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Good PowerPoint Design - for business presenters Slide 1 Good PowerPoint Design - for business presenters Slide 2 Good PowerPoint Design - for business presenters Slide 3 Good PowerPoint Design - for business presenters Slide 4 Good PowerPoint Design - for business presenters Slide 5 Good PowerPoint Design - for business presenters Slide 6 Good PowerPoint Design - for business presenters Slide 7 Good PowerPoint Design - for business presenters Slide 8 Good PowerPoint Design - for business presenters Slide 9 Good PowerPoint Design - for business presenters Slide 10 Good PowerPoint Design - for business presenters Slide 11 Good PowerPoint Design - for business presenters Slide 12 Good PowerPoint Design - for business presenters Slide 13 Good PowerPoint Design - for business presenters Slide 14 Good PowerPoint Design - for business presenters Slide 15 Good PowerPoint Design - for business presenters Slide 16 Good PowerPoint Design - for business presenters Slide 17 Good PowerPoint Design - for business presenters Slide 18 Good PowerPoint Design - for business presenters Slide 19 Good PowerPoint Design - for business presenters Slide 20 Good PowerPoint Design - for business presenters Slide 21 Good PowerPoint Design - for business presenters Slide 22 Good PowerPoint Design - for business presenters Slide 23 Good PowerPoint Design - for business presenters Slide 24 Good PowerPoint Design - for business presenters Slide 25 Good PowerPoint Design - for business presenters Slide 26 Good PowerPoint Design - for business presenters Slide 27 Good PowerPoint Design - for business presenters Slide 28 Good PowerPoint Design - for business presenters Slide 29 Good PowerPoint Design - for business presenters Slide 30 Good PowerPoint Design - for business presenters Slide 31 Good PowerPoint Design - for business presenters Slide 32 Good PowerPoint Design - for business presenters Slide 33 Good PowerPoint Design - for business presenters Slide 34 Good PowerPoint Design - for business presenters Slide 35 Good PowerPoint Design - for business presenters Slide 36 Good PowerPoint Design - for business presenters Slide 37 Good PowerPoint Design - for business presenters Slide 38 Good PowerPoint Design - for business presenters Slide 39 Good PowerPoint Design - for business presenters Slide 40 Good PowerPoint Design - for business presenters Slide 41 Good PowerPoint Design - for business presenters Slide 42 Good PowerPoint Design - for business presenters Slide 43 Good PowerPoint Design - for business presenters Slide 44 Good PowerPoint Design - for business presenters Slide 45 Good PowerPoint Design - for business presenters Slide 46 Good PowerPoint Design - for business presenters Slide 47 Good PowerPoint Design - for business presenters Slide 48 Good PowerPoint Design - for business presenters Slide 49 Good PowerPoint Design - for business presenters Slide 50 Good PowerPoint Design - for business presenters Slide 51 Good PowerPoint Design - for business presenters Slide 52 Good PowerPoint Design - for business presenters Slide 53 Good PowerPoint Design - for business presenters Slide 54 Good PowerPoint Design - for business presenters Slide 55 Good PowerPoint Design - for business presenters Slide 56 Good PowerPoint Design - for business presenters Slide 57 Good PowerPoint Design - for business presenters Slide 58 Good PowerPoint Design - for business presenters Slide 59 Good PowerPoint Design - for business presenters Slide 60 Good PowerPoint Design - for business presenters Slide 61 Good PowerPoint Design - for business presenters Slide 62 Good PowerPoint Design - for business presenters Slide 63 Good PowerPoint Design - for business presenters Slide 64 Good PowerPoint Design - for business presenters Slide 65 Good PowerPoint Design - for business presenters Slide 66 Good PowerPoint Design - for business presenters Slide 67 Good PowerPoint Design - for business presenters Slide 68 Good PowerPoint