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HI
STRATEGY>
BRAND
CONSUMER
MARKET
THE FUTURE
WHO INSPIRES ME?
$165MN
1. FIND A HERO
2. LEARN FROM THEM
3. AIM AS HIGH AS
THEY DID
2016?
IT SUCKED
ZIKA
GLOBAL
TERRORISM
BLACK LIVES
MATTER
LOSS OF MUCH
TALENT
A SCARY FUTURE
WORKING TILL 80
GLOBAL OBESITY CRISIS
EMPTY OCEANS
IRREVERSIBLE CLIMATE
CHANGE
SCARY RIGHT?
A GREAT WORLD
LONGEST LIVING
HUMANS
BIONIC LIMBS
LAB
GROWN
MEAT
DRONE
REVOLUTION
ARTIFICIAL
INTELLIGENCE
AUTONOMOUS CARS
RENEWABLE
ENERGY
DIVERSITY DRIVE
Ebola vaccine created
Child death rates down
globally
India plants 50 million trees
in 24 hours
Suicide rates down
worldwide
Ozone layer repairing itself
Mind controlled robot arms!!
Wild tiger numbers up (1st
time in 100 years)
Global aid - up 7%
Solar powered plane
circumnavigates world
Malaria down 60%
globally
93% of the world's
children now literate -
highest in history
Huge global push towards
renewable energy
Humpback whales no
longer endangered
Douglas Adams
0-15 15-35 35+
‘Coders are the new rock stars’
Will.i.am
SCRATCH
CODE.ORG
LOOK AROUND
STAND OUT
TEN THINGS YOU
NEED TO DO
BLOW
YOUR MIND
/1
LOVE
YOUR NERD
/2
BE CAREFUL
/3
FIND YOUR
HERO
/4
EMBRACE THE
NEW WORLD
/5
DO GOOD
/6
BE BUSY
/7
EXPERIENCE
STUFF
/8
FIND YOUR
PASSION
/9
BREAK THINGS
AND FALL OVER
/10
ONE LAST THING!!!
5X
2017 WORK
EXPERIENCE PLACES
KEEP YOUR EARS
OPEN FOR MORE
A part of Creston Unlimited
QUESTIONS?
@adam_kn1ght

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Anglo school Future Trends and world of work speech 2017

