SlideShare a Scribd company logo
1 of 14
In Comms We Trust
A Government Communicator Meet Up
SXSW 2024
Only two-in-ten Americans say they
trust government in Washington to
do what is right.
Source
Pew Research Center
Trust in Government is at an all time low
We can humanize
government and
increase
connections
The disconnect was felt most acutely in
communities of color and households roughly
below the median income who felt government
lacked connections with the communities they
were purported to represent.
Source
It begins with transparency
We must
communicate
clearly with those
we serve
Join our conversation to discuss how we, as
government communicators, can ensure that
the services we provide are accessible to the
people who need them.
SXSW 2024
To meet our audiences where they are
…requires
innovation and
creative solutions
From patents to satellite data, food stamps and
early childhood daycares, government can
help. We need to be creative and committed to
meeting individuals and communities where
they are.
SXSW 2024
It begins with transparency.
Let’s Collaborate!
A diverse conference experience
SXSW is an opportunity for gov
communicators from all subject
areas, all government types, and
all nationalities to come together
and compare notes.
It begins with transparency.
Gov Communicators are at SXSW
We self-organized an informal
gathering in 2023 and seek take it
to the next level - and reach even
more government communicators
we know are out there.
It begins with transparency.
Meet Up Host - Brian Whittaker
• Brian Whittaker is the founder of Humans of
Public Service, a non-profit that shares stories of
diverse public servants on social media platforms.
• Brian is a Federal Executive by day with over 7
years of government experience
SXSW 2024
Meet Up Host - Catie Miller
• Catie Miller serves as Director of Strategic
Communications for the President’s Management
Agenda and is the lead of the Social Media Community
of Practice from Digital.gov
• She is the creator of multiple governmentwide
campaigns, including #GovLove and #GovPossible and
has over 10 years of experience in the public sector
SXSW 2024
More reasons trust + communication
matters
Our work has real world implications. Read on to discover why.
Why trust matters
CDC Lab Team Member working on Zika virus
testing and prevention
Engagement
• The CDC puts out
recommended vaccine
schedules that help keep
Americans safe - and other
agencies put out guidance
from everything to car seats
to mortgage disclosure forms.
• Yet individuals will only use
and engage with this
information if they trust it.
Why trust matters
Interior Secretary Deb Haaland
Use of Programs
• Government administrators a wide
array of programs on behalf of the
American people - but individuals will
only apply for and use these if they
trust the value of the services will be
worth their time and they and the
data they share will be used correctly.
• We have work to do building trust in
communities that have traditionally
be under-resourced and under
represented.
Why trust matters
In 2010, most households were given the opportunity
to answer census questions first by mail. Now
electronic submissions are encouraged first.
Collaboration & Partnership
• The Census Bureau seeks to be
the leading source of quality
data about the nation’s people
and the economy.
• However a complete count
relies on over 400,000 partners
to encourage census
completion.
See you in March
2024!

More Related Content

Similar to In Comms We Trust: A Government Communicator Meet Up

Chapter 17 Powerpoint
Chapter 17 PowerpointChapter 17 Powerpoint
Chapter 17 Powerpointdreader48
 
Boot camp social virtual networks 2
Boot camp social virtual networks 2Boot camp social virtual networks 2
Boot camp social virtual networks 2The Nguyen
 
Social Virtual Networks - Government 2.0 Boot Camp
Social Virtual Networks - Government 2.0 Boot CampSocial Virtual Networks - Government 2.0 Boot Camp
Social Virtual Networks - Government 2.0 Boot CampFranciel
 
BlogOpen 2011 - Keynote - Tiffany St James
BlogOpen 2011 - Keynote - Tiffany St JamesBlogOpen 2011 - Keynote - Tiffany St James
BlogOpen 2011 - Keynote - Tiffany St JamesBlogOpen
 
Digital Engagement: Citizens and Government
Digital Engagement: Citizens and GovernmentDigital Engagement: Citizens and Government
Digital Engagement: Citizens and GovernmentTiffany St James
 
Webinar 9.25 new tools_ final
Webinar 9.25 new tools_ finalWebinar 9.25 new tools_ final
Webinar 9.25 new tools_ finalHealthy City
 