Design - for business presenters Slide 69 Good PowerPoint Design - for business presenters Slide 70 Good PowerPoint Design - for business presenters Slide 71 Good PowerPoint Design - for business presenters Slide 72 Good PowerPoint Design - for business presenters Slide 73 Good PowerPoint Design - for business presenters Slide 74 Good PowerPoint Design - for business presenters Slide 75 Good PowerPoint Design - for business presenters Slide 76 Good PowerPoint Design - for business presenters Slide 77 Good PowerPoint Design - for business presenters Slide 78 Good PowerPoint Design - for business presenters Slide 79 Good PowerPoint Design - for business presenters Slide 80 Good PowerPoint Design - for business presenters Slide 81 Good PowerPoint Design - for business presenters Slide 82 Good PowerPoint Design - for business presenters Slide 83 Good PowerPoint Design - for business presenters Slide 84 Good PowerPoint Design - for business presenters Slide 85 Good PowerPoint Design - for business presenters Slide 86 Good PowerPoint Design - for business presenters Slide 87 Good PowerPoint Design - for business presenters Slide 88 Good PowerPoint Design - for business presenters Slide 89 Good PowerPoint Design - for business presenters Slide 90 Good PowerPoint Design - for business presenters Slide 91 Good PowerPoint Design - for business presenters Slide 92 Good PowerPoint Design - for business presenters Slide 93 Good PowerPoint Design - for business presenters Slide 94 Good PowerPoint Design - for business presenters Slide 95 Good PowerPoint Design - for business presenters Slide 96 Good PowerPoint Design - for business presenters Slide 97 Good PowerPoint Design - for business presenters Slide 98 Good PowerPoint Design - for business presenters Slide 99 Good PowerPoint Design - for business presenters Slide 100 Good PowerPoint Design - for business presenters Slide 101 Good PowerPoint Design - for business presenters Slide 102 Good PowerPoint Design - for business presenters Slide 103 Good PowerPoint Design - for business presenters Slide 104 Good PowerPoint Design - for business presenters Slide 105 Good PowerPoint Design - for business presenters Slide 106 Good PowerPoint Design - for business presenters Slide 107 Good PowerPoint Design - for business presenters Slide 108 Good PowerPoint Design - for business presenters Slide 109 Good PowerPoint Design - for business presenters Slide 110 Good PowerPoint Design - for business presenters Slide 111 Good PowerPoint Design - for business presenters Slide 112 Good PowerPoint Design - for business presenters Slide 113 Good PowerPoint Design - for business presenters Slide 114 Good PowerPoint Design - for business presenters Slide 115 Good PowerPoint Design - for business presenters Slide 116 Good PowerPoint Design - for business presenters Slide 117 Good PowerPoint Design - for business presenters Slide 118 Good PowerPoint Design - for business presenters Slide 119 Good PowerPoint Design - for business presenters Slide 120 Good PowerPoint Design - for business presenters Slide 121 Good PowerPoint Design - for business presenters Slide 122 Good PowerPoint Design - for business presenters Slide 123 Good PowerPoint Design - for business presenters Slide 124 Good PowerPoint Design - for business presenters Slide 125 Good PowerPoint Design - for business presenters Slide 126 Good PowerPoint Design - for business presenters Slide 127 Good PowerPoint Design - for business presenters Slide 128 Good PowerPoint Design - for business presenters Slide 129 Good PowerPoint Design - for business presenters Slide 130 Good PowerPoint Design - for business presenters Slide 131 Good PowerPoint Design - for business presenters Slide 132 Good PowerPoint Design - for business presenters Slide 133 Good PowerPoint Design - for business presenters Slide 134 Good PowerPoint Design - for business presenters Slide 135
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Good PowerPoint Design - for business presenters

