Presentation given at Dungarvan CEB at Open Evening to discuss our Professional Diploma in Digital Marketing.

1. Professional Diploma in Digital
Marketing
Dungarvan Open Evening
Course Begins Oct 2nd 2013

2. Brian Guilfoyle
• @BrianDMI / @DMIGroup
• brian@digitalmarketinginstitute.com
• ie.linkedin.com/in/brianguilfoyledmi

3. Brian Guilfoyle
• Training Consultant - DMI
• Post Grad Digital Marketing Student
• Social Media and Logical Analytic
Consultant

4. Digital Marketing

5. Digital Marketing

6. What is Digital Marketing?

7. What is Digital Marketing?

8. Digital Marketing

9. What is Digital Marketing?
• Social Media
• Mobile Marketing
• Search Marketing
• Display Marketing
• Email Marketing

11. Mobile Marketing

12. Mobile Marketing

13. Mobile Marketing

14. Search Marketing
• SEO (Search Engine Optimisation)
• PPC (Pay Per Click)
• Analytics

15. Display Marketing

16. Display Marketing

17. Display Marketing

18. Email Marketing

19. Email Marketing

20. Email Marketing
• Trackable
• Targeted
• Opt In
• Checked Daily
• Scheduled

21. Why do this course?

22. Why DMI?
• Run by Practitioners
• Designed by Practitioners
• Delivered by Practitioners
• Recommended by Professionals
• Just do Digital!
• Global Accrediting Body

23. Why DMI?

24. Why DMI?

25. Why DMI?
Questions?