Digital Trends Among Youth
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From social media to mobile, gaming and content, digital trends among youth around the globe.
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Digital Trends Among Youth
- 1. Digital Trendspotting: Reaching Youth Via Social Media, Mobile, Digital Content and Gaming July 23, 2009
- 3. What Digital Natives Are Saying I’m pretty loyal to Facebook. Fira, 21, Malaysia I spend more than 10 hours a day on the Internet. Erica, 23, Taiwan I have MySpace and Facebook but only use Facebook. Sam, 19, US I miss MySpace, the way I could make it my own. But I couldn’t live without Facebook. Melissa, 16, Mexico I’d rather use my mobile phone to go online. Jessica, 19, US I’m a PC user but I also use mobile for the Internet. Nicole, Honduras, 21 I’m loyal to Facebook WAAAY more than MySpace. I think it’s been 3 months since I last checked MySpace. Kristi, 23, US My iPhone is my favorite place for games. Jeff, 16, US
- 6. Social Media Trends and Best Practices
- 7. The Global Social Networking Landscape
- 8. Top Three Social Networking Sites By Country Australia: Facebook, MySpace, Twitter Canada: Facebook, MySpace, Flickr India: Facebook, Orkut, Hi5 (Twitter is a close fourth) France: Facebook, Skyrock, MySpace China: QQ, Xiaonei, 51 Germany: Facebook, StudiVZ, MySpace Italy: Facebook, Netlog, Badoo Russia: V Kontakte, Odnoklassniki, LiveJournal Spain: Facebook, Tuenti, Fotolog United Kingdom: Facebook, Bebo, MySpace United States: Facebook, MySpace, Twitter
- 21. Mobile Trends and Best Practices
- 33. Digital Content Trends and Best Practices
- 40. Gaming Trends and Best Practices
- 51. Appendix: Other Notable Examples
Hinweis der Redaktion
- http://www.readwriteweb.com/archives/post_2.php
- Facebook dominating, MySpace on the decline, post communist and communist countries tend to stick to homegrown social networks.
- Aleksandr Orlov has more than 20,000 Twitter followers. Peggy Olson has more than 15,000 followers.
- iPhone in 80 countries: http://aaplinvestors.net/stats/iphoneintl/
- Louis Vuitton did the podcast walking tours to promote the Chinese Olympics.
- http://www.macworld.com/article/141477/2009/07/firemint.html
- http://www.youtube.com/watch?v=x1O1rv7vDsE http://www.youtube.com/user/lifesforsharing Dance - more than 13 million views. Karaoke is close to 1 million. Mp3 video has 610,000 views
- Emotion - postive or negative - is a driver. Public service is people have to tell you about something like free breakfast at Dennys. Trigger is environmental - remembering the Trafalgar Square video when you’re there, talking about it again.
- www.beonlineb.com/click_around.html Dove example in Canada Works on YouTube - with annotations like PhotoHunt via YouTube
- Example: Doritos Late Night Augmented Reality Bags Are Like A Party At Taco Bell
- www.mcdonalds.co/jp/ds/
- www.mcdonalds.co/jp/ds/
- The commercial supporting this has received more than 360,000 YouTube views since mid June.
- www.greenanysite.com
- http://msnbcmedia.msn.com/i/msnbc/components/spectra/index.html
- http://www.whenkingonsattack.com/
- http://auto.dcshoes.com/videos/
- http://skate.quiksilver.com/thespot/index.aspx
- http://www.paintthatshitgold.com/
- http://www.uniqlo.com/utzoom http://www.uniqlo.com/utzoom/tvcm.html
- www.fmylife.com
- http://shrinkyourfoot.org
- www.speedlessons.com
- http://contest.crocs.ne.jp/
- http://theprintedblog.com/
- http://www.dreamofelectricsheep.com/lollipop/
- www.dmbootdesign.com
- http://www.kitkat-perfectbreak.co.uk/Front/#/needabreak/athome/desk/laptop/quickwebfun
- http://wetellstories.co.uk/stories/week1/
- www.sergeseidlitz.com/index2.htm#end
- www.emiliechollat.com/home_en.html
- Nationalgeographic.com
- http://www.orangecinemaseries.fr/evenement/tati/
- http://www.coldwarkids.com/iveseenenough/
- http://soytuaire.labuat.com
- http://www.textsfromlastnight.com
- http://dvice.com/archives/2009/03/interactive_bil.php
- http://blog.sharpie.com/2009/01/get-your-sharpie-fix-at-the-bus-stop/
- http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=312349913&mt=8
- www.7-eleven.se
- http://awardshome.com/cannes2009/pringles/can-hands.html
- http://adsoftheworld.com/media/online/nova_scotia_come_to_life_pomegranate_ns08
- http://vimeo.com/4259098
- http://www.cpbgroup.com/awards/2009/ca/banners/collapse.html
- www.kraftbrands.com/caprisun
- www.popsicle.com
- www.pfgoldfish.com
- www.applejacks.comhttp://customsites.yahoo.com/applejacks
- http://www.gogreenfoundation.com/ggf_mobile.html
- http://www.burningthebacon.com/2009/06/25/bluetooth-marketing-is-more-than-blue-spam-marketing/
- www.cellfire.com
- http://tweetcraft.codeplex.com/
- http://www.xbox.com/en-US/live/projectnatal/
- http://www.openscreenproject.org/
- http://kotaku.com/5235081/nintendo-87-percent-of-wiis-in-living-room
- http://gps-tron.datenmafia.org/?page_id=2
- http://www.onlive.com/
- http://virtual-economy.org/biblio?q=bibliography