2. Definition of Entrepreneurship
• Entrepreneurship has
traditionally been defined
as the process of designing,
launching and running a
new business, which
typically begins as a small
business, such as a startup
company, offering a
product, process or service
for sale or hire, and the
people who do so are
called 'entrepreneurs'
Tanti of Suzlon
3. Traditionally, Who?
• Coming up with a business idea
• Putting in capital
• Organising men and material
• Filling up the marketing gap
• Connecting consumers with productive mechanism
• Making a profit through risk-taking
4. Broadening the Contours:
Employees & Executives
• People coming up
with ideas
• Establishing a good
HR Practice
• Coming up with new
processes
• Reducing the cost of
existing products
• Enhancing the quality
of products and
services
• Enhancing consumer
comfort
• Turn-Around Whiz-
Kids
• Venture Capitalist
Anu Agha of Thermax Ltd
5. Individual Entrepreneur: the Best Model
• Made to Order
• Freshness
• Lower Price
• Not damaging
environment
• Protection of
Consumer Health
• Open Production
• Easy Access
• Quick Service
6. Corporate Model: Corrupt Model
• Disconnect with consumers
• Indifferent to interests of
consumers
• Demand creation at any
cost
• Damaging consumer health
• Environmental Pollution
• Health hazards for
employees
• Breach of Government
Regulations
7. Impediments to Entrepreneurship
• Hostile Government
• Unenterprising Bureaucrats
• Prejudice against business
• Unjustifiable licensing
policy
• Ever-changing taxation
• Lack of infrastructure
• Inter-departmental penalty
• Lack of Entrepreneurial
perspective on the part of
nation
8. Social
Entrepreneurship
• Business that is socially
relevant and run for a
profit
1) Solid Waste Management
2) Solar Energy and Reverse
Metering
3) Micro-Power Generation
4) Organic Farming
5) Training Institutes
6) Running orphanages & old
age homes
7) Anti-corruption Bureau
and RTI Activism
9. Guide to
Entrepreneurship
• Honesty and Integrity
• Compassion for people
working for you
• Not causing loss to any
counter-party to the
contracts entered into
• Complying with
Government Regulations
voluntarily and doing more
• Avoiding unnecessary risks
and costs
• Innovative
• Shedding Hubris
Jaswantiben Jamnadas Popat