The art of listening social media toolkit for nonprofits
The art of listening social media toolkit for nonprofitsThe art of listening social media toolkit for nonprofits
The art of listening social media toolkit for nonprofitsPaola Caceres Oma
 
The Equal Rights Center 2015 Impact Report - Ayris Scales
The Equal Rights Center 2015 Impact Report - Ayris ScalesThe Equal Rights Center 2015 Impact Report - Ayris Scales
The Equal Rights Center 2015 Impact Report - Ayris ScalesAyris T. Scales
 
Government Citizen Engagement Survival Guide
Government Citizen Engagement Survival GuideGovernment Citizen Engagement Survival Guide
Government Citizen Engagement Survival GuideGovLoop
 
navigating the new social: Gov 2.0 and community engagement
navigating the new social: Gov 2.0 and community engagementnavigating the new social: Gov 2.0 and community engagement
navigating the new social: Gov 2.0 and community engagementPatrick McCormick
 
Can We Reveal the Concealed? Democratization of Data
Can We Reveal the Concealed? Democratization of DataCan We Reveal the Concealed? Democratization of Data
Can We Reveal the Concealed? Democratization of DataCommunity Development Halton
 
PRSA Letter to Senate Subcommittee on Contracting Oversight — March 13, 2012
PRSA Letter to Senate Subcommittee on Contracting Oversight — March 13, 2012PRSA Letter to Senate Subcommittee on Contracting Oversight — March 13, 2012
PRSA Letter to Senate Subcommittee on Contracting Oversight — March 13, 2012Public Relations Society of America
 
Strategic Focus for Social Media in Non-Traditional Businesses
Strategic Focus for Social Media in Non-Traditional BusinessesStrategic Focus for Social Media in Non-Traditional Businesses
Strategic Focus for Social Media in Non-Traditional BusinessesCara Posey
 
The empathy project - Budget Hack
The empathy project - Budget HackThe empathy project - Budget Hack
The empathy project - Budget HackLin Min-Jung
 
Future of Privacy - The Emerging View 11 06 15
Future of Privacy - The Emerging View 11 06 15 Future of Privacy - The Emerging View 11 06 15
Future of Privacy - The Emerging View 11 06 15 Future Agenda
 
Future of identity Singapore - 3 july 2015 lr
Future of identity Singapore - 3 july 2015 lrFuture of identity Singapore - 3 july 2015 lr
Future of identity Singapore - 3 july 2015 lrFuture Agenda
 

Similar to In Comms We Trust: A Government Communicator Meet Up (20)

Chapter 17 Powerpoint
Chapter 17 PowerpointChapter 17 Powerpoint
Chapter 17 Powerpoint
 
Boot camp social virtual networks 2
Boot camp social virtual networks 2Boot camp social virtual networks 2
Boot camp social virtual networks 2
 
Social Virtual Networks - Government 2.0 Boot Camp
Social Virtual Networks - Government 2.0 Boot CampSocial Virtual Networks - Government 2.0 Boot Camp
Social Virtual Networks - Government 2.0 Boot Camp
 
BlogOpen 2011 - Keynote - Tiffany St James
BlogOpen 2011 - Keynote - Tiffany St JamesBlogOpen 2011 - Keynote - Tiffany St James
BlogOpen 2011 - Keynote - Tiffany St James
 
Digital Engagement: Citizens and Government
Digital Engagement: Citizens and GovernmentDigital Engagement: Citizens and Government
Digital Engagement: Citizens and Government
 
Webinar 9.25 new tools_ final
Webinar 9.25 new tools_ finalWebinar 9.25 new tools_ final
Webinar 9.25 new tools_ final
 
The art of listening social media toolkit for nonprofits
The art of listening social media toolkit for nonprofitsThe art of listening social media toolkit for nonprofits
The art of listening social media toolkit for nonprofits
 
The Art of Listening Social Media Toolkit for Nonprofits - CALPACT New Media ...
The Art of Listening Social Media Toolkit for Nonprofits - CALPACT New Media ...The Art of Listening Social Media Toolkit for Nonprofits - CALPACT New Media ...
The Art of Listening Social Media Toolkit for Nonprofits - CALPACT New Media ...
 
