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WOMEN ENTREPRENEURS

Submitted by
AMIT & KETAN
3042 & 3080
KUNDRA

Submitted to
prof. SONIA
1
CONTENTS
Introduction
II.
Definitions
III.
Qualities of women entrepreneurs
IV.
Functions of women entrepreneurs
V.
Problems of women entrepreneurs
VI.
Remedies to solve the problems
VII.
Needs & importance
VIII. Growth of women entrepreneurs
IX.
Steps taken by govt.
X.
Important associations for women entrepreneurs
XI.
Statically data of women entrepreneurs
XII.
Successful women entrepreneurs
XIII. Story of a successful women entrepreneurs
XIV. Recent trend
XV.
Conclusion
I.

2
INTRODUCTION


Women Entrepreneur It may be defined
as a woman or group of women who
initiate, organise and run a business
enterprise. Government of India has
defined women entrepreneurs as
owning and controlling an enterprise
with a woman having a minimum
financial interest of 51% of the capital
and giving atleast 51% of the
employment generated in the
enterprise to women.
3
DEFINITION
“Women who innovate initiate
or adopt business actively are
called women entrepreneurs.”
J.
Schumpeter
 “Women entrepreneurship is
based on women participation
in equity and employment of a
business enterprise.”
Ruhani j. alice


4
QUALITIES OF WOMEN
ENTREPRENEURS











Accept challenges
Ambitious
Hard work
Patience
Motivator
Adventurous
Conscious
Educated
Intelligent
5
FUNCTIONS OF WOMEN
ENTREPRENEUR

planning

organization

innovation

Decision making

Risk bearing

6
PROBLEMS OF WOMEN
ENTREPRENEURS
General
problems

Problem of
raw material

Problem of
finance

Infrastructure
problem

Marketing
problem

Stiff
competition
7
PROBLEMS OF WOMEN
ENTREPRENEURS (cont.…..)
Problem
specific to
women
entrepreneur

Male
dominated
society

Low risk taking
ability

Lack of
business
information

Lack of
education

Family
problems

8
REMEDIES TO SOLVE THE
PROBLEMS
Finance cells

Markiting co-opratives

Supply of raw material

Education and awareness

Training facility

9
FOSTERING FACTORS

MOTIVATIONAL NEEDS
FACILITATING NEEDS

10
MOTIVATIONAL NEEDS
Economic necessity
 Independence
 Education and qualification
 Family occupation
 Success stories of friends & relatives


11
FACILITATING NEEDS
Adequate financial facilities
 Experienced and skilled people at
work
 Development training programs
 Cooperation of family


12
GROWTH OF WOMEN
ENTREPRENEUR
As per 1991 (cs) only 1,85,900 women entrepreneur
(in handlooms , agriculture and agro based )
1995-96 only 2,95,680 women entrepreneur

During the 8th five year plan appreciable increase
In another 5 year plan the no. of women
entrepreneur increase up to 5,00,000

They are engaged in marketing , communication , it
sector , banking sector etc.

13
STEPS TAKEN BY Govt.
Mahila Vikas Nidhi
 District industries center
 Rashtriya Mahila Kosh
 Training Programs


14
MAHILA VIKAS NIDHI


Under mahila vikas nidhi, a cumulative
help of Rs. 80.4 million was
sanctioned, during the period 19902001 . Various training-cum production
centers set up by NGOs mostly relate
to activities like sericulture, spinning,
weaving, block printing, handloom
products, handicrafts etc.

15
DISTRICT INDUSTRIES
CENTER (DICs)


DICs arrange various lectures and
seminars etc. in girls colleges and
technical institutes to encourage them
to set up their own enterprises.

16
RASHTRIYA MAHILA KOSH


It was set up in 1993 to provide microcredit to poor women who had no
access to financial institution at
reasonable rates of interest with very
low transaction costs and simple
procedures. It proved quite useful for
lower income group women.

17
TRAINING PROGRAMS


The government of India has started
various training programs schemes
exclusively for self-employment of
women. The training programs include
Support for Training and Employment
Programs of women (STEP) and
Development of Women and Children
in Rural Areas (DWCRA).

18
IMPORTANT ASSOCIATION OF
WOMEN ENTREPRENEURS

FLO

WAWE
ACWW
19
FLO (FICCI Ladies
organization)


The FLO organizes meetings,
seminars and discussions on various
aspects of business fields for women
and prepares then for the challenge
which they may have to face in the
operation and growth of their
enterprises.

20
WAWE (World association of
women entrepreneur)


WAWE is an international association
of women entrepreneurs. It organizes
international conference on women
entrepreneurship.

