Timbuktu Magazine is a children's media company that designs news content for creative thinkers. It has won several awards including Best Design from the LAUNCH Education and Kids conference in 2012. The magazine is available in 3 languages and offers subscriptions from $4.99/month to $29.99/year. It was the first iPad magazine for children and aims to provide educational content through creative design rather than user testing or surprises.

1. @TimbuktuMag
A CHILDREN’S MEDIA COMPANY
DESIGNING NEWS FOR CREATIVE THINKERS

2. Timbuktu Magazine
!
● Best Design Award LAUNCH
Education and Kids 2012
● Finalist at Digital Magazine
Awards 2013 for Best Children’s
Magazine & Designer of the Year
● Featured by Apple in the
U.S. Top5 Education
● 3 languages (eng, spa, ita)
● Recurring revenues
($4.99/month - $29.99/year)
!
!
!
“The first iPad
magazine
for children
makes its debut”

3. MISCONCEPTION #1
@TimbuktuMag
I would
prefer this
yellow ball
to be green.
Interesting
.
User testing fixes everything.

4. MISCONCEPTION #2
@TimbuktuMag
What am I?!
Users like surprises.

5. MISCONCEPTION #3
@TimbuktuMag
Put potatoes
on your arms
to look sexy.
Design is about beauty.

6. @TimbuktuMag
HOW DID WE GET THIS WISE?

7. Through BUBBLES!
@TimbuktuMag

8. @TimbuktuMag
0.
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9. @TimbuktuMag

10. @TimbuktuMag
● SUBSCRIPTIONS
● DESIGN CONSISTENCY (FEWER CONTRIBUTORS)
● COVER STORY
● MONTHLY FREQUENCY
● partnership with news organization
IT’S A
MAGAZINE!
4%

11. @TimbuktuMag
THANK YOU!
www.timbuktu.me