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AWS Managed Services and SaaS Partner Programs Slide 1 AWS Managed Services and SaaS Partner Programs Slide 2 AWS Managed Services and SaaS Partner Programs Slide 3 AWS Managed Services and SaaS Partner Programs Slide 4 AWS Managed Services and SaaS Partner Programs Slide 5 AWS Managed Services and SaaS Partner Programs Slide 6 AWS Managed Services and SaaS Partner Programs Slide 7 AWS Managed Services and SaaS Partner Programs Slide 8 AWS Managed Services and SaaS Partner Programs Slide 9 AWS Managed Services and SaaS Partner Programs Slide 10 AWS Managed Services and SaaS Partner Programs Slide 11 AWS Managed Services and SaaS Partner Programs Slide 12 AWS Managed Services and SaaS Partner Programs Slide 13 AWS Managed Services and SaaS Partner Programs Slide 14 AWS Managed Services and SaaS Partner Programs Slide 15 AWS Managed Services and SaaS Partner Programs Slide 16 AWS Managed Services and SaaS Partner Programs Slide 17 AWS Managed Services and SaaS Partner Programs Slide 18 AWS Managed Services and SaaS Partner Programs Slide 19 AWS Managed Services and SaaS Partner Programs Slide 20 AWS Managed Services and SaaS Partner Programs Slide 21 AWS Managed Services and SaaS Partner Programs Slide 22 AWS Managed Services and SaaS Partner Programs Slide 23 AWS Managed Services and SaaS Partner Programs Slide 24 AWS Managed Services and SaaS Partner Programs Slide 25 AWS Managed Services and SaaS Partner Programs Slide 26 AWS Managed Services and SaaS Partner Programs Slide 27 AWS Managed Services and SaaS Partner Programs Slide 28 AWS Managed Services and SaaS Partner Programs Slide 29 AWS Managed Services and SaaS Partner Programs Slide 30 AWS Managed Services and SaaS Partner Programs Slide 31 AWS Managed Services and SaaS Partner Programs Slide 32 AWS Managed Services and SaaS Partner Programs Slide 33
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Learn about AWS Managed Services and SaaS Partner Programs that provide partners with business and technical enablement on AWS. As more customers move mission-critical workloads to the cloud, there is increasing demand for Managed Service Providers to help customers migrate and operate those customer environments on an ongoing basis. Software-as-a-Service (SaaS) is quickly becoming the prevalent model for deploying software to business customers. The AWS SaaS Partner Program provides APN Partners with support as they build, launch, and grow SaaS solutions on AWS. This session will provide you all the information you need to know to get started in the MSP and SaaS Partner Programs.

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AWS Managed Services and SaaS Partner Programs

  1. 1. ©2015, Amazon Web Services, Inc. or its affiliates. All rights reserved AWS Managed Services and SaaS Partner Programs Brian Matsubara, Head of Ecosystem Strategy Kelly Hartman, Global Segment Leader, MSPs
  2. 2. ©2015, Amazon Web Services, Inc. or its affiliates. All rights reserved Building and Growing SaaS on AWS for Partners Brian Matsubara, Head of Ecosystem Strategy
  3. 3. Why AWS? Building and managing cloud since 2006 40+ services to support any cloud workload History of rapid, customer-driven releases 11 regions, 29 Availability Zones, 53 edge locations 48 proactive price reductions to date Thousands of partners; 1900+ AWS Marketplace products Experience Service Breadth & Depth Pace of Innovation Global Footprint Pricing Philosophy Ecosystem *as of July 31, 2014
  4. 4. Administration & Security Access Control Identity Management Key Management & Storage Monitoring & Logs Resource & Usage Auditing Platform Services Analytics App Services Developer Tools & Operations Mobile Services Data Pipelines Data Warehouse Hadoop Real-time Streaming Data Application Lifecycle Management Containers Deployment DevOps Event-driven Computing Resource Templates Identity Mobile Analytics Push Notifications Sync App Streaming Email Queuing & Notifications Search Transcoding Workflow Core Services CDN Compute (VMs, Auto Scaling & Load Balancing) Databases (Relational, NoSQL, Caching) Networking (VPC, DX, DNS) Storage (Object, Block and Archival) Infrastructure Availability Zones Points of Presence Regions Enterprise Applications Business Email Sharing & Collaboration Virtual Desktop Technical & Business Support Account Management Partner Ecosystem Professional Services Security & Pricing Reports Solutions Architects Support Training & Certification Service breadth & depth
