2. Business Plan write is very
complex and critical job.
Remember!!! Planning to Fail
is the Basis of Failing to
Plan.
3. Executive Summary:
It is the first part of Business Plan which is
written in the end. It must include all the key
findings and capture the entire Business Plan
Business Overview:
This section must include the description, aim,
objectives, legal structure as well as history.
Product and Service Portfolio:
The offered products and services must be
defined to reflect the competitive advantage.
4. Industry Overview:
This section must include the key statistics
of industry. In addition, industry growth,
competition, industry dynamics and
industry forces also help to reflect the
industry.
Marketing Strategy:
One of the most important part which
should aim to define the marketing
strategy. Key areas to focus 7Ps and
Competitiveness
5. Operational Plan:
This section must define the operational
strategy i.e. organizational structure and
hierarchy, Compensation plan etc.
Financial Plan:
This section should include the project sales
budget and projections of financial
statements (i.e. income statement, balance
sheet and cash flow statement).