21
ACWW (Association country
women of the world)


The association has one core women
entrepreneurs as its members from
sixty countries. These are mainly rural
entrepreneurs

22
STATISTICAL DATA OF
WOMEN ENTREPRENEURS IN
INDIA
States

No of Units
Registered

No. of Women
Entrepreneurs

Percentage

Tamil Nadu

9618

2930

30.36

Uttar Pradesh

7980

3180

39.84

Kerala

5487

2135

38.91

Punjab

4791

1618

33.77

Maharashtra

4339

1394

32.12

Gujarat

3872

1538

39.72

Karnataka

3822

1026

26.84

Madhya Pradesh

2967

842

28.38

Other States &
UTS

14576

4185

28.71

Total

57,452

18,848

32.82

From wikipedia.org
23
STATISTICAL DATA OF
WOMEN ENTREPRENEUR IN
WORLD
Country

Percentage

India (1970-1971)

14.2

India (1980-1981)

19.7

India (1990-1991)

22.3

India (2000-2011)

31.6

USA

45

UK

43

Indonesia

40

Sri Lanka

35

Brazil

35

From
wikipedia.org

24
SUCCESSFUL WOMEN
ENTREPRENEURS

25
SHAHNAZ HUSAIN
•
•

•

•

•

Shahnaz Husain
She brought the breeze of
revolution in the field of
beauty treatment in India.
Her herbal beauty
treatments have won
accolades all over the
world and have adorned
women for decades.
The beauty chain of
Shahnaz Hussain is known
for a wide range of
treatments and herbal
cosmetics offering stunning
results.
She has clientele including
all the renowned women
personalities round the
world.
26
INDRA KRISHNAMURTHY
NOOYI
Indra Krishnamurthy Nooyi
 chairman and executive officer
of PepsiCo, was according to
Forbes magazine's 2006 poll, the
fourth most powerful woman in
the world. She was also named
the #1 Most Powerful Woman in
Business in 2006 by Fortune
magazine
 Nooyi serves on the board of
directors of several
organizations, including
Motorola, the Federal Reserve
Bank of New York, the
International Rescue Committee,
and the Lincoln Center for the
Performing Arts.


27
NEELAM DHAWAN


Neelam Dhawan



Microsoft India managing
director, leads Microsoft's
sales and marketing
operations in the country. A
Stephenian (graduated in
1980), she passed out of
Delhi's Faculty of
Management Studies in
1982. Back then, while she
was keen to join FMCG
majors like Hindustan Lever
and Asian Paints, both
companies rejected
Dhawan as they did not
want to appoint women for
marketing.
28
CHANDA KOCHAR



Chanda Kochar
Current position: MD & CEO – ICICI
Bank
Chanda Kochar, 51, is currently the
MD & CEO of india’s largest private
bank ICICI Bank.
Rajasthan born chanda got Masters
Degree in Management Studies
from Jamnalal Bajaj Institute of
Management Studies, Mumbai. She
received the Wockhardt Gold Medal
for Excellence in Management
Studies as well as the J. N. Bose
Gold Medal in Cost Accountancy.
Chanda Kochhar is married to
Deepak Kochhar, a wind energy
entrepreneur and her Business
schoolmate.

29
GEET BRAR


Patiala based
entrepreneur Geet
Brar launched a
music studio with
branches both
nationally, and
internationally. While
Punjab has several
female singers, none
have dared to
venture into music
production thus far.
30
STORY OF A SUCCESSFUL
WOMEN ENTREPRENEUR

31
MITALI KALRA
Mitali Kalra, Zao Foods

The idea of starting her own cafe took root in 2010.
After completing her MBA in finance from INSEAD in
France, in 2008, she spent a year working in Dubai
and Singapore, handling private
equity investments in oil and gas, and shipping.
About a year on, her craving for healthy fare
spawned a business idea: a chain of health food
cafes in India. So, in December 2011, she left her
cushy investment banking job, pumped in Rs 14 lakh
from her personal savings, and registered her
company name as Zao Foods Private Limited.

32


Samosas, kachoris, choley-bhaturey/
kulchey... No matter how much we relish
our traditional unhealthy savouries, there
is the nagging need to eat nutritious
food. To cater to this growing awareness
of eating healthy is Mitali Kalra's year-old
Mediterranean cafe, Crostini, tucked
away in a corner of the HauzKhas
Village in south Delhi.
A year into operations, her turnover is Rs
25-30 lakh. Till date, she has invested Rs
30 lakh, but expects to earn Rs 35-40
lakh by end of 2013.
33
RECENT TREND
Now a days women in india are
increasingly participating in all
spheres of activities.
 To promote appropriate technologies
to improve women efficiency and
productivity.
 To involve women in decision making
process.
 To treat women as specific target
groups in all development programs.