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Do you have to \"sell\" a project to your management or pitch your venture to a VC? Then you better invest in your PowerPoint presentation...

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Good PowerPoint Design - for business presenters

  1. Good PPT DESIGN ! Alex Osterwalder, PhD! Business Model Thought Leader!
  2. this is more serious than you might imagine…
  3. and then he gets his moment… BIG
  4. …but Ajit doesn’t like the pitch
  5. all Ajit said, was …
  6. what mistakes do you think Greg made in his presentation?
  7. Greg didn’t respect the basic rules of a good ppt-presentation
  8. Greg could have convinced Ajit by focusing on…
  9. audience 1
  10. audience! &! wants!
  11. 1! 2! 3!
  12. …all three of them have the same cognitive limitations
  13. start using… E C S
  14. start using… Emotionally C S
  15. start using… Emotionally Competent S
  16. start using… Emotionally Competent Stimuli
  17. …now analyze the particularities of each of your audience segments
  18. WHO are they really?
  19. simple audience profiler [Source:
adapted
from
XPLANE,
the
visual
thinking
company] 

  20. simple audience profiler what does he/she see? his/her environment his/her friends what the market offers him/her [Source:
adapted
from
XPLANE,
the
visual
thinking
company] 

  21. simple audience profiler what does he/she hear? what does he/she see? who influences her? how? his/her environment what his/her environment says his/her friends what his/her wife/husband says what the market offers him/her [Source:
adapted
from
XPLANE,
the
visual
thinking
company] 

  22. simple audience profiler what’s really on his/her mind? what keeps him/her up at night? what are his/her ambitions what he/she thinks what does he/she hear? what does he/she see? who influences her? how? his/her environment what his/her environment says his/her friends what his/her wife/husband says what the market offers him/her [Source:
adapted
from
XPLANE,
the
visual
thinking
company] 

  23. simple audience profiler what’s really on his/her mind? what keeps him/her up at night? what are his/her ambitions what he/she thinks what does he/she hear? what does he/she see? who influences her? how? his/her environment what his/her environment says his/her friends what his/her wife/husband says what the market offers him/her what does he/she say and do? his/her actions his/her attitude in public what he/she tells others [Source:
adapted
from
XPLANE,
the
visual
thinking
company] 

  24. content & structure 2
  25. a way to start your presentation…
  26. define the following components to clarify your message…
  27. context: most ppt-presentations are horrible today (dbybp)
  28. context: most ppt-presentations are horrible today (dbybp) role: you are looking for a way to improve your ppt- design skills
  29. context: most ppt-presentations are horrible today (dbybp) role: you are looking for a way to improve your ppt- design skills point A if you don’t improve, your audiences will continue to be bored
  30. context: most ppt-presentations are horrible today (dbybp) role: you are looking for a way to improve your ppt- design skills point A point B if you don’t improve, but you want to your audiences will enchant your audience continue to be bored every time
  31. context: most ppt-presentations are horrible today (dbybp) role: you are looking for a way to improve your ppt- design skills point A action point B if you don’t improve, apply a clear and but you want to your audiences will audience-focused ppt- enchant your audience continue to be bored design method every time
  32. use the following rules to make your message stick with your audience…
  33. define the content that should go into your ppt presentation…
  34. use your…
  35. audience profile [Source:
adapted
from
Dave
Gray,
the
visual
thinking
handbook] 

  36. … then brainstorm on “what your audience really wants to know…”
  37. audience profile [Source:
adapted
from
Dave
Gray,
the
visual
thinking
handbook] 

  38. audience profile ?! [Source:
adapted
from
Dave
Gray,
the
visual
thinking
handbook] 

  39. audience profile ?! ?! ?! ?! ?! ?! [Source:
adapted
from
Dave
Gray,
the
visual
thinking
handbook] 

  40. group post-it notes together that “feel like” they belong together…
  41. … in five columns ?! ?! ?! ?! ?! ?! ?!
  42. give each column a title and put them in order
  43. title! title! title! title! ?! ?! ?! ?! ?! ?! ?!
  44. … congratulations: that’s all the content you will need
  45. … now “inject” stories that really resonate with your audience
  46. visual design 3
  47. 0
  48. 1
  49. 2
  50. 3
  51. bad
 example

  52. remember: respect your audience’s cognitive limitations…
  53. so start using…
  54. for example from…
  55. BUT eliminate to the core message…
  56. in other words…
  57. use “white space” generously
  58. delivery 4
  59. capture your audience…
  60. by frequently asking your audience questions…
  61. by NOT sticking to…
  62. by giving your audience short slots to interact among each other…
  63. and don’t forget that even…
  64. the best presenters with NO spare time…
  65. …rehearse
  66. …rehearse …rehearse
  67. …rehearse …rehearse …rehearse
  68. thank you for your attention! http://business-model-design.blogspot.com
  69. ANNEX A: image rights
  70. r000pert

  71. proprietary images Morgan
Stanley
 John
Medina
 foxdiddy

  72. all other images: iStockphoto
  73. ANNEX A: book references
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Do you have to \"sell\" a project to your management or pitch your venture to a VC? Then you better invest in your PowerPoint presentation...

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