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Storytelling 
for the 21st 
century
Table of contents 
1. Storytelling 
2. Classic digital storytelling 
3. Newer forms (since 2004)
But wait, what's storytelling?
The Freytag:
Or 
the 
personal? 
• Delight and instruct
Stories are: 
• About 
someone 
important 
• About an 
important 
event 
• About 
what one 
does? 
From the CDS Cookbook 
http://www.storycenter.org/cookbook 
.html
A certain 
kind of 
personal 
experience
How much is mystery? 
The last man on Earth sat alone in a room.
How much is mystery? 
The last man on Earth sat alone in a room. 
There was a knock on the door. 
(Fredric Brown, “Knock”, 1948)
Mystery? 
It was a bright cold day 
in April, and the clocks 
were striking thirteen.
Last night, I 
dreamt I went to 
Manderley again.
As Gregor Samsa 
awoke one morning 
from uneasy dreams 
he found himself 
transformed in his 
bed into a gigantic 
insect.
What isn’t 
storytelling?
A list definition 
For a given audience, a 
story is a sequence of 
content, anchored on a 
problem, which engages 
that audience with 
emotion and meaning.
Digital storytelling 
In the 1990s 
Web 1.0 storytelling 
• Hypertext 
• Multimedia 
• Browser-focused 
• Connected with 
offline, analog 
content 
(textbooks) 
• Evanescent
Web 1.0 era storytelling 
Email chain 
letters, jokes 
• Social 
• Boundaries 
fuzzy 
• Microcontent 
• Virtual 
community 
facilitation 
(1980s on) (Snopes.com)
Web 1.0 storytelling 
Example: 
Dreaming 
Methods 
(2000ff) 
http://www.dre 
amingmetho 
ds.com/
http://pinepoint.nfb.ca/
NYTimes, Snowfall
Example: “Ted’s Caving Journal” (circa 2001) 
(one copy, from http://www.angelfire.com/trek/caver/page1.html)
Features: 
• Multilinear 
• Multimedia 
• Browserish 
• Serial 
structure
Dear American: 
I need to ask you to support an urgent secret business relationship with a 
transfer of funds of great magnitude. 
I am Ministry of the Treasury of the Republic of America. My country 
has had crisis that has caused the need for large transfer of funds of 800 
billion dollars US. If you would assist me in this transfer, it would be 
most profitable to you. 
I am working with Mr. Phil Gram, lobbyist for UBS, who will be my 
replacement as Ministry of the Treasury in January. As a Senator, you 
may know him as the leader of the American banking deregulation 
movement in the 1990s. This transactin is 100% safe. 
This is a matter of great urgency… 
(http://www.thenation.com/blogs/jstreet/363133/bailout_
Digital storytelling roots
Digital storytelling roots 
Effective: 
• Storytelling, not 
technology per 
se 
• Personal 
connection Digital Storytelling 
at Ukaiah, 2006
Digital storytelling roots 
NITLE variant: 
• Non-personal 
narratives 
• Campus focus
Educational projects growing 
• Community 
• Curricula 
• Support 
(http://connect.educause.edu/Library/Abstract/StorytellingintheAgeofthe/42327)
New 
forms 
for 
stories
Republish 
content via 
blog 
• Pedagogy 
• Social 
feedback 
• Publicity 
• Pepys Diary 
• Dracula 
Blogged 
• Ulysses and 
da Vinci per 
day http://opinionator.blogs.nytimes.com/category/disunion/
Bookblogging 
Extended 
networks 
• Support wikis 
(example: 
Pynchon) 
• William 
Gibson lost 
his Node
All over the Web 
• http://www.pepysdiary.com/ 
• http://smalltownnoir.com/ 
• http://newdigitalstorytelling.net/2011 
/05/15/storytelling-by-twitter-three-line- 
novels/ 
• http://www.facebook.com/zytomirski
Wikistorytelling 
(http://www.amillionpenguins.com/wiki/index.php/Main_Page)
Can a collective create a believable 
fictional voice? How does a plot find 
any sort of coherent trajectory when 
different people have a different idea 
about how a story should end – or 
even begin? And, perhaps most 
importantly, can writers really leave 
their egos at the door? 
