1. BFree
Boresha International
Diamond M aker
SUCCESS SYSTEM
the p o wer to
c ha nge your l if e…

2. Welcome
Newest Boresha family member,
On behalf of Boresha’s corporate staff, myself, my family, and the growing community of Boresha
Independent Marketing Consultants, I would like to welcome you onboard!
We are blessed to have a powerful driving force, composed of people like you, who envision a healthier
and wealthier community dedicated to the well-being of everyone around the world. Congratulations on
making a noble and wise decision.
Our exclusive, innovative, high quality products, and our unique business model have physically, financially,
spiritually, and emotionally, enhanced the lives of millions. Your decision to join the Boresha team at this
time positions you at the ground floor of an amazing and lucrative opportunity. Taking part in our mission
to carry hope, health, and freedom to others, ensures there will be a better future for you and generations
to come.
We are committed to seeing you succeed and have designed the BFree Diamond Maker Success System
to guide, and grow your business. To start and grow your Boresha center, you do not have to be pushy,
aggressive, or sell anything – our products sell themselves! Your job is primarily to share your dream and
vision, along with the products, with others.
With Boresha, you are in business for yourself, but not by yourself. You will have many resources available
to you starting with your BFree Diamond Maker Success System, designed as an easy to understand and
duplicatable process. Moreover, you will have access to many resources and our friendly and knowledgeable
Customer & Distributor Service Department, to support your efforts every step
of the way. We believe in investing in people and their future. Thank you for
choosing Boresha to bring your intense ray of light to create a brighter future
for all. Together, we will MANIFEST EXCELLENCE!
Sincerely,
George Najjar
President & CEO

3. BFree Diamond Maker Success System
Diamond Maker Success System 1
Diamond Maker Business Essentials 2
Eight Week Pathway To Freedom 3
Diamond Maker Strategy & Glossary Of Terms 4
Diamond Maker Building Blocks 5
Warm Market List 6-7
Success List to Financial Freedom 8
Success Scripts
Answer Machine Recording/Pique Interest Statements 9
Introduction 10
Invitation (Webinars/Conference Calls 11
Three - Way Calling 12-13
Hosting Your Tasting Party 14-15
Worksheets
Executive Diamond Success Map 16
Setting Goals 17
Accountability 18-19
Getting To Know Your Business 20
Product Description 21
Product Instructions 22
Financial Freedom Compensation Program 23
Support Services 24
Notes 25-26

4. BFree Diamond Maker Success System
LAUNCH YOUR BUSINESS IN ONE WEEK Step 1: Register as Boresha Independent Marketing Consultant for $99 + Order a product
package – Set Up Next Auto-Ship to Maximize Your Earnings. [You should be on Auto-Ship
for at least 50PV (Personal Volume) to be Active & Qualified to Earn Commissions, Bonuses, etc.
Step 2: Set up your marketing website at www.bfreesystem.com ( for $19.95 per month)–
Log in & Select “My Account” Tab & Add/Update Info – Select “Website Settings” on Left &
Add/Update Info that Appears on Website [Reminder: Testimonial should be on FAT Loss/ Not
Weight Loss].
Step 3: Order Company - Approved Business Cards, Car Signs, and Other Advertising Items
in the Back Office of Your Marketing Website[ Designing Your Own Advertising /Marketing
Materials is prohibited]
Step 4: Complete, within 48 hours, your “Warm Market List” [ See pages 6 & 7]. Don’t
prejudge, just list everyone you know. Upon completion transfer your top 25 most motivated,
and successful people to your “Success List To Financial Freedom” and Email a copy of both
lists to your upline expert.
Step 5: Order 3-Way Calling Through Local Telephone Company Immediately – 3-Way Calling
is Used for Every Part of our Business – Most Companies Offer Same Rates
Incoming/Outgoing. Complete the “Warm Market List” & “Business List” Within 48 hours of
Enrollment & Contact Your Upline Expert When Completed – This Step is Critical to Your
Business Success!
Step 6: Schedule your “First Tasting Party” & send Invitation within 7 days using local guests
from your “Business List”. [See page 14 & 15; “Hosting Your Tasting Party”]
Step 7: Achieve Diamond within one week by Enrolling 2 of your best business builders from
your “Business List” [Place 1 person on Left & 1 person on Right]. Have each place an Order
Totaling 50PV + Your Order of 50PV to Equal 150GV (Group Volume) Required to receive
commissions as “Active & Qualified” Independent Marketing Consultant.
Step 8: Listen to All conference Calls/Webinars [ See Resources Page or Company Website for
Schedule and instructions] Check calendar on your Marketing Website for all Scheduled Local
& regional Meetings & Events.
Step 9: Immediately Begin Recording your Results for your Before/After Success Story – Take
quality “Before” pictures of your Body & Face – Front/Side/Back Pictures. Record your starting
body dimensions [Chest, Waist, Hips, Arms, Legs] and track your progress.
Step 10: Review all Websites for Training & Resources on the Product, Business, & Company.
[See Complete List on “Resources” Page of bfreesystem.com]
Step 11: Make a list of local businesses that might be interested in Selling/Promoting the
Products Including Places Where People Sit & Wait for Services. [ See Company Policies on
Commercial Accounts via back office website]
Step 12: Search Online for Networking and Local Events to Meet People & Promote Boresha
products – Search name of Your Area + Art Shows, Expos, Trade Shows, Fairs, etc. – As long
as there are people attending you have the opportunity to get business.
Step 13: Review Boresha Policies and Procedures Online via your Back Office – Contain Critical
Information You Need to Know to Run Your Business Properly & Comply with All Company &
Government Regulation – Failure to Comply Can Result in Suspension and/or Termination.
Step 14: Open a Separate Business Checking Account with Debit Card [ Can be a “Personal”
Account which is Cheaper] to Keep your Business Expenses and Transactions Separate as
Required by the IRS
1