34
CONCLUSION


To sum up we can say that Women
comprise around half of the human
population. But Indian society is still
male-dominated and women are not
treated as equal partner, either inside ,
or outside the four walls of the house.
In fact, they are treated as weak and
dependent creatures. But now days
situation are change, govt. take
various initiatives to promote women
entrepreneur.
35
36
37

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Women entrepreneurs

  • 1. WOMEN ENTREPRENEURS Submitted by AMIT & KETAN 3042 & 3080 KUNDRA Submitted to prof. SONIA 1
  • 2. CONTENTS Introduction II. Definitions III. Qualities of women entrepreneurs IV. Functions of women entrepreneurs V. Problems of women entrepreneurs VI. Remedies to solve the problems VII. Needs & importance VIII. Growth of women entrepreneurs IX. Steps taken by govt. X. Important associations for women entrepreneurs XI. Statically data of women entrepreneurs XII. Successful women entrepreneurs XIII. Story of a successful women entrepreneurs XIV. Recent trend XV. Conclusion I. 2
  • 3. INTRODUCTION  Women Entrepreneur It may be defined as a woman or group of women who initiate, organise and run a business enterprise. Government of India has defined women entrepreneurs as owning and controlling an enterprise with a woman having a minimum financial interest of 51% of the capital and giving atleast 51% of the employment generated in the enterprise to women. 3
  • 4. DEFINITION “Women who innovate initiate or adopt business actively are called women entrepreneurs.” J. Schumpeter  “Women entrepreneurship is based on women participation in equity and employment of a business enterprise.” Ruhani j. alice  4
  • 5. QUALITIES OF WOMEN ENTREPRENEURS          Accept challenges Ambitious Hard work Patience Motivator Adventurous Conscious Educated Intelligent 5
  • 7. PROBLEMS OF WOMEN ENTREPRENEURS General problems Problem of raw material Problem of finance Infrastructure problem Marketing problem Stiff competition 7
  • 8. PROBLEMS OF WOMEN ENTREPRENEURS (cont.…..) Problem specific to women entrepreneur Male dominated society Low risk taking ability Lack of business information Lack of education Family problems 8
  • 9. REMEDIES TO SOLVE THE PROBLEMS Finance cells Markiting co-opratives Supply of raw material Education and awareness Training facility 9
  • 11. MOTIVATIONAL NEEDS Economic necessity  Independence  Education and qualification  Family occupation  Success stories of friends & relatives  11
  • 12. FACILITATING NEEDS Adequate financial facilities  Experienced and skilled people at work  Development training programs  Cooperation of family  12
  • 13. GROWTH OF WOMEN ENTREPRENEUR As per 1991 (cs) only 1,85,900 women entrepreneur (in handlooms , agriculture and agro based ) 1995-96 only 2,95,680 women entrepreneur During the 8th five year plan appreciable increase In another 5 year plan the no. of women entrepreneur increase up to 5,00,000 They are engaged in marketing , communication , it sector , banking sector etc. 13
  • 14. STEPS TAKEN BY Govt. Mahila Vikas Nidhi  District industries center  Rashtriya Mahila Kosh  Training Programs  14
  • 15. MAHILA VIKAS NIDHI  Under mahila vikas nidhi, a cumulative help of Rs. 80.4 million was sanctioned, during the period 19902001 . Various training-cum production centers set up by NGOs mostly relate to activities like sericulture, spinning, weaving, block printing, handloom products, handicrafts etc. 15
  • 16. DISTRICT INDUSTRIES CENTER (DICs)  DICs arrange various lectures and seminars etc. in girls colleges and technical institutes to encourage them to set up their own enterprises. 16
  • 17. RASHTRIYA MAHILA KOSH  It was set up in 1993 to provide microcredit to poor women who had no access to financial institution at reasonable rates of interest with very low transaction costs and simple procedures. It proved quite useful for lower income group women. 17
  • 18. TRAINING PROGRAMS  The government of India has started various training programs schemes exclusively for self-employment of women. The training programs include Support for Training and Employment Programs of women (STEP) and Development of Women and Children in Rural Areas (DWCRA). 18
  • 19. IMPORTANT ASSOCIATION OF WOMEN ENTREPRENEURS FLO WAWE ACWW 19
  • 20. FLO (FICCI Ladies organization)  The FLO organizes meetings, seminars and discussions on various aspects of business fields for women and prepares then for the challenge which they may have to face in the operation and growth of their enterprises. 20
  • 21. WAWE (World association of women entrepreneur)  WAWE is an international association of women entrepreneurs. It organizes international conference on women entrepreneurship. 21