The Equal Rights Center 2015 Impact Report - Ayris Scales
The Equal Rights Center 2015 Impact Report - Ayris ScalesThe Equal Rights Center 2015 Impact Report - Ayris Scales
The Equal Rights Center 2015 Impact Report - Ayris Scales
 
Government Citizen Engagement Survival Guide
Government Citizen Engagement Survival GuideGovernment Citizen Engagement Survival Guide
Government Citizen Engagement Survival Guide
 
FocusV20No4
FocusV20No4FocusV20No4
FocusV20No4
 
navigating the new social: Gov 2.0 and community engagement
navigating the new social: Gov 2.0 and community engagementnavigating the new social: Gov 2.0 and community engagement
navigating the new social: Gov 2.0 and community engagement
 
Can We Reveal the Concealed? Democratization of Data
Can We Reveal the Concealed? Democratization of DataCan We Reveal the Concealed? Democratization of Data
Can We Reveal the Concealed? Democratization of Data
 
PRSA Letter to Senate Subcommittee on Contracting Oversight — March 13, 2012
PRSA Letter to Senate Subcommittee on Contracting Oversight — March 13, 2012PRSA Letter to Senate Subcommittee on Contracting Oversight — March 13, 2012
PRSA Letter to Senate Subcommittee on Contracting Oversight — March 13, 2012
 
Strategic Focus for Social Media in Non-Traditional Businesses
Strategic Focus for Social Media in Non-Traditional BusinessesStrategic Focus for Social Media in Non-Traditional Businesses
Strategic Focus for Social Media in Non-Traditional Businesses
 
The empathy project - Budget Hack
The empathy project - Budget HackThe empathy project - Budget Hack
The empathy project - Budget Hack
 
Future of Privacy - The Emerging View 11 06 15
Future of Privacy - The Emerging View 11 06 15 Future of Privacy - The Emerging View 11 06 15
Future of Privacy - The Emerging View 11 06 15
 
G social
G socialG social
G social
 
Vision 2025 Final Report
Vision 2025 Final ReportVision 2025 Final Report
Vision 2025 Final Report
 
Future of identity Singapore - 3 july 2015 lr
Future of identity Singapore - 3 july 2015 lrFuture of identity Singapore - 3 july 2015 lr
Future of identity Singapore - 3 july 2015 lr
 

Recently uploaded

Dawson City Rolling Ads for May 15 2024 Yukon
Dawson City Rolling Ads for May 15 2024 YukonDawson City Rolling Ads for May 15 2024 Yukon
Dawson City Rolling Ads for May 15 2024 Yukonpmenzies
 
2024: The FAR - Federal Acquisition Regulations, Part 33
2024: The FAR - Federal Acquisition Regulations, Part 332024: The FAR - Federal Acquisition Regulations, Part 33
2024: The FAR - Federal Acquisition Regulations, Part 33JSchaus & Associates
 
The 2024 World Wildlife Crime Report tracks all these issues, trends and more...
The 2024 World Wildlife Crime Report tracks all these issues, trends and more...The 2024 World Wildlife Crime Report tracks all these issues, trends and more...
The 2024 World Wildlife Crime Report tracks all these issues, trends and more...Christina Parmionova
 
Our nurses, our future. The economic power of care.
Our nurses, our future. The economic power of care.Our nurses, our future. The economic power of care.
Our nurses, our future. The economic power of care.Christina Parmionova
 
PPT Item # 7&8 6900 Broadway P&Z Case # 438
PPT Item # 7&8 6900 Broadway P&Z Case # 438PPT Item # 7&8 6900 Broadway P&Z Case # 438
PPT Item # 7&8 6900 Broadway P&Z Case # 438ahcitycouncil
 
International Day of Plants Health 2024, May 12th.
International Day of Plants Health 2024, May 12th.International Day of Plants Health 2024, May 12th.
International Day of Plants Health 2024, May 12th.Christina Parmionova
 