5. Diamond Maker Business Essentials
OPERATING YOUR BORESHA BUSINESS IS JUST A CLICK AWAY!
With the power of the Internet, Mobile Devices and Applications
facilitating how we communicate and stay connected,
businesses are recognizing the advantage of owning a virtual
store front. Why struggle to survive in a down economy. With
Bfreesystem.com you can enjoy the benefits of starting your
own business without paying the overhead costs of a store
front, warehousing inventory, and hiring employees.
CELEBRATE THE FREEDOM OF BEING YOUR OWN BOSS!
For a monthly fee of only $19.95 you can own and operate your Boresha business from the comfort
of your own home. This inexpensive business tool provides you with 24 hour access to:
• Lead Generating “Hey Bob” Video & Other Audio/Video Files
• Business & Product Training Materials To Boost Your Marketing Confidence
• Convenient Shopping Cart To Capture Every Profit Making Opportunity
• A National Events Calendar To Stay Connected With Boresha’s Business Opportunity Network
• Deductr – Tax & Business Organizational Tool To Maximize Your Business Success & Profitability
Don’t get bogged down with daunting, last minute tax preparations.
Included with your monthly bfreesystem.com membership you
receive Deductr, a powerful, time-saving, business and tax organizational
tool. Deductr help you focus on your business, not on time consuming
paperwork.
2

6. Eight Week Pathway To Freedom
Within the first eight weeks of starting your Boresha business you will need to understand, and
implement the fundamental building blocks to a successful Boresha business: SPONSOR,
TRAIN, & RETAIN.
Week 1
▪ Create your “Warm Market List”
▪ Contact Prospects Daily
▪ Get Prospects on a 3-Way Call with an Upline Expert
▪ Get Involved with Weekly Corporate Calls and Webinars
Week 2
▪ Become a “Diamond”
▪ Contact At Least 2 People Daily
▪ Get “Warm Market List” from New Team Members and Work with your Upline
▪ Attend and Observe a “Tasting Party”
▪ Host a “Tasting Party” of At Least 8 Guests with Help from an Upline Expert
▪ Attend Business Opportunity Presentations
▪ Continue Participating in Corporate Calls and Webinars
Weeks 3 & 4
▪ Recruit 2 People and Get 3 Personal Customers on Auto-Ships
▪ Review Company & Product Information
▪ Hold a Private Team Call with your Upline; Director or Above
▪ Host 3 “Tasting Parties” with At Least 8 Guests with Help from an Upline Expert
▪ Review Team Auto-Ship
▪ Attend and Confirm your Team is Attending Weekly Corporate Meetings, “Tasting Parties”,
3-Way Calls, and Business Opportunity Presentations
Weeks 5 & 6
▪ Review Company Policies & Procedures
▪ Hold a Private Team Call with your Upline; Director or Above
▪ Host 3 “Tasting Parties” with At Least 8 Guests with Help from an Upline Expert
▪ Review Team Auto-Ship
▪ Attend and Confirm Your Team is Attending Weekly Corporate Meetings, “Tasting Parties”,
3-Way Calls, and Business Opportunity Presentations
Weeks 7 & 8
▪ Subscribe and Create your FREE Private Conference Call for “Your Team”
▪ Host 3 “Tasting Parties” with At Least 8 Guests with Help from your Upline, Allowing New Team
Members to Observe “The Process of Duplication”
▪ Conduct 3-Way Calls & Team Calls
▪ Recognize your Downline via Calls and Recognition Pins RETAIN
*A more detailed presentation of the “Eight Week Pathway To Freedom” is TRAIN
available via the “Resource” page of your BFree System, back office website.
SPONSOR
3

7. Diamond Maker Strategy
D U P L I C AT E T H I S S T R AT E G Y O V E R & O V E R A G A I N
A L L T H E WAY T O D I A M O N D A M B A S S A D O R !
DIAMOND
MAKER STRATEGY
DIAMOND
YOU
DREAM 50PV + 2IMC
TEAM
LEFT IMC 50PV RIGHT IMC 50PV
LEFT IMC 50PV RIGHT IMC 50PV LEFT IMC 50PV RIGHT IMC 50PV
IMC = Independent Marketing Consultant
DIAMOND MAKER STRATEGY
Accumulate 150GV [Group Volume] During A Calendar
Month & Personally Sponsor 2 Consultants -
1 on Left & 1 on Right Who Are Also
Active with Minimum 50PV &
Qualified with 2 Personally -
Sponsored Consultants
Who Each Have
50PV
Glossary of Terms
Commissionable Volume [CV]: Assigned Product Value Used as the Basis for Compensation Calculation [Chart Available]
Group Volume [GV]: All Product Sales Volume Generated by a Consultant’s Organization & Personal Purchases
Personal Volume [PV]: All Personal Purchases/Preferred Customer Purchases/ Retail Sales
Active: Maintain Minimum Product Purchase of 50PV within “5 Week Rolling Period”
Qualified: Maintaining an “Active Diamond” Position rank
Active Qualification: Purchase/Sell a Minimum of 50PV During a “5 Week Rolling Period” - If Not Met During Bonus Period, Carry-
over Volume is Flushed – Consultant Must Be Active/Qualified and Meet All Chart Requirements to Promote to Next Rank
Business Center/Organization: Your Organization Including All Consultants You Sponsor & Those Placed Under You By Your Upline
Placement: Consultants Have the Option of Manually Placing New Consultants in Any Open Position in their Downline or the System
Can Be Set to Automatically Place Them [Options Set in Back Office of Boresha Website Under “Edit Profile” Section]
Holding Tank: New Consultants Placed in a Holding Tank Will Be Automatically Placed in the Binary After 48 Hours From the Time
They Initially Enroll
4