  5. 5. Thousands of partners around the world Provide: Professional Services AWS Integration and Migration Managed Services Provide: Software Databases OS and Tooling Solutions
  6. 6. AWS ISV landscape Operating Systems Networking Database Security Storage DevOps AppDev Mobile IoT FSI Media HealthCare LifeSciences Analytics BI Big Data ERP CRM BPM Content Management GIS SCM HRM Commerce Digital Marketing Design Engineering AWS
  7. 7. Utility No long-term commitments. License is included in the metered AWS offering (i.e. hourly on Amazon EC2). AWS Marketplace License mobility a.k.a. Bring Your Own Licenses (BYOL). Customer acquires license from traditional channels for software running on AWS. SaaS License is managed at the application tier by the ISV. AWS provides the global infrastructure for a best-of-breed solution. Free trial Trial licenses to speed up the sales cycle and prove value of ISV solution. AWS Test Drive & Technology Partner GTM Activities. Software licensing models on AWS
  8. 8. The power of SaaS By 2017, about 26.2% of all new business software purchases will be of service- enabled software, and SaaS delivery will constitute about 18% of all software spending and nearly 20% of applications spending.” IDC "Worldwide SaaS and Cloud Software 2013–2017 Forecast and 2012 Vendor Shares" Doc #245084 Dec 2013 The world is moving to SaaS Why SaaS for ISVs? • Sell more • Sell faster • Improve customer experience • Reduce support and engineering
  9. 9. Why SaaS on AWS? SaaS characteristics:  Priced Based on Value  Self-Service  Multi-Tenant, Shared Infrastructure  Elastic Usage  Global Market AWS characteristics:  Pay for Use  Resources On-Demand  Highly Scalable and Durable Services  Auto-Scaled and Scriptable Resources  Global Reach
  10. 10. Data analytics platform on AWS CRM, enterprise asset management, enterprise resource planning, financial, human capital, performance, product lifecycle, supplier relationship, and supply chain management Drupal on AWS and hosting services Business process management and software for customer- centricity, helps organizations enhance customer loyalty, generate new business, and improve productivity Many paths to SaaS Evolve Extend Innovate Innate
  11. 11. AWS SaaS partner program Benefits Stage APN tier SaaS community webinar series Specialized technical content Technical and business office hours Learn Build Access to product development funding SaaS-specific reference architectures AWS training and certification Grow Market development funding Access to sales alignment initiatives Investment in lead generation campaigns Registered Standard
  12. 12. SaaS Program Benefits Stage APN Tier Registered Standard Advanced APN Webcast for SaaS Partners Series LearnSpecialized Technical Content Technical and Business Office Hours AWS Training & Certification Build SaaS Specific Reference Architectures Access to Innovation Sandbox (Product Development Funding) * AWS Test Drive for SaaS Grow Lead Generation Campaigns * APN SaaS Logo Usage Access to Sales Alignment Initiatives * Case Studies * SaaS Customer Free Trials (Market Development Funding)* Learn Build Grow *Eligibility Rules Apply
  13. 13. ©2015, Amazon Web Services, Inc. or its affiliates. All rights reserved Managed Services on AWS: Finding or Becoming an MSP Kelly Hartman, Global Segment Leader, MSPs
  14. 14. Pocket Understandings 1) Managed Services are different in the cloud 2) We have a program that will help you: A. Find a qualified AWS Managed Service Partner and/or B. Provide a structure and best practices to follow if running your own MSO 3) Juggling is hard
  15. 15. AWS Managed Service Provider Partners… • Seamless Transition • Innovation Migrate & Build • Monitoring • Service Desk Run • New Services & Features • Lower Costs Optimize • High Availability • Automation Plan & Design
  16. 16. Prerequisites aAPN Member aCertified Staff aAWS Revenue aCustomer References Business Management Solution Design Capabilities Infrastructure & Application Migration Capabilities Security Management AWS Managed Service Program Process & Cost Optimization SLAs & Reporting Customer Obsession Service Desk & Customer Support Third-Party Capabilities Validation Audit
  17. 17. AWS Managed Service Program ?
