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1
INFYMAX SOLUTIONS PVT. LTD.
Your Ultimate Technology Partner
(Registered under Indian Companies Act 1956)
COMPANY PROFILE
Edition 2.0, July 2014
2
Table of Contents
1. ABOUT US................................................................................................................................................................................................2
2. OUR JOURNEY .........................................................................................................................................................................................2
2.1 INTRODUCTION.................................................................................................................................................................................2
2.1.1 CLIENT RELATIONSHIP...............................................................................................................................................................2
2.1.2 STRATEGIC POSITIONING ..........................................................................................................................................................2
2.1.3 OUTSOURCING PARTNERSHIP...................................................................................................................................................2
2.1.4 OUR METHODOLOGY ................................................................................................................................................................2
2.2.1 Vision.........................................................................................................................................................................................2
2.2 VISION & MISSION ............................................................................................................................................................................2
2.2.2 Mission......................................................................................................................................................................................2
2.3 MANAGEMENT TEAM.......................................................................................................................................................................2
2.4 CORPORATE VALUES.........................................................................................................................................................................2
3. SERVICES..................................................................................................................................................................................................2
3.1 CUSTOM SOFTWARE DEVELOPMENT...............................................................................................................................................2
3.1.1 IT PRODUCTS.............................................................................................................................................................................2
3.1.2 PRODUCT BASED SERVICES .......................................................................................................................................................2
3.2 MOBILE APPS DEVELOPMENT...........................................................................................................................................................2
3.3 WEB DEVELOPMENT & DESIGNING ..................................................................................................................................................2
3.3.1 Web Site....................................................................................................................................................................................2
3.3.3 Responsive Design.....................................................................................................................................................................2
3.3.2 E-Commerce..............................................................................................................................................................................2
3.3.5 B2B Portal..................................................................................................................................................................................2
3.3.4 CMS ...........................................................................................................................................................................................2
3.4 Digital Marketing Solutions...............................................................................................................................................................2
3.4.1 Social Media Marketing.............................................................................................................................................................2
3.4.2 Search Engine Optimization (SEO/SEM)....................................................................................................................................2
3.4.3 PPC (Pay per click).....................................................................................................................................................................2
3.4.4 Target Marketing.......................................................................................................................................................................2
3.5 Explainer Videos ...............................................................................................................................................................................2
4. PRODUCTS...............................................................................................................................................................................................2
4.1 EzyBiz – Business Solutions for SMEs................................................................................................................................................2
4.2 StudoSmart – Unmatched tool for Student Tracking and School Management...............................................................................2
5. OUTSOURCING PARTNER ........................................................................................................................................................................2
6. TECHNOLOGY WE USE.............................................................................................................................................................................2
7. FEW OF OUR ACHIEVEMENTS .................................................................................................................................................................2
8.CONTACT US.............................................................................................................................................................................................2
3
At Infymax, we provide an effective blend of technology and marketing to
help SMEs grow online. We have been pioneering in providing innovative
and cutting edge ‘Information Technology Solutions and Services’ to our
valued clients across the Globe. We position ourselves as your ultimate
technology partner with expertise in Software development, web
development, Mobile Apps development, desktop application and digital
marketing.
We are motivated and inspired every day to see our valued customers grow
by counting the increasing return on their investment they reap through our
unique blend of products and services.
We focus on our customer's requirements and execute them through a right
mix of breakthrough ideas and creative solutions to achieve the holistic
growth of our clients.
Our employees are motivated to work in a friendly environment and are
encouraged to come up with out of the box thinking to give our customers a
unique work experience with us.
We want to continually evolve our company through day to day
development of our products and services and bring those to our customers
at an affordable price.
The Journey of Infymax in itself is a trend setter. The journey began with a
small team of four professionals who were determined to stand out of the
2. OUR JOURNEY
2.1 INTRODUCTION
1. ABOUT US
4
crowd. But as usual, there is always a need of a LEADER to lead and that
leading mind was of Amit – Founder and CEO of Infymax.
With constant effort and hard work, Infymax has laid its own foundation with
a team of 25 professionals with a knowhow of people equivalent to 100
professionals.
