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3. Mistakes to Avoid Take 12 Months of Content Marketing Ideas for SlideShare

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3. Mistakes to Avoid

Take a good look at your prospects, clients, and customers. What separates the winners from the losers?
What are the biggest mistakes you see being made over and over again?

Simply identify the most frequently made mistakes your customers might encounter — followed by
suggestions for avoiding them; for example:

 10 Common Mistakes Made by Trade Show Exhibitors
 Top 10 Mistakes Made by First-time eBook Authors
 Don’t Make These 12 Mistakes When Leasing a Copier!

“Mistakes” presentations are very easy to create. Once you identify the main theme and list the
mistakes, you’ll find it easy to offer alternatives and suggestions that place your business — and your
insight — in a favorable light.

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