David Yeend
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Personal Information
Unternehmen/Arbeitsplatz
Greater Atlanta Area, GA United States
Beruf
VP, Strategy Director at 22squared
Branche
Advertising / Marketing / PR
Info
12/13 - present: VP, Planning Director 6/11 - 12/13: VP, senior brand planner (22squared) 4/10 - 6/11: senior brand planner (22squared) 3/07 - 3/10: senior copywriter, 22squared (formerly WestWayne) 2003 – 2007: freelance (wongdoody, rethink, rubin postaer, many, many others) 1999 – 2002: copywriter, McCann Erickson 1997 – 1999: copywriter, DDB Seattle Specialties: Developing branding and retail advertising campaigns for traditional and emerging media. Strategic insights.
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22squared brand strategy advertising brand planning millennials genz trends marketing advertising social media trend commandments quantitative big data media planning technology social media wom branding word of mouth account planning communication planner opportunities brandon murphy propagation planning david yeend socialmedia planejamento planning movements anna lipmann planning tools account planning vcu brandcenter
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Präsentationen

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From Creative to Planning

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How to Get People to Talk About Your Brand

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22squared Trends 2013: "The Sh*t List"

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The Trend Commandments (July 2014)

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Get Ready for GenZ - 22squared Brand Strategy

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Dokumente

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10 trends to shape 2016

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Gen z infographic

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The Death of the Primary Shopper

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The State of Men (June 2013)

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Shaken, not stirred - the new world of strategy

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Personal Information
Unternehmen/Arbeitsplatz
Greater Atlanta Area, GA United States
Beruf
VP, Strategy Director at 22squared
Branche
Advertising / Marketing / PR
Info
12/13 - present: VP, Planning Director 6/11 - 12/13: VP, senior brand planner (22squared) 4/10 - 6/11: senior brand planner (22squared) 3/07 - 3/10: senior copywriter, 22squared (formerly WestWayne) 2003 – 2007: freelance (wongdoody, rethink, rubin postaer, many, many others) 1999 – 2002: copywriter, McCann Erickson 1997 – 1999: copywriter, DDB Seattle Specialties: Developing branding and retail advertising campaigns for traditional and emerging media. Strategic insights.
Tags
22squared brand strategy advertising brand planning millennials genz trends marketing advertising social media trend commandments quantitative big data media planning technology social media wom branding word of mouth account planning communication planner opportunities brandon murphy propagation planning david yeend socialmedia planejamento planning movements anna lipmann planning tools account planning vcu brandcenter
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