Now we are catering to clients across the Globe where we combine our IT
knowhow with customer experience, proximity and strategic relationships.
Infymax believes in building strong interpersonal relationships with its
customers. We believe in a friendly cum professionals approach with our
customers. Working with us is fun and fruitful and we take pride in being
praised for our excellent support.
We position ourselves as your ultimate technology partner with expertise in
Custom Software Development, Mobile Apps development, web
development, desktop application and digital marketing.
We have teamed up with Australian based software development companies
CENTAMAN Systems Pty Ltd, and Arya Software to provide software
solutions for their end clients in the Leisure Industry, Aquariums, Swim
Schools, Schools, National Parks, Health Centres, Gymnasiums and other
business organizations.
Infymax Solutions Pvt. Ltd. is planning to export Software to accentuate their
position as one of the biggest Software exporter in the country.
2.1.1 CLIENT RELATIONSHIP
2.1.2 STRATEGIC POSITIONING
2.1.3 OUTSOURCING PARTNERSHIP
5
At present we have been focusing in the Middle East countries, Asia Pacific
region, America and Australian countries to become their outsourcing
partners.
 Agile Process
 Water Fall Method
 RAD Method
 Proto Type Method
 Design Reusable Components
 Function Point Analysis
 N-Tier Architecture
 Usability
2.1.4 OUR METHODOLOGY
6
We visualize ourselves to be a quality oriented universal Tech Park in days
to come and provide diversified and balanced professional services.
Our mission is to serve as the Ultimate Technology Partner to our Clients by
delivering quality consulting, cost-effective solutions and exceptional
support. We focus to work in close co-operation with our clients as their
partner to add value and ensure their holistic growth and maximize
profitability.
Infymax is built on competence and team spirit. Our Team of professionals
have extensive knowledge about the industry with over 10 years of
experience in the same domain.
The Director and the Management Team has over 16 years of experience in
the IT industry and had the exposure of dealing with clients across the Globe.
They have delivered their services at all levels of Management working both
in the capacity of a Leader and an Entrepreneur. Throughout their
experience in IT Industry, they had the opportunity to work with different
cultures in India and overseas and other global players in the Industry.
 Adhere to our Performance with Integrity, Ethics and Passion
 Continue providing Excellent Quality and Service
 A commitment to innovation and excellence
 Holistic growth of our valued customers, employees and society at large.
2.2 VISION & MISSION
2.2.1 Vision
2.2.2 Mission
2.3 MANAGEMENT TEAM
2.4 CORPORATE VALUES
7
Infymax provides superior quality and diversified IT professional services to
its valued customers ranging from custom software development, mobile
apps development, web development and digital marketing solutions.
INFYMAX has experience in developing and managing products. INFYAMX
has created and delivered products and managed product lifecycles for
3. SERVICES
3.1 CUSTOM SOFTWARE DEVELOPMENT
3.1.1 IT PRODUCTS
8
internal and external products. Our engineering teams act as an extension of
our customers teams - responsible for delivering results on time and within
budget.
Infymax provides Product Based Services. They are known to be user-
friendly, flexible, comprehensive, and trailblazers in their respective areas.
With rapid globalization and intense advancement in technology there is a
widespread adoption of advanced mobile technologies to boost business
processes. Devices like Smartphone and tablet PCs are largely used by
organizations to leverage increased web presence and reach out their
customers.
At Infymax we provide our customers with
innovative, intuitive and cutting edge mobile
applications that support all the popular mobile
clients like iPad, Android, iPhone, Blackberry,
Windows or Kindle Fire.
Our comprehensive mobility solutions are
tailored to perfectly match our customer's
business requirements to enhance efficiency,
functionality and hence extend their business to
gain a competitive edge. Platforms we work on-
 ANDROID
 IOS
 PHONEGAP
3.1.2 PRODUCT BASED SERVICES
3.2 MOBILE APPS DEVELOPMENT
9
One of the reasons why business fail is absence of corporate business
website. A website is the online store, a virtual presentation of the existence
of any business. Infymax provides cutting edge professional looking websites
for its clients across the globe.