  • 22. ACWW (Association country women of the world)  The association has one core women entrepreneurs as its members from sixty countries. These are mainly rural entrepreneurs 22
  • 23. STATISTICAL DATA OF WOMEN ENTREPRENEURS IN INDIA States No of Units Registered No. of Women Entrepreneurs Percentage Tamil Nadu 9618 2930 30.36 Uttar Pradesh 7980 3180 39.84 Kerala 5487 2135 38.91 Punjab 4791 1618 33.77 Maharashtra 4339 1394 32.12 Gujarat 3872 1538 39.72 Karnataka 3822 1026 26.84 Madhya Pradesh 2967 842 28.38 Other States & UTS 14576 4185 28.71 Total 57,452 18,848 32.82 From wikipedia.org 23
  • 24. STATISTICAL DATA OF WOMEN ENTREPRENEUR IN WORLD Country Percentage India (1970-1971) 14.2 India (1980-1981) 19.7 India (1990-1991) 22.3 India (2000-2011) 31.6 USA 45 UK 43 Indonesia 40 Sri Lanka 35 Brazil 35 From wikipedia.org 24
  • 26. SHAHNAZ HUSAIN • • • • • Shahnaz Husain She brought the breeze of revolution in the field of beauty treatment in India. Her herbal beauty treatments have won accolades all over the world and have adorned women for decades. The beauty chain of Shahnaz Hussain is known for a wide range of treatments and herbal cosmetics offering stunning results. She has clientele including all the renowned women personalities round the world. 26
  • 27. INDRA KRISHNAMURTHY NOOYI Indra Krishnamurthy Nooyi  chairman and executive officer of PepsiCo, was according to Forbes magazine's 2006 poll, the fourth most powerful woman in the world. She was also named the #1 Most Powerful Woman in Business in 2006 by Fortune magazine  Nooyi serves on the board of directors of several organizations, including Motorola, the Federal Reserve Bank of New York, the International Rescue Committee, and the Lincoln Center for the Performing Arts.  27
  • 28. NEELAM DHAWAN  Neelam Dhawan  Microsoft India managing director, leads Microsoft's sales and marketing operations in the country. A Stephenian (graduated in 1980), she passed out of Delhi's Faculty of Management Studies in 1982. Back then, while she was keen to join FMCG majors like Hindustan Lever and Asian Paints, both companies rejected Dhawan as they did not want to appoint women for marketing. 28
  • 29. CHANDA KOCHAR   Chanda Kochar Current position: MD & CEO – ICICI Bank Chanda Kochar, 51, is currently the MD & CEO of india’s largest private bank ICICI Bank. Rajasthan born chanda got Masters Degree in Management Studies from Jamnalal Bajaj Institute of Management Studies, Mumbai. She received the Wockhardt Gold Medal for Excellence in Management Studies as well as the J. N. Bose Gold Medal in Cost Accountancy. Chanda Kochhar is married to Deepak Kochhar, a wind energy entrepreneur and her Business schoolmate. 29
  • 30. GEET BRAR  Patiala based entrepreneur Geet Brar launched a music studio with branches both nationally, and internationally. While Punjab has several female singers, none have dared to venture into music production thus far. 30
  • 31. STORY OF A SUCCESSFUL WOMEN ENTREPRENEUR 31
  • 32. MITALI KALRA Mitali Kalra, Zao Foods The idea of starting her own cafe took root in 2010. After completing her MBA in finance from INSEAD in France, in 2008, she spent a year working in Dubai and Singapore, handling private equity investments in oil and gas, and shipping. About a year on, her craving for healthy fare spawned a business idea: a chain of health food cafes in India. So, in December 2011, she left her cushy investment banking job, pumped in Rs 14 lakh from her personal savings, and registered her company name as Zao Foods Private Limited. 32
  • 33.  Samosas, kachoris, choley-bhaturey/ kulchey... No matter how much we relish our traditional unhealthy savouries, there is the nagging need to eat nutritious food. To cater to this growing awareness of eating healthy is Mitali Kalra's year-old Mediterranean cafe, Crostini, tucked away in a corner of the HauzKhas Village in south Delhi. A year into operations, her turnover is Rs 25-30 lakh. Till date, she has invested Rs 30 lakh, but expects to earn Rs 35-40 lakh by end of 2013. 33
  • 34. RECENT TREND Now a days women in india are increasingly participating in all spheres of activities.  To promote appropriate technologies to improve women efficiency and productivity.  To involve women in decision making process.  To treat women as specific target groups in all development programs.  34
  • 35. CONCLUSION  To sum up we can say that Women comprise around half of the human population. But Indian society is still male-dominated and women are not treated as equal partner, either inside , or outside the four walls of the house. In fact, they are treated as weak and dependent creatures. But now days situation are change, govt. take various initiatives to promote women entrepreneur. 35
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