8. Diamond Maker Building Blocks
5 Steps To Enrollment
Boresha is committed to seeing your business succeed. We have designed “The BFree Diamond
Maker Success System”, an easy and duplicatable system. The power and success of this
system relies on your ability to practice and get others to practice this process. Key building
blocks for growing your business are: Sharing & Sorting
SHARING
The most powerful tool you have for growing your business is YOU! Take action, approach people
and share the life changing opportunity Boresha can offer. We have seen that exposing people to
Boresha’s business opportunity in 5 steps increases their confidence and allows them to make an
informed decision about joining Boresha.
a) Pique interest
b) Send them to watch the “Hey, Bob!” video on your BFree system
c) Get them on a 3-Way call with an Upline Expert
d) Invite them to a tasting party or a business opportunity presentation
e) Close them. "What did you like? Let's get the paperwork out of the way and get you started…"
When you bring people in to the business, sharing an easy and duplicable process along with
unique and extraordinary products allows you to show people how to do the business before they
get started.
SORTING
We are not in the “Convincing Business”, we are in the “Sorting Business”. We all know people
who really needs this business, but not everyone will see or chose to become a representative.
Your Job is not to convince, but to go through your “Warm Market List,” sorting for:
95%
Red apples
People who say “Yes, I am interested!”, “I would love to watch the video.”, “ Yes, I’d love to join
your business.”, “I would love to try the products.” You want to spend 95% of your time with red
apples.
5%
Green apples
People who require more information than most to make their decision. Take the time to answer
a couple of questions, but if they persist with questions, send them to your Bfreesystem.com for
them to conduct their own research. Be sure to stay connected with them, as a green apple can
turn red at any time.
Rotten apples 0%
People who are negative and/or say “NO, I am not interested.” They are not rotten people, just
not the people that will help grow your business. Love, respect their opinion, but don’t buy into
it, because if you buy into their opinion you buy into their lifestyle. Maximize your time and effort,
focusing 95% of your time on “RED APPLES” & 5% of your time on “GREEN APPLES”.
5

9. Warm Market List
Welcome to Boresha! Put a check on the line next to the category if that
Your success depends on simply following our person would make a great team leader.
proven business model.
FAMILY / FRIENDS
Parents ________________________________
We will show you the secrets that top money Siblings ________________________________
earners have used for years. You can create Cousins ________________________________
and change your financial destiny starting now. Aunts/Uncles ________________________________
In-Laws ________________________________
You know or have met at least 2000 people in Friends Current/Past ________________________________
your lifetime and most of them already love Neighbors Current/Past ________________________________
coffee, tea, and are looking to improve their Family Friends ________________________________
health and wellness, as well as looking for Work Associates ________________________________
Family’s Work Associates ________________________________
additional income streams.
GROUPS / CLUBS / ORGANIZATIONS
You have an opportunity to make a difference
Sports Teams ________________________________
in their lives, by simply sharing the good news
Church Associates ________________________________
about Boresha’s amazing business opportunity
Civic Organizations ________________________________
and incredible, unique, exclusive, and healthful Medical Organizations ________________________________
products. Military Organizations ________________________________
Political Organizations ________________________________
Your First Step: Gym/Spa/Exercise ________________________________
Fill out your Warm Market List with as many
names as you can think of. Don’t prejudge. WHO DO YOU KNOW WHO IS A(N)
Include anyone that comes to mind. Accountant/CPA ________________________________
Aerobics Instructor ________________________________
What to look for in a leader: Ambulance Driver ________________________________
Antique Dealer ________________________________
• Someone who you would like to work with.
Appraiser ________________________________
• Someone who is open to an opportunity
Architect ________________________________
and who will pursue it.
Attorney ________________________________
• Someone who has experience in owning /
Auctioneer ________________________________
operating a business.
Auditor ________________________________
• Someone who has been successful in sales Auto Mechanic ________________________________
or network marketing. □ Auto Body Repair ________________________________
• Someone who has been a successful busi- Babysitter ________________________________
ness leader or manager. □ Banker ________________________________
• Someone who has a great personality and Barber ________________________________
likes people. Bartender ________________________________
• Someone who has a strong reason to get Bell Boy ________________________________
involved with Boresha. Blue Printer ________________________________
Bookkeeper ________________________________
Butcher ________________________________
Transfer 25 names to the Business List Sheet.
6

10. WHO SOLD YOU YOUR
Carpenter ________________________________ Advertising ________________________________
Cleaner ________________________________ Alarm ________________________________
Caterer ________________________________ Antiques ________________________________
Chef ________________________________ Audio Equipment ________________________________
Chiropractor ________________________________ Awnings ________________________________
Coach ________________________________ Banquet Room ________________________________
Cook ________________________________ Barbeque ________________________________
Court Clerk ________________________________ Bicycle ________________________________
Counselor ________________________________ Bed ________________________________
Dentist ________________________________ Blinds ________________________________
Dietician ________________________________ Boat ________________________________
Doctor/Surgeon ________________________________ Boat Equipment ________________________________
Electrician ________________________________ Boiler ________________________________
EMT ________________________________ Books ________________________________
Engineer ________________________________ Boots ________________________________
Engraver ________________________________ Bridal Gown ________________________________
Exterminator ________________________________ Cabinets ________________________________
Florist ________________________________ Camera ________________________________
Financial Planner ________________________________ Camper ________________________________
Firefighter ________________________________ Car ________________________________
Funeral Director ________________________________ Car Equipment ________________________________
Interior Director ________________________________ Carpeting ________________________________
Masseuse ________________________________ Cell Phone ________________________________
Mailman ________________________________ Christmas Tree ________________________________
Notary ________________________________ Clothing ________________________________
Nurse ________________________________ Computer ________________________________
Nutritionist ________________________________ Computer Supplies ________________________________
Office Cleaner ________________________________ Computer Software ________________________________
Optometrist ________________________________ Condo ________________________________
Painter ________________________________ Contact Lenses ________________________________
Pharmacist ________________________________ Construction ________________________________
Photographer ________________________________ Copier ________________________________
Physician ________________________________ Cosmetics ________________________________
Piano Instructor ________________________________ Dry Cleaning ________________________________
Plumber ________________________________ Eye Glasses ________________________________
Police Officer ________________________________ Fax Machine ________________________________
Psychologist ________________________________ Fence ________________________________
Psychotherapist ________________________________ Furniture ________________________________
Publisher ________________________________ Golf Equipment ________________________________
Realtor ________________________________ Home ________________________________
Recruiter ________________________________ Hot Tub ________________________________
Reporter ________________________________ Insurance ________________________________
Researcher ________________________________ Investments ________________________________
Security Guard ________________________________ Jewelry ________________________________
Teacher ________________________________ Lighting ________________________________
Teller ________________________________ Luggage ________________________________
Travel Agent ________________________________ Mattress ________________________________
Veterinarian ________________________________ Shoes ________________________________
Waiter/Waitress ________________________________ Suit ________________________________
7

