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Omnichannel customers have a 30% higher lifetime value than
customers who shop using only one channel.
Unify Shopper Experiences Across Channels
Smart
Devices
Digital
Boards
Digital
Kiosks
Source: Think with Google
87%of shoppers think retailers
should provide more seamless
experiences across channels.
Source: Zendesk
89%
of customers want to be
able to shop using the
most convenient channel
at the time.
Source: Certona
50% 71%
47%51%
Shoppers expect to
view in-store
inventory online.
Customers want to
buy online and pick
up in the store.
Shoppers want the
same product offering
across channels.
People want to purchase
through one channel and
return through another.
Sources:
Hybris
2Community
Punch Tab Insights
Accenture
40%
of consumers buy
more from retailers
who personalize the
shopping experience
across channels.
Source: Monetate
61%
want to easily switch
channels when
interacting with
customer service.
Source: Aspect
More Channels = More Money
89%.
Companies with an
omnichannel engagement
strategy have a customer
retention rate of
Source: Aberdeen Group
of retailers are behind the
curve technologically and
can’t meet the needs of their
omnichannel shoppers.
Source: Certona
Accelerate your
digital in-store
strategy with Cisco.
Outline onboarding
process and
capabilities.
Enable guest
Wi-Fi.
Gain insights into
the shopping
behaviors of
customers.
Establish pilot and
define drivers
of success.
Organizational
adoption of value-
added services.
Identify the
greatest
opportunities and
threats.
How Do You Get There?
There’s never been a better time to…
www.cisco.com/go/retail

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More Channels = More Money

  • 1. Omnichannel customers have a 30% higher lifetime value than customers who shop using only one channel. Unify Shopper Experiences Across Channels Smart Devices Digital Boards Digital Kiosks Source: Think with Google
  • 2. 87%of shoppers think retailers should provide more seamless experiences across channels. Source: Zendesk
  • 3. 89% of customers want to be able to shop using the most convenient channel at the time. Source: Certona
  • 4. 50% 71% 47%51% Shoppers expect to view in-store inventory online. Customers want to buy online and pick up in the store. Shoppers want the same product offering across channels. People want to purchase through one channel and return through another. Sources: Hybris 2Community Punch Tab Insights Accenture
  • 5. 40% of consumers buy more from retailers who personalize the shopping experience across channels. Source: Monetate
  • 6. 61% want to easily switch channels when interacting with customer service. Source: Aspect
  • 7. More Channels = More Money 89%. Companies with an omnichannel engagement strategy have a customer retention rate of Source: Aberdeen Group
  • 8. of retailers are behind the curve technologically and can’t meet the needs of their omnichannel shoppers. Source: Certona
  • 9. Accelerate your digital in-store strategy with Cisco. Outline onboarding process and capabilities. Enable guest Wi-Fi. Gain insights into the shopping behaviors of customers. Establish pilot and define drivers of success. Organizational adoption of value- added services. Identify the greatest opportunities and threats. How Do You Get There?
  • 10. There’s never been a better time to… www.cisco.com/go/retail