Whether we create a "starter" site, new sections of existing sites, or a
dynamic e-Commerce Site, Infymax delivers an optimum web solution that
will meet your needs and stay within your budget.
Mobile devices are quickly taking over as the preferred medium and when it
comes to website, responsive design is what you need to stand out in the
crowd. A mobile optimized website is simply a site that is designed to look
great on the small screens of phones by taking on a single column
appearance with simplified navigation to include larger text, buttons, and
images. This is how it looks on different devices -
3.3 WEB DEVELOPMENT & DESIGNING
3.3.1 Web Site
3.3.3 Responsive Design
10
So, we understand the need of the hour and provide you with the best ever
responsive sites with modern look and feel.
Today you can't think anything without eCommerce. The growing
eCommerce trend has changed how the world shop. Infymax provides turn-
key services for online store setup. We also design, develop and market
online stores. About 40 minutes. That is all it took for Chinese mobile maker
Xiaomi to sell 95,000 Mi3 phones in India through ecommerce site Flipkart in
six flash sales, signaling the growing power of online retail in the world. At
Infymax, we help you to achieve your ecommerce goal.
B2B portals are nowadays very common business portals to deal with
corporates across the globe and expand your business online selling products
and services. Infymax not only provides a complete development but also
help clients set up B2B portals from scrap.
Infymax always try to minimize the complexity of sites by making it
responsive and CMS based so that you can have a real time experience of
editing your site as and when required.
3.3.2 E-Commerce
3.3.4 CMS
3.3.5 B2B Portal
11
One question that has always tensed you is how to make your site or content
appear at the top of the search result in Google or any other search engine.
Now digital marketing and SEO is the solution to the above problem.
Successful businesses are those who boast of content rich SEO. It is also
important to know that every business has its own needs and not all Digital
Marketing technique shall work for them. At Infymax we have a unique blend
of Digital Marketing mix to leverage your investment and reap the benefit of
increased ROI. We provide you with a 360 degree marketing mix to help you
achieve your business goals. Now let's take a tour of the elements of Digital
Marketing that will work for you.
Your dream of the conversion of your business to a Brand and then to Bigger
Brand can be achieved only through social media and this is how we do it for
 Social media Campaigns and Monitoring
 Facebook, Twitter and LinkedIn Marketing
 Video Marketing on YouTube
 Increased Social engagement
3.4 Digital Marketing Solutions
3.4.1 Social Media Marketing
12
We integrate an effective blend of technology and marketing to help you
found online with the following white hat approach-
PPC or pay per click is always a fruitful marketing technique for lead
generation and increased sales. Based on your product or services, we do a
competitive analysis, set a budget and allocate the same towards the
campaign.
You pay Google only for the number of clicks to your ads.
Target Marketing is yet another tool in your hands to target your prospective
customers.
Your potential clients are left with an image of yours in their mind and they
do come back to your site ending up being your valued customer.
Our approach-
 Identify target market
 Identify target audience
 Identify their search pattern
 Run re-targeting campaign
 Increased ROI
3.4.2 Search Engine Optimization (SEO/SEM)
3.4.4 Target Marketing
3.4.3 PPC (Pay per click)
 Adwords Campaign
 PPC advertising
 Re-targeting
 Content marketing
 Landing page design and
CTAs
13
Here comes the newest, latest and most creative form of marketing that
most businesses are embracing nowadays. These Videos are easy to watch,
self-explanatory, short and crispy. Thus you are saved with the time that you
could have spent reading and then understanding. Whatever be your
business, we do it all for you.
 Explanatory video
 Educating video
 Marketing video
 Videos as per your need.
Use it for
 Any Presentations
 Website Demonstrations
 YouTube Uploads
3.5 Explainer Videos
14
Infymax has two unique products which are developed keeping in mind the
acute need of the present day business and society at large -
The EZYBIZ solution manages the core areas of a business organization
efficiently which results in the enhancement of the performance of the
business to its full potential.
