Inbound Marketing Process

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The document outlines the inbound marketing process in 4 steps: 1) Traffic Generation to bring visitors to a website, 2) Lead Generation to capture visitor information as leads, 3) Lead Conversion to turn leads into customers, and 4) Analysis & Measurement to evaluate campaign performance and optimize future efforts.

Marketing

1. TRAFFIC GENERATION 2. LEAD GENERATION
3. LEAD CONVERSION 4. ANALYSIS & MEASUREMENT
Closed-Loop
Reporting
Campaign
Performance
Monthly
Visits & Leads
INBOUND MARKETING PROCESS
HUBSPOT.COM ASPIREDIGITAL.ORG

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