11. Success List To Financial Freedom
THE FOUNDATION OF YOUR NEW BUSINESS IS BUILDING YOUR ‘SUCCESS LIST.’
TRANSFER THE 25 MOST MOTIVATED, MOST SUCCESSFUL PEOPLE
WHO YOU KNOW FROM YOUR “WARM MARKET LIST”.
1 ___________________________________ PHONE: ______________________________
2 ___________________________________ PHONE: ______________________________
3 ___________________________________ PHONE: ______________________________
4 ___________________________________ PHONE: ______________________________
5 ___________________________________ PHONE: ______________________________
6 ___________________________________ PHONE: ______________________________
7 ___________________________________ PHONE: ______________________________
8 ___________________________________ PHONE: ______________________________
9 ___________________________________ PHONE: ______________________________
10 ___________________________________ PHONE: ______________________________
11 ___________________________________ PHONE: ______________________________
12 ___________________________________ PHONE: ______________________________
13 ___________________________________ PHONE: ______________________________
14 ___________________________________ PHONE: ______________________________
15 ___________________________________ PHONE: ______________________________
16 ___________________________________ PHONE: ______________________________
17 ___________________________________ PHONE: ______________________________
18 ___________________________________ PHONE: ______________________________
19 ___________________________________ PHONE: ______________________________
20 ___________________________________ PHONE: ______________________________
21 ___________________________________ PHONE: ______________________________
22 ___________________________________ PHONE: ______________________________
23 ___________________________________ PHONE: ______________________________
24 ___________________________________ PHONE: ______________________________
25 ___________________________________ PHONE: ______________________________
Plan Your Destiny
8

12. SUCCESS SCRIPTS
Approaching people and sharing is the heart of your business. Share your
success story! Don’t have one yet? Share your Upline Expert’s success story.
We have designed scripts to guide you as you get started, but recommend you
add your personality and genuine passion for the business and products. As you
become more comfortable sharing the Boresha’s business opportunity and
products, these scripts will evolve and become your own.
Voice Mail Recording
“Thank you for calling! You have reached___________. Do you love to
drink coffee or tea? Do you need more energy and need to burn some Don’t let a busy schedule
fat? Well, if you said yes, we have exciting news for you! We now have keep you from capturing
fat-burning coffee and tea…You will love the taste, feel renewed energy, all opportunities. Let your
and make money by sharing this message with others! If this sounds answering machine
exciting, please leave your name and number and I’ll return your call recording work for you.
promptly. Thank you for calling and have an amazing day! “
Pique Interest Statements
The essence of your business rests on approaching people and peaking their interest.
Here are a few sample scripts to get you started.
Product “I am introducing a new product to the market in this area…Do you know anyone who
loves coffee or tea and wants to burn fat drinking it? “
Product “Who do you know that loves coffee or tea and would like to burn fat drinking it?”
Biz Opp “I am introducing a new product and business opportunity to the market in this area…Do you
know anyone who loves coffee or tea and wants to burn fat drinking it – and would like to
get paid to do it? “
“Now, when you start burning fat and people start noticing, are you going to tell them how
Biz Opp you did it? [ They always answer YES] Then you are going to want the company to pay you
for doing that right?! [ Yes of course] Then you are going to want to get your business
center and kit for $99 so you can get paid!”
Product: “Do you know how most women/people suffer through one diet after another with little or
What do no results? And even if they do get some results, they always gain it all back and then
some. Well, what I do is …show people how to burn fat the fast easy, natural way by drinking
you do?
fat-burning gourmet coffee and tea, so they can burn the fat and keep it off!”
Biz Opp “Do you know how people nowadays spend a fortune on gourmet coffee and tea? Well, I
What do show people how to get a share of that fortune by marketing the hottest fat-burning
you do? gourmet coffee/tea on the market!”
9

13. Success Scripts
Introduction Scripts
Introduction
Intro Hi _____! Do you have a minute?
I just discovered something very exciting that I wanted to share with you right away! When would
[If no] be a more convenient time for me to do that?
I just discovered something very exciting that I wanted to share with you right away! I just
discovered the fastest and easiest way to burn fat ever! It is the only patented, thermogenic,
fat-burning, organic coffee and tea in the world! If you drink just 2-3 cups of this coffee or tea
[If yes] a day, you can burn fat by simply sitting at your desk! What is even more exciting is that I get
paid every time I drink it and every time anyone I know drinks it – and you can too! Can you
imagine if you would have invested in Starbucks in the beginning before their explosive growth?
Now is your chance to get in at the beginning of a company that has the potential to be BIGGER
than Starbucks! Does that sound exciting to you?
[If product only] Great! Let’s go to my website to get your order placed right away! I can’t wait for you to
try it!
Great! Since I’m selecting my top 10 team members NOW and timing and placement is
[If product & biz] critical to your success and earning potential in this type of business, let’s get you started
right now..
[Invite to event - see event list & scripts below]
Then, I just need to know when you will have a few minutes. TIME IS MONEY! So while you are
[If no] waiting to review the business opportunity and make a decision, other team members will be
filling my top spots, which puts them in the best positions with the most financial advantages.
10

