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A checklist of 10+ ways to use email marketing like a pro without being spammy.

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Email marketing-checklist updated

  1. 1. Email Marketing Checklist A CALL TO ACTION Dolly Ferguson
  2. 2. Email Marketing Checklist Email Marketing Checklist If you have an email list, you can leverage it to send traffic back to your Website or blog. It’s not hard to do and only takes a few minutes to send a quick newsletter to your subscribers. Get started with these simple tips. Send Your Email Subscribers to Your Blog Curiosity is one of the easiest ways to get your subscribers to open and act on your message. Your subject line must be engaging or your message won’t be opened and you won’t get more traffic to your blog. Intrigue subscribers with your subject line. Personalizing a message makes recipients more likely to read your message. That’s because people love seeing their name and they pay more attention when you include it in your emails. Greet subscribers by their name. Most people skim text and that includes emails. Use formatting options like bold text, bullet points, and section dividers. This makes it easy to scan and click on your links. Add formatting. Subscribers like images that help them visualize your content and they enjoy clicking on pictures. Be sure to link your image to your website or blog so you can harness your email traffic. Include an image. When emailing your list, be sure to add your signature to your message. Include a link back to your site in your signature so subscribers can click through to your website or blog. Remember your signature.
  3. 3. Email Marketing Checklist Email Features that Can Help Boost Traffic Buttons are fun for subscribers to click. The next time you send out a message with a link to your blog, make that link a button instead. Even better, have the button change colors when readers hover on it. Use Buttons. Headlines help subscribers scan your messages for content they care about. If you cover multiple topics in your emails, use headlines so subscribers can easily find what they want to read. Include headlines. Record a video greeting and include it at the top of your emails. Seeing a clip of you early in the message prompts subscribers to finish reading your email. Add videos to your email. Many web users click on a logo and expect to be taken to a website or blog. Take advantage of this habit by adding a logo to your messages and always link it back to your page. Link to your blog through your logo. Include a special emoticon like a smiley face in your messages. Encourage subscribers to find and click on the Easter egg for a small bonus item. When they click, they should be taken to your site where they can download their special prize. Hide an Easter egg in your email.
  4. 4. Email Marketing Checklist Direct Traffic to Your Blog Create a contest on your website or blog and email your subscribers about it. Let them know they can find all the details on your blog then link to that specific post. Host a contest. Subscribers love learning more about themselves. Create a quiz inside of a blog post. Then email your list the link and ask what their results are! Be sure your quiz applies to your niche. For example, if you’re a fitness blogger, your quiz could be something like, “What Type of Workout Is Best for You?” Make a quiz. In a post, add a printable checklist that subscribers can only access on your site. Tell them it’s exclusive to your site and encourage them to download it before you remove this resource. Creates a since of urgency. Add a printable checklist. Try including a special coupon code into an upcoming post. Let your subscribers know it’s on your site or blog so they’re more likely to click through and read your post. Create special coupons. If you post a lot of tutorial or how-to style posts, this is a great way to send traffic back to your site. Create a simple worksheet and save it as a PDF file. Let your subscribers know that it’s there so they can download it. Generate PDF worksheets.
  5. 5. Stay Connected You will find business training, digital tools, positive mindset motivation, online digital hacks, and more Youtube Channel:   Facebook www.myfreedomdigital.com My Full Service Digital Agency site.

A checklist of 10+ ways to use email marketing like a pro without being spammy.

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