Plant health, safe trade and digital technology.
Plant health, safe trade and digital technology.Plant health, safe trade and digital technology.
Plant health, safe trade and digital technology.Christina Parmionova
 
Contributi dei parlamentari del PD - Contributi L. 3/2019
Contributi dei parlamentari del PD - Contributi L. 3/2019Contributi dei parlamentari del PD - Contributi L. 3/2019
Contributi dei parlamentari del PD - Contributi L. 3/2019Partito democratico
 
Electric vehicle infrastructure in rural areas
Electric vehicle infrastructure in rural areasElectric vehicle infrastructure in rural areas
Electric vehicle infrastructure in rural areasRPO America
 
EDI Executive Education MasterClass- 15thMay 2024 (updated).pdf
EDI Executive Education MasterClass- 15thMay 2024 (updated).pdfEDI Executive Education MasterClass- 15thMay 2024 (updated).pdf
EDI Executive Education MasterClass- 15thMay 2024 (updated).pdfEnergy for One World
 
Item # 7-8 - 6900 Broadway P&Z Case # 438
Item # 7-8 - 6900 Broadway P&Z Case # 438Item # 7-8 - 6900 Broadway P&Z Case # 438
Item # 7-8 - 6900 Broadway P&Z Case # 438ahcitycouncil
 
ℂall Girl Near Ahmedabad Book Esha 6378878445 Top Class ℂall Girl Serviℂe Ava...
ℂall Girl Near Ahmedabad Book Esha 6378878445 Top Class ℂall Girl Serviℂe Ava...ℂall Girl Near Ahmedabad Book Esha 6378878445 Top Class ℂall Girl Serviℂe Ava...
ℂall Girl Near Ahmedabad Book Esha 6378878445 Top Class ℂall Girl Serviℂe Ava...Payal Garg #K09
 
World Wildlife Crime Report 2024 - Introduction
World Wildlife Crime Report 2024 - IntroductionWorld Wildlife Crime Report 2024 - Introduction
World Wildlife Crime Report 2024 - IntroductionChristina Parmionova
 
The impact and warm of wildlife crime - 2024 World Wildlife Crime Report.
The impact and warm of wildlife crime - 2024 World Wildlife Crime Report.The impact and warm of wildlife crime - 2024 World Wildlife Crime Report.
The impact and warm of wildlife crime - 2024 World Wildlife Crime Report.Christina Parmionova
 
Help set up SERUDS Orphanage virtual classroom
Help set up SERUDS Orphanage virtual classroomHelp set up SERUDS Orphanage virtual classroom
Help set up SERUDS Orphanage virtual classroomSERUDS INDIA
 
"Plant health, safe trade and digital technology." International Day of Plant...
"Plant health, safe trade and digital technology." International Day of Plant..."Plant health, safe trade and digital technology." International Day of Plant...
"Plant health, safe trade and digital technology." International Day of Plant...Christina Parmionova
 
Yale Historical Review Machava Interview PDF Spring 2024
Yale Historical Review Machava Interview PDF Spring 2024Yale Historical Review Machava Interview PDF Spring 2024
Yale Historical Review Machava Interview PDF Spring 2024yalehistoricalreview
 
ℂall Girls Ahmedabad Book Esha 6378878445 Top Class ℂall Girl Serviℂe Available
ℂall Girls Ahmedabad Book Esha 6378878445 Top Class ℂall Girl Serviℂe Availableℂall Girls Ahmedabad Book Esha 6378878445 Top Class ℂall Girl Serviℂe Available
ℂall Girls Ahmedabad Book Esha 6378878445 Top Class ℂall Girl Serviℂe AvailablePayal Garg #K09
 
Item # 9- 2nd Qtr Financial & Inv. Report
Item # 9- 2nd Qtr Financial & Inv. ReportItem # 9- 2nd Qtr Financial & Inv. Report
Item # 9- 2nd Qtr Financial & Inv. Reportahcitycouncil
 
Spring 2024 Issue Punitive and Productive Suffering
Spring 2024 Issue Punitive and Productive SufferingSpring 2024 Issue Punitive and Productive Suffering
Spring 2024 Issue Punitive and Productive Sufferingyalehistoricalreview
 