14. SUCCESS SCRIPTS
Invitation Scripts
Private Webinar
Our team leaders hold special
private webinars for our best
prospective business partners
[and their teams] and I would love
to schedule one for you! The
webinar will provide you with an
overview of the products and Live Event Script Webinar
business opportunity and then
you will have a chance to ask any Our company/team leaders are
remaining question you may holding a special event where you
have. When would be a good time can get an overview of the product
to schedule your private webinar? and business opportunity and
meet some local people who are
already experiencing success with
the products and the business. It
will be a great opportunity for you
to get your questions answered
Company Conference Call/Webinar and provide you with ALL the
information you need to make a
Our company/team leaders are wise business decision. The next
holding a special Conference event is...(Provide Event Details.)
Call/Webinar event where you can
get an overview of the product
and business opportunity from
the comfort of your home. The
next event is…
TIP: OFFERING PEOPLE DIFFERENT OPTIONS TO LEARN ABOUT BORESHA’S
BUSINESS OPPORTUNITY INCREASES THEIR CONFIDENCE IN THEIR DECISION.
ALWAYS SHARE YOUR ENTHUSIASM AND SOME DETAILS ABOUT THE
CALLS/WEBINARS/EVENTS, BUT DON’T SHARE TOO MUCH OR YOU’LL TAKE
AWAY THE SENSE OF URGENCY.
11

15. Three – Way Conference Calling
Capture your audience, strengthen your credibility, and expand your reach! Three-way calling
effectively sorts and identifies key people within your organization, trains new representatives,
and teaches people the business even before they get started.
Three-Way Conference Calling Guide
STEP 1 Approach and Pique Interest
(Presort for RED, GREEN, and ROTTEN APPLES) 95% 5% 0%
Remember we are always SORTING
STEP 2 Call the expert first
Schedule best time to talk.
Give the expert as much background information as possible (Hot Buttons, Personality
traits, etc.)
The most common personality traits are:
Shark: Money – Motivated & Driven
Whale: Cause – Driven – Looking to make a difference in the world
Urchin: Need all the facts – Analytical
Dolphin: Life of the party – Looking to enjoy themselves
STEP 3 Schedule three-way conference call
(Prepare prospect next time you call, that you may have an expert join the
conversation via a three-way call.)
STEP 4 Call Prospect.
Properly introduce expert and prospect. Let expert take the lead
EXPERT
and DO NOT interrupt the expert. T
RESPEC
Building blocks
PROSPECT EDIFY
TRUST
YOU
12

16. Invitation Scripts
3 - Wa y C a l l i n g S c r i p t
I would like to introduce you to _______, a very successful business person who is leading the expansion
with this company. I am working closely with him/her, and one thing that really impresses me is that
he/she is very passionate about helping others make a living and making a difference. He/she is also very
knowledgeable about the products and the business so he/she can answer all your questions quickly. He/she
is always happy to help, so hold on and let me see if I can get him/her on the phone right now for us.
[Call Upline Expert – introduce prospect to expert...]
Hi ____! I have my friend/business associate on the line and they are excited about the Boresha products
and business opportunity, so we would appreciate it if you could take just a few minutes to provide them with
a brief overview of the products and business opportunity – or if now is not a good time, we would like to
schedule a more convenient time to talk.
[Now?]
Great! [Prospect], I am excited and honored to introduce you to our team leader and expert, Mr./Mrs. _______.
13

17. Hosting A Tasting Party
Hosting a Boresha Tasting Party is a fun and casual way to introduce people to Boresha’s amazing
business opportunity and health-based products. It gives you a chance to share your Boresha
experience and invite others to explore a healthier, wealthier, meaningful life.
Party Guide
1. Select and Schedule your “Tasting Party” date.
2. Use your “Warm Market List” and begin immediately inviting prospects.
See page 15 for sample “Tasting Party Script”.
YOU THEM
“Did you watch the video?”
“Yes”
“Great. Is this an awesome
opportunity/product/company, “Yes, but I have questions”
or what?
EXTREMELY CRITICAL: DO NOT Answer their questions. Simply Say:
“Great. Hold for a moment”
(Start a three-way conference call with an Upline Expert)
3. Three-Way Follow Up Call
a. Keep it short and simple
4. Pre- Party Preparations
a. Prepare BSkinny coffee and NuvoGene Tea
b. Set out BSweet & Strawberries
c. Create a comfortable and friendly atmosphere
d. Have the “Hey Bob” DVD ready to play
e. Hand each guest a copy of the “Product Description Sheet”, a
“Marketing Consultant Application”, and pen.
5. The “Party” Agenda
a. Beginning:
• As the Host, begin by thanking your guests for attending
• Share your passion for Boresha
• Introduce and set the stage for the upline expert by
highlighting their strength and expertise.
• Share stories and present the products using the “Product
Description” Sheet (see page 21) – Play the “Hey Bob”
DVD – Get Upline Expert to close the party. If unable to
be physically present, be sure to get the expert on
speakerphone to address your guests.
b. Close by saying, “So, let’s get the paperwork out of the way and
get you started!!!”
6. Schedule “Their Tasting Party”.
14

