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Build love, not links:
The power of effective
communication
Are you investing in a relationship?
@Alextachalova
Are you familiar with this?
It’s a Cheap Approach
@Alextachalova
Because it’s an
Art
of finding
@Alextachalova
Non-standard and personalized
approaches!
@Alextachalova
System
• Make a list of influencers
• Start a conversation & provide value at each
step
• Get & Measure results
@Alextachalova
Tools to use
@Alextachalova
Tools to use
@Alextachalova
Tools to use
@Alextachalova
Tools to use
@Alextachalova
Tools to use
@Alextachalova
Tools to use
@Alextachalova
Tools to use
Inspiration is the key to unlock
successful communication!
@Alextachalova
Weak communication
@Alextachalova
Make them notice you
Share their content
Follow them on SMM channels
Comment their blog posts
@Alextachalova
Set a goal of a communication
Do research about a person
@Alextachalova
Taylor a personalized(!)
message
@Alextachalova
@Alextachalova
Example 1
@Alextachalova
Example 2
No response?
@Alextachalova@Alextachalova
@Alextachalova
Track your results
@Alextachalova
Email Tracking Plugins for
Gmail
Measure you results like a
Boss!
@Alextachalova
@Alextachalova
My toolbox
@Alextachalova
Keep Tracking
@Alextachalova
Keep Tracking
@Alextachalova
Keep Tracking
@Alextachalova
Keep Tracking
@Alextachalova
Keep Tracking
@Alextachalova
Keep Tracking
@Alextachalova
Keep Tracking
@Alextachalova
SEMrush vs Searchmetrics
Thanks for your attention!
@AlexTachalova
bit.ly/alex-linkedin
Facebook.com/alexandra.tachalova
alextachalova@gmail.com
Alextachalova.com

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