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Video For Business,[object Object]
Reasons Businesses Need Video’s,[object Object],1. Grab people’s attention instantly,[object Object], 2. Tell your story in less time,[object Object], 3. Bring your ideas to life,[object Object], 4. Make your site stickier,[object Object], 5. Create Buzz and go viral,[object Object], 6 Bring your website into the 21st Century,[object Object],(Brightcove 2011),[object Object]
Why video?,[object Object],Turns a static website into a dynamic, interactive destination,[object Object],Gives your website a personal face,[object Object],Engages your market audience with your brand,[object Object],Google LOVES video – 53% more likely to receive an organic 1st page ranking (Forrester Research),[object Object]
More Reasons,[object Object],Visuals are far better in explaining or presenting information and products than plain text or still pictures and graphics.,[object Object],Video is more likely to be shared,[object Object],More signups to Optin lists ,[object Object],Grabs people’s attention instantly ,[object Object],Tells your business story in less time ,[object Object],Makes your site stickier ,[object Object],Will It Blend – sold 5 x more,[object Object]
Way more reasons…,[object Object],Most business see a 25% boost just using video,[object Object],Zappo’s saw a 50% increase in sales just using video,[object Object],45% higher click through rate using video in an email,[object Object],Up to a 400% increase in customer/client sales when used regularly,[object Object],There are over 400 tweets per minute containing a Youtube link!,[object Object],Over 150 years of video are watched on Facebook every day!,[object Object],100% increases in number of profile or page visitors, increases social media clicks by 30%,[object Object],Increases site visits by 55%   ,[object Object],(Borell & Assoc, research, 2010),[object Object]
Borell & Associate forecast,[object Object],“Online video spending is forecast to account for more than 1/3rd of online advertising in 5 years” (2010),[object Object]
Will it Blend?,[object Object],http://www.youtube.com/watch?v=lAl28d6tbko,[object Object],NetConnect by Matt Haskins,[object Object],http://www.youtube.com/watch?v=U9JwQ4VQcpI,[object Object]
Stats,[object Object],On average over 400 tweets per minute containing a Youtube link,[object Object],Over 150 years worth of YouTube videos are watched every day,[object Object],Increases website visitors by 55%,[object Object],Increases purchasing by 24%,[object Object]
Facts,[object Object],Average attention span is measured in seconds you MUST capture their attention immediately!,[object Object],Video is seen as a warm and welcoming invitation or the firm handshake of a trusted business person.,[object Object]
Your Videos MUSt…,[object Object],Zing – dynamic, fast paced and energetic delivery,[object Object],Have a Soundtrack (voice or music)– suited to your theme,[object Object],Have a Call to Action – encourage an action which is easy and delivers value for them and on your goals and objectives for the video.,[object Object],Be Emotive – take them on a journey – from here to there (The Heroes Quest) ,[object Object]
Telling stories – the heroes quest,[object Object],Start with where they are ,[object Object],Tell them about your  quest and challenge,[object Object],Tell them what you learned along the way,[object Object],Show them how you can help them get to where you are because of what you have learned along the way,[object Object]
Types of Business video,[object Object],Slide Show with music,[object Object],Slide Show with voice over,[object Object],“How to” screen capture (My vids),[object Object],First person to video ,[object Object],Interview style,[object Object],Live Event – (Enlightened Goddesses),[object Object]
Ideas for business videos,[object Object],“Behind the scenes” of what goes into making a product or service,[object Object],Interview your best customer asking them about THEIR success (not yours),[object Object],Interview your best employees who are passionate about your business offerings,[object Object],Record screencasts “How To” or other ,[object Object],Create educational content that helps people better use your products/services; or that provides information in your niche,[object Object]
How and where?,[object Object],On your site,[object Object],Video newsletter,[object Object],Video email,[object Object],On social media,[object Object],On your blog,[object Object],Upload to Youtube,[object Object],Video Training,[object Object]
Cost of Making your video,[object Object],Education - $400 - $4,000 for a short course,[object Object],Video Editing Software - $50 - $3000,[object Object],Camera - $120 - $lots!,[object Object],Time,[object Object],Confidence,[object Object],Or hire professional,[object Object]
What does it take to create professional video?,[object Object],1 Day of shooting with a professional crew can cost easily upwards of $100,000 by the time the video is edited and produced…,[object Object],Shooting, retakes, bloopers, travel, lighting, audio, nerves… time,[object Object],Editing – lots of time,[object Object],Putting it together, special effects, sound track editing, addition of Intro and Outro, links, etc..,[object Object],Presentation,[object Object]
Netconnect special,[object Object],Video4Biz Editing Workshop,[object Object],Oct 25th,[object Object],$297.00,[object Object],Special Discount for ,[object Object],NetConnect,[object Object],Use Code: buddy1,[object Object],$50 off,[object Object],$247.00,[object Object]

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