18. Tasting Party Script
Hi __________, How are you? Hey listen, I am officially inviting you to
come over to my house for a “get together”. But before I do that, I need
your email address, I’m ready, go ahead, what is it? (Write down their
email address right away)
“Great! I am emailing you right now a link. Open it up and listen to a 4
minute video. Whether you or anyone else you know drink coffee or tea,
and want to burn fat by simply drinking it, you are going to LOVE this
video.”
“I will call you right after you’re done watching the video. So, can you
watch it right now, or would a little later be better for you?”
(If now) Great, I will call you back in 10 minutes, and give you details of
the party.
(if later) Great, when you say later, are we talking “early afternoon” or
“Late afternoon?”
Late afternoon, awesome! So, should I call you back at 3:30 or would
4:15 in the afternoon work best for you, after you’ve watched the video?
Fantastic! We’ll talk then. Bye!
15

19. Executive Diamond Map to Success
GO EXECUTIVE DIAMOND!
BORESHA HAS DESIGNED AN EFFECTIVE, DUPLICABLE
SUCCESS SYSTEM TO HELP YOU IN BUILDING YOUR BUSINESS.
SPONSOR TRAIN RETAIN
SIMPLY FOLLOW THIS SYSTEM AND YOU WILL SEE RESULTS.
TRACK YOUR RESULTS USING THE WORKSHEET BELOW.
• ENROLL & PLACE ONE PERSON TIP: ALWAYS LEAD WITH “THE BUSINESS OPPORTUNITY”, IF THE
ON YOUR LEFT LEG & ANOTHER PERSON IS NOT READY TO COMMIT, THEN REQUEST FOR AT
LEAST 3 REFERRALS AND ASK THEM TO BECOME A CUSTOMER.
ON YOUR RIGHT LEG – BECOME
A DIAMOND.
• HELP PEOPLE ON YOUR RIGHT
AND LEFT LEGS BECOME Executive Diamond
DIAMONDS AND YOU BECOME YOU
AN EXECUTIVE DIAMOND
NAME:
PHONE:
E-MAIL:
Left Leg Right Leg
NAME: NAME:
PHONE: PHONE:
E-MAIL: E-MAIL:
NAME: NAME: NAME: NAME:
PHONE: PHONE: PHONE: PHONE:
E-MAIL: E-MAIL: E-MAIL: E-MAIL:
Left Leg Right Leg Left Leg Right Leg
Plus 3 Customers On Auto-ship
NAME: NAME: NAME:
PHONE: PHONE: PHONE:
E-MAIL: E-MAIL: E-MAIL:
16

20. Setting Goals to Achieve Your Dreams
INCOME DATE KEY NAMES / SPONSOR’S NUMBERS
6 Month NAME:
1 Year PHONE:
PERSONALLY SPONSORED UPLINE EXECUTIVE DIAMOND
48 Hours NAME:
1 Week PHONE:
1 Month
EXECUTIVE DIAMOND PRODUCTION UPLINE EXECUTIVE COORDINATOR
Month One NAME:
Month Two PHONE:
Month Three
POSITION ACHIEVED UPLINE DIRECTOR
Executive Diamond NAME:
Executive Coordinator PHONE:
Director
RVP
Personal Goals: UPLINE RVP
NAME:
PHONE:
MY WHY: (EXTREMELY IMPORTANT)
17

21. The Power of Accountability
8-WEEK ACCOUNTABILITY REPORT
NAME: MONTH:
PHONE: MY WHY:
EMAIL:
MY MONTHLY GOAL IS: MY MONTHLY CUSTOMER GOAL IS:
WEEK 1 WEEK 2 WEEK 3 WEEK 4
MY COMMITMENTS: GOAL RESULT GOAL RESULT GOAL RESULT GOAL RESULT
I will personally pique ( )
people for my front line:
I will do ( ) 3-way calls for my
personal production:
I will do ( ) 3-way calls for my
front line:
I will hold/participate in ( )
Conference Calls:
I will hold/participate in ( )
tasting parties:
I will hold/participate in ( )
webinars/trainings:
I will personally recruit ( )
new MCs into my front line:
I will assist/close ( ) new MCs
into my organization:
I will acquire ( ) new personal
customers:
I will acquire ( ) new customers
in my organization:
I pledge that ( ) MCs in my org.
will receive leadership training:
Signed: Date:
18 Dedication

22. The Power of Accountability
8-WEEK ACCOUNTABILITY REPORT
NAME: MONTH:
PHONE: MY WHY:
EMAIL:
MY MONTHLY GOAL IS: MY MONTHLY CUSTOMER GOAL IS:
WEEK 5 WEEK 6 WEEK 7 WEEK 8
MY COMMITMENTS: GOAL RESULT GOAL RESULT GOAL RESULT GOAL RESULT
I will personally pique ( )
people for my front line:
I will do ( ) 3-way calls for my
personal production:
I will do ( ) 3-way calls for my
front line:
I will hold/participate in ( )
Conference Calls:
I will hold/participate in ( )
tasting parties:
I will hold/participate in ( )
webinars/trainings:
I will personally recruit ( )
new MCs into my front line:
I will assist/close ( ) new MCs
into my organization:
I will acquire ( ) new personal
customers:
I will acquire ( ) new customers
in my organization:
I pledge that ( ) MCs in my org.
will receive leadership training:
Signed: Date:
19 Dedication

