Celia Brown
3 SlideShares 4 Followers
Personal Information
Unternehmen/Arbeitsplatz
Greater Philadelphia Area United States
Beruf
Sr Director, Content Marketing and Managing Editor, The Customer Edge
Branche
Technology / Software / Internet
Webseite
http://www.sap.com/
Info
Sr Director, Content Marketing, Customer Engagement & Commerce 2014-Present • Raise awareness of SAP's marketing and commerce solutions by deploying innovative content marketing strategies for targeted audiences including sales, marketing, and customer service. • Developed and implemented SAP's first Content Acceleration Studio; an agile and responsive audience marketing program based on social listening and content marketing. • Top ranked contributor to SAP's brand journalism initiatives including Forbes SAPVoice, The Business Innovation Blog, & The Customer Edge. Director, Content Strategy & Marketing, North America 2013- 2014 • Developed and executed content strategy for i...
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content marketing brand newsroom marketing lee_odden scott_abel content_marketing_world michael_brenner sap customer experience journalism buyer_persona todd_wheatland contentstrategy ann_handley trade_show social media expo_hall content communications publishers customer engagement cemsummit storytelling content strategy
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Präsentationen

(3)

Welcome to the Office of Being Interesting...Where Content IS King

Vor 10 Jahren • 292 Aufrufe

10 Golden Nuggets from the NY Times Innovation Report

Vor 9 Jahren • 1446 Aufrufe

The Social Newsroom: How to Win the Moment

Vor 9 Jahren • 1036 Aufrufe
Personal Information
Unternehmen/Arbeitsplatz
Greater Philadelphia Area United States
Beruf
Sr Director, Content Marketing and Managing Editor, The Customer Edge
Branche
Technology / Software / Internet
Webseite
http://www.sap.com/
Info
Sr Director, Content Marketing, Customer Engagement & Commerce 2014-Present • Raise awareness of SAP's marketing and commerce solutions by deploying innovative content marketing strategies for targeted audiences including sales, marketing, and customer service. • Developed and implemented SAP's first Content Acceleration Studio; an agile and responsive audience marketing program based on social listening and content marketing. • Top ranked contributor to SAP's brand journalism initiatives including Forbes SAPVoice, The Business Innovation Blog, & The Customer Edge. Director, Content Strategy & Marketing, North America 2013- 2014 • Developed and executed content strategy for i...
Tags
content marketing brand newsroom marketing lee_odden scott_abel content_marketing_world michael_brenner sap customer experience journalism buyer_persona todd_wheatland contentstrategy ann_handley trade_show social media expo_hall content communications publishers customer engagement cemsummit storytelling content strategy
Mehr anzeigen