This works in the online as well as offline environment. The Solution very
efficiently manages the entire Customer Contact Database and keeps track of
all the communication between them and the organization. The solution has
various modules like the –
A. Mobile CRM
B. Marketing and Sales
C. Payment Tracking
D. Customer Care
E. Project Management
The Managers of the Organization with the help of this solution can manage
their teams very efficiently and can see their daily progress sitting in front of
their computer.
The system will prove a very important tool for any organization to grow.
4. PRODUCTS
4.1 EzyBiz – Business Solutions for SMEs
15
STUDOSMART is an effective communication
application that will help educational institutes in
attaining their objective of holistic development
and well-being of their students.
In this fast paced world where both parents are
working, there has been a communication
gap between parents and the school.
Parents are unable to keep track of their
child's activities in school due to their busy
schedule.
They are dependent only on the traditional
techniques of parent-teacher meeting or a
phone call.
With technological advancements, the
educational system is evolving. From paper
it has now stepped into the modern world
of digital technology. Reaping its benefits
we have introduced this application for the
betterment and holistic growth and
development of the students.
Studo Smart - A Smarter way to care for your child.
4.2 StudoSmart – Unmatched tool for Student Tracking and School Management
16
Infymax is a custom offshore software and web development company with
professionalism in software development, desktop application development,
E-commerce Software Solutions, Software Development Outsourcing,
software maintenance, and IT outsourcing for software development.
As a custom software outsourcing consultant we offer software development
including SEO friendly web development.
5. OUTSOURCING PARTNER
17
6. TECHNOLOGY WE USE
18
 A Web solution was provided to a client called Busan Aquarium in South Korea. This project was a Joint
effort by Arya Software, CENTAMAN Systems and us. The entire web solution was designed, developed
and tested under the supervision of Mr.Amit- Founder at Infymax
 Another major installation was a Windows based application for Queensland Rails. The coding of the
entire project was done by our developers. This is a Railway Booking system which books tickets as well as
Tours.
 A Dot Net Nuke, web service based solution was provided for a client called New Plymouth District
Council in New Zealand. This is a Web based Booking system and enables people of the Call Centres as
well as end clients to use this and book the various facilities the Council offers.
 We had teamed up with CENTAMAN Systems Pty Ltd. Australia to provide the web Ticketing solution at
Melbourne Zoo, NGA, NGV, National Art Gallery, Luna Park, Toronga Zoo in Australia. This is an online
ticketing system by which people can buy tickets online and print it and enter the respective centres after
getting their web tickets scanned. The entire web development was done by us.
 We had teamed up with CENTAMAN Systems Pty Ltd. Australia to provide Group Reservation and Agent
Ticketing system for Hancock Observatory and Sahara Sams in US.
 We had teamed up with CENTAMAN Systems Pty Ltd. Australia to provide an Event Ticketing system for
Tamworth in Australia. This was a web ticketing solution which would enable the visitors of the Race
course to book their tickets online. The competitors of the races could also book stables for the horses,
accommodation etc with the help of this solution.
 We have developed a CRM, Marketing, Sales, and Project Management Software solution for Arya
Software Australia who is successfully marketing the product in Australia and other Asia Pacific countries.
 We had been involved in the redevelopment of the flagship enterprise product of CENTAMAN Systems
Pty Ltd. The flagship product is being used by at least three thousand clients across the world in Australia,
New Zealand, USA, Korea, Thailand, China etc. The product is an Enterprise solution with at least 27
modules and has been redeveloped using Dot Net 2008, SQL Server 2005 and Dot Net nuke. This has been
developed in an n-tier technology using Web Service as one of the business layer.
 Web based solution for C M Flowmeters in Kolkata .We have developed a dynamic website for a reputed
Missionary school called Our Lady of Salvation School in Mumbai.
 End to end Business solution comprising of CRM, Purchase, Inventory Management, Production, Quality
control, Pre Sales, Sales and Payroll for Modern Engineering, Kolkata.
7. FEW OF OUR ACHIEVEMENTS
19
Please contact us should you have any question about our services or
products or have a sales person contact you to help you with your needs.
