Content Ideas Generation Template

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Bluewire Media

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Page 1 of 3

Content Ideas Generation Template
1. List all the questions you’ve ever had from a client or customer. Answer them.

2. List the people you can interview that would be relevant to your audience. Interview them.

3. List the top journalists in your industry. Summarise and comment on their articles and provide your opinion on the topics.

Free Download at http://www.bluewiremedia.com.au/content-ideas-generation-template
Bluewire Media www.bluewiremedia.com.au/ 1300 258 394 (BLUEWIRE)
@Bluewire_Media

© 2014 by Bluewire Media v1.2
Copyright holder is licensing this under the Creative Commons License, Attribution 3.0
Please feel free to post this on your blog or email, tweet & share it with whomever.

Page 2 of 3
4. List the products and tools used in your industry and by your customers. Review them.

5. List all of the subject matter experts in your business. Interview them.

6. List the hot/controversial topics in the news or in your industry. Offer your opinion and insights.

Free Download at http://www.bluewiremedia.com.au/content-ideas-generation-template
Bluewire Media www.bluewiremedia.com.au/ 1300 258 394 (BLUEWIRE)
@Bluewire_Media

© 2014 by Bluewire Media v1.2
Copyright holder is licensing this under the Creative Commons License, Attribution 3.0
Please feel free to post this on your blog or email, tweet & share it with whomever.

Page 3 of 3

The Art of Repurposing
For each topic brainstormed above, choose which format applies initially and then repurpose it to cover the different learning styles of your audience and to
help you leverage your content.
§
§
§
§
§
§

Blog post
Video
Video transcript
Audio
Share via email
Share through social media

Free Download at http://www.bluewiremedia.com.au/content-ideas-generation-template
Bluewire Media www.bluewiremedia.com.au/ 1300 258 394 (BLUEWIRE)
@Bluewire_Media

© 2014 by Bluewire Media v1.2
Copyright holder is licensing this under the Creative Commons License, Attribution 3.0
Please feel free to post this on your blog or email, tweet & share it with whomever.

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Content Ideas Generation Template

1. Page 1 of 3 Content Ideas Generation Template 1. List all the questions you’ve ever had from a client or customer. Answer them. 2. List the people you can interview that would be relevant to your audience. Interview them. 3. List the top journalists in your industry. Summarise and comment on their articles and provide your opinion on the topics. Free Download at http://www.bluewiremedia.com.au/content-ideas-generation-template Bluewire Media www.bluewiremedia.com.au/ 1300 258 394 (BLUEWIRE) @Bluewire_Media © 2014 by Bluewire Media v1.2 Copyright holder is licensing this under the Creative Commons License, Attribution 3.0 Please feel free to post this on your blog or email, tweet & share it with whomever.

2. Page 2 of 3 4. List the products and tools used in your industry and by your customers. Review them. 5. List all of the subject matter experts in your business. Interview them. 6. List the hot/controversial topics in the news or in your industry. Offer your opinion and insights. Free Download at http://www.bluewiremedia.com.au/content-ideas-generation-template Bluewire Media www.bluewiremedia.com.au/ 1300 258 394 (BLUEWIRE) @Bluewire_Media © 2014 by Bluewire Media v1.2 Copyright holder is licensing this under the Creative Commons License, Attribution 3.0 Please feel free to post this on your blog or email, tweet & share it with whomever.

3. Page 3 of 3 The Art of Repurposing For each topic brainstormed above, choose which format applies initially and then repurpose it to cover the different learning styles of your audience and to help you leverage your content. § § § § § § Blog post Video Video transcript Audio Share via email Share through social media Free Download at http://www.bluewiremedia.com.au/content-ideas-generation-template Bluewire Media www.bluewiremedia.com.au/ 1300 258 394 (BLUEWIRE) @Bluewire_Media © 2014 by Bluewire Media v1.2 Copyright holder is licensing this under the Creative Commons License, Attribution 3.0 Please feel free to post this on your blog or email, tweet & share it with whomever.