Recently uploaded (20)

Dawson City Rolling Ads for May 15 2024 Yukon
Dawson City Rolling Ads for May 15 2024 YukonDawson City Rolling Ads for May 15 2024 Yukon
Dawson City Rolling Ads for May 15 2024 Yukon
 
2024: The FAR - Federal Acquisition Regulations, Part 33
2024: The FAR - Federal Acquisition Regulations, Part 332024: The FAR - Federal Acquisition Regulations, Part 33
2024: The FAR - Federal Acquisition Regulations, Part 33
 
The 2024 World Wildlife Crime Report tracks all these issues, trends and more...
The 2024 World Wildlife Crime Report tracks all these issues, trends and more...The 2024 World Wildlife Crime Report tracks all these issues, trends and more...
The 2024 World Wildlife Crime Report tracks all these issues, trends and more...
 
Our nurses, our future. The economic power of care.
Our nurses, our future. The economic power of care.Our nurses, our future. The economic power of care.
Our nurses, our future. The economic power of care.
 
PPT Item # 7&8 6900 Broadway P&Z Case # 438
PPT Item # 7&8 6900 Broadway P&Z Case # 438PPT Item # 7&8 6900 Broadway P&Z Case # 438
PPT Item # 7&8 6900 Broadway P&Z Case # 438
 
International Day of Plants Health 2024, May 12th.
International Day of Plants Health 2024, May 12th.International Day of Plants Health 2024, May 12th.
International Day of Plants Health 2024, May 12th.
 
Plant health, safe trade and digital technology.
Plant health, safe trade and digital technology.Plant health, safe trade and digital technology.
Plant health, safe trade and digital technology.
 
Contributi dei parlamentari del PD - Contributi L. 3/2019
Contributi dei parlamentari del PD - Contributi L. 3/2019Contributi dei parlamentari del PD - Contributi L. 3/2019
Contributi dei parlamentari del PD - Contributi L. 3/2019
 
Electric vehicle infrastructure in rural areas
Electric vehicle infrastructure in rural areasElectric vehicle infrastructure in rural areas
Electric vehicle infrastructure in rural areas
 
EDI Executive Education MasterClass- 15thMay 2024 (updated).pdf
EDI Executive Education MasterClass- 15thMay 2024 (updated).pdfEDI Executive Education MasterClass- 15thMay 2024 (updated).pdf
EDI Executive Education MasterClass- 15thMay 2024 (updated).pdf
 
Item # 7-8 - 6900 Broadway P&Z Case # 438
Item # 7-8 - 6900 Broadway P&Z Case # 438Item # 7-8 - 6900 Broadway P&Z Case # 438
Item # 7-8 - 6900 Broadway P&Z Case # 438
 
ℂall Girl Near Ahmedabad Book Esha 6378878445 Top Class ℂall Girl Serviℂe Ava...
ℂall Girl Near Ahmedabad Book Esha 6378878445 Top Class ℂall Girl Serviℂe Ava...ℂall Girl Near Ahmedabad Book Esha 6378878445 Top Class ℂall Girl Serviℂe Ava...
ℂall Girl Near Ahmedabad Book Esha 6378878445 Top Class ℂall Girl Serviℂe Ava...
 
World Wildlife Crime Report 2024 - Introduction
World Wildlife Crime Report 2024 - IntroductionWorld Wildlife Crime Report 2024 - Introduction
World Wildlife Crime Report 2024 - Introduction
 
The impact and warm of wildlife crime - 2024 World Wildlife Crime Report.
The impact and warm of wildlife crime - 2024 World Wildlife Crime Report.The impact and warm of wildlife crime - 2024 World Wildlife Crime Report.
The impact and warm of wildlife crime - 2024 World Wildlife Crime Report.
 
Help set up SERUDS Orphanage virtual classroom
Help set up SERUDS Orphanage virtual classroomHelp set up SERUDS Orphanage virtual classroom
Help set up SERUDS Orphanage virtual classroom
 
"Plant health, safe trade and digital technology." International Day of Plant...
"Plant health, safe trade and digital technology." International Day of Plant..."Plant health, safe trade and digital technology." International Day of Plant...
"Plant health, safe trade and digital technology." International Day of Plant...
 