“About”, 
http://www.amillionpenguins.com/wiki/index.php/About
Embedded within Slideshare Web platform apparatus
Embedded within blog
Storytelling by 
podcast 
The Yellow Sheet, by 
Librivox team (2007) 
• Text then podcast 
• http://librivox.org/the 
-yellow-sheet-by-librivox- 
volunteers/ 
• More: Podiobooks, 
http://www.podioboo 
ks.com/
Flickr and storytelling 
Tell a 
story in 5 
frames 
group 
“The Chase” 
(Benjamin!, 2009) 
http://flickr.com/groups/visualstory/discuss/72157611666013264/
Remixing 
Example: 
"Farm to 
Food", Eli 
the Bearded 
(2008)
Social photo stories
Social photo stories
Social photo stories 
Flickr, Tell A Story in Five Frames group 
(http://www.flickr.com/groups/visualstory/) 
Example: "Food to 
Farm", Eli the 
Bearded (2008)
Social photo stories 
Example: "Food to 
Farm", Eli the 
Bearded (2008)
http://50ways.wikispaces.com/
Gaming as part of mainstream culture 
• Median age of gamers shoots past 30 
• Industry size comparable to music 
• Impacts on hardware, software, interfaces, 
other industries 
• Large and growing diversity of platforms, 
topics, genres, niches, players
Gaming as part of mainstream culture 
CityVille 71,311,508 
The Sims Social 62,410,136 
FarmVille 
36,592,727
Diversity of game genres 
American teenagers, Pew Internet, 2008
Games 
serious, 
public, and 
political 
• Oiligarchy, Molle Industries 
• Jetset, Persuasive Games 
• The Great Shakeout, California 
• DimensionM, Tabula Digita
Interactive fiction
Classroom and courses 
• Curriculum content 
• Delivery mechanism 
• Creating games 
Peacemaker, Impact 
Games 
Revolution (via 
Jason Mittell)
Synthesis
The ultimate links 
Bryan’s blog 
http://bryanalexander.org 
Bryan on Twitter 
http://twitter.com/BryanAlexander

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Storytelling for the 21st century

  • 1. Storytelling for the 21st century
  • 2. Table of contents 1. Storytelling 2. Classic digital storytelling 3. Newer forms (since 2004)
  • 3. But wait, what's storytelling?
  • 5.
  • 6. Or the personal? • Delight and instruct
  • 7. Stories are: • About someone important • About an important event • About what one does? From the CDS Cookbook http://www.storycenter.org/cookbook .html
  • 8. A certain kind of personal experience
  • 9. How much is mystery? The last man on Earth sat alone in a room.
  • 10. How much is mystery? The last man on Earth sat alone in a room. There was a knock on the door. (Fredric Brown, “Knock”, 1948)
  • 11. Mystery? It was a bright cold day in April, and the clocks were striking thirteen.
  • 12. Last night, I dreamt I went to Manderley again.
  • 13. As Gregor Samsa awoke one morning from uneasy dreams he found himself transformed in his bed into a gigantic insect.
  • 14.
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  • 18. A list definition For a given audience, a story is a sequence of content, anchored on a problem, which engages that audience with emotion and meaning.