  18. 18. Prerequisites aAPN Member aCertified Staff aAWS Revenue aCustomer References AWS Managed Service Program Third-Party Capabilities Validation Audit Business Management• Company Overview • Resource Planning • Job Roles & Staffing • Customer Contracts • Supplier Management • AWS Support Plan
  19. 19. Prerequisites aAPN Member aCertified Staff aAWS Revenue aCustomer References AWS Managed Service Program Third-Party Capabilities Validation Audit Solution Design Capabilities Detailed Design Document • Customer Requirements • Assessment of Current Environment • Security Assessment • Design Architected According to AWS Best Practices
  20. 20. Prerequisites aAPN Member aCertified Staff aAWS Revenue aCustomer References AWS Managed Service Program Third-Party Capabilities Validation Audit Infrastructure & Application Migration Capabilities Infrastructure Architecture Utilizes Services • Multi-AZ • Auto Scaling • Amazon Virtual Private Cloud • Elastic Load Balancing, Multi-AZ Amazon Relational Database Service
  21. 21. Prerequisites aAPN Member aCertified Staff aAWS Revenue aCustomer References AWS Managed Service Program Third-Party Capabilities Validation Audit Infrastructure & Application Migration Capabilities Application Architecture • Provides Continuous Integration • Automated Deployment • Takes Advantage of Elastic, Highly Available Infrastructure • Tooling Abstracts App Deployment from Infrastructure Deployment
  22. 22. Prerequisites aAPN Member aCertified Staff aAWS Revenue aCustomer References AWS Managed Service Program Third-Party Capabilities Validation Audit Security Management • Internal & Customer Systems Protected • Quorum Based Access • Encryption at Rest • MFA Activated • Event Logs Retained • AWS Identity & Access Management (IAM) • Service Continuity/Disaster Recovery
  23. 23. Prerequisites aAPN Member aCertified Staff aAWS Revenue aCustomer References AWS Managed Service Program Third-Party Capabilities Validation Audit Service Desk & Customer Support • 24 x 7 Availability • Local Language Support • ITSM Ticketing System • Escalation Process • Integration with AWS Support • Proactive Monitoring & Alerting
  24. 24. Prerequisites aAPN Member aCertified Staff aAWS Revenue aCustomer References AWS Managed Service Program Third-Party Capabilities Validation Audit Service Desk & Customer Support • Event Management • Incident Management • Problem Management • Asset Management • Configuration & Change Management • Release & Deployment Management
  25. 25. Prerequisites aAPN Member aCertified Staff aAWS Revenue aCustomer References AWS Managed Service Program Third-Party Capabilities Validation Audit Customer Obsession • Customer Satisfaction Data Collected • Low Score Follow-Up • Customer Review Meetings • Ongoing Assessment & Recommendations
  26. 26. Prerequisites aAPN Member aCertified Staff aAWS Revenue aCustomer References AWS Managed Service Program Third-Party Capabilities Validation Audit SLAs & Reporting • Response SLAs • Solution-Specific SLAs • Reporting • Self-Service Web Portal
  27. 27. Prerequisites aAPN Member aCertified Staff aAWS Revenue aCustomer References AWS Managed Service Program Third-Party Capabilities Validation Audit Process & Cost Optimization • Internal Operational Efficiencies • Process Efficiencies • Financial Efficiencies • Continual Improvement of Performance to SLAs
  28. 28. AWS Managed Service Program Validation Checklist Standard for Cloud Managed Services www.aws.amazon.com/partners/managed-service
  29. 29. Audited AWS Managed Service Partners  Softchoice  Datacom  InfoReliance  Cloudnexa www.aws.amazon.com/partners/msp  Cascadeo  Smartronix  2nd Watch  Datapipe  Rightbrain Networks  Day1 Solutions  Cloudreach  Corp Info  Apps Associates  NRI  Smart421  ICF International  REAN Cloud  Minjar
  30. 30. Summary • AWS Managed Service Partners are the Go-To Partners for All Phases of the Cloud Services Lifecycle: Plan, Migrate, Run, Optimize • Look for Audited MSPs • Leverage the AWS Managed Service Program Validation Checklist as a Guide if Running Your Own AWS Environments
  31. 31. …and now
  32. 32. CHICAGO
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Learn about AWS Managed Services and SaaS Partner Programs that provide partners with business and technical enablement on AWS. As more customers move mission-critical workloads to the cloud, there is increasing demand for Managed Service Providers to help customers migrate and operate those customer environments on an ongoing basis. Software-as-a-Service (SaaS) is quickly becoming the prevalent model for deploying software to business customers. The AWS SaaS Partner Program provides APN Partners with support as they build, launch, and grow SaaS solutions on AWS. This session will provide you all the information you need to know to get started in the MSP and SaaS Partner Programs.

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