Yale Historical Review Machava Interview PDF Spring 2024
Yale Historical Review Machava Interview PDF Spring 2024Yale Historical Review Machava Interview PDF Spring 2024
Yale Historical Review Machava Interview PDF Spring 2024
 
ℂall Girls Ahmedabad Book Esha 6378878445 Top Class ℂall Girl Serviℂe Available
ℂall Girls Ahmedabad Book Esha 6378878445 Top Class ℂall Girl Serviℂe Availableℂall Girls Ahmedabad Book Esha 6378878445 Top Class ℂall Girl Serviℂe Available
ℂall Girls Ahmedabad Book Esha 6378878445 Top Class ℂall Girl Serviℂe Available
 
Item # 9- 2nd Qtr Financial & Inv. Report
Item # 9- 2nd Qtr Financial & Inv. ReportItem # 9- 2nd Qtr Financial & Inv. Report
Item # 9- 2nd Qtr Financial & Inv. Report
 
Spring 2024 Issue Punitive and Productive Suffering
Spring 2024 Issue Punitive and Productive SufferingSpring 2024 Issue Punitive and Productive Suffering
Spring 2024 Issue Punitive and Productive Suffering
 

In Comms We Trust: A Government Communicator Meet Up

  • 1. In Comms We Trust A Government Communicator Meet Up SXSW 2024
  • 2. Only two-in-ten Americans say they trust government in Washington to do what is right. Source Pew Research Center
  • 3. Trust in Government is at an all time low We can humanize government and increase connections The disconnect was felt most acutely in communities of color and households roughly below the median income who felt government lacked connections with the communities they were purported to represent. Source
  • 4. It begins with transparency We must communicate clearly with those we serve Join our conversation to discuss how we, as government communicators, can ensure that the services we provide are accessible to the people who need them. SXSW 2024
  • 5. To meet our audiences where they are …requires innovation and creative solutions From patents to satellite data, food stamps and early childhood daycares, government can help. We need to be creative and committed to meeting individuals and communities where they are. SXSW 2024 It begins with transparency.
  • 6. Let’s Collaborate! A diverse conference experience SXSW is an opportunity for gov communicators from all subject areas, all government types, and all nationalities to come together and compare notes. It begins with transparency.
  • 7. Gov Communicators are at SXSW We self-organized an informal gathering in 2023 and seek take it to the next level - and reach even more government communicators we know are out there. It begins with transparency.
  • 8. Meet Up Host - Brian Whittaker • Brian Whittaker is the founder of Humans of Public Service, a non-profit that shares stories of diverse public servants on social media platforms. • Brian is a Federal Executive by day with over 7 years of government experience SXSW 2024
  • 9. Meet Up Host - Catie Miller • Catie Miller serves as Director of Strategic Communications for the President’s Management Agenda and is the lead of the Social Media Community of Practice from Digital.gov • She is the creator of multiple governmentwide campaigns, including #GovLove and #GovPossible and has over 10 years of experience in the public sector SXSW 2024
  • 10. More reasons trust + communication matters Our work has real world implications. Read on to discover why.
  • 11. Why trust matters CDC Lab Team Member working on Zika virus testing and prevention Engagement • The CDC puts out recommended vaccine schedules that help keep Americans safe - and other agencies put out guidance from everything to car seats to mortgage disclosure forms. • Yet individuals will only use and engage with this information if they trust it.
  • 12. Why trust matters Interior Secretary Deb Haaland Use of Programs • Government administrators a wide array of programs on behalf of the American people - but individuals will only apply for and use these if they trust the value of the services will be worth their time and they and the data they share will be used correctly. • We have work to do building trust in communities that have traditionally be under-resourced and under represented.
  • 13. Why trust matters In 2010, most households were given the opportunity to answer census questions first by mail. Now electronic submissions are encouraged first. Collaboration & Partnership • The Census Bureau seeks to be the leading source of quality data about the nation’s people and the economy. • However a complete count relies on over 400,000 partners to encourage census completion.
  • 14. See you in March 2024!