  • 19. Digital storytelling In the 1990s Web 1.0 storytelling • Hypertext • Multimedia • Browser-focused • Connected with offline, analog content (textbooks) • Evanescent
  • 20. Web 1.0 era storytelling Email chain letters, jokes • Social • Boundaries fuzzy • Microcontent • Virtual community facilitation (1980s on) (Snopes.com)
  • 21. Web 1.0 storytelling Example: Dreaming Methods (2000ff) http://www.dre amingmetho ds.com/
  • 24. Example: “Ted’s Caving Journal” (circa 2001) (one copy, from http://www.angelfire.com/trek/caver/page1.html)
  • 25. Features: • Multilinear • Multimedia • Browserish • Serial structure
  • 26. Dear American: I need to ask you to support an urgent secret business relationship with a transfer of funds of great magnitude. I am Ministry of the Treasury of the Republic of America. My country has had crisis that has caused the need for large transfer of funds of 800 billion dollars US. If you would assist me in this transfer, it would be most profitable to you. I am working with Mr. Phil Gram, lobbyist for UBS, who will be my replacement as Ministry of the Treasury in January. As a Senator, you may know him as the leader of the American banking deregulation movement in the 1990s. This transactin is 100% safe. This is a matter of great urgency… (http://www.thenation.com/blogs/jstreet/363133/bailout_
  • 28. Digital storytelling roots Effective: • Storytelling, not technology per se • Personal connection Digital Storytelling at Ukaiah, 2006
  • 29. Digital storytelling roots NITLE variant: • Non-personal narratives • Campus focus
  • 30. Educational projects growing • Community • Curricula • Support (http://connect.educause.edu/Library/Abstract/StorytellingintheAgeofthe/42327)
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  • 35. New forms for stories
  • 36. Republish content via blog • Pedagogy • Social feedback • Publicity • Pepys Diary • Dracula Blogged • Ulysses and da Vinci per day http://opinionator.blogs.nytimes.com/category/disunion/
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  • 40. Bookblogging Extended networks • Support wikis (example: Pynchon) • William Gibson lost his Node
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  • 50. All over the Web • http://www.pepysdiary.com/ • http://smalltownnoir.com/ • http://newdigitalstorytelling.net/2011 /05/15/storytelling-by-twitter-three-line- novels/ • http://www.facebook.com/zytomirski
  • 52. Can a collective create a believable fictional voice? How does a plot find any sort of coherent trajectory when different people have a different idea about how a story should end – or even begin? And, perhaps most importantly, can writers really leave their egos at the door? “About”, http://www.amillionpenguins.com/wiki/index.php/About
  • 53.
  • 54. Embedded within Slideshare Web platform apparatus
  • 56. Storytelling by podcast The Yellow Sheet, by Librivox team (2007) • Text then podcast • http://librivox.org/the -yellow-sheet-by-librivox- volunteers/ • More: Podiobooks, http://www.podioboo ks.com/
  • 57. Flickr and storytelling Tell a story in 5 frames group “The Chase” (Benjamin!, 2009) http://flickr.com/groups/visualstory/discuss/72157611666013264/
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  • 63. Remixing Example: "Farm to Food", Eli the Bearded (2008)
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  • 67. Social photo stories Flickr, Tell A Story in Five Frames group (http://www.flickr.com/groups/visualstory/) Example: "Food to Farm", Eli the Bearded (2008)
  • 68. Social photo stories Example: "Food to Farm", Eli the Bearded (2008)
  • 70.
  • 71. Gaming as part of mainstream culture • Median age of gamers shoots past 30 • Industry size comparable to music • Impacts on hardware, software, interfaces, other industries • Large and growing diversity of platforms, topics, genres, niches, players
  • 72. Gaming as part of mainstream culture CityVille 71,311,508 The Sims Social 62,410,136 FarmVille 36,592,727
  • 73. Diversity of game genres American teenagers, Pew Internet, 2008
  • 74. Games serious, public, and political • Oiligarchy, Molle Industries • Jetset, Persuasive Games • The Great Shakeout, California • DimensionM, Tabula Digita
  • 75.
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  • 80. Classroom and courses • Curriculum content • Delivery mechanism • Creating games Peacemaker, Impact Games Revolution (via Jason Mittell)
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  • 86. The ultimate links Bryan’s blog http://bryanalexander.org Bryan on Twitter http://twitter.com/BryanAlexander