23. Getting To Know Your Business
ADVANTAGE #1
Recession - Proof Industry
▪ Coffee $70 Billion A Year Industry/Over 400 Billion Cups Consumed Annually/2nd Most Consumed Beverage in the World
▪ Coffee is the second largest globally traded commodity in the world, with U.S. consuming 1/3 of the worlds coffee.
▪ Evidence that People Will Continue to Indulge in these Highly Consumable Products Despite Economic Instability
▪ Cooperative Marketing Industry Exceeds $110 Billion Annually with Over 50 Million People & Growing Exponentially
▪ Wealthiest/Most Prominent Business Owners Have Invested in Industry Including Multi-Billionaire Warren Buffett
▪ Weight Loss is $55 Billion a Year Industry and the Health/Wellness Industry is Now Exceeding $1 TRILLION a Year
▪ Just One Small Share of Any of These 4 Lucrative Markets Could Earn You a Fortune – Boresha has them ALL!
ADVANTAGE #2
Exclusive Unique Products and Timing
▪ One of the Most Powerful Advantages in Marketing is to Market Exclusive Unique Products – Boresha has the Products
▪ Skinny Science™ Products are Officially Licensed to Boresha and Protected by Patents and Proprietary Processes
▪ Additional Exclusive Unique Products are Being Formulated to Provide Additional Marketing Opportunities
▪ The Secret to Success in Any Marketing Venture is to Be the First and the Best in that Market – Boresha is Both
▪ The Secret to Success for Marketers is to Be in the First 100,000 in a Company – This is a once in a lifetime opportunity
▪ Binary Team Structure Promotes Spillover, so Timing and Positioning are Critical - Minutes Matter and Cost Money!
▪ Future Global Expansion Also Greatly Increases the Marketing Opportunities
ADVANTAGE #3
Simple Sustainable Business Opportunity
▪ Nearly Everyone Drinks Coffee or Tea So Asking Someone to Switch to a Superior Healthier Version is Easy to Do
▪ Nearly Everyone is Already Spending Money Daily or Weekly on Coffee or Tea, So added Expense is Not an Issue
▪ People Generally Drink Coffee or Tea Daily for a Lifetime, so it is a Sustainable Ongoing Long-Term Residual Income
▪ People Everywhere are Becoming Enlightened About the Importance of Living a Natural, Organic Eco-Lifestyle
▪ Everyone Knows People Who are Drinking Coffee and Tea Already, So Finding Prospects is Easy
▪ Sampling is the Fastest, Easiest, Least Expensive Way to Acquire Customers and Marketing Consultants
20

24. Product Description
BSkinny™ Coffee
▪ All Natural 100% Organic Fair Trade Infrared roasted Certified Grade AA - Arabica Coffee Beans
▪ Patented Fat-Burning Low Glycemic Formula with Acai Berry Extract and Niacin-Bound Chromium
▪ Patented High Energy Formula Provides Maximum Balanced Time-Released Sustained Natural Energy and Alertness
▪ Patented Buffered Caffeine Does Not Promote Fat Storage Like Regular Coffee/Tea/Energy Drinks
▪ Patented Anti-Glucose Formula Provides Low Glycemic Carbs That Your Body Needs to Block Cravings & Stress-Related Eating
▪ Individually Packaged in 1oz Packets Yields 2-12oz Cups Brewed Coffee [Drink 2-12oz Cups/Day for Max Results]
BSkinny Latte™ Instant Thermogenic Chocolate Raspberry Latte
▪ Savor a cup at home or on the go, instantly! Just add water for a delicious and gratifying experience without the guilt
▪ Lush and indulgent chocolate raspberry flavor to delight your taste buds.
skinny
TM
te
lat
▪ Patented Fat-Burning, Low Glycemic Formula designed to provide natural energy, control appetite, and switch from
fat storing to fat burning.
NuvoGene Tea™ Tropical Fruit Green Tea
▪ Patented Fat-Burning Low Glycemic Green Tea with ECGC/Acai Berry Extract/Niacin-Bound Chromium
▪ Patented High Energy Formula Provides Maximum Balanced Time-Released Sustained Natural Energy and Alertness
▪ Patented Buffered Caffeine Does Not Promote Fat Storage Like Regular Coffee/Tea/Energy Drinks
▪ Patented Anti-Glucose Formula Provides Low Glycemic Carbs That Your Body Needs to Block Cravings & Stress-Related Eating
▪ Only Non-Drug Product that Addresses Genetic Risk Factor for Obesity
▪ Programs Body to Burn Fat without Causing Blood Sugar Swings/Reactive Hypoglycemia/Adrenaline Rush/Ketosis
▪ Individually Packaged in Powder Form for Convenience
BSweet™ Acai Sweet™ Natural Fruit Sweetener
▪ The First and Only Certified Low Glycemic and Non-Cephalic Sweetener
▪ All Natural 100% Organic Sweetener Made from Acai Berries and Kiwi - Looks/Tastes/Cooks/Bakes Like Sugar
▪ Proven Safe for Diabetics & Children in Clinical Trials
▪ Available in 12oz Jar or Individually Packaged for Convenience
BCreamy™ Zero-Fat, Zero-Cholesterol, Low-Glycemic Creamer
▪ Zero Fat, Zero Trans fat, Zero Cholesterol, Kosher
▪ 4 Low-Glycemic Calories per gram, Made with Sweet-Infused Fruits™
▪ Highest Quality Natural Dairy Proteins, 2 Tablespoons contains 100mg of Calcium
ARGMatrix™ L-Arginine for Men and Women
▪ L-Arginine Pharmaceutical Grade Formulas for Men [Island Fruits Flavor] and Women [Pink Punch Flavor]
▪ Formulas Based on Latest Research by Leading Experts on L-Arginine Including Dr. Ann de Wees Allen [Over 25 Years]
▪ L-Arginine - Heart-Strengthening, Blood Pressure-Reducing, Insulin Sensitivity-Reducing, Libido-Enhancing,
Immune-Strengthening, Anti-Aging HGH-Releasing, Energy-Producing Fat-Burning, Muscle-Building Benefits
21

