This document provides information about a course on harnessing the power of persuasion taught by Harrison Monarth, a New York Times bestselling author and head coach. The course teaches students how to establish rapport with different audience types, increase persuasive abilities using a 7-part model, select techniques to structure messages effectively, and learn new tools to communicate with more impact.

1. Harnessing the Power of
Persuasion

2. Course content © 2010, Harrison Monarth. Published by BCCG. All rights reserved. Reproduction or redistribution is prohibited
without prior written permission.
Coach Profile
• New York Times Bestselling Author
• Head Coach at GuruMaker
• Speech and Communications Coach
• Author of “The Confident Speaker”
and “Executive presence – the art of
commanding respect like a CEO”

3. Course content © 2010, Harrison Monarth. Published by BCCG. All rights reserved. Reproduction or redistribution is prohibited
without prior written permission.
What you will learn
• How to establish rapport with 4 different audience
types
• How to increase your ability to persuade others using a
7-part model
• How to select the appropriate techniques to structure
your message effectively
• How to learn new tools to communicate your message
with more impact

4. Course content © 2010, Harrison Monarth. Published by BCCG. All rights reserved. Reproduction or redistribution is prohibited
without prior written permission.
Presented by Harrison Monarth Published by
Course content © 2010, Harrison Monarth, GuruMaker Inc. Business Communication Coaching Group ™ LLC.
All rights reserved. Reproduction or redistribution is prohibited without prior written permission.
Thank You!
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