8.CONTACT US
Salt Lake, Sector 1, Kolkata 700064, West Bengal, India
Phone: +91 33 400 77908
E-Mail: contact@Infymax.com
M:+91 98300 68978
M:+91 83359 21880
www.infymax.com

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Infymax Solutions - Technology for SMEs

  • 1. 1 INFYMAX SOLUTIONS PVT. LTD. Your Ultimate Technology Partner (Registered under Indian Companies Act 1956) COMPANY PROFILE Edition 2.0, July 2014
  • 2. 2 Table of Contents 1. ABOUT US................................................................................................................................................................................................2 2. OUR JOURNEY .........................................................................................................................................................................................2 2.1 INTRODUCTION.................................................................................................................................................................................2 2.1.1 CLIENT RELATIONSHIP...............................................................................................................................................................2 2.1.2 STRATEGIC POSITIONING ..........................................................................................................................................................2 2.1.3 OUTSOURCING PARTNERSHIP...................................................................................................................................................2 2.1.4 OUR METHODOLOGY ................................................................................................................................................................2 2.2.1 Vision.........................................................................................................................................................................................2 2.2 VISION & MISSION ............................................................................................................................................................................2 2.2.2 Mission......................................................................................................................................................................................2 2.3 MANAGEMENT TEAM.......................................................................................................................................................................2 2.4 CORPORATE VALUES.........................................................................................................................................................................2 3. SERVICES..................................................................................................................................................................................................2 3.1 CUSTOM SOFTWARE DEVELOPMENT...............................................................................................................................................2 3.1.1 IT PRODUCTS.............................................................................................................................................................................2 3.1.2 PRODUCT BASED SERVICES .......................................................................................................................................................2 3.2 MOBILE APPS DEVELOPMENT...........................................................................................................................................................2 3.3 WEB DEVELOPMENT & DESIGNING ..................................................................................................................................................2 3.3.1 Web Site....................................................................................................................................................................................2 3.3.3 Responsive Design.....................................................................................................................................................................2 3.3.2 E-Commerce..............................................................................................................................................................................2 3.3.5 B2B Portal..................................................................................................................................................................................2 3.3.4 CMS ...........................................................................................................................................................................................2 3.4 Digital Marketing Solutions...............................................................................................................................................................2 3.4.1 Social Media Marketing.............................................................................................................................................................2 3.4.2 Search Engine Optimization (SEO/SEM)....................................................................................................................................2 3.4.3 PPC (Pay per click).....................................................................................................................................................................2 3.4.4 Target Marketing.......................................................................................................................................................................2 3.5 Explainer Videos ...............................................................................................................................................................................2 4. PRODUCTS...............................................................................................................................................................................................2 4.1 EzyBiz – Business Solutions for SMEs................................................................................................................................................2 4.2 StudoSmart – Unmatched tool for Student Tracking and School Management...............................................................................2 5. OUTSOURCING PARTNER ........................................................................................................................................................................2 6. TECHNOLOGY WE USE.............................................................................................................................................................................2 7. FEW OF OUR ACHIEVEMENTS .................................................................................................................................................................2 8.CONTACT US.............................................................................................................................................................................................2
  • 3. 3 At Infymax, we provide an effective blend of technology and marketing to help SMEs grow online. We have been pioneering in providing innovative and cutting edge ‘Information Technology Solutions and Services’ to our valued clients across the Globe. We position ourselves as your ultimate technology partner with expertise in Software development, web development, Mobile Apps development, desktop application and digital marketing. We are motivated and inspired every day to see our valued customers grow by counting the increasing return on their investment they reap through our unique blend of products and services. We focus on our customer's requirements and execute them through a right mix of breakthrough ideas and creative solutions to achieve the holistic growth of our clients. Our employees are motivated to work in a friendly environment and are encouraged to come up with out of the box thinking to give our customers a unique work experience with us. We want to continually evolve our company through day to day development of our products and services and bring those to our customers at an affordable price. The Journey of Infymax in itself is a trend setter. The journey began with a small team of four professionals who were determined to stand out of the 2. OUR JOURNEY 2.1 INTRODUCTION 1. ABOUT US
  • 4. 4 crowd. But as usual, there is always a need of a LEADER to lead and that leading mind was of Amit – Founder and CEO of Infymax. With constant effort and hard work, Infymax has laid its own foundation with a team of 25 professionals with a knowhow of people equivalent to 100 professionals. Now we are catering to clients across the Globe where we combine our IT knowhow with customer experience, proximity and strategic relationships. Infymax believes in building strong interpersonal relationships with its customers. We believe in a friendly cum professionals approach with our customers. Working with us is fun and fruitful and we take pride in being praised for our excellent support. We position ourselves as your ultimate technology partner with expertise in Custom Software Development, Mobile Apps development, web development, desktop application and digital marketing. We have teamed up with Australian based software development companies CENTAMAN Systems Pty Ltd, and Arya Software to provide software solutions for their end clients in the Leisure Industry, Aquariums, Swim Schools, Schools, National Parks, Health Centres, Gymnasiums and other business organizations. Infymax Solutions Pvt. Ltd. is planning to export Software to accentuate their position as one of the biggest Software exporter in the country. 2.1.1 CLIENT RELATIONSHIP 2.1.2 STRATEGIC POSITIONING 2.1.3 OUTSOURCING PARTNERSHIP
  • 5. 5 At present we have been focusing in the Middle East countries, Asia Pacific region, America and Australian countries to become their outsourcing partners.  Agile Process  Water Fall Method  RAD Method  Proto Type Method  Design Reusable Components  Function Point Analysis  N-Tier Architecture  Usability 2.1.4 OUR METHODOLOGY
  • 6. 6 We visualize ourselves to be a quality oriented universal Tech Park in days to come and provide diversified and balanced professional services. Our mission is to serve as the Ultimate Technology Partner to our Clients by delivering quality consulting, cost-effective solutions and exceptional support. We focus to work in close co-operation with our clients as their partner to add value and ensure their holistic growth and maximize profitability. Infymax is built on competence and team spirit. Our Team of professionals have extensive knowledge about the industry with over 10 years of experience in the same domain. The Director and the Management Team has over 16 years of experience in the IT industry and had the exposure of dealing with clients across the Globe. They have delivered their services at all levels of Management working both in the capacity of a Leader and an Entrepreneur. Throughout their experience in IT Industry, they had the opportunity to work with different cultures in India and overseas and other global players in the Industry.  Adhere to our Performance with Integrity, Ethics and Passion  Continue providing Excellent Quality and Service  A commitment to innovation and excellence  Holistic growth of our valued customers, employees and society at large. 2.2 VISION & MISSION 2.2.1 Vision 2.2.2 Mission 2.3 MANAGEMENT TEAM 2.4 CORPORATE VALUES
