework: A Holistic Approach to Harmonizing All Parts of th...Operational Excellence Consulting
 
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptxGo for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptxRakhi Bazaar
 
digital marketing , introduction of digital marketing
digital marketing , introduction of digital marketingdigital marketing , introduction of digital marketing
digital marketing , introduction of digital marketingrajputmeenakshi733
 
Healthcare Feb. & Mar. Healthcare Newsletter
Healthcare Feb. & Mar. Healthcare NewsletterHealthcare Feb. & Mar. Healthcare Newsletter
Healthcare Feb. & Mar. Healthcare NewsletterJamesConcepcion7
 
business environment micro environment macro environment.pptx
business environment micro environment macro environment.pptxbusiness environment micro environment macro environment.pptx
business environment micro environment macro environment.pptxShruti Mittal
 
TriStar Gold Corporate Presentation - April 2024
TriStar Gold Corporate Presentation - April 2024TriStar Gold Corporate Presentation - April 2024
TriStar Gold Corporate Presentation - April 2024Adnet Communications
 
Memorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMMemorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMVoces Mineras
 
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...SOFTTECHHUB
 
Introducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsIntroducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsKnowledgeSeed
 
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Anamaria Contreras
 
Types of Cyberattacks - ASG I.T. Consulting.pdf
Types of Cyberattacks - ASG I.T. Consulting.pdfTypes of Cyberattacks - ASG I.T. Consulting.pdf
Types of Cyberattacks - ASG I.T. Consulting.pdfASGITConsulting
 
WSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfWSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfJamesConcepcion7
 
Strategic Project Finance Essentials: A Project Manager’s Guide to Financial ...
Strategic Project Finance Essentials: A Project Manager’s Guide to Financial ...Strategic Project Finance Essentials: A Project Manager’s Guide to Financial ...
Strategic Project Finance Essentials: A Project Manager’s Guide to Financial ...Aggregage
 
Darshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfDarshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfShashank Mehta
 
Driving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon HarmerDriving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon HarmerAggregage
 
Environmental Impact Of Rotary Screw Compressors
Environmental Impact Of Rotary Screw CompressorsEnvironmental Impact Of Rotary Screw Compressors
Environmental Impact Of Rotary Screw Compressorselgieurope
 
Appkodes Tinder Clone Script with Customisable Solutions.pptx
Appkodes Tinder Clone Script with Customisable Solutions.pptxAppkodes Tinder Clone Script with Customisable Solutions.pptx
Appkodes Tinder Clone Script with Customisable Solutions.pptxappkodes
 
Welding Electrode Making Machine By Deccan Dynamics
Welding Electrode Making Machine By Deccan DynamicsWelding Electrode Making Machine By Deccan Dynamics
Welding Electrode Making Machine By Deccan DynamicsIndiaMART InterMESH Limited
 

Kürzlich hochgeladen (20)

Unveiling the Soundscape Music for Psychedelic Experiences
Unveiling the Soundscape Music for Psychedelic ExperiencesUnveiling the Soundscape Music for Psychedelic Experiences
Unveiling the Soundscape Music for Psychedelic Experiences
 
The McKinsey 7S Framework: A Holistic Approach to Harmonizing All Parts of th...
The McKinsey 7S Framework: A Holistic Approach to Harmonizing All Parts of th...The McKinsey 7S Framework: A Holistic Approach to Harmonizing All Parts of th...
The McKinsey 7S Framework: A Holistic Approach to Harmonizing All Parts of th...
 
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptxGo for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
 
WAM Corporate Presentation April 12 2024.pdf
WAM Corporate Presentation April 12 2024.pdfWAM Corporate Presentation April 12 2024.pdf
WAM Corporate Presentation April 12 2024.pdf
 
digital marketing , introduction of digital marketing
digital marketing , introduction of digital marketingdigital marketing , introduction of digital marketing
digital marketing , introduction of digital marketing
 
Healthcare Feb. & Mar. Healthcare Newsletter
Healthcare Feb. & Mar. Healthcare NewsletterHealthcare Feb. & Mar. Healthcare Newsletter
Healthcare Feb. & Mar. Healthcare Newsletter
 
business environment micro environment macro environment.pptx
business environment micro environment macro environment.pptxbusiness environment micro environment macro environment.pptx
business environment micro environment macro environment.pptx
 
TriStar Gold Corporate Presentation - April 2024
TriStar Gold Corporate Presentation - April 2024TriStar Gold Corporate Presentation - April 2024
TriStar Gold Corporate Presentation - April 2024
 
Memorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMMemorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQM
 
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
 
Introducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsIntroducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applications
 
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.
 
Types of Cyberattacks - ASG I.T. Consulting.pdf
Types of Cyberattacks - ASG I.T. Consulting.pdfTypes of Cyberattacks - ASG I.T. Consulting.pdf
Types of Cyberattacks - ASG I.T. Consulting.pdf
 
WSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfWSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdf
 
Strategic Project Finance Essentials: A Project Manager’s Guide to Financial ...
Strategic Project Finance Essentials: A Project Manager’s Guide to Financial ...Strategic Project Finance Essentials: A Project Manager’s Guide to Financial ...
Strategic Project Finance Essentials: A Project Manager’s Guide to Financial ...
 
Darshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfDarshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdf
 
Driving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon HarmerDriving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon Harmer
 
Environmental Impact Of Rotary Screw Compressors
Environmental Impact Of Rotary Screw CompressorsEnvironmental Impact Of Rotary Screw Compressors
Environmental Impact Of Rotary Screw Compressors
 
Appkodes Tinder Clone Script with Customisable Solutions.pptx
Appkodes Tinder Clone Script with Customisable Solutions.pptxAppkodes Tinder Clone Script with Customisable Solutions.pptx
Appkodes Tinder Clone Script with Customisable Solutions.pptx
 
Welding Electrode Making Machine By Deccan Dynamics
Welding Electrode Making Machine By Deccan DynamicsWelding Electrode Making Machine By Deccan Dynamics
Welding Electrode Making Machine By Deccan Dynamics
 

WHAT EXECUTIVE SELLING IS ABOUT

  • 1. Executives 57 % of the buying process is complete BUSINESS INITIATIVE BUSINESS IMPACT before the buyer engages with vendors … (CEB) PROJECT GENERATION Directors Buying Process Sales Process BUSINESS PRIORITIES EXPLORATION NEGOCIATION DETECTION PROPOSAL DECISION MAKING NEGOCIATION IMPLEMENTATION CLOSING Old School New School www.executive-selling.com
  • 2. Question Who the hell has this rocket user’s guide ? Answer www.executive-selling.com (French only so far, sorry) contact@executive-selling.com