Hinweis der Redaktion

  1. Good morning. Thank-you for inviting me to speak. Adam Knight. Head of the Planning Department. Advertising agency. Central London Speak to you about preparing for the world of work, when you’re likely to enter it in a few years time. <click> NEXT SLIDE
  2. As I already said. I work in a digital advertising agency Here we all are. 280 of us in total Job of an Ad agency to convince people to buy things from our clients brands. <click> next slide
  3. We work with Car brands such as Audi, McLaren and Infiniti. <click> Tech companies such as Vertu Mobile Phones, British Telecomms and Canon. <click> Youth brands such as Lynx, Call of Duty, Skylanders and Destiny. <click> NEXT SLIDE
  4. I’m a Planner. My job to create a strategy that helps our clients get to a great idea <click> Use my understanding of their BRAND…. <click> Their potential and current buyers… <click> Their competitors and wider MARKET insights to help us get to the right solution. My job to know more than anybody else about the brands I work on. Take all this information and turn it into a strategy that our clients pay us for. <click> NEXT SLIDE
  5. My job to stay on the cutting edge of culture. Which social media platform about to explode, and which is about to die. To understand what excites people What will get them to buying stuff What will get them talking <click> NEXT SLIDE
  6. To get this inspiration, I need to be inspired myself. So I look up at others who are changing the world. <click> NEXT SLIDE I like to look at those who are doing good. self-made successes. Transforming the planet. Talk briefly about two of them: <click> NEXT SLIDE
  7. Might not recognise his face. May not know his name But this man is changing the world Profound impact on the world you inherit in some 10 / 20 years time <click> NEXT SLIDE
  8. Founding PayPal. Sold Paypal to ebay <click> Made $165 million dollars in the process Most people stop there! Instead, reinvested every penny Now transforming two big old important industries <click> NEXT SLIDE
  9. First industry transforming is cars He founded Tesla Building the first truly desirable luxury electric car. Completely disrupting the way cars are sold too. <click> NEXT SLIDE
  10. Massive steps in reusable rocketry. Is now regularly landing first stage rockets, which is the first step to Mars and us becoming an interplanetary race Yes. Elon Musk is basically Tony Stark from Iron Man. <click> NEXT SLIDE
  11. Powerful Effective Successful women Major focus in fashion <click> NEXT SLIDE
  12. Burberry had a massive problem. Chavs. <click> Angela single handedly rescued one of the biggest brands on the planet Reimagined the brand from the ground up. Used tech to transform the shopping experience, both online and in store. <click> NEXT SLIDE
  13. Then she was poached by Apple To do the same for them. Appointed as their SVP of all Retail for Apple Raise the bar again, and leaving all other tech retailers behind. <click> NEXT SLIDE
  14. What can we learn from them? You tell me. Try to behave as they would Try to emulate their ways of approaching each day Strive for their levels of success. <click> NEXT SLIDE
  15. Right, lets talk a little bit about last year… <click>
  16. The zika virus arrived and made lots of babies quite ill <click>
  17. Terror attacks across the globe <click>
  18. Police shootings and violence led to public outcry and uprisings <click>
  19. THE LOSS OF SOME GREAT GLOBAL ARTISTS – a big loss to the arts <click>
  20. And its quite a scary future too… <click>
  21. This guy is going to be the leader of the free world later on today I’m a little scared… <click>
  22. This is going to happen, and mass with your schools logo, and my mortgage too! <click>
  23. Predicated you’ll have to work till you're eighty Longer than anybody that has ever existed <click> NEXT SLIDE
  24. Many people will die of obesity related illnesses Whilst others starve to death <click> NEXT SLIDE
  25. Empty our oceans of fish <click> NEXT SLIDE
  26. Hit the point of irreversible climate change <click> NEXT SLIDE
  27. Pretty depressing right? <click> NEXT SLIDE
  28. But fear not, there are some crappy things that happen out there. But its also a pretty awesome world too…
  29. You’ll live longer than any other generation before you <click> NEXT SLIDE
  30. We’ll learn to grow and build spare parts You’ll be bionic <click> NEXT SLIDE
  31. We’ll learn to grow meat in labs <click> NEXT SLIDE
  32. Drone technology will disrupt : Photography Transport Medical delivery sectors <click> NEXT SLIDE
  33. We’ll soon create AI as smart as our own brains. Then it’s a bit of an unknown about where this will take us. But I’m optimistic. <click>
  34. Cars will drive themselves Less accidents on the road. An all electric future will help the environment too. <click> NEXT SLIDE
  35. By the time you buy your own home, its likely you’ll be able to power it yourself, off the national grid <click>
  36. We’re becoming more aware of the benefits and importance of diversity in the workplace, <click>
  37. And all these things too… <click>
  38. Only thing I can promise is change Positive change Negative change   You decide how you respond. A case of disrupt, or be disrupted <click> NEXT SLIDE
  39. Technology will be at the centre of all this change. Technology comes in all shapes and sizes <click> In ancient times the wheel disrupted everything. <click> TV  Leisure time / advertising <click> Whereas now, it’s an Apple Watch. <click> NEXT SLIDE
  40. Nice quote from Douglas Adams, an English writer - <click> <15th birthday - absolutely normal. The way its always been <click>   15th and 35th birthday New Exciting Make a career out of it. <click>   >35, Evil, Against Nature. Avoided at all costs”   You are right at the start of your personal journey with technology. You are very lucky indeed. <click> NEXT SLIDE
  41. One thing behind technology now, and in the future is code.   <click> Somebody pretty famous is a fan of Coders Will.i.am: Coders Are Today's Rock Stars   Understand and use technology. Understand and use code. <click> NEXT SLIDE
  42. There are now free online tools and tutorials for all ages Kids… <click>
  43. Young teens <click>
  44. Teen and up <click>
  45. Look around you Amount of people entering the job market within a few miles of your home About the same time as you Looking for the same jobs in the same sectors.   Multiply number by 100  Region Multiply number by 4,000  Country So, my next piece of advice is… <click> NEXT SLIDE
  46. TO STAND OUT  Significantly.   Do something that makes you stand out from everybody else   Mine was joining the army cadets and reaching the highest rank possible. That got me my first job.   Write a blog. Do charity work. Join a team and get involved. Write music and learn to play an instrument well. Whatever you do. Do something. When that 'why should I hire you' question comes, you need to have a great answer But whatever you do, do something Before you need to Make it something you enjoy. You’ll be better at it that way
  47. Some strong pieces of advice Stuff I’ve learnt that’s helped me along the way. <click> NEXT SLIDE
  48. Be inspired Be challenged Be blown away Watch something each day – I use TED Talks for that Read something every week – I read a blog called ‘wait but why’ <click> NEXT SLIDE
  49. No, don’t hug the odd looking guy next to you in science. Find your inner nerd Play with tech. Learn to code Programme an Arduino Get to grips with how tech and code works Learn about what it does And how you can turn that to your advantage <click> NEXT SLIDE
  50. We play out our lives in front of everybody else. On Facebook On Twitter On Instagram What you say online is permanent. Photos you put online are permanent. So manage and build your online profile carefully Potential employers will google you. What will they find? <click> NEXT SLIDE
  51. Find somebody that inspires you Successful Charitable Happy Millionaire or in poverty It can be anybody Understand what they doing different. And start doing those things <click> NEXT SLIDE
  52. The world is changing. Learn Chinese Understand India better Read Russian history Even more important places in 10 years Develop a balanced and knowledgable world view <click> NEXT SLIDE
  53. Donate to charity. Take granny out for lunch Help your brothers and sisters with their homework Offer to walk your neighbours dog. Karma exists Good things happen to good people. <click> NEXT SLIDE
  54. Bored people are boring. Don’t be a bored person. ‘if you want something done, ask a busy person.’ I’m a big fan of that. <click> NEXT SLIDE
  55. Switch off the PS4 and get out. Experience something new each week. Learn a skill Go somewhere you’ve never been before <click> NEXT SLIDE
  56. Whatever it is. Hatmaking Delivering milk Carpentry Do something you love  happy. But use technology –XXXXX - to do it better and smarter than anybody else. <click> NEXT SLIDE
  57. Not literally. Break things  trying something new Falling over  trying hard enough <click> NEXT SLIDE
  58. Just got your Mock Results. Starting course counselling  sixth form pathways. A big and scary time for you And that’s okay. But you’re in the right place. You’re part of the Anglo Family Family of languages Family that exposes you to other cultures and places   Family with rappers and Chief executives.   <click> NEXT SLIDE
  59. No, I’m not selling my dining room furniture on ebay
  60. I’m pleased to announce Five work experience placements available to your year Happening during your summer break
  61. Your teachers will tell you more as we have it. But there will be a completely open application process. We’ll be looking for the most creative people here. Not about your grades or your background, we just care how creative you can think. So, keep your ears open for more and make sure you apply when the time comes.
  62. Thank you for your time and attention. I hope at least some of that helps you in the future. Privilege to speak to you today. See some of you later in the creative workshop.   My Slides and words  Twitter Any questions, tweet me.     Thank-you <click> NEXT SLIDE