25. Product Instructions
Op t imiz e B S kinny' s fat -bur ning e ffect
▪ Brew one 1-oz packet in 24 ounces of water for two 12-oz servings.
®
▪ Use 1-3 times per day in between meals and 30 minutes before a meal.
▪ Do not use caffeine products within two hours of taking this product. skinny science tm coffee
▪ Use of high-glycemic sugars or other sweeteners is not recommended as this will negate the thermogenic effect.
E x p e r ie n c e BSkinny Lat t e’s ric h fla vor with fa t b ur ning r esults
▪ Empty contents of 1 pkt into coffee cup or mug. Add 8 oz hot water and Stir.
▪ Enjoy cold by adding ice. skinny
TM
te
▪ Do not add any sweetener or creamer, as this product already contains a Low Glycemic sweetener
lat
and creamer.
Ma x im iz e N uvoGene Tea' s fat -bur ning ener g y
▪ Add one 1oz packet of NuvoGene Tea to 12 oz of cold water. (The cold water triggers the flavor system.)
▪ Do Not Add to juice, flavored water, sports drinks or other flavored drinks.
▪ Use 1-3 times per day in between meals. Nuvo Gene Tea tm
▪ Use 30-45 minutes prior to a meal to decrease appetite and burn fat.
En jo y t h e g r eat est benefit s of ARG Ma tr ix
▪ Mix one scoop of ARG Matrix in 4-8 ounces of water per serving and use 1-3 servings per day
OR use 2 scoops in 8 ounces of water before bedtime.
▪ Add ice cubes to activate the flavor system. TM
▪ Do Not Add to juice, flavored water, sports drinks or other flavored drinks.
A c h ie v e t h e highest l evel of suc cess fr om your B or esha op p or tunity
▪ View the DVD portion of your Distributor Kit
▪ Immediately execute and achieve the 48 hour plan in the Diamond Maker System
▪ Follow the comprehensive plan outlined in the Diamond Maker Success System
▪ Share the tremendous Boresha opportunity and products with everyone you can!
skinny
TM
te
lat
22

26. Financial Freedom Compensation Plan ™
The Gold Standard in Compensation Plans
Boresha® International’s “Financial Freedom Compensation Plan™“ was developed to combine the strengths of
“Three Global Mega Industries”: Network Marketing, Health & Wellness and Coffee Industries, to create the most
innovative and powerful wealth-generating compensation plan that generously rewards all levels of activity in 10
exciting ways from Fast Cash Bonuses to long-term residual wealth-building income!
10 Ways to Prosper With Boresha®
Join Boresha® International for Only $99 + 50 PV of Monthly Autoship to Prosper in 10 Different Ways!
Business Management & Marketing Websites Only $19.95/Month
Fast Cash 50PV Minimum within 30 Days of Enrollment – Bonus Based on Order Amount: 50PV = $20;
1 Bonus 100PV = $40; 175PV = $70; 300PV = $150
Commissions Paid on Individual/Commercial Wholesale/Preferred Customer/Retail Sales – No
2 Sales Qualification Necessary to Earn Retail Profits [See Website for Product Pricing/Commission
Commissions
Details]
5% of Company’s Total Customer “Monthly Autoship” Volume Shared Among Consultants
Customer
3 Auto-Ship Bonus Pool with 150PV from Personal Preferred Autoship Customers Excluding Self/Fundraising/
Commercial Volume - Each Additional 150PV Earns an Additional Share
Team Passive Residual Income up to 15% of Total GV of Lesser Volume Leg, not to exceed weekly
4 Commissions cap per rank
Matching Bonus is based upon a “floating percentage” of team commissions paid on personally
sponsored Marketing Consultants and the Marketing Consultants they sponsor, etc., up to
5 Matching Bonus seven generations in the personal enrollment tree legs. Width in this personal enrollment
tree leg component is UNLIMITED. A generation is completed when another Director or
above breaks.
$20 of Every New Enrollment’s 50PV Initial order and higher is Put into Bonus Pool and Paid
Business Builder to Qualified Consultants with a Minimum 50PV Who Have Helped 2 Active Consultants Generate
6 Bonus 50PV Within the Calendar Month – Each additional Active consultant for the month earns 1
additional share of the pool
Executive Plus Includes a Car Bonus [From $500 to $5,000/Month Starting at Ambassador], Travel, Special
7 Rewards Events/Celebrations, Cash Rewards & More
Bonus Pool Contains 1% of Company’s Total Sales Volume Shared Among Ambassadors &
8 Ambassador Bonus
Above
Multiply “Team Commissions” by Adding Up to 4 Business Centers - Multiply Maximum
9 Multiple Business Income of $10,000 Per Week Per Business Center in “Team Commissions” alone, by 4 for a
Centers Maximum Total Income of up to $177,000 Per Month – Starting at Senior Ambassador Level
& Above
Residential With the Residential Program you can potentially earn $100 up to $5,000 per month every
10 Program month by simply attaining and maintaining the qualifications of the applied rank.
A complete copy of the “Financial Freedom Compensation Plan™“ is available in your starter
kit or via your BFree System back office.
23

27. Support Services
Have a question? Need help?
Whether you are a Boresha Customer or
Marketing Consultant, our friendly and
knowledgeable Customer & Distributor
Service Representatives are available to
assist you with all of your question, product
and business needs.
Customer Service Phone: 925.676.1400
Customer Service Fax: 925.676.1412
Email: info@boreshacoffee.com
support@boreshacoffee.com
compliance@boreshacoffee.com
Home Office Address: 101 Ygnacio Valley Road
Suite 450
Walnut Creek, CA 94596
Hours of Operation: Monday – Friday: 7:00am – 5:30pm PST
Saturday: 7:00am – 12:00pm PST
Sunday: Office closed
24

28. Notes
25

29. Notes
26

30. 101 Ygnacio Valley Road
Suite 450
Walnut Creek, CA 94596
925.676.1400
© 20 1 1 B or e sha In ter nat io n a l , In c.
No R e p rod u ct i on Wi th o ut Pe r m i ss i on .
A l l R i g h ts R es er ve d
20110418BFDMSS