Superare gli ostacoli nella trasformazione digitale
More Mobile = More Money
1. Convert Shoppers with Mobile
64% of sales in stores are influenced by digital.
Smart
Devices
Digital
Boards
Digital
Kiosks
Source: Deloitte
2. Shoppers rely on
mobile throughout their
purchase journeys.
Sources:
SearchEngineLand
Think with Google
3. 70%of consumers are leading their
own shopping journeys with
mobile.
Source: Gelastic
4. Use Mobile Devices to Help Shop in Stores84%
Sources:
Mobile In-store Research
Shopatron
58%
Compare
Prices
38%
View
Product
Information
22%
Read
Reviews
7%
Use
QR Codes
5. of shoppers say personalization
plays a role in their purchasing
processes.
86%
Source: Infosys
6. of shoppers want brands to make
their shopping experiences more
relevant with personalization.
73%
Source: Digital Trends
7. More Mobile = More Money
of consumers spend more when
using digital while shopping.
33%
Source: Deloitte
8. Accelerate your
digital in-store
strategy with Cisco.
Outline onboarding
process and
capabilities.
Enable guest
Wi-Fi.
Gain insights into
the shopping
behaviors of
customers.
Establish pilot and
define drivers
of success.
Organizational
adoption of value-
added services.
Identify the
greatest
opportunities and
threats.
How Do You Get There?