  • 7. 7 Infymax provides superior quality and diversified IT professional services to its valued customers ranging from custom software development, mobile apps development, web development and digital marketing solutions. INFYMAX has experience in developing and managing products. INFYAMX has created and delivered products and managed product lifecycles for 3. SERVICES 3.1 CUSTOM SOFTWARE DEVELOPMENT 3.1.1 IT PRODUCTS
  • 8. 8 internal and external products. Our engineering teams act as an extension of our customers teams - responsible for delivering results on time and within budget. Infymax provides Product Based Services. They are known to be user- friendly, flexible, comprehensive, and trailblazers in their respective areas. With rapid globalization and intense advancement in technology there is a widespread adoption of advanced mobile technologies to boost business processes. Devices like Smartphone and tablet PCs are largely used by organizations to leverage increased web presence and reach out their customers. At Infymax we provide our customers with innovative, intuitive and cutting edge mobile applications that support all the popular mobile clients like iPad, Android, iPhone, Blackberry, Windows or Kindle Fire. Our comprehensive mobility solutions are tailored to perfectly match our customer's business requirements to enhance efficiency, functionality and hence extend their business to gain a competitive edge. Platforms we work on-  ANDROID  IOS  PHONEGAP 3.1.2 PRODUCT BASED SERVICES 3.2 MOBILE APPS DEVELOPMENT
  • 9. 9 One of the reasons why business fail is absence of corporate business website. A website is the online store, a virtual presentation of the existence of any business. Infymax provides cutting edge professional looking websites for its clients across the globe. Whether we create a "starter" site, new sections of existing sites, or a dynamic e-Commerce Site, Infymax delivers an optimum web solution that will meet your needs and stay within your budget. Mobile devices are quickly taking over as the preferred medium and when it comes to website, responsive design is what you need to stand out in the crowd. A mobile optimized website is simply a site that is designed to look great on the small screens of phones by taking on a single column appearance with simplified navigation to include larger text, buttons, and images. This is how it looks on different devices - 3.3 WEB DEVELOPMENT & DESIGNING 3.3.1 Web Site 3.3.3 Responsive Design
  • 10. 10 So, we understand the need of the hour and provide you with the best ever responsive sites with modern look and feel. Today you can't think anything without eCommerce. The growing eCommerce trend has changed how the world shop. Infymax provides turn- key services for online store setup. We also design, develop and market online stores. About 40 minutes. That is all it took for Chinese mobile maker Xiaomi to sell 95,000 Mi3 phones in India through ecommerce site Flipkart in six flash sales, signaling the growing power of online retail in the world. At Infymax, we help you to achieve your ecommerce goal. B2B portals are nowadays very common business portals to deal with corporates across the globe and expand your business online selling products and services. Infymax not only provides a complete development but also help clients set up B2B portals from scrap. Infymax always try to minimize the complexity of sites by making it responsive and CMS based so that you can have a real time experience of editing your site as and when required. 3.3.2 E-Commerce 3.3.4 CMS 3.3.5 B2B Portal
  • 11. 11 One question that has always tensed you is how to make your site or content appear at the top of the search result in Google or any other search engine. Now digital marketing and SEO is the solution to the above problem. Successful businesses are those who boast of content rich SEO. It is also important to know that every business has its own needs and not all Digital Marketing technique shall work for them. At Infymax we have a unique blend of Digital Marketing mix to leverage your investment and reap the benefit of increased ROI. We provide you with a 360 degree marketing mix to help you achieve your business goals. Now let's take a tour of the elements of Digital Marketing that will work for you. Your dream of the conversion of your business to a Brand and then to Bigger Brand can be achieved only through social media and this is how we do it for  Social media Campaigns and Monitoring  Facebook, Twitter and LinkedIn Marketing  Video Marketing on YouTube  Increased Social engagement 3.4 Digital Marketing Solutions 3.4.1 Social Media Marketing
  • 12. 12 We integrate an effective blend of technology and marketing to help you found online with the following white hat approach- PPC or pay per click is always a fruitful marketing technique for lead generation and increased sales. Based on your product or services, we do a competitive analysis, set a budget and allocate the same towards the campaign. You pay Google only for the number of clicks to your ads. Target Marketing is yet another tool in your hands to target your prospective customers. Your potential clients are left with an image of yours in their mind and they do come back to your site ending up being your valued customer. Our approach-  Identify target market  Identify target audience  Identify their search pattern  Run re-targeting campaign  Increased ROI 3.4.2 Search Engine Optimization (SEO/SEM) 3.4.4 Target Marketing 3.4.3 PPC (Pay per click)  Adwords Campaign  PPC advertising  Re-targeting  Content marketing  Landing page design and CTAs
  • 13. 13 Here comes the newest, latest and most creative form of marketing that most businesses are embracing nowadays. These Videos are easy to watch, self-explanatory, short and crispy. Thus you are saved with the time that you could have spent reading and then understanding. Whatever be your business, we do it all for you.  Explanatory video  Educating video  Marketing video  Videos as per your need. Use it for  Any Presentations  Website Demonstrations  YouTube Uploads 3.5 Explainer Videos
  • 14. 14 Infymax has two unique products which are developed keeping in mind the acute need of the present day business and society at large - The EZYBIZ solution manages the core areas of a business organization efficiently which results in the enhancement of the performance of the business to its full potential. This works in the online as well as offline environment. The Solution very efficiently manages the entire Customer Contact Database and keeps track of all the communication between them and the organization. The solution has various modules like the – A. Mobile CRM B. Marketing and Sales C. Payment Tracking D. Customer Care E. Project Management The Managers of the Organization with the help of this solution can manage their teams very efficiently and can see their daily progress sitting in front of their computer. The system will prove a very important tool for any organization to grow. 4. PRODUCTS 4.1 EzyBiz – Business Solutions for SMEs
  • 15. 15 STUDOSMART is an effective communication application that will help educational institutes in attaining their objective of holistic development and well-being of their students. In this fast paced world where both parents are working, there has been a communication gap between parents and the school. Parents are unable to keep track of their child's activities in school due to their busy schedule. They are dependent only on the traditional techniques of parent-teacher meeting or a phone call. With technological advancements, the educational system is evolving. From paper it has now stepped into the modern world of digital technology. Reaping its benefits we have introduced this application for the betterment and holistic growth and development of the students. Studo Smart - A Smarter way to care for your child. 4.2 StudoSmart – Unmatched tool for Student Tracking and School Management
  • 16. 16 Infymax is a custom offshore software and web development company with professionalism in software development, desktop application development, E-commerce Software Solutions, Software Development Outsourcing, software maintenance, and IT outsourcing for software development. As a custom software outsourcing consultant we offer software development including SEO friendly web development. 5. OUTSOURCING PARTNER
  • 18. 18  A Web solution was provided to a client called Busan Aquarium in South Korea. This project was a Joint effort by Arya Software, CENTAMAN Systems and us. The entire web solution was designed, developed and tested under the supervision of Mr.Amit- Founder at Infymax  Another major installation was a Windows based application for Queensland Rails. The coding of the entire project was done by our developers. This is a Railway Booking system which books tickets as well as Tours.  A Dot Net Nuke, web service based solution was provided for a client called New Plymouth District Council in New Zealand. This is a Web based Booking system and enables people of the Call Centres as well as end clients to use this and book the various facilities the Council offers.  We had teamed up with CENTAMAN Systems Pty Ltd. Australia to provide the web Ticketing solution at Melbourne Zoo, NGA, NGV, National Art Gallery, Luna Park, Toronga Zoo in Australia. This is an online ticketing system by which people can buy tickets online and print it and enter the respective centres after getting their web tickets scanned. The entire web development was done by us.  We had teamed up with CENTAMAN Systems Pty Ltd. Australia to provide Group Reservation and Agent Ticketing system for Hancock Observatory and Sahara Sams in US.  We had teamed up with CENTAMAN Systems Pty Ltd. Australia to provide an Event Ticketing system for Tamworth in Australia. This was a web ticketing solution which would enable the visitors of the Race course to book their tickets online. The competitors of the races could also book stables for the horses, accommodation etc with the help of this solution.  We have developed a CRM, Marketing, Sales, and Project Management Software solution for Arya Software Australia who is successfully marketing the product in Australia and other Asia Pacific countries.  We had been involved in the redevelopment of the flagship enterprise product of CENTAMAN Systems Pty Ltd. The flagship product is being used by at least three thousand clients across the world in Australia, New Zealand, USA, Korea, Thailand, China etc. The product is an Enterprise solution with at least 27 modules and has been redeveloped using Dot Net 2008, SQL Server 2005 and Dot Net nuke. This has been developed in an n-tier technology using Web Service as one of the business layer.  Web based solution for C M Flowmeters in Kolkata .We have developed a dynamic website for a reputed Missionary school called Our Lady of Salvation School in Mumbai.  End to end Business solution comprising of CRM, Purchase, Inventory Management, Production, Quality control, Pre Sales, Sales and Payroll for Modern Engineering, Kolkata. 7. FEW OF OUR ACHIEVEMENTS
  • 19. 19 Please contact us should you have any question about our services or products or have a sales person contact you to help you with your needs. 8.CONTACT US Salt Lake, Sector 1, Kolkata 700064, West Bengal, India Phone: +91 33 400 77908 E-Mail: contact@Infymax.com M:+91 98300 68978 M